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Food cravings by age and gender

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Human Food addiction?



Marcia Levin Pelchat, Ph.D.

Monell Chemical Senses Center

Outline



Most discussions of food addiction focus on

parallels between drug craving and food

craving mechanisms:



Behavioral



Neurochemical



Neuroanatomical



Hippocampus Insula caudate

A dependent person has to meet at

least 3 of the following criteria:

Taken in larger amounts or over a

longer period than intended.

Persistent desire or unsuccessful

attempts to cut down or control

use.

Large amounts of time spent

seeking the substance, using it, or

recovering from its effects.

Tolerance

Withdrawal – almost always

includes craving.

Important social, occupational, or

recreational activities given up or

reduced because of substance use.

Continued use despite knowledge

of harmful consequences.

Bulimia?

Obesity?

DSM-IV TR, American Psychiatric Association Dietary restraint?

Craving is an intense

desire to eat a particular food

or to engage in a particular

activity.

Craving - Nutritional

Impact

Cravings predict high BMI

(Wurtman, 1988; Schlundt et al., 1993; Delahanty, Meigs, Hayden, Williamson,

& Nathan, 2002).





Snacking/compliance with

dietary restrictions (Sitton, 1991; Basdevant,

Craplet, & Guy-Grand, 1993; Schlundt et al., 1993; Fedoroff, Polivy, & Herman,

1997).





Binge eating/bulimia Drewnowski, 1991;

Gendall & Joyce, 2001; Waters, Hill & Waller, 2001; Hetherington &

Macdiarmid, 1993

Liking, wanting, craving , and

reward -defined

Liking – pleasantness or hedonic response or

evaluative response to a stimulus.

Wanting – desire

Craving – very strong, desire.

Reward enhances desire and pleasure

Pleasure may be rewarding, but other reinforcers

may be rewarding without conscious pleasure e.g.,

repletion.

Specificity



These concepts have specific

objects of reference



Unlike hunger



Craving: sensory template

Olds & Milner (1954)

Rats press to receive electrical

brain stimulation.



Will maintain rates as high as

7000 presses per hour



Choose self-stimulation in

preference to food and sex



“pleasure, or reward circuit”

Medial forebrain bundle



Neurotransmitter =

Mesolimbic dopamine

Pleasure vs. desire

Reports of patients implanted

with self-stimulation electrodes:

•Sensation not pleasant!!!

•Yet, compelled to continue

pressing the for stimulation (Heath, 1963).







Drug addicts crave, but do

not enjoy drug, (Robinson & Berridge, 1993).

Happens with food as well 2 deep stimulation electrodes

(Pelchat & Schaeffer, 2000).

Neurotransmitters have similar

effects on desire for foods and

drugs:

Reward Circuit

•Dopamine



•Endogenous opiates

Striatal dopamine released

by feeding and by cocaine

Dopamine release

induced by feeding in

dorsal putamen and

caudate. Coronal section

from raclopride binding

study (Small et al., 2003).



Change in binding

correlated with rated

meal pleasantness but

not hunger/satiety.



From Small et al., 2003

•Drug abuse associated

with decrease in sensitivity

of the dopamine-reward

system

•Same seen in obese

individuals







Decreased raclopride binding means fewer D2 receptors



No difference in global glucose metabolism



Inverse relationship between D2 receptors and BMI



Direction of causality????



Wang, Volkow, et al., 2001

Opiates?

BUT Dopamine depletion or

blockade doesn’t diminish

pleasurable responses to

palatable foods in animals or

humans (Berridge & Robinson,

1998).



Endogenous opiates: Lead to

higher levels of striatal

dopamine - rewarding properties

of alcoholic beverages and of

sweet (or palatable) foods

Through other pathways,

play a role in pleasure.

Neurochemistry of pleasure

Naltrexone reduces

short term food

intake

May be limited to

palatable foods

Does lead to reduced

pleasantness ratings

(Yeomans & Gray, 2002)

Doesn’t appear to affect

hunger

Doesn’t lead to weight

loss (Mitchell et al., 1987)

Nutritional deprivation is not necessary









Pelchat & Schaeffer, 2000

Method – fMRI study



• 2 groups – monotonous diet (MD) for 1

1/2 days or unrestricted diet with

sampling of monotonous diet (ND).

• Bold fMRI, 4T(tesla) scan

High field gives better signal-to-noise

ratio & visualizes capillaries which gives

better resolution.

• Imagine two liked foods or imagine

monotonous diet in block design.

• Why use imagination rather than

video?

Pelchat, Johnson, Chan, Valdez & Ragland, 2004

Behavioral results

All participants in the MD group

experienced cravings when

imagining the liked foods.

No one experienced cravings

when imagining the monotonous

diet.

We were very successful at

turning craving on and off in 30

sec bins.

Pelchat et al., 2004

Craving or liking- specific activation?

Liked - Monotonous



MD group ND group



No above threshold activation







fusiform gyrus (-36, -38, -12; Z=4.5);

parahippocampal gyrus (-20, -30, -12; Z=4.0);

amygdala (28, -6, -12; Z=3.6); caudate nucleus (-4,

6, 16; Z=3.5; 0, 6, -4; Z=3.2); putamen (24, 10, 0;

Z=3.0); cingulate gyrus (8, -42, 16; Z=3.6); and

middle frontal gyrus (-16, 2, 44; Z=4.1).

Brain activation associated

with food craving









Hippocampus Insula Caudate





Pelchat et al., 2004

Results and Conclusions - fMRI



Food craving accompanied by

activation of structures involved in

memory, emotion, decision making,

and habit learning.

All of these structures have been

reported to be activated in drug-

craving studies.

Importance of memory and habit in

food craving.

Conditioning

• Conditioning effects used to explain

compulsion to use drugs long after

withdrawal (e.g. O’Brien et al., 1998).



• Nutritional deprivation not

necessary to produce food cravings

(Pelchat & Schaeffer, 2000).





• Sight, smell or imagery may trigger

food craving (Federoff et al., 1997; Tuomisto et al.,

1999).





Externality scale (van Strien et al., 1986)



Externality hypothesis (e.g. Schacter, 1971).

Craving may be an acquired

response based on repeatedly eating

the craved food when hungry (Gibson &

Desmond, 1999; Pelchat & Schaeffer, 2000).

Current emphasis

How are cravings learned?

Can we produce cravings for a

neutral or disliked food?

Healthy foods?

fMRI tool

Conclusions



Many parallels between feeding behavior and

drug addiction.

Neuropharmacology

Neuroanatomy

Behavior/learning

Many studies of obesity focus on mechanisms of

hunger.

Treatments for drug abuse focus on craving,

impulsivity, learning.

Diet failure – always due to hunger?

Should we outlaw tasty food?



Many don’t become addicted to food.



Like alcohol – lessons from prohibition.



Predisposition interacts with experience to

produce eating-related problems. E.g.

Hoebel/Corwin intermittent access.



Use lessons from drug addiction to treat

obesity.



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