report07 by HC11111115958


									             REVIEW 2007
Looking back at 2007, we can say it was a very successful year! Last year Vienna once again
experienced a veritable boom in the number of international companies setting up operations in the
city. The figures speak for themselves, with a total of 115 enterprises choosing Vienna as their new
location – a hefty plus of 55 per cent compared to 2006. These new set-ups created some 1,100 new
jobs and generated around 113 million euros in investments, a clear testament to Vienna‟s
attractiveness as a location for international companies and investors. And the past year was an
equally successful one for the tourist industry: the fifth record year in succession generated 10.4
million overnight stays in the Greater Vienna region, an impressive confirmation of Vienna‟s position
among the top destinations in Europe.

Successful results like this once again confirm that Vienna‟s politicians, businesses, tourism providers
and administrators are correct in their strategy of using constructive, targeted cooperation to create the
basis for competitiveness, and thus for prosperity.

In order to be capable of mastering the constantly changing challenges – and in particularly those
arising from the competition among cities – effectively and in good time, any successful location
marketing policy must be subjected to constant (re)evaluation and its instruments adapted accordingly.
Vienna does this, and the city‟s success confirms that it is the right approach.

Thanks to our activities, international opinion in many fields sees Vienna as an exemplary model of a
smoothly functioning modern city. The present report documents the great diversity of segments in
which the city makes an “outside appearance” and the wide range of international points of contact
over the past year.

Our thanks go to all those whose dedication has helped Vienna achieve its many triumphs on the
international stage, and we wish all staff involved in our international activities bags of energy and
continued success in the future.
Every year, the City of Vienna and its institutions welcome delegations and visiting experts from
abroad and reciprocate with visits of their own. The cities and countries with which Vienna cooperates
in this way include those mentioned in the relevant chapters below (see: Index of Countries, Regions
and Cities).

In the framework of a cooperation begun in 2005, the seventh dialogue on integrated eastern region
transport was held, its keynote being “Bratislava – Vienna: Twin Cities on Tracks”. In Bratislava, the
planning of a new central railway station was launched. The Austrian Federal Railways (ÖBB) made
plans to reduce the intervals between train connections from 57 to 45 minutes and raised ticket sales
by 43% in the first quarter of 2007. The Twin City Liner has already transported over 200,000 persons;
a second catamaran is currently being built in Norway. The Twin City Liner cruises under the flag of
the Central Danube Region Marketing & Development GmbH, a company jointly owned by Wien
Holding and Raiffeisenlandesbank Niederösterreich-Wien.
An encounter project between secondary school students from Vienna and Bratislava was held within
the framework of the INTERREG IIIA project “EdQ – Education Quality”. The students travelled
between the neighbouring cities with the Twin City Liner and published their experiences in a bilingual
brochure. The young people also planned to put their impressions of life in their respective partner
group‟s city on film. The overall cooperation project was managed by the Vienna Board of Education.
The cultural association “Aktionsradius Augarten” organised a Vienna-Bratislava cultural festival
entitled “Nachbarova” in cooperation with the Slovak Cultural Institute.

In November, Federal Chancellor Dr. Alfred Gusenbauer and the Slovak Prime Minister Dr. Róbert
Fico officially opened a new 22-km-long section of the A6 northeast motorway, which now provides an
unbroken connection between the two cities.

The Housing Promotion and Arbitration Board for Legal Housing Matters (MA 50) took part in a
conference on social housing renewal in Bratislava. At the conference “Gender Mainstreaming and
Regional Aspects of the Labour Market”, also in Bratislava, the Vienna Employment Promotion Fund
(waff) presented its range of services for persons returning to gainful employment as well as the
Territorial Employment Pact for Vienna. The INTERREG IIIA project “m-parking Vienna/Bratislava”
was finalised in a concluding workshop. The Vienna Health Board organised a visit of Austrian experts
to the high security isolation unit in Bratislava.

In November, Mayor Dr. Michael Häupl of Vienna and Mayer Dr. Gábor Demszky of Budapest
inaugurated a memorial stone in front of Trautson Palace in Vienna. The stone commemorates the aid
given by the populace of Vienna after the Hungarian Revolution of 1956. Trautson Palace once
housed the Hungarian Life Guards after the Austro-Hungarian Compromise of 1867; since 1961 it has
housed the Austrian Federal Ministry of Justice.

The municipal waste water management departments of the two cities resumed their exchange of
experience and ideas. Experts from Budapest attended a two-day workshop held by Vienna‟s Waste
Water Management Department “Wien Kanal” (MA 30). In addition to a visit to Vienna‟s main
wastewater treatment plant, the workshop focussed on basic issues involved in waste water
management and the relevant approaches taken by the City of Vienna in order to operate as a modern
service provider.
In May, the big cultural festival “Sampling Bucharest” took place in Vienna. With some 150 events in
the fields of theatre, dance, music and the fine arts – everything admission-free – the Romanian
metropolis presented itself as a combination of tradition and dynamic development. On this occasion,
Mayor Adriean Videanu of Bucharest met with Mayor Dr. Michael Häupl. The main pillars of
cooperation between the two cities are culture and business.

Executive City Councillor Omar Al-Rawi accompanied Federal President Dr. Heinz Fischer on an
official working visit to the Arab Republic of Egypt in October. Egypt is an important partner of Austria
in the region, not least due to the increasingly close trade relations between the two countries. For this
reason, an economic forum was also held in Cairo. Al-Rawi met with the Governor of Cairo, Abdul
Azim Mussa Wazir. Cairo expressed interest in cooperation in the areas of transport, urban
development, environment and culture.

CENTROPE – Central European Region
The CENTROPE region includes the Austrian Federal Provinces of Lower Austria, Burgenland and
Vienna, the South Moravian Region (Jihomoravský kraj) in the Czech Republic, the upper-tier
territorial units Trnava und Bratislava in Slovakia and the Hungarian counties of Györ-Moson-Sopron
and Vas, with the cities of St. Pölten, Eisenstadt, Brno, Trnava, Bratislava, Györ, Sopron and
Szombathely. Over 6,000,000 people live in this transnational demographic and economic area. The
coordination of CENTROPE cooperation projects in Vienna is managed by Europaforum Wien –
Center for Urban Dialogue and European Policy.

In September, at Vienna City Hall, the CENTROPE prize was awarded for the first time.

This € 10,000 prize for outstanding cross-border achievements, an initiative of the City of Vienna and
Raiffeisenlandesbank Niederösterreich-Wien, was presented to Mayor Gerhard Schödinger of
Wolfsthal for his in-depth cooperation with Bratislava and his successful integration of Wolfsthal‟s
inhabitants of Slovak descent. The jury was composed of Ambassadors Prof. Dr. Jozef Klimko of
Slovakia, Dr. Jan Koukal of the Czech Republic and Dr. István Horváth of Hungary, as well as Dr. Kurt
Puchinger, Planning Director of the City of Vienna.

Since 2002, the business agencies of the region, which include the Vienna Business Agency, the
Lower Austrian business agency “ecoplus”, Burgenland‟s business agency “Wirtschaftsservice
Burgenland AG” (WiBAG), the Austrian Business Agency – Invest in Austria (ABA) and partners in the
neighbouring states, have been making efforts to position the region as a top international location and
an attractive target for direct investment. The project “Foreign Direct Investment”, concluded in July, in
which South Moravia (Jihočeský kraj) also participated, featured numerous marketing campaigns. The
majority of new business enterprises established in the region in 2007 came from such target markets
as Japan, the USA, Italy, Taiwan and Great Britain.

The Governors of Lower Austria (Dr. Erwin Pröll), Burgenland (Hans Niessl) and Vienna (Dr. Michael
Häupl) made a number of decisions for the Eastern Region on the issues of safety, infrastructure,
residential development policy, and economic and scientific cooperation.

In a series of trips in June, approximately forty readers of “” experienced CENTROPE in the
truest sense of the word. During a visit to the Moravian metropolis of Brno, Deputy Mayor Dr. Barbora
Javorová presented the new railway station project Europoint.

The annual political conference, with the central theme “Ready for take-off...”, was held in November
in Bratislava. A detailed business plan for the gradual realisation of the region‟s “Vision 2015” was
presented – a timetable for specific cooperation activities to be organised and carried out by partners
on an equal footing. In the Bratislava Memorandum entitled “Long-Term and Professional
Cooperation”, the CENTROPE partners agreed to further develop their cooperation in the years 2008
to 2011 through a jointly pursued cooperation management entity (“Basis Cooperation”) as well as
through a number of thematic implementation projects (“Alliance Cooperations”), to jointly submit the
“Basis Cooperation CENTROPE 2008 plus” – conceived as the backbone of future cooperation – as a
project in the transnational EU programme CENTRAL EUROPE, and to support the implementation of
substantive cooperations among strategic partnerships.

Czech Republic
The new Mayor of Brno, Roman Onderka, visited Vienna in the spring and fall. In October, forty guests
from the Brno Municipal Administration visited Vienna, where they were welcomed by Executive City
Councillor Ernst Woller. They showed particular interest in the extension of the underground line U2 to
the Donau City development complex. Four secondary schools from Brno, Nitra, Pécs and Vienna
participated in the UNESCO school project “Clichés and Stereotypes – Help or Hindrance on the Way
to a Global Future” in Brno. The international project was supported by the Municipal Department for
Cultural Affairs (MA 7). Vienna‟s Addiction and Drug Policy Coordination team visited Brno to build up
contacts with the city‟s health services and was welcomed by Deputy Mayor Dr. Barbora Javorová.
Mayor Dr. Michael Häupl received the City of Brno‟s Prize for International Cooperation in 2007.

At the initiative of Ambassador Dr. Jan Koukal and Mayor Dr. Michael Häupl, athletes, artists and
politicians from both countries participated in a friendly football match in September. The programme
was rounded off by a cultural event at the Czech upper secondary school Komenský and a visit to a
wine tavern.

In November, the City of Prague invited representatives of the international departments of about
twenty partner cities to the Moldovan metropolis to exchange opinions and discuss questions of further
cooperation. The conference was a sequel to the Viennese initiative of 2004. At a conference in
Prague entitled “Women‟s Future on the Labour Market”, the Vienna Employment Promotion Fund
(waff) presented information on the topic “Women and Information and Communication Technology”.

The Vienna City Library (MA 9), together with the Austrian Cultural Forum in Prague, presented the
exhibition “Szenenwechsel” (“Change of Scene”) in Plzeň and Třebič. In the town of Sedlčany in the
Central Bohemian Region, the Vienna Housing Promotion and Arbitration Board for Legal Housing
Matters (MA 50) gave a presentation on the renovation of multi-storey residential buildings in Vienna.
The City of Vienna‟s Municipal Department for Ambulance and Patient Transport Services (MA 70)
was represented in a competition of international rescue organisations in Zlatý Hory.

In October, in Ljubljana, Mayor Dr. Michael Häupl and his counterpart Mayor Zoran Jankovic signed a
joint declaration on cooperation in eighteen areas ranging from urban development through
environmental matters to sports and youth. The agreement was concluded for four years and
represents a continuation of the close and friendly relations that have prevailed in recent years.

Moscow/Russian Federation
In February, Mayor Yury M. Luzhkov was awarded the Golden Decoration for Service to the Province
of Vienna. The cooperation between the two cities began in the early 1990s and has intensified in
recent years. Presentations in Moscow and in Vienna are particular highlights of this cooperation.
Vadim Danilin, the top official responsible for Vienna at Moscow‟s City Hall, also received the same
In May, the Black Sea metropolis celebrated Europe Day with lectures and panel discussions in which
representatives of the City of Vienna and the Diplomatic Academy of Vienna participated. In the fall,
Odessa Day was celebrated and the magnificent opera house designed by the Austrian architects
Fellner und Helmer was reopened following renovations. Odessa is also an active partner of the
Since 2007, the City of Vienna has pursued a new strategy in its international activities: The City of
Vienna, the Vienna Tourist Board, the Vienna Business Agency (VBA) and the Vienna Economic
Chamber now closely coordinate the timing, content and strategies of their international activities.

Every year, major events are planned with the aim of achieving a strong presence in target markets.
Added to these are traditional Viennese balls, Viennese galas, special presentations and exhibitions.
While the cultural highlights are intended to fulfil the expectations and awaken the interest of the target
public, the goal of economic presentations and inter-city dialogues is to convince future cooperation
partners of the expertise and competence that the City of Vienna has to offer. By means of intensive
research on each destination as well as preparatory trips to the respective locations, targetgroup-
oriented, subject-specific programmes are planned, organised and presented.

In everything on the agenda, sustainability is a primary factor. Vienna‟s international activities aim at
achieving medium to long-term cooperation in such areas as administration, industry, research and
tourism. Above all, continuous follow-ups on the various initiatives serve to stabilise and intensify the
relations between Vienna and the respective target cities.

New York
Early in March, Vienna presented a subject-specific programme in New York, organised by Deputy
Mayor and Executive City Councillor for Finance Renate Brauner and revolving around the following
key topics: Vienna as a business location and finance centre, urban technologies, trends and
perspectives in psychotherapy, world heritage sites, creative industries, fine foods and wines, Vienna‟s
Jewish community, and the greening of cities and buildings. The cultural prelude to the programme
was a concert by the Vienna Philharmonic, with UN Secretary General Ban Ki-moon as the guest of
honour. At the reception following the concert, Deputy Mayor Renate Brauner announced that the
opera film festival which has been held annually since 1991 on Rathausplatz in front of the Vienna City
Hall would be exported to New York as of 2008. In the context of the focus on Jewish life and culture,
a partnership was set up between the borough of Brooklyn and the Viennese district of Leopoldstadt.
Executive City Councillor for Urban Development Rudolf Schicker opened the exhibition “Vienna,
World Heritage Site” and met with Ground Zero leaseholder Larry Silverstein and star architect
Santiago Calatrava. At an exchange of know-how on the subject “waterfront” with New Yorker city
planners, the participants discussed the integration of inaccessible shore zones into residential areas
to create recreation spaces. In a presentation for US investors, the VBA and the Vienna Stock
Exchange called attention to Vienna‟s high potential in Central and Eastern Europe, with particular
emphasis on the dynamic economic region Vienna-Bratislava. At a specialist symposium, a panel of
experts discussed the latest developments in psychotherapy and psychoanalysis. The programme
concluded with a presentation by the Vienna Tourist Board and the creative industries agency

One week after the presentation programme, six cooperation projects were initiated and negotiations
for four others had begun. The projects ranged from the founding of a software company, a data
protection company and a real estate company to a hotel acquisition and the relocation of a major
hedge fund company. The urban planning talks resulted in a cooperation model for traffic signal
management. Within the context of the activities centering on the Jewish community a Jewish
delegation from New York accepted an invitation to Vienna.

Vienna‟s presentation in Berlin in April was also highly successful: The programme included numerous
business talks, a major exchange of know-how between the two city administrations, a gala evening
with a wine presentation and two events tailored to a younger public.
The programme started off with a “Falco Party”, followed by an electronic music event featuring DJs
such as the internationally renowned “Electric Indigo”. The Viennese vineyards “Cobenzl”, “Rotes
Haus” and “Mayer am Pfarrplatz” presented a selection of quality wines at a gala evening where the
guests were serenaded by the Vienna Opera Ball Orchestra.

The two-day meeting of municipal experts (“City Administrations in Dialogue”) was opened by Berlin‟s
Senator for Urban Development Ingeborg Junge-Reyer and Vienna‟s Executive City Councillor for
Urban Development, Traffic and Transport Rudolf Schicker. The talks focussed on urban planning,
traffic and transport planning, gender mainstreaming, infrastructure, grassland, revitalisation of the
Danube, road and bridge construction, protection of abused women, medicine, safety and crisis

A medical research cooperation project was initiated between the Berlin Charité Hospital and the
Vienna General Hospital. The research focuses on preventive medicine. Cooperation focusing on
“public health” and “geriatrics and care for the elderly” is also planned.

In response to the VBA presentation, 15 companies showed concrete interest in expanding their
activities to Vienna. These activities range from communication and PR through fashion, creative
industries, architecture and design, transport technology and logistics to project and software
development. A R&D institution, a bank, international consultants, a hotel holding company and a foil
printing company are also interested in taking advantage of the opportunities Vienna has to offer.

In April, Mayor Dr. Michael Häupl and Sarajevo‟s Mayor Semiha Borovac, opened the “Vienna Days”
in Sarajevo. The most important part of the programme, which also included exhibition presentations,
concerts featuring Viennese soloists, street theatre, and a Viennese gala, was a series of workshops
on themes relevant to municipal administration, such as the environment, housing and social affairs, at
which experts from both cities exchanged their experiences and the Sarajevo administration was able
to profit from Vienna‟s expertise in these matters.

The Vienna Days were overshadowed by a tragic fire in an orphanage in Sarajevo, in which five
infants died. The City of Vienna provided spontaneous assistance in the form of a cheque for €
40,000. In December, Prof. Erika Stubenvoll, the Second President of the Vienna Provincial
Parliament, brought the orphanage additional sorely-needed supplies donated by various sponsors,
especially clothing and baby equipment.

Vienna and Bucharest have intensified their cooperation in recent years. Since the “Vienna Days in
Bucharest” in 2004, there has been a constant exchange of know-how between the municipal
administrations of the two cities. Bucharest, “the largest building site in Europe” and the largest
producer of foods in Eastern Europe, is, of course, an interesting market.

Vienna‟s presentation at the end of September began with the annual celebration of the Compress
Representative Office of the City of Vienna, attended by numerous representatives of the media, the
political and business sectors and the city administration. Selected wines and a fashion show of
traditional Austrian clothing by young Austrian designers were presented at the Viennese wine soirée.
A further cultural highlight was the openair, admission-free “Vienna Music Film Festival 2007”. For five
days, visitors had the opportunity to enjoy top-quality film productions from the world of music,
including “Die Fledermaus”, the New Year‟s Concert 2007 and the Concert for Europe 2006, and
sample culinary specialties at a variety of food booths, cafés and beer gardens.

Representatives of the two city administrations as well as of several Romanian state authorities met to
exchange know-how on the subjects of tourism, EU funding, energy-efficient housing construction,
urban planning and control measures in the food sector. The Viennese business delegation, headed
by Economic Chamber President Brigitte Jank, focussed above all on “market opportunities in
Romania”. Official meetings with the Bucharest Chamber of Commerce and the Romanian Agency for
Foreign Investments were also held and individual talks took place between Romanian businesses
and representatives of 52 Viennese companies who had travelled to Bucharest for the event. The
networking event “Austrian Business Club” at the Austrian Foreign Trade Commission in Bucharest,
attended by some 100 heads of Austrian branch companies in Romania, rounded off the programme.

The discussions in Bucharest aroused so much interest that the decision was made to further intensify
cooperation between Bucharest and Vienna. At the end of October, 30 members of the Bucharest city
administration came to Vienna for in-depth discussions on EU funding. Representatives of the National
Sanitary Veterinary and Food Safety Authority in Bucharest visited the City of Vienna Food Safety
Department (MA 38) to discuss control measures in the food sector, microbiology, chemistry,
histopathology and IT networking between departments, with the aim of installing a quality
management system in Bucharest.

Sofia was the scene of a number of events in December: Experts from the Vienna city administration
explained the latest developments in the areas of traffic and transport, energy efficiency, housing,
public lighting and EU funding to their colleagues in Sofia. The illumination of a Christmas tree
grouping in the centre of the Bulgarian capital by Executive City Councillor Erich Valentin generated a
broad echo in the media. The Vienna Tourist Board and Austrian Airlines donated a trip for two to
Vienna. The visit was rounded off by an evening reception, where the Viennese delegation welcomed
more than 120 guests from the spheres of administration, business and politics.

United Arab Emirates
For the first time in its more than 100-year history, the Vienna Symphony Orchestra gave concerts in
the United Arab Emirates, performing Mozart, Strauss and Rota to more than 1,200 enthusiastic
listeners in Dubai und Abu Dhabi. One of the highlights of Vienna‟s visit was the official state reception
given by the Sheikh Dr. Sultan bin Mohamed Al-Qasimi III, Ruler of the Emirate of Sharjah. The Ruler
of Sharjah opened the exhibitions “UNESCO World Heritage Vienna” and “Contemporary Islam in
Austria” together with Executive City Councillor Rudolf Schicker. An exhibition of the works of the
internationally renowned Viennese photographer and documentarian Georg Riha was presented in

For the Vienna delegation, the most important topics discussed at the meetings of experts were
environmental issues, waste management, gender mainstreaming, urban and transport planning and
the ViennaGIS (the City of Vienna Geographical Information System). The representatives of Dubai,
where an underground railway project is being developed, were highly interested in Vienna‟s public
transport system. The energy generation model employed in the Spittelau waste incineration plant was
also received with great interest. Cities in the desert naturally have no need for district heating, but the
energy generated with this method can be used for district cooling, e.g. in office towers. Discussions
were also initiated between Hussain Nasser Lootah, Acting Director General of Dubai Municipality,
and Gerhard Weber, Vienna‟s Director General of Urban Planning, Development and Construction,
regarding a technology transfer to improve Dubai‟s waste water treatment plant. Moreover, Abu Dhabi
intends to adapt the data protection and e-government models of the City of Vienna and the Austrian

40 Viennese companies participated in “The BIG 5”, the largest trade fair for the construction and
contracting industry in the United Arab Emirates. The Vienna Economic Chamber travelled to the
Emirates with a delegation of representatives from 16 companies and succeeded in concluding a
number of contracts.

The media and communication sciences departments of the University of Vienna and Zayed University
in Abu Dhabi signed a letter of intent regarding future research cooperation, with the first projects
targeted to start in the spring of 2008.

AER – Assembly of European Regions

The Assembly of European Regions is an international organisation with 250 member regions from 30
European countries; among its members are all nine federal provinces of Austria. The AER has offices
in Strasbourg, Brussels and Alba Iulia. Almost twenty regions, among them the German state of
Hesse, joined the AER in the year under report.

Vienna is represented on the Board and, besides being represented at conferences, regularly
participates in the Committees for Social Affairs and Public Health (represented by the Department for
the Coordination and Cooperation of Vienna Public Health Services with the European Union) and
Youth, Culture and Media (represented by the Municipal Department for Education and Out-of-School
Activities for Children and Young People (MA 13)) as well as numerous interdisciplinary projects.
Overall coordination of activities in Vienna is the remit of the Executive Group for International

As in previous years, the AER Summer School was a great success, convening a new record number
of over 200 participants in Exeter/Devon at the end of August. The workshops, lectures, discussions
and field trips were dedicated to the subject of sustainable development in the regions. Focal topics
were the Local Agenda 21, ecotourism, eco-education and renewable sources of energy. About half of
the participants were young people from 23 European countries.

The annual General Assembly was held in Udine in November. AER President Riccardo Illy, the
President of the Autonomous Italian Region Friuli-Venezia Giulia, emphasised the important role of the
regions for European identity. European Commission President José Manuel Barroso challenged the
regions to use their potential to enhance competitiveness. Lower Austria, represent-ed by Governor
Dr. Erwin Pröll, was awarded the innovation prize, with Valencia and Upper Austria, respectively, in
second and third place.

ARGE Donauländer (Working Community of the Danube

Based on cooperation among the countries along the Danube, ARGE Donauländer pursues the
objective of contributing to the peaceful development of the Danube region. The individual members
are Baden-Württemberg, Bavaria, Upper Austria, Lower Austria, Vienna, Burgenland, the Slovak
Republic, the Hungarian counties of Györ-Moson-Sopron, Komarom-Esztergom, Pest, Budapest,
Féjer, Bács-Kiskun, Tolna and Baranya, Croatia, Serbia, the Federation of the Danube counties of
Romania, the Bulgarian regions of Lovech, Montana and Rousse, the Republic of Moldova, the
Region of Odessa and, with observer status, the Czech Republic. The Croatian county Vukovarsko-
srijemska held the chair in the year under report.

In its function of representative of Vienna, TINA Vienna once again organised the Danube Teens
Camp in the Lobau National Park, which convened 100 young people from many different places in
the Danube area in the Lobau National Park.

An international project group chaired by the City of Vienna was responsible for the expansion of the
existing Danube cycle path from Passau downstream to Bratislava and for publishing a pertinent
information brochure. Other members of this project group were the Danube Tourist Commission “Die
Donau” and the German Society for Technical Cooperation (GTZ). The results are to be made
available both in print and in a GPS-enabled Internet version. The Portino study explored the
economic context of secondary ports along the Danube.
CEMR – Council of European Municipalities and Regions

Dr. Michael Häupl, Mayor and Governor of Vienna, was again elected CEMR President. The primary
goals of the President in his second term in office are to strengthen the role and participatory
involvement of local and regional governments at the European level, promoting city partnerships and
equal opportunities for local and regional democracy. Anders Knape, local councillor of the Swedish
city of Karlstad, was elected to the office of Vice President.

The Council of European Municipalities and Regions was founded by a group of mayors in Geneva in
1951; the regional level was integrated in a second step. Today the CEMR is the largest political
interest group representing cities, towns and regions at the European level. Its members are national
associations of local authorities and cities and towns as well as municipalities and regions in more
than 30 countries. In the past several years the CEMR, in cooperation with the Austrian Association of
Cities and Towns, has made a major contribution to enhancing the role of municipal authorities in
Brussels. EU projects like Urban Audit provide evidence of the shift in focus towards cities and towns
within the European Union.

CLIP – Cities for Local Integration Policy for Migrants
The Municipal Department for Integration and Diversity (MA 17) acted as representative of Vienna in
the CLIP network of about 25 European cities and held a seat in the CLIP Steering Committee. A
meeting in Budapest was dedicated to housing issues, another meeting in Barcelona to the topic of
diversity. The meeting in The Hague focused on discussions of good practice models and the
development of proposals for a Europe-wide strategy for the cities. The key operational objective of
the CLIP network is to promote the integration of highly heterogeneous and culturally diverse
population groups into local majority communities by evaluating the issues involved and providing a
platform for exchange of experiences.

CoR – Committee of the Regions

Austria delegates 12 representatives to the CoR, the EU consultative body for local and regional
issues comprising a total of 344 members. The CoR is organised into six commissions, which prepare
five plenary sessions each year. The Chairwoman of the Commission for European Affairs in Vienna
City Council, Dr. Elisabeth Vitouch, was appointed PES Group Coordinator in the Commission for
Culture, Education and Research (EDUC). Vienna made important contributions on issues regarding
energy, cohesion policy and migration. Vienna was rapporteur for Austria for the Commission for
Territorial Cohesion Policy.

The 69th plenary session of the CoR was held on 23 March in Rome on the occasion of the 50th
anniversary celebrations of the EU Founding Treaties. The session culminated in the cities‟ and
regions‟ declaration for Europe, the key messages being its focus on the advantages of integration for
citizens, the progress achieved and the spreading of democracy, including the development of the
social model, promotion of the established European values and compliance with the principles of

City Councillor Dr. Elisabeth Vitouch took part in a CoRinitiated dialogue with EU Commissioner for
External Relations and European Neighbourhood Policy, Dr. Benita Ferrero-Waldner. The talks
focussed on ways of increasing the involvement of the cities and regions in European Neighbourhood
ENCORE – Environmental Conference of the Regions of
ENCORE is a forum dedicated to political cooperation among the regional environment ministers. Its
aims are to further cooperation with the EU Commission, to contribute to the effective implementation
of EU environmental policy, to improve environmental governance and to promote sustainable
development in the regions of Europe.


EUROCITIES is the largest and most important network of major European cities and currently
comprises more than 130 large member cities in 30 European countries. The network‟s interventions
and statements on urban matters are increasingly acknowledged at EU level and taken into account in
EU legislation. The EUROCITIES Presidency was in the hands of the City of Lyon in the year under
report. The Secretariat is in Brussels. The body‟s work is organised in committees. In December, the
annual EUROCITIES Conference was held in Gdansk, where the Executive Group for Construction
and Technology, within the framework of a workshop entitled “Coping with Demographic Change:
Challenges for Urban Planning”, presented a study on “The Fairly Shared City”.

The Municipal Departments for Urban Development and Planning (MA 18) and EU Strategy and
Economic Development (MA 27) in Vienna were responsible for the interdisciplinary coordination of
the various committees and working groups, which are briefly described below:

   Executive Committee – Vienna was again elected to this central body. One of the highlights of
    the year was the informal EU Council of Ministers in Leipzig, which adopted the “Leipzig Charter
    on Sustainable European Cities”. The Lyon Presidency launched an initiative to promote joint
    environmentally friendly procurement. A joint approach will give the cities bulk buyer status in
    procuring low-impact vehicle fleets; this will help to stimulate the market and allow the cities to
    negotiate better prices. In its treasurer function Vienna was responsible for drafting the
    EUROCITIES budget for 2008.
   Coordination Platform – Public relations work and communication were the central conference
    issues. The intensive flow of information between EUROCITIES actors and the great benefits thus
    generated became evident in Vienna. A study on Vienna‟s international memberships published
    by the Europaforum think-tank provided further evidence of this fact.
   Governance – Chaired by Berlin. Treaty of Lisbon, involvement of citizens at the local and
    regional level. Vienna benefited from an exchange of experiences with other cities, especially on
    the issues of subsidiarity and the assessment of consequences.
   European Neighbourhood Policy & Enlargement – Chaired by Ljubljana. Contact link to the
    cities in Eastern and South-Eastern Europe, structured dialogue with the European Commission,
    city-to-city cooperation on the Polish/Ukrainian border towards Lviv.
   Economic Development Forum – Chaired by Budapest. Vienna was represented in various sub-
    groups. A central topic was cohesion policy reform, creating an instrument to influence the line
    adopted by EUROCITIES on central issues at an early stage. Vienna‟s contribution to a research,
    technology and innovation strategy was incorporated in the Report on Competitiveness. The
    working group for “Strategic Planning und Economic Migration” among other things exhibited an
    active interest in Vienna‟s “sALTo” study. The study, which is already considered best practice,
    explores the framework conditions required to enable people to experience active and self-
    determined aging in their own neighbourhood. Further working groups included “Economic
    Migration, Responsible Procurement and Consumption” (cooperation with the project
    “Responsibility in Procurement – Exchange Forum Between the Public and Private Sector”, with a
    focus on socially responsible procurement in the construction and textiles/clothing sectors) and
    “Strategic Planning”. Vienna chaired the working group on “Services of Public Interest”. The
    central issues here were early communication of information on initiatives planned by the
    European Commission in the area of services of general public interest and the joint elaboration of
    position concepts and statements. Urban renewal concepts dominated the activities of the “Urban
    Regeneration” working group.
 Environment Forum – Chaired by Gothenburg. The focus of work was on responsible
  procurement and innovative approaches to environmental, energy and climate policy. Further, an
  exchange of information was held on environment and health, ecological zones and
  environmentally compatible economic development. Vienna chaired the working group on
  “Greening the Local Economy”, set up to prepare a guideline to improve environmental
  performance in business. The working group on “Air Quality and Climate Change” prepared a
  statement on the EU Commission‟s Green Paper on “Adapting to Climate Change in Europe”. The
  work focus of the working group on “Waste” was on preventing waste, recycling facilities with
  integrated second-hand shops and regional waste management legislation.
 Knowledge Society Forum – TeleCities – Chaired by Bologna. This forum contributed to the
  activities of the following committees: Broadband, e-Care, e-Rights, e-Government. Discussions
  focussed on implementation strategies in the fields of e-government, complex interaction between
  ICT, inclusion, security and data protection and web 2.0, which, with its challenges and risks,
  dominated the agenda of a conference in The Hague.
 Mobility Forum – Chaired by Copenhagen. A focal point was the Green Paper “Towards a New
  Culture of Urban Mobility”. One of the highlights of the Forum‟s campaign activities was the annual
  European Mobility Week. The City of Vienna was actively engaged in the working group on
  “International Accessibility”, which deals with the question of how to ensure the international
  accessibility of large European cities and the ways and means of creating links between trans-
  European transport networks and urban traffic and transport.
 Social Affairs – Chaired by Rotterdam. The working group on “Employment” prepared statements
  on employment strategy, while the “EUROCITIES Contribution to Good Governance Concerning
  Health and Wellbeing” was discussed in the corresponding working group. “Homelessness”
  among other things completed the review of social services with a view to preventing and ending
  homelessness as well as providing sustainable housing support. “Lifelong learning” dealt with
  programmes tailored to early school-leavers and cooperated in the consultation process entitled
  “Schools for the 21st Century” launched by the European Commission under the “Inclusion
  through Education” empowerment programme. A further working group on “Migration und
  Integration” among other things reviewed the “EUROCITIES Contribution to Good Governance
  Concerning the Integration of Immigrants and the Reception of Asylum Seekers” on the basis of
  the results of the peer reviews of the INTI-Cities project “Benchmarking Integration Governance in
  European Cities“. A workshop for the prevention of juvenile delinquency was organised within the
  framework of the “Urban Security” group.

Metropolis International
Metropolis International is a worldwide network of NGOs, scientific organisations and administrative
authorities with permanent secretariats established in Ottawa and Amsterdam. Metropolis International
is supported by an International Steering Committee consisting of representatives of 40 partner
countries and organisations, which prescribe the agendas and largely determine its work. Since 2001,
Vienna has been represented in this Committee by the Municipal Department for Immigration,
Citizenship, and Registry Offices (MA 35). The annual world conferences attended by experts in the
fields of migration and diversity have made the network a well-known institution. In 2007, the 12th
International Metropolis Conference held in Melbourne was dedicated to the topic of “Migration,
Economic Growth and Social Cohesion”.

The successful MA 35 service package “Welcome to Vienna” is one example that evidences the
practical benefits for the City of Vienna. The concept based on a Canadian model was developed in
2000 and implemented as early as 2002. In the meantime, the city administrations of Berlin and
Montreal have used Vienna‟s welcome folder as a model for similar products.

OHWC – Organization of World Heritage Cities
Worldwide, this organisation has more than 220 member cities that are home to sites included in the
UNESCO World Heritage List. The OWHC headquarters are located in Québec City, Canada. At the
Annual General Assembly held in Kazan, Vienna, together with six further cities, was elected to the
Board of Directors. The key tasks of this organisation are providing training for municipal managers
and lobbying.

regleg. – European Regions with Legislative Powers
In November the 8th Conference of European Regions with Legislative Powers was held in Catalonia.
Key issues on the agenda were the Treaty of Lisbon and further fields of work of the European Union
such as space, sports, migration, terrorism, subsidiarity and proximity to citizens. The Barcelona
Declaration confirmed the objectives of the Reform Treaty and pointed out the areas in which the
regions see further need for action: direct access to the European Court of Justice and the role of the
Committee of the Regions. Vienna was represented by Provincial Parliament Member Dr. Elisabeth

UCSEEC – Union of Central and South-Eastern European
The host city of the annual conference in October was Skopje. Key topics on the conference agenda
were regional cooperation, project financing and EU assistance. Dr. Elisabeth Vitouch, the
Chairwoman of the Commission for European Affairs in Vienna City Council, represented the City of
Vienna and gave a presentation on CENTROPE. The Mayor of the City of Skopje, Trifun Kostovski,
who maintains very close relations with Vienna, showed an active interest in further enhancing this
cooperation. UCSEEC furthermore initiated a youth exchange programme, which took place in the
autumn in Sarajevo.

The UCSEEC initiative to promote youth exchange launched by the General Assembly in Sarajevo in
2006 showed a concrete result in the first youth conference for Central and South-Eastern Europe, a
successful event that brought together young people from Athens, Ljubljana, Nicosia, Podgorica,
Skopje, Sofia, Tirana, Zagreb and Vienna. City Councillor Tanja Wehsely gave a presentation on
Vienna‟s youth policy and met with keen interest in Vienna‟s youth centres.

UCUE – Union of Capitals of the European Union
The Annual Conference was held in Tallinn in September; Vienna was represented by the Deputy
Speaker of the Provincial Parliament, Prof. Erika Stubenvoll. Discussions within the framework of the
general topic “The role of the capital in the state and the capital region” focussed on the development
of capital cities within their national and international context, their function as political, economic and
cultural centres, and ways and means of coping with their tasks from the vantage point of ensuring the
provision of services of general interest. The final declaration called for financial assistance through
the Structural Funds of the European Union as well as for cooperation between the capitals and their
surrounding municipalities.

Chief Executive Office
Coordination Unit / Strategy and Communication
As part of international exchanges on city management, the Chief Executive Director of the City and
Federal Province of Vienna, Dr. Ernst Theimer, continued his manifold international contacts at the
administrative level. Contacts were especially close with partner cities in neighbouring countries, and
in November the Chief Executive Director of Brno, Pavel Loutocký, came to Vienna on a working visit
to discuss quality management, European Union affairs and issues relating to internal and external

Contacts between foreign missions in Austria and the city administration were further expanded: staff
of the French embassy visited Vienna City Hall, where Dr. Theimer welcomed them, and a similar
event was organised for the embassy of the United States of America.

The city administrations of Vienna and Paris continued an exchange programme, with two civil
servants from Paris visiting Vienna in 2007.

Climate protection coordination
Several reports on the City of Vienna‟s Climate Protection Programme were published in conference
proceedings and other publications, including the Austrian report on sustainable development in the
European Union. A workshop was held in London to discuss the Green Paper “Adapting to climate
change in Europe – options for EU action”, its most important outcome being the proposal to include
urban regions in the list of those regions most vulnerable to the negative impacts of climate change.

Executive Group for Legal Affairs
The Subgroup for Constitutional Matters and EU Affairs is the superior authority for all EU-related legal
issues; it oversees the Vienna House in Brussels and organisations that maintain relations with the EU
and the Council of Europe (for full reports, see the respective chapters).

A seminar for legal experts was held in Brussels and Luxembourg in May. Its main thematic areas
were: Public Private Partnerships, licensing, intercommunity cooperation and tendering regulations in
Europe. The Services Directive and recent developments in the field of health and social services
were discussed with representatives of the DG Internal Market. In Luxembourg, discussions focused
on the functions and processes of the European Court of Justice and the European Court of Auditors.
The seminar participants had an opportunity to observe a hearing on a patent case.

As a member of the Association of German Cities and Towns‟ working group on legal issues and
urban public transport, the Subgroup for Civil and Criminal Law participated in meetings held in
Duisburg and Düsseldorf.

Executive Group for Personnel and Internal Auditing
More than 40 anti-corruption officers from 27 German cities met in Mainz for a seminar on “Preventing
corruption in City Hall”. Major points discussed included the specific vulnerability of municipal
administrations, the organisation of preventive action, cooperation with public prosecutors and
protection of whistle-blowers in corruption cases, and the responsibility of leaders in urban
management as role models. As the winner of the 7th International Quality Competition (2005) run by
the City of Speyer, the City of Vienna was invited to present its anticorruption project at the
The XXIIIth Congress of EAPM, the European Association for Personnel Management, took place in
Vienna in June. The EAPM is an EU-wide network of personnel managers. The 345 participants in the
conference discussed current trends in the labour markets, at the workplace and in management. In
addition to EU citizens, there were also participants from Ukraine, Russia, Belarus and Turkey at the
conference, which was opened by the Austrian Federal Minister for Social Affairs and Consumer
Protection, Dr. Erwin Buchinger. The City of Vienna led conference workshops on talent management
and corruption prevention.

In addition to visits by other Chinese administrative experts, another delegation from Shanghai was
welcomed in 2007 by the Subgroup for Staff Development Schemes under the auspices of the
Salzburg Academy of Public Administration. The main points of interest were personnel selection,
human resources development and internal training capabilities.

The 2007 Standing Conference of European Public Service Training Agencies was held under the
motto “Mobility, Diversity and Productive Ageing” in Malta. A group of representatives of the Croatian
Association of Cities and Towns visited the Academy of Public Administration. As a new system of
primary and continuing education and training is currently being developed for Croatia‟s municipalities,
valuable information could be provided for the visitors.

Executive Group for Organisation, Safety and Security
In the context of visits by the heads of municipal administrations from Brno, Dublin and Ljubljana –
evidence of rising international interest in Vienna‟s administrative structures – the Organisation
Subgroup reported on current activities aimed at administrative modernisation. A study tour for
trainees of the European Economic and Social Committee brought 25 university graduates from 18
nations to Vienna City Hall, where they found out more about the city administration. Expertise in the
fields of quality management and controlling was again provided for the European Institute of Public
Administration (EIPA) in Maastricht. Participation in the 3rd Common Assessment Framework
Conference in Portugal ensured the continuation of international exchanges about the quality
management system that has been implemented in Vienna, among other cities.

The Gender Mainstreaming Project Unit of the Organisation Subgroup was active as rapporteur for
Vienna and facilitated the exchange of experiences with the “European Charter for gender equality in
local life” that has been adopted by the Council of European Municipalities and Regions (CEMR).
Workshops on the Charter were held in Rennes and Koupio. In cooperation with other units of the
Vienna administration, a working meeting with gender experts of the Finnish Ministry of Education, the
Association of Finnish Local and Regional Authorities and representatives of the city of Hämeenlinna
was held to discuss gender mainstreaming in youth work and gender-sensitive design of parks and
sports facilities. A delegation from the Ministry of Gender Equality of the Republic of Korea and a
member of staff from the Equal Opportunities Office in Zurich visited the Project Unit. A campaign
entitled “Sehen Sie‟s einmal anders. Wien ist Gender Mainstreaming” (“Look at it differently. Vienna is
gender mainstreaming”) attracted enormous international media interest in the EU, Switzerland,
Moldova, the US, Canada, Japan and the Republic of Korea, followed by numerous enquiries
regarding Vienna‟s gender mainstreaming strategy. As in other years, the Subgroup for Improvement
Suggestion Management participated in cross-border events, the annual conference of the German
Institute for Business Administration in Stuttgart in May being one of the highlights of the year.

The Subgroup for Information and Communication Technologies received visitors from Tallinn, Baden-
Württemberg and Galaţi; the main topics of discussion were e-government, virtual administration,
geographical information systems and the Austrian “citizen‟s card”. At the 1st European Identity
Conference in Munich, Austrian delegates acquainted themselves with electronic identity management
options, and e-government solutions were presented at a meeting in Berlin, which also included a visit
to the local data processing centre. During a visit by Chief Executive Director Dr. Ernst Theimer to
Tallinn, discussions focused on Internet penetration, extension of broadband services, population and
voter registration systems, identity cards, transport reservation systems, electronic ticketing in local
public transport, m-parking, electronic communication between schools, pupils and parents, and
transparency in the documentation of urban management. IT and e-government strategies and the
use of open-source applications were discussed with representatives of the city administrations of
Barcelona, Lyon, Milan, Paris and Oslo.
Following the conclusion of cooperation agreements in recent years, the Subgroup for Crisis
Management and Emergency Measures continued exchanges with Budapest, Kraków, Ljubljana,
Minsk, Moscow, Prague, Tallinn, Tel Aviv-Yafo, Zagreb and the Polish region of Masovia concerning
the latest developments in crisis management, firefighting, policing and ambulance services. In
connection with the 2008 European Football Championship (EURO 2008) to be held at venues in
Austria and Switzerland, close contacts were maintained with the Swiss event coordinators. In
addition, Austrian delegations travelled to Berlin, Hamburg and Munich to learn about Germany‟s
policies and measures as host country of the World Cup in 2006, gaining specific insights into hospital
issues. Close international contacts with respect to crisis management also gave rise to visits to
Sarajevo, Budapest, Berne and London.

Executive Office for Urban Planning, Development and
City partnerships are among the most important international activities of the Executive Office for
Urban Planning, Development and Construction. In Freiburg/Breisgau a workshop on gender-specific
regional planning was organised as part of the “Gender Alp” project. At the biannual meeting of the
Association of Municipal, Regional and State Parliaments in Braunschweig, Vienna presented “Gender
mainstreaming and quality assurance in the Mariahilf district – a pilot study”. The same project was
also presented at conferences in Munich and Brussels. At expert meetings under the headings
“Vienna meets Delhi” and “Vienna meets Hyderabad” in October, speakers focused on urban and
environmental technologies, “river renewal”, urban development, bridge management, energy,
environmentally relevant infrastructures, sewer management, waste water treatment plants and waste
management. The “Danube Island” and “Yamuna River Delhi” projects were presented, and talks were
initiated about future cooperation with the two Indian cities as a basis for joint business endeavours.
The existing cooperation agreement with Zagreb was extended to include a section on crisis

Architects from Budapest visited Vienna to gather information on the construction, maintenance and
management of inner-city road surfaces. The management of technical infrastructure was discussed
with delegations from Tbilisi and Malta, and the organisation of municipal construction management in
Vienna was presented to staff of the Ministry of the Interior of Cyprus. Talks with the Deputy Mayor of
Zagreb, Ivo Jelušić, focused on supporting efficient private transport through the use of computers to
predict traffic flows and prioritising of public transport. The Executive Office also welcomed delegations
from Hong Kong, Beijing and Chongqing, and from Romania and Kraków. Visitors from Hanoi reported
on the North of the Red River Area Project which is to be carried out by a Viennese consortium
(VCDC) under the auspices of the City of Vienna.

A number of meetings and negotiations took place with UNESCO representatives concerning the two
UNESCO World Cultural Heritage sites in Vienna, the historical city centre and the Schönbrunn Palace
and Park ensemble. The purpose of the talks was to ensure the compatibility of two major construction
projects (a new central rail station and the development of the “Kometgründe” site in the district of
Meidling) with the obligations that result from the World Heritage status. At a Europe-wide conference
in Madrid, best practice examples for sustainable procurement were presented by delegates from
Barcelona, Bolzano, Ferrara and Pamplona. Vienna presented its EcoPurchase programme
( The RESPIRO Conference in Lille dealt with socially responsible
procurement in the construction and textile industries.

Executive Group for International Relations
Continuing the development of previous years, international activities again increased in scope and
intensity in 2007. The core tasks of the International Relations Group within the Chief Executive Office
include contacts with the international organisations that have their seat in the city, representation of
Vienna in international bodies and international support activities. The Group discharges its duties in
close cooperation with the Federal Ministry for European and International Affairs, the Austrian
missions abroad, diplomatic and consular missions of other nations in Vienna, the Diplomatic
Academy in Vienna, the bilateral friendship societies and nongovernmental organisations. Continuous
contacts are also maintained with comparable departments from other cities and regions, whose
number rose significantly in the year under report. Furthermore, the Executive Group for International
Relations organised and managed visits by high-ranking delegations.

The Group (co-)organised and provided expert input for conferences, seminars and other events, as
well as projects at home and abroad. Among them was a visit by 140 war veterans from Moscow who
came to Vienna for a day. With wreath-laying ceremonies at the Red Army Memorial on
Schwarzenbergplatz and at Vienna‟s Central Cemetery, the group commemorated the Red Army
soldiers who died in the battle for the liberation of Vienna in 1945. In a solemn address to the
veterans, the Second Deputy Speaker of the Vienna Provincial Parliament, Heinz Hufnagl, underlined
that it was thanks to their heroic effort that Austria – and with it, Vienna – had eventually regained its

The “Vienna Dialogue Forum” was held for the first time with experts from Kraków, Prague, Belgrade,
Sofia, Istanbul and Sarajevo who came to Vienna to discuss the state of the art and exchange
experiences in the fields of environmental technology and waste management with their Austrian

In Vadul lui Voda near Chisinau a summer school for students of international relations from Moldova
and Romania was organised by “Hilfswerk Austria” in cooperation with the Austrian Development
Agency (ADA), the Erste Foundation, the Austrian-Romanian Society, the Moldovan Academy of
Sciences, the Diplomatic Academy and the Executive Group for International Relations of the City of
Vienna. Dr. Erhard Busek delivered the keynote address. A conference on “Harmony and human
rights in society in China” took place at Vienna City Hall, and the Federation of Unions of Honorary
Consuls in Europe held its board meeting in Vienna for the first time. The Diplomatic Academy hosted
an international Kosovo conference and an encounter of international cultures.

“Partner aller Nationen” (“All Nations‟ Partners”, PaN) is the umbrella organisation of some 110
bilateral societies which are active in promoting friendly relations and good understanding between
Austria and other countries. The square in front of the VIP Terminal at Vienna International Airport was
officially named “PaN Square” and opened for traffic in a festive ceremony in October. In September,
Druk Yul Park in the district of Liesing was inaugurated by District Chairman Manfred Wurm in the
presence of many members of the diplomatic corps. The park was named in honour of the 100
anniversary of the Kingdom of Bhutan.

Education, Youth, Information and Sports
The Municipal Department for Children‟s Day Care Centres (MA 10) runs 361 educational facilities
providing learning and playing experiences for children of all age groups from toddler age to the end of
primary school education. MA 10 is also in charge of the construction of new day care centres and
supports private non-profit kindergartens, children‟s groups and other day care models. A training
institution for kindergarten teachers is managed by MA 10, providing high-quality professional training
for would-be kindergarten teachers at secondary school level. Ten foreign delegations visited the
institutions managed by MA 10.

International visitors to MAG ELF, the Youth and Family Welfare Office, were most interested in
information about the structure, organisation and services of the Department, as well as its social
education institutions. Visitors came from youth rehabilitation centres, child rescue institutions,
children‟s clinics, vocational colleges and other institutions, including the Kem Hospital in Mumbai.
Issues relating to school entry, information exchange, and cooperation between different professionals
in crisis intervention work with begging children from abroad are important working areas for the staff
of “Drehscheibe”, a child support institution run by Unit 6. MAG ELF staff participated in international
expert meetings on topics such as foster care, alcohol abuse and domestic violence, as well as in the
10 European Psychology Congress in Prague.

The Municipal Department for Education and Out-of-School Activities for Children and Young People
(MA 13) cooperated internationally with many organisations in its areas of competence, i.e. youth and
education, schools of music and singing, the fashion and textile design college Modeschule
Hetzendorf, libraries, the Vienna Conservatory (Konservatorium Wien) and Vienna‟s adult education
system. A number of projects were carried out, among them the organisation of visits by youth groups
from other countries, including Ukraine, Palestine and Romania, and the hosting of foreign
delegations, including a group of students from the French elite school Ecole Nationale
d‟Administration (ENA).

3,000 pupils from 370 secondary schools in the Polish region Malopolska competed in a competition
under the motto “sports in Vienna”. The project, which was carried out in cooperation with the Vienna
Representative Office, the Austria Institut and the local education authorities in Kraków, had the
objective of acquainting participants with the Austrian variety of the German language and teaching
them facts about Austria. The prizes were presented by Deputy Mayor Grete Laska in a ceremony at
the Austrian General Consulate.

The fashion design school Schloss Hetzendorf continued its contacts with Japan, and the head of the
school, Professor Gerda Buxbaum, visited Bunka College in Tokyo, one of the biggest and most
prestigious fashion education centres worldwide. The visit was returned by the head of Bunka College,
Professor Sanae Kosugi, who came to Hetzendorf to speak about fashion and design trends in Japan.
The objective of the contacts is to initiate a cooperation project between the two schools that will give
rise to a student exchange programme. Members of the Hetzendorf teaching staff also attended
various international events relating to fashion to gather first-hand information about the latest trends
for classroom teaching.

Vienna‟s School of Music and Singing gave numerous concerts together with visitors from abroad. The
Ottakring and Hernals Music Schools welcomed guests from the Istituto Musicale Pareggiato Orazio
Vecchi in Modena, and the Brigittenau Music School contributed to a concert which its partner school
Základná umelecká škola L. Rajtera gave in celebration of its 50th anniversary at the ballroom of the
Slovenian Philharmonic in Bratislava. The Margareten Music School gave a concert in Plovdiv,
followed by a return visit by the Bulgarian musicians to Vienna. Five students of the Vienna School of
Music and Singing qualified for participation in the Central European Initiative Youth Orchestra and
went on two tours that took them from Salsomaggiore and Montegrotto to Ingolstadt, Kassel and
Berlin, as well as to Ljubljana, Postojna and Trieste. The Alterlaa Music School pursued several
cooperation projects, including a matinee together with its Prague partner school Základná umelecká
škola, and a percussion workshop and concert for students of percussion instruments from the
Budapest partner school Hubay-Jenö-Zeneiskola. The latter also gave an Advent concert at a senior
citizens‟ residence in Liesing.

Staff of the Vienna Public Libraries attended international meetings and trade shows. The European
Day of Languages was celebrated on 26 September with events highlighting language learning and
language diversity across the continent. The Vienna Public Libraries participated in the day for the first
time, organising presentations, taster classes, tours and information stands. A poster exhibition in the
Central Library building presented the 25 languages that are most frequently spoken in Vienna.
November was dedicated to literature from Central and Eastern Europe at the Vienna Central Library,
which went on to host a successful winter exhibition of beautiful books from Germany, Switzerland, the
Netherlands and Austria at the initiative of the Austrian Typographical Society.

The German Institute for Adult Education in Bonn awards innovation prizes for education projects. In
2007, about 70 competing educational institutions, companies and organisations submitted entries
under the motto “Learning from stories”. A special prize was awarded to the Austrian Association of
Adult Education Institutions (Verband Österreichischer Volkshochschulen) and the Austrian Adult
Education Archive (Österreichisches Volkshochschularchiv) for a knowledge base, i.e. an online
platform for adult education.

The Konservatorium Wien private university (KWU) organised performances of contemporary
European music in the context of the Erasmus project “Moving Music”. Composition, rehearsals and
performance were the central elements. An aesthetics workshop was led by philosopher Christian
Tepe in Germany, and the symphonic music of Finnish composer Kalevi Aho was at the centre of a
musicological symposium in Vienna. The Symphony Orchestra toured Portugal and participated in the
Algarve International Music Festival. Launched in 2005, the partnership with the National Orchestra
System for children and youths in Venezuela was continued in 2006, and the ORF documentary “The
Sound of Humanity – Ums Leben spielen” was aired in the spring.

The ballet department participated in the International School Choreographic Competition for Young
Dancers in Bytom/Silesia, where it won the 2nd and 3 prizes. The department of modern dance and
ballet teaching took part in a symposium on dance medicine in Basle, while the jazz department
attended the International Meeting for Jazz Education in New York and a meeting of the International
Association of Schools of Jazz in Siena. Members of the acting department travelled to the Scuola
D‟Arte Drammatica Paolo Grassi in Milan to partecipate in a meeting of Mediterranean theatre
schools. In addition to European countries, Algeria, Egypt, Israel, Lebanon, Morocco, Palestine and
Tunisia were also present at the event. The Austrian-Colombian group Aere-Latino-Viena toured
Colombia, giving workshops, educational concerts for children, major concerts and first performances
of new works. Konservatorium Wien and the Shanghai conservatory – China‟s second-largest music
institution – launched a cooperation project. At the Academy of Music and the Performing Arts in
Frankfurt/Main, a symposium was held under the title “Systems–technique–style”. The Director for
Artistic and Educational Matters, Ranko Markovic, participated in the Leadership Meeting of Institutes
of the Arts in Hong Kong and visited Taiwan.

The Sports Office (MA 51) organised the Indoor Hockey World Cup events for men and women in
cooperation with the Austrian Hockey Association. Twelve men‟s and twelve women‟s teams from 16
nations competed in the games, which were played at Vienna‟s Stadthalle centre. In the context of the
event, students came into contact not only with hockey, but also with many foreign visitors. The
exciting matches drew a total of 20,000 spectators from Austria and abroad.

The City of Vienna‟s Press and Information Service (MA 53, acronym PID) pursued a host of
international activities, including regular contacts with international media, publication of magazines
and other print products, and hosting of many international expert visits. In addition to organising and
coordinating activities in the major focus destinations of New York, Berlin, Bucharest and the United
Arab Emirates, PID again organised, coordinated and/or supported Viennese Balls which took place in
New York, Berlin, Bucharest, Muscat, Abu Dhabi, Milan, Munich, Nordwijk, Ottawa, Athens, Vilnius,
Brussels, Sofia, Luxembourg, Johannesburg, Moscow, Kuala Lumpur, Mallorca and Istanbul in the
year under report. PID also contracted out work to the Vienna representative offices run by Compress

Publications issued by the PID in cooperation with Compress PR included “Enjoy Vienna”, city and
country folders that are published six times per year, and the Internet journal
The concept of a “Vienna Collection” was born to showcase the diversity of the city; structured like the
famous “Cannes Roll” – a compilation of the most creative, award-winning ads shown at the annual
International Advertising Festival in Cannes – “The Vienna Collection” comprises 18 short films about
Viennese themes, from the Vienna Boys‟ Choir to the Spanish Riding School and the city‟s high quality
of life. The films are meant to appeal to international audiences and can be shown in different
combinations, depending on specific needs and target audiences. “The Vienna Collection” has already
received five international awards: it won first prize at the international travel trade show ITB Berlin
2007 and second prize at the “US International Film and Video Festival 2007” in Los Angeles.
Available for download at

More than 500 editors, publishers, journalists and media experts from all over Europe met for the
“European Newspaper Congress” at Vienna City Hall in March. The Belgian paper “De Morgen” was
awarded a prize as Europe‟s best daily, the best regional paper came from Norway, the best local
paper from Finland, and a weekly from Portugal was selected as the best publication in that category.
A sports publication from Spain received a special award for creative design. The winners received
their prizes in the presence of Federal Chancellor Dr. Alfred Gusenbauer.

Vienna Board of Education
The European Office of the Vienna Board of Education supported and coordinated international
contacts and projects that were co-financed by the EU, including the Interreg IIIA project “EdQ -
Education Quality” and the Interreg IIIC project “EdGATE – Education Gate”, in which educational
institutions from ten European regions worked together. Moreover, the European Office gave
presentations on Vienna‟s schools, organised visits from abroad, was active in education cooperation
projects with other European states and participated in international events.

The President of the Vienna Board of Education, Dr. Susanne Brandsteidl, presided over discussions
about “Integration through schooling” at an integration policy conference organised by the French
Cultural Institute. Vienna offers bi- or multilingual schooling in nearly all parts of the city, with the
languages of neighbouring countries – Slovakian, Czech and Hungarian – being taught at 17 schools.
The first school textbook for Slovakian as a foreign language was presented at the Slovakian
embassy. The book is intended for learners aged 13 to 18, and has been approved as learning
material in both Austrian and Slovakian schools; a free electronic version can be downloaded from The final conference of EdGATE, in which 130 persons participated, took place at
Vienna City Hall in October. Board of Education President Dr. Susanne Brandsteidl presented the
concept of the “European Regional College”; there are plans to develop a network of regional schools
for 6- to 19-year-old pupils to meet the needs of the EU citizens of tomorrow. The following regions are
participating in the project: Edinburgh, Kraków, Sarajevo, Zagreb, Belgrade, Calarasi, Kiev,
Schwerin/Greifswald and Soest.

A “Day of Diversity” for teenagers was held at the Museumsquartier to raise awareness of everybody‟s
right to equal treatment and show ways of combating prejudice. The multicultural event with
contributions from schools, NGOs and other organisations provided information and activities relating
to racism and discrimination, children‟s and young people‟s rights, the media, the workplace and
education. The broad range of contributions by Viennese school classes included theatre plays,
musical performances, fashion shows, food tastings with dishes from different European regions, and
even multimedia presentations. The Day of Diversity was organised jointly by the Vienna Board of
Education, the City of Vienna, the EU Agency for Fundamental Rights and the association WienXtra.

Integration, Women’s Issues, Consumer Protection and
As in the previous year, the Municipal Personnel Service Department (MA 2) again sent apprentices to
Dublin to participate in a training and language exchange programme. The apprentice exchange
programme with Helsinki was also continued in 2007. MA 2 for the first time offered an extensive
trainee programme, during which nine apprentices from Munich gathered on-the-job experience in
various segments of the City of Vienna‟s administration, and welcomed students from vocational
colleges in Ludwigsburg and Bavaria as visitors.

The international activities of the Municipal Department for Integration and Diversity (MA 17) focused
on its areas of activity, i.e. diversity and diversity management, education, living together, housing,
“ethnic economies”, anti-racist action and the presentation of Vienna‟s best practice models in these
fields. MA 17 joined the European Coalition of Cities Against Racism that had been initiated by the
German city of Nuremberg and UNESCO. An Action Plan was drafted on the role of cities in the
struggle against racism and discrimination.

MA 17 staff were much sought after as speakers at international events, including a meeting on
“Diversity Through Equality” in Copenhagen, an OSCE Conference on “Combating Discrimination and
Promoting Mutual Respect and Understanding” in Bucharest, and other conferences. Multiethnic
neighbourhoods and ethnic economies were discussed at a meeting in Hamburg. MA 17 also
participated in a Comenius Conference on the Intercultural School in Stuttgart, where action taken in
Vienna in outreach programmes for parents and continuing education for teachers met with significant
interest. Some 400 participants came to an expert congress on “Children and youth in social problem
areas – new strategies for cohesion” which the German EU Presidency organised in Leipzig in June.
Other events in Berlin and Hamburg focused on “Housing, neighbourhood, conflict” and “Diversity in
training and work”.

Founded by the International Organisation for Migration (IOM) in 2006, the Vienna Migration Group is
dedicated to enhancing and extending the dialogue on migration issues among all international
organisations headquartered in Vienna under the auspices of the Federal Ministry for European and
International Affairs. An event was held to this end at the Vienna International Centre in October.
Vienna also hosted a conference under the motto “10 years of Austrian legislation against domestic
violence” in the context of the Council of Europe‟s campaign against domestic violence against

City Councillor Sandra Frauenberger attended a meeting of the “Transatlantic Task Force on
Immigration and Integration” in Berlin in March.
Municipal Department 35 (Immigration, Citizenship, and Registry Offices) welcomed foreign expert
delegations and participated in a study tour of Canada‟s immigration and integration system. In the
context of the INTO project, which was co-financed by the EU, the French Ministry for Labour and
Social Affairs organised a seminar on citizenship, nationality and national identity. MA 35 staff also
attended a wedding fair in London to help develop Vienna‟s position as a “dream wedding venue”.

Leading members of the Food Safety Department (MA 38) visited Bucharest in September to conduct
cooperation talks.

A conference on the future areas of activity of the transnational network FemCities – which was
initiated in 1997 by the Department for the Promotion and Coordination of Women‟s Issues (MA 57) –
was held in Vienna in December. MA 57 participated in expert conferences in Berlin, at the UN
Women‟s Guild, and at the embassy of the Philippines, where MA 57 staff presented the Women‟s
Helpline of the City of Vienna. Moreover, MA 57 engaged in EU projects and welcomed expert
delegations, among them members of the Czech parliament, social educators from Munich, and
politicians from the Republic of Korea.

International Women‟s Day (March 8) was celebrated at Vienna City Hall in recognition of the
achievements attained during its nearly 100 years of existence. The central topic of the event, in which
50 advisory institutions took part, was how to improve women‟s opportunities in the labour market.
Within Austria, Vienna is the province with the highest share of women in paid employment.

In the context of the European Year of Equal Opportunities for All, the International Centre for Black
Women‟s Perspectives organised the first pan-European conference on the situation of black
European women in September. 120 delegates from 20 nations attended the event, which City
Councillor Sandra Frauenberger commended as a significant initiative in the field of integration politics.

The Municipal Department for Elections and Specific Legal Affairs (MA 62) received a group of
delegates from the trade supervisory authority of Prague to present and discuss the theory and
practice of Vienna‟s Law on Prostitution.

Anti-Discrimination Unit for Same-Sex Lifestyles
The City of Vienna‟s Anti-Discrimination Unit for Same-Sex Lifestyles (Wiener
Antidiskriminierungsstelle für gleichgeschlechtliche Lebensweisen, WASt) engaged in EU projects and
gave expert presentations at a conference on “Sexual Diversity – European Community” in Ghent and
a meeting held in Vienna by Public Services International, the global confederation of public service
trade unions, on “Communal Antidiscrimination Work”. In the context of the twinning project run by the
Ludwig Boltzmann Institute for Human Rights, international project participants attended a workshop
on “Gays and Lesbians in Vienna”. WASt also worked together with the Austrian Exchange Service
and participated in meetings in Linz and Salzburg in its capacity as a member of the expert advisory
committee of an EU project conducted by “AIDS-Hilfe Wien”. As a sign of solidarity with persons
infected with HIV, City Councillors Sandra Frauenberger and Sonja Wehsely raised the Red Ribbon on
Vienna City Hall to mark World Aids Day on 1 December.

Finance, Economic Affairs and Vienna Public Utilities
Deputy Mayor Renate Brauner received many delegations in 2007, including a group led by Lajos
Orosz, the Deputy Mayor of Miskolc, Hungary‟s thirdlargest city. Talks focused on the organisation and
management of public transport in Vienna.

Vienna‟s IT Enterprises presented themselves at the Trade Show for Information Technology and
Telecommunications with a focus on cross-border cooperation. The Cluster ICT-Burgenland and the
Danube University Krems are among the members of the IT Enterprises network. Vienna has a total of
about 7,700 enterprises with 87,000 employees working the Central and Eastern European region.

Founded in 2006, in 2007 the Austrian Music Ambassador Network, an association of music labels,
started its activities to promote Austrian record companies and overcome the fragmentation of the
music industry in this country. The federal and provincial governments supported the activities of the
Network with € 200,000 each. The total sales volume of the domestic music industry was € 216m in
2006, which ranked it in 15th place worldwide.

The international business and networking platform i.convienna hosted a meeting on “Future
Investments for Europe” at Vienna‟s TechGate, focusing on an exchange of experiences among
Bucharest, Moscow, Sofia and Vienna and the promotion of cross-border economic cooperation.

The Municipal Department for General Financial and Economic Affairs, Duties and Charges (MA 4)
provided contributions to the Organisation of Petrol Exporting Countries (OPEC) and to the asbestos
clean-up operation at the Vienna International Centre. Additionally, MA 4 conducted an EU project
together with Bratislava.

The Municipal Department for Finance, Budget and Statistics (MA 5) contributed 35% towards the cost
of maintaining premises for the OSCE, the Wassenaar Arrangement, the EU Agency for Fundamental
Rights, the European Space Policy Institute, the South-Eastern European Energy Community, the
Vienna Centre for Financial Reporting Reform and several missions of developing countries. The Unit
for Statistics and Analysis participated in the 13th German-Austrian-Swiss Meeting of Demographers.

Staff of Municipal Department 6 (Accounting Services) attended a number of conferences abroad,
among them the “Software & Systems Quality Conference” on “Automatic processes for quality
assurance and in the trial run of the SAP rollout” in Switzerland and on “Public Sector Budget
Management” in Baden-Württemberg, and gave a presentation about Vienna‟s hands-on experience
with the release change to ERP 6.0 at the conference “Next Generation SAP” in Düsseldorf.

All three departments welcomed delegations from abroad, among them financial management officials
from several cities in the Republic of Korea, students of the Ecole Nationale d‟Administration (ENA) in
Paris and expert visitors from Perm, Dublin, Shanghai and Ljubljana and from the International Atomic
Energy Agency (IAEA).

The Department for EU Strategy and Economic Development (MA 27) pursued a very broad range of
international activities. The various units within the Department conduct these activities, many of which
relate to EU programmes and services of general interest (see also the chapter on the European

The Unit for Labour, Business, Technology and Research contributed to reports by the Committee of
the Regions (CoR) and pursued active lobbying work on behalf of the cities. During the first half of the
year, the Leipzig Charter on Sustainable European Cities, which was planned by the German
Presidency, played a central role. The main theme of the second half-year was lobbying for more
consideration of the cities‟ role in the Mid-Term Review of the European Structural Funds. For the
fourth time, Vienna was included in the EU‟s “Community Innovation Survey” (CIS). Information and
communications technology (ICT) continued to be one of the strong points of Vienna‟s economy. A
comparative study on Vienna as a location for ICT businesses, which had been commissioned by the
City, was completed in 2007. It reported in detail about the ICT sector (businesses, research,
government support) in Vienna and the Vienna Region and provided an international comparison. A
study entitled “Cross-border comparison of job profiles – a trend analysis” was commissioned in
preparation for the future cross-border labour market. The City of Vienna applied to become the seat
of the European Institute for Technology (EIT).

The Department‟s energy experts prepared a statement on the Energy Package 2007, which was
adopted by the CoR at its plenary meeting in October. Energy aspects were taken into account for the
Structural Funds programme period 2007-2013, and Vienna‟s Urban Energy Efficiency Programme
was presented at an international meeting in Brussels. MA 27 is also charged with observing and
analysing current developments in the energy sector at EU level. Of particular interest are the EU
Directives dealing with security of electricity supply, the internal markets in electricity and natural gas,
emissions trading, energy efficiency, the energy performance of buildings, and eco-design of energy-
using products.

Friedhöfe Wien GmbH, the managing company of Vienna‟s cemeteries, maintained contacts with the
following entities: Verband der Friedhofsverwalter Deutschlands (Association of German Cemetery
Managers), European Federation of Funeral Services, Association of Significant Cemeteries in
Europe, and “ARGE Friedhof und Denkmal” (Cemetery and Monuments Working Group) in Kassel. In
this context, staff of Friedhöfe Wien participated in conferences and congresses in Essen, Marburg,
Milan, Nuremberg, Seddin, Gera, Stavanger and other places. A meeting of the Association for
Funerary Culture in Germany (Kuratorium Deutsche Bestattungskultur) in Munich focused on burials
for the poor and recent trends under the heading “Impoverished, buried, forgotten”.

Special Envoy of the City of Vienna for International
Economic Affairs
Professor Walter Nettig, Vienna‟s Special Envoy for International Economic Affairs, continued his
untiring efforts on behalf of Vienna as a business location. His excellent contacts and know-how are a
result of his many years of experience as President of the Vienna Chamber of Commerce.
Participating in many meetings and events, Professor Nettig also engaged in networking at
presentations of the City of Vienna in Bucharest, Berlin, Tokyo and New Delhi.

The annual Leadership Conference of the Urban Land Institute was held in Vienna for the first time.
Since 1936, the Institute has enjoyed worldwide recognition for its proactive research aimed at
establishing high standards in regional planning, urban construction and the property markets. The
Institute is a non-profit organisation which is organised and managed by its members; at present, it
has 38,000 members from more than 50 countries.

Vienna Business Agency (VBA)
In the year under report, new establishments of international companies boomed in Vienna, with 1,100
new jobs being created (30% more than in 2006) and an investment total of € 113 million (+ 150%
yoy). The joint efforts of the VBA and the Austrian Business Agency–Invest in Austria helped to attract
115 companies to Vienna, most of them from Germany, the CEE region, the US and Switzerland. In
terms of sector, most of the new establishments are active in services, commerce, ICT/new media and
the life sciences. In 2007, the VBA and its subsidiaries supported 685 companies with a total budget of
€ 36 million, triggering investments of € 175 million.

International appearances and presentations of Vienna as a business location abroad are among the
major tasks of the VBA. In 2006, activities included the Vienna Days in New York, where the
International Business Division (IBD) of the VBA presented Vienna, its financial services and property
market, for businesses aiming to initiate activities in Central and Eastern Europe; about 100 staff of
major US and international companies from the finance, real estate and consultancy sectors
participated in the event. A presentation in Berlin focused on the business situation and high-tech
industry, another one in Abu Dhabi on real estate. The IBD continued its series of successful SME
meetings in Germany targeting companies with annual sales of € 10 million and above. The main
objective of these meetings is to provide a forum for contacts between businesses and business-
related service providers, with Austria and Vienna being presented as the ideal springboard for the
penetration of the Central and Eastern European markets.

The VBA also maintained a presence at international conferences and trade shows, including the
Intercell Conference in Baden which brought together international researchers from the life sciences,
financial experts from the pharma industry and NGOs. At the BIO 2007 in Boston, 23,000 participants
had an opportunity to get to know Austrian players in the life sciences. VBA staff also attended the
international real estate trade shows in Cannes and Vienna. In the context of the “b2fair” project, the
European Service of the VBA accompanied many Viennese businesses to industrial trade shows in
Hanover, Brno and Jönköping.

The VBA hosted visits by foreign delegations and organised several seminars for international target
groups. In addition to presentations, receptions and lectures, the “Austrian Viennese Investment Café”
was held at the VBA‟s Brussels Bureau to promote Vienna as a business location.
The IT network VITE initiated the first steps towards cross-border cooperation among regional ICT
competence networks in CENTROPE, which will be implemented from early 2008 onwards. VITE
receives co-financing from the EU for this project in the wider context of promoting competition.

Centre for Innovation and Technology (ZIT)
The Centre for Innovation and Technology (ZIT) is the City of Vienna‟s technology agency and a
subsidiary of the VBA. ZIT supports and promotes companies that are active in research and
innovation by providing financial support and specific advisory services. Moreover, ZIT cooperates
with private partners to develop premises for technology companies and pursues policies aimed at
promoting an innovation-friendly environment. ZIT engages in significant activities abroad. In 2007,
these included cooperation in ProAct, a multinational network for best practice approaches,
participation in the EU project Innodeal together with twelve other regions, cooperation with the
Slovenian technology agency ITA and membership in the Vienna Economic Forum, a cooperation
platform for South East Europe. ZIT staff attended the “ World Conference on Science and Technology
Parks” in Barcelona, engaged in talks about innovation management in Boston, and presented ZIT at
the BioEurope fair in Hamburg.

departure wirtschaft, kunst und kultur gmbh is the creative industries impulse vehicle of the City of
Vienna, which has so far supported 94 companies with a total budget of about € 7.9 million, creating or
securing more than 550 jobs. The funds used for the support programme resulted in private
investments of approximately € 31 million. The supported projects came from the fields of fashion,
music, audiovisual media, design, publishing, the art market and architecture. More than € 900,000
was made available for the 2007 priority area “Lifestyle Advertising. Communication shifts in the new
converging media age”. This form of innovation promotion on a competitive basis has come to be
regarded internationally as a best practice model and was presented in Zurich, Berlin, Toronto, New
York, Barcelona and Boston in 2007. Dr. Christoph Thun-Hohenstein was appointed as the new
managing director.

Wien Holding

Culture and entertainment cluster
With the Stadthallen Group, the theatre operators‟ association Vereinigte Bühnen Wien (Raimund
Theatre, Ronacher and Theater an der Wien), the House of Music, the Jewish Museum, the Mozart
House, KunstHaus and Wien Ticket, Wien Holding is one of Europe‟s biggest culture and
entertainment groups, with total audience figures of about 2.5 million per year. Stadthalle and
Vereinigte Bühnen alone generate sales of € 255 million every year and have 4,700 staff on their

The culture and entertainment operations of Wien Holding cooperated closely with WienTourismus, for
example at Austria‟s biggest trade show for incoming tourism in Vienna, in which 880 purchasing
managers and 200 media representatives participated. The tourism trade fair Fitur for the Southern
European and Latin American regions took place in Madrid, bringing together 8,000 exhibitors and
nearly 500,000 visitors. The world‟s largest tourism trade show is the ITB in Berlin, with 8,000
reporting journalists, where Wien Holding‟s cultural operations were represented with two information
counters in 2007. Representatives of the culture and entertainment cluster also attended international
workshops in Hungary, the Czech Republic and other countries.

Harry Kupfer‟s musical “Elisabeth”, an original production by Vereinigte Bühnen, was shown at guest
performances in Japan, Budapest, Stuttgart and Turku. The musical “Mozart” was staged in Budapest,
“Dance of the Vampires” in Berlin, Warsaw, Tokyo and Budapest, and “Rudolph” at the Budapest
Operetta House and at the Open Air Festival in Szeged. In September, jazz, classical music and
children‟s programmes were performed in Slovakia under the motto “kulttour07”.

Wiener Hafen – Vienna’s port operator
The port of Vienna is a logistics centre that comprises the port premises, the “Wiener Hafen” operating
company – a subsidiary of the City of Vienna –, and all private companies located on the port
premises; nearly 11 million tonnes of goods are handled there every year. Of this volume, 45% are
handled by the Wiener Hafen group (Wiener Hafen GmbH & Co KG and its subsidiaries). The Wiener
Hafen group is in turn owned by Wien Holding. The port on the Danube is situated at a distance of
about 2,000km from the Black Sea and 1,500km from the North Sea. It is currently undergoing
massive expansion. Planned investments by the City of Vienna, Wiener Hafen and the Austrian
Federal Rail System (ÖBB) will amount to over € 150 million by 2009.

Vienna‟s port has evolved into a central hub for international container business, especially in the
overseas container segment. More than 50 trains depart from the port every week, bringing containers
from the container terminal to the big European seaports such as Rotterdam, Hamburg, Bremerhaven
and Duisburg. Other trains link the port to hubs in Budapest and Bratislava. In 2007, 300,000
container units were handled at the port.

Mineral oil products, construction materials such as cement and sand, steel, and agricultural products
such as corn and fertilizer are the main types of cargo transported by ship. Wiener Hafen has been
working consistently to enlarge its covered storage capacities for these bulk goods. In autumn of 2007,
the third new raw materials storage hall was opened for operation. At the moment, the port has three
storage facilities for bulk goods with a combined capacity of nearly 40,000 tonnes, or the cargo of 40

TINA – Transport Infrastructure Needs Assessment
TINA Vienna celebrated its 10th anniversary as the European competence centre for transport
planning and continued to fulfil its role as an important representative of the City of Vienna through
participation in many events, representation of Vienna in international organisations and general
support for Vienna‟s international relations activities. At meetings of the Pan-European Corridors VII
and X in Athens, Nuremberg and Budapest, discussions focused on projects in Bavaria and measures
to improve shipping conditions on the Danube in Romania. TINA Vienna, the South East Corporative
Initiative and the Stability Pact for South East Europe organised a Danube Symposium that was held
in Bucharest. The role of the Danube as a main European transport axis was presented at a joint
exhibition booth at the “transport logistik” trade fair in Munich. 2007 was the fifth year of the Joint
Declaration of the 13 Danube Basin States, and the annual conference was hosted by Belgrade. The
“Donauhanse” project, which offers solutions for problems shared by the cities along the river, was
extended to include Sremski Karlovci, Pancevo, Bucharest und Cernavodă. During the transition
phase leading up to the new round of applications for EU funding, the focus is on transfer of Austrian

A contract for a feasibility study concerning the construction of a new cargo terminal on the Danube
was signed by the City of Belgrade and TINA Vienna in June. The construction contract has a volume
of € 730,000 and was won by TINA in a public tender procedure. The main study objective is to select
a new site for the terminal facilities on the basis of technical, economic, social and environmental
criteria, as well as spatial planning considerations. The new port facilities will be constructed on a 400-
hectare site, which will make the terminal the largest transport hub in the region; this latter fact is very
important for Vienna as well, given the rapidly growing economic importance of river ports.

TINA Vienna was also awarded a contract to conduct a feasibility study on flood protection in Kraków.
The study comprises the technical design of an overflow channel for flood protection, assessment of
its impact in terms of spatial planning and urban construction, and an evaluation of the chances of
implementation of the project from the technical, legal, economic and organisational perspectives.
TINA signed an agreement establishing a new company called TINA United for infrastructure planning
in the United Arab Emirates, focussing on Abu Dhabi. Through this vehicle, TINA can take part in
tender processes for transport infrastructure projects and facilitate the market entry of other Viennese
businesses in the Emirates.

A conference in London discussed the policy line taken by cities in light of the climate debate,
specifically with respect to transport. The Viennese Ball in Almaty was opened by TINA‟s Managing
Director Otto Schwetz, who also engaged in expert talks about a possible extension of Corridor VII to
Kazakhstan and Vienna‟s know-how in the field of urban technologies. At the “Yangtse Shipping”
Conference in Wuhan, which drew an attendance of 600 persons, TINA gave a presentation on
corridor management. Insights from the conference regarding the building of new ships for inland
waterways were used as input for the Fleet Group of Corridor VII.

In cooperation with Bohmann-Events, TINA Vienna organised international transport symposia aimed
at proposing solutions for the transport needs of the near future and the role of inland shipping; one
symposium dealt specifically with Odessa, the extension of its airport and a link between the Black
Sea region and the Ukrainian and Russian waterways. The conferences were held in Rousse,
Constanta, Odessa and Istanbul. The latter city, a transport hub between Europe and Asia, hosted a
conference on urban development, “soft” and economic development under the motto of “Intelligent
mobility”, which was attended by Vienna‟s City Councillor for Urban Development and Transport,
Rudolf Schicker.

TINA Vienna represented Vienna at workshops on river shipping and environmental protection in Orth
an der Donau and Zagreb, and as a member of the Working Group of the Danube Basin States.

Vienna Public Utilities

Wiener Linien – Vienna’s public transport company
Wiener Linien was present at the World Congress of the International Association of Public Transport
(UITP) in Helsinki in May, where the Austrian Pavilion was set up in cooperation with Verkehrsverbund
Ostregion (Eastern Austrian Transport Association, VOR) and the Austrian Federal Railways (ÖBB).
The UITP Bus Committee meeting was held in Barcelona. Information on the equipment and
processes that ensure safe operation of Vienna‟s underground rail system was presented to the UITP
Security Commission. Participants at the meeting came from Europe, the US, Canada, the Republic of
Korea, Australia, Hong Kong, the People‟s Republic of China and Singapore. Wiener Linien also
participated in a conference held in Bogotá in the context of a study tour of Latin American bus
transport systems.

Wiener Linien participated in a seminar on “Structured defect management” held in Mannheim,
Germany, as well as in a meeting on “Control centre documentation” organised in Berlin in preparation
for the 2008 European Football Championship, and had an exhibition booth at a rail technology
symposium in Cologne.

Telemetric measurement series were carried out by Wiener Linien in cooperation with the University of
Technology in Clausthal, Germany, to determine the effective axle loads of underground trains and
trams under operating conditions. These measurement series were part of the project “Safe and
economical dimensioning of train running gear” that was conducted by the Clausthal University of
Technology and supported by the Association of German Transport Companies (Verband deutscher
Verkehrsunternehmen, VDV). The objective of the project, whose participants included many major
German transport entities, was to collect as much data as possible on existing axle types under
different operating conditions. The data is to be used to optimise the dimensioning of structural
components so as to minimise cost while ensuring safe operating conditions.

Wienstrom – electricity
Wienstrom engaged in information exchanges on the development of the liberalised electricity market.
Visitors were most interested in finding out how to cope with market liberalisation and the resulting
new conditions. Wienstrom is widely regarded as a very positive example of a municipal utility that has
taken on and successfully mastered the economic challenges of liberalisation. In particular, the
Simmering biomass plant received much international attention – all in all, 40 delegations with a
combined total of 775 persons from all over the world visited Simmering for first-hand information on
this model project. After contacts in the renewable energy sector had been initiated the previous year,
Wienstrom intensified its activities in this field, with a number of concrete projects already being
implemented. Construction of a 24 MW wind power plant started at the western Hungarian town of
Level, and wind farm sites were vigorously developed in Poland, with concrete projects at Iwonicz and
Sepopol already on the eve of construction. Wienstrom purchased a 49% interest in Energy Eastern
Europe (EEE) with an option to increase its stake to 74.9%. The objective is to build small hydro power
plants with up to 12 MW electricity generation per plant. Licences have already been granted for 12
MW, with a further 43 MW under negotiation. Construction of the first few plants is scheduled to begin
in 2008. In the context of the APET group, Wienstrom also engaged in very concrete talks with Porr
AG and Elektroprivreda Sarajevo about the construction of hydro power plants in Bosnia-Herzegovina.
Additionally, efforts were under way to develop wind farm projects in Slovakia.

Fernwärme – district heating
More than 60 delegations with more than 900 members from Greece, Thailand, Mexico, Cuba and
other countries visited Fernwärme‟s Spittelau waste-to-energy plant to get first-hand information on the
technology of one of the world‟s most advanced thermal waste treatment facilities. Ghana‟s
Environmental Policy Minister, Kwadwo Adjei-Darko, expressed particular interest in the Simmeringer
Haide waste treatment plant, focusing on sewage sludge treatment from the incineration process, flue
gas treatment and waste water treatment. The district heating distribution hubs were also high on
visitors‟ priority lists. Fernwärme participated in the EU project “Summerheat”, an investigation into the
potential utilisation of waste heat (heat-power cogeneration, waste incineration) for cooling and air
conditioning. In the context of the District Cooling Task Force of Euroheat & Power the main task was
to present a fundamental position paper on district cooling. The Simmeringer Haide plant was
represented with an exhibition booth at the 12th International Congress for Battery Recycling.

Fernwärme is a member of Germany‟s Working Group on District Heating (Arbeitsgemeinschaft
Fernwärme Deutschland) and a member of the European Euroheat and Power association; moreover,
it participates in the Task Force on Greenhouse Gases of the European Federation of Waste
Management and Environmental Services.

Energiecomfort – energy and facility management
Energiecomfort continued to pursue its strategic priority of developing business outside Austria in the
period 2006/07. The company was active in Slovakia, Hungary, Romania and Germany in the period
under report, holding a 49% interest in the Slovakian district heating provider Bytkomfort s.r.o. with
headquarters in Nové Zámky and expanding its activities to Šalá, Hurbanovo and Nitra. The local
district heating company in Prešov, in which Energiecomfort holds a 55% stake, built a new customer
centre. Plans were made to supply environment-friendly district heating to a new neighbourhood in
Tîrgu Mureş, Romania. Partnerships were established with the cities of Novi Sad and Ćaćak in Serbia
with a view to developing energy efficiency projects in the promising Southeastern European market.
Energiecomfort‟s reputation as a developer and operator of biomass-based local district heating
networks in the Tirol earned it the interest of Oberstaufen and Steibis, two communities in southern

Gas network
In June, a measuring campaign was conducted in Kyrgyzstan to test distribution points for leaks. The
department for measuring, control and corrosion protection technology was commissioned to prepare
an expert paper on the extent and cost of necessary repairs. Gas network employees visited
companies in Italy and gave presentations on polyethylene gas pipe systems in Wiesbaden, risk-
oriented maintenance of gas pressure control plants in Munich, and the use of mobile asset
management support in Cologne. The government-licensed institute for tests and experiments in gas
and combustion technology conducted tests on gas equipment in Germany, France and Italy.
Bestattung Wien – funeral services
As a member of the European Federation of Funeral Services (EFFS) that is headquartered in Vienna,
Bestattung Wien organised two international meetings in Budapest and Odense. The objective of
EFES, which currently has members from 26 countries, is to represent its member organisations at the
European level. EFES positions are discussed and papers prepared in the Federation‟s working
committees; the results of their deliberations are then presented at the Community level in an effort to
integrate these positions in future Community legislation. The range of issues discussed included the
introduction of an MBA study course in Funeral Services and the setting of atmospheric emissions
limits for crematoria, as well as proposals for regulations at EU level concerning cross-border transport
of human remains.

Vienna Employment Promotion Fund – waff (Wiener
ArbeitnehmerInnen Förderungsfonds)
In the year under report, the Vienna Employment Promotion Fund participated in and gave
presentations at international conferences and expert meetings abroad, as well as receiving
international visitors in Vienna. Presentations were also made for EQUAL partnerships.

Members of waff met with seven delegations from EQUAL partners, among them visitors from Poland,
Germany, Romania and Albania who expressed special interest in Vienna‟s labour market policies. At
a transnational EQUAL meeting in Vilnius, waff gave a presentation on labour market policy for young
people in Vienna.

At a conference on “Employability and Entrepreneurship – Gender Stereotypes” organised by the
Presidency of the Council of the European Union in Lisbon, waff presented “Amandas Matz”, a
counselling project for girls and young women.

Urban Development and Transport
The Vienna region was present at the world‟s largest real estate trade fair, MIPIM, held in Cannes in
March, where City Councillor Rudolf Schicker met with the Mayor of Brno, Roman Onderka, to discuss
continued close cooperation in rail transport. Some thought was given to the possibility that Vienna
may in future become a centre of the Central and Eastern European real estate business.

In June, the international Waterfront Development Conference took place in Vienna, with “Investment
& Management” and “Image & Marketing” as the main conference themes. The Waterfront
Conferences focus on the relationships between cities and natural bodies of water, for example, by
defining harbour areas and wasteland and developing new neighbourhoods.

City Councillor Rudolf Schicker met with the President of the European Commission, José Manuel
Barroso, in Brussels in December to discuss the possibility of siting the European Institute of
Technology in Vienna.

International visitors expressed great interest in the activities of the Municipal Department for
Automated Data Processing, Information and Communications Technologies (MA 14). Experts from
public administrations in Russia visited Vienna in the context of the EU‟s TACIS programme to learn
about Vienna‟s geographical information system “ViennaGIS”. No fewer than three delegations from
Tallinn, along with visitors from Oslo and a number of Czech cities, came to Vienna to gather
information on the city‟s file management system, e-government processes, use of open source
programmes and strategy in the area of electronic services for the city‟s inhabitants. MA 14 also
presented “ViennaGIS” in the United Arab Emirates, a focus destination in 2007.

Municipal Department 18 (Urban Development and Planning) showed two exhibitions under the motto
“Vienna: architecture, urban preservation and renewal – the state of the art IV” at the Mimar Sinan
University of Fine Arts in Istanbul. “Between Vienna and Istanbul” was also the motto of the Days of
Architecture held as part of the European Forum Alpbach. The exhibitions, which were subsequently
shown at the Famagusta Gate Cultural Center in Nicosia, were accompanied by expert seminars on
architecture, urban conservation and urban renewal. An exhibition on Vienna as a World Cultural
Heritage site was shown by the Grant Gallery, New York, the Juraj Matia Sporer Art Pavilion in Opatija
and at the Innsbruck Congress centre, as well as in Abu Dhabi and Sharjah. Contributions for the
“YO.V.A. – Young Viennese Architects” show were put on display at several architecture institutions in
Austria and in Munich.

The Structural Development Unit of the Administrative Group for Public Health and Social Affairs and
Municipal Department 18 carried out a project named “sALTo”, which focused on two specific
neighbourhoods in an attempt to define what is needed to ensure continued high quality of life for old
people, to enable them to go on living in their usual environment for as long as possible. This project
was awarded an EPSA diploma. The objective of this “European Public Sector Award” is to identify
and highlight good practice projects for public administrations. The project was presented in Rijeka in
the context of the WHO networks “Healthy Ageing” and “Healthy Urban Planning”.

Furthermore, Municipal Department 18 participated in the international programmes “Best Practices”,
“CENTRAL” and “CENTROPE” and welcomed more than 1,000 expert visitors, including Ralf Stegner,
Minister of the Interior of Schleswig-Holstein.

In May, City Councillor Rudolf Schicker and the State Secretary in the Federal Chancellery, Heidrun
Silhavy, participated in an informal meeting of ministers for urban development and territorial cohesion
which took place under the auspices of the German Presidency in Leipzig. At the meeting, the Leipzig
Charter on Sustainable European Cities was adopted.

Municipal Department 19 (Architecture and Urban Design) was invited to give presentations and
participate in international discussion rounds and exhibitions. The themes ranged from a meeting on
world cultural heritage sites in Opatija to public spaces in Cyprus and quality control in architecture in
Munich. MA 19 also participated in events in Berlin and the People‟s Republic of China and was
present in the United Arab Emirates, a focus destination in 2007.

At the World Canal Cities Expo held in Yangzhou in September, Vienna was represented by members
of Municipal Department 21 A (District Planning and Land Use Central West) who reported on the
Vienna Waterfront Development Conference. A declaration aimed at sustainable development of cities
with inland waterways was signed in an official ceremony at the Expo.

Municipal Department 21 B (District Planning and Land Use South and Northeast) was invited to
present Vienna‟s plans for a new central railway station at the Urban Future Forum, a foundation
based in Frankfurt/Main, and at the International Federation of Housing and Planning in Lisbon. A
group of experts on urban architecture visited Serbia, and MA 21 B was also present at the Interreg
Ivc Meeting on Climateproof Cities in Scheveningen.

A delegation from Budapest visited the Municipal Department for Road Management and Construction
(MA 28) to gather information about paving materials and techniques used in the city centre, in
particular in the ornamental pavements of pedestrian zones – type and size of paving stones, joint-
filling materials and techniques – street cleaning operations, parking space management in the city
centre, and how goods deliveries and waste collection are organised in pedestrian zones. MA 28 later
returned the visit and sent a delegation to Budapest. Istanbul expressed interest in Vienna‟s pavement
management system, while the German city of Frankfurt received information on transport policy, the
2003 Transport Masterplan, policies for barrier-free transport and cycle path planning. MA 28 was
present in the focus destinations Berlin and Sofia.

Municipal Department 41 (Surveying) contributed a paper on “The use of 3D city models in Austria” to
an international expert conference in Lindau and participated in the ISO TC211 meeting in Rome on
Geographic Information and Geomatics, as well as in INTERGEO 2007, an international surveying and
geographic information conference in Leipzig. In addition, MA 41 welcomed land register experts from
Bulgaria to Vienna.

The Municipal Department for Traffic Management and Organisation (MA 46) received several
delegations from Bucharest, Belgrade and Prague to discuss parking space management and traffic
management with a focus on traffic light control, traffic safety, car park planning and facilities for
bicycle users. MA 46 also participated in an international conference in Zurich where speed limits on
overland roads, video monitoring, section control, road safety audits and road safety inspection were
the key issues under consideration.

Cultural Affairs and Science
The Cultural Affairs Department (MA 7) focused in particular on promoting, managing and financing
Viennese projects abroad, and helped many Viennese artists to go on tours or participate in
international festivals.

A presentation of contemporary Viennese video art at the Pushinskaya cultural centre in St.
Petersburg and at Video Totchka in Perm elicited much interest. The “Vienna Videos”, a compilation of
DVDs focusing on a particular theme, came from the collection of the newly built “Museum auf Abruf“
(MUSA). The “Vienna Videos” were originally produced in cooperation with Bétonsalon, Paris, and the
compilation was significantly enlarged for the shows in Russia.

An international conference on “Cultural heritage and new technologies” was held at Vienna City Hall
in cooperation with the Cultural Institutes of Romania and Bulgaria. Discussions focused on the
preservation of cultural heritage and funding for the new EU member states.

A key element in promoting interest in and understanding of Austrian literature is to provide access to
contemporary works of Austrian literature. This function is performed by the literature unit within MA 7,
which makes Austrian literary works available to libraries abroad. New collaborative relationships were
established in the period under report with institutions in Kuala Lumpur, Pretoria, Zagreb and Nizhniy

A great number of appearances abroad were made by Austrian musicians – choirs, groups and
orchestras gave concerts all over Europe, in Israel, North America, Australia, Japan, the Republic of
Korea and the People‟s Republic of China. In cooperation with the Music Information Centre Austria,
the festival “Moving Patterns” was celebrated in New York in April with Austrian musicians performing
for American audiences.

To name just one example of theatrical productions abroad, the Schauspielhaus staged performances
of “Die Troerinnen” (“Trojan Women – An Asian Story”) at Montclair State University, USA, and at the
Seoul Arts Center. The Schauspielhaus also showed plays at the Edinburgh Festival and the Festival
Internacional de Buenos Aires.

A series of cultural events with an international perspective took place over the course of the year,
including the French Dance Weeks, which concluded with a fashion event, and the Šaláam Orient
Festival 2007, which had Sufism as one of its themes, with artists from Senegal, Morocco, Algeria,
Turkey, India, Uzbekistan, Tanzania and Sudan.

The Vienna Lectures Series, which since its inception has brought more than 1,000 leading
international scholars to the city, continued to attract large audiences. In many instances, more than
1,000 Viennese came to listen to the distinguished speakers.

The “Cities in Dialogue” project of the Vienna Lectures Series exports debates on major issues to
other cities. In 2007, two events were organised in Brussels.
In July, the Vienna Lectures Series was dedicated to what is currently a much-debated issue in
biology, evolutionary theory and philosophy: the universe and its spheres of life – creation vs.
evolution. Professor Christian Ehalt, historian and coordinator of the Vienna Lectures Series, led the
discussion under the heading “Simple and higher forms of life: evolution or design?” in which
Professor Peter Schuster, President of the Austrian Academy of Sciences, and Professor Peter
Kampits, Dean of the Faculty of Philosophy and Educational Studies at Vienna University, participated.

Carl E. Schorske and William M Johnston are two American cultural historians whose investigations
into the arts, philosophy and intellectual culture of modernism in Vienna have made a decisive impact
on the analysis of that period and given rise to internationally acclaimed publications in the field. In
2007, William M. Johnston gave a lecture at the Vienna House on “The globalisation of culture and the
marketing of places of commemoration in Europe. Thoughts about Stefan Zweig”.
The Vienna City Archives (MA 8) participated in a number of international events, among them the “77.
Deutscher Archivtag” in Mannheim, whose motto was “A living culture of remembrance for the future”,
and in a conference on “International standards in archive management” organised by Germany‟s
Federal Archives Agency. A seminar on quality management and human resources development was
held at the archive school in Marburg. MA 8 members spoke about work on atlases in Münster and
Ljubljana and about the significance of the Turkish sieges of Vienna for the city‟s collective identity at a
conference organised by the University of Lecce in Apulia.

Archive documents were on display at a number of exhibitions: the burial book of the Minorite
monastery in Vienna, a precious illuminated manuscript from the 14th century, was on show at an
exhibition about Margarethe “Maultasch”, Countess of the Tirol, in Merano; Joseph Roth‟s residence
registration was shown in Munich‟s House of Literature, and a file from a Jewish charity was on display
at the Jewish Museum of Frankfurt/Main. Preparations were under way in cooperation with the
Austrian embassy in Canada for an exhibition about Viennese cafés. Among MA 8‟s many foreign
visitors were a delegation from the city archives of St. Petersburg and a Thai TV crew who filmed King
Bhumibol Adulyadej as he signed the City of Vienna‟s Golden Book.

MA 8 participated in an international exhibition of archives held in May in Bogotá to mark the
designation of Colombia‟s capital as UNESCO World Book Capital and Latin American Cultural
Capital. The Historical Commission for the Bohemian Countries and the Institute for Austrian Historical
Research co-organised an international conference on “School foundations and funding of studies”
which was held in September; researchers from six nations participated in the event.

The Vienna City Library (MA 9) presented architecture posters at the Austrian Architecture Days in
Yekaterinburg together with the Austrian Cultural Forum Moscow and loaned objects for display at the
following exhibitions: “Death Fugue” at the Fundació Caixa Catalunya in Barcelona , “Spiel mit
Technik” at the Deutsches Technikmuseum Berlin , “Kabarett Fledermaus 1907-1913” at Museum Villa
Stuck in Munich, “Die Beste aller Frauen” at the Jewish Museum of Frankfurt/Main and “Helmut
Qualtinger” at the Austrian Cultural Forum in Warsaw.

MA 9 participated in major congresses, including the “Congress for information and libraries” in Leipzig
and a conference on “The cultured society and the future of libraries” in Reutlingen. At the latter, a
presentation was given on “Events at Vienna‟s libraries – in competition with international cultural
centres”. The list of international events in which delegates from the Vienna City Library participated
also included the “Conference of the German Literary Archive” in Marbach, the “Allegro HANS User
Meeting” in Bonn , a meeting on the “Marlene Dietrich Collection” in Berlin and the “26th Poet Fest” in

Wien Museum
The triennial General Conference of the International Council of Museums (ICOM) was held in Vienna
for the first time. Under the motto “Museums and Universal Heritage”, 2,300 experts from 900
countries discussed the present situation and future development of museums and visited museums in
Vienna and the surrounding region, including some cross-border trips. The Austrian Federal Minister
for Education, Arts and Culture, Dr. Claudia Schmied, and the Vienna City Councillor for Cultural
Affairs, Dr. Andreas Mailath-Pokorny, participated in the conference. ICOM has 24,000 members in
150 countries.

As in previous years, work continued on the re-organisation of Wien Museum‟s permanent exhibition,
including fact-finding missions abroad. Important information was provided by the German Historical
Museum in Berlin and the City Museum and Hygiene Museum in Leipzig, all three with recently re-
organised permanent exhibitions. Preparatory to an exhibition of its archaeological collection,
delegates from Wien Museum toured several museums in London, engaged in talks with the project
team that redesigned a major collection of ancient Roman artefacts in the archaeological park of
Xanten on the Lower Rhine, and visited the Rhine Regional Museum to gather valuable insights for
practical work on the ancient Roman collection. Members of Wien Museum participated in the
Exponatec trade show in Cologne and visited the collection centre of the Swiss National Museum near
Zurich. Restoration experts participated in an international conference on “Museum microclimates” in
Director Dr. Wolfgang Kos presented Wien Museum in Vilnius, and Wien Museum participated in the
Documenta in Kassel and the SkulpturProjekte in Münster, both major international art events. At a
Donauhanse workshop in Serbia, Wien Museum shared its practical everyday experience in marketing
and museum management with cultural institutions from Sremski Karlovci and Petrovaradin.

Wien Museum participated in an expert tour on museum education in Bolzano and the “International
Conference on Art, Museums and Visual Impairment” in London that focused, among other things, on
the accessibility of museums to persons with different types of impairments.

Cooperation with foreign institutions and frequent contacts with lenders from abroad are often required
when designing and organising special exhibitions. 2007 was no exception, and one of the most
prominent lenders was Circus Roncalli who provided important exhibits for a show on inns and taverns
in Vienna (“Im Wirtshaus”).

Wien Museum loaned objects to the following museums/exhibitions in 2007: Max Klinger und die
Folgen/Museum der Bildenden Künste, Leipzig, and Hamburger Kunsthalle, Hamburg; Van Gogh and
Expressionism/Neue Galerie, New York; Wolfgang von Kempelen/C3 Foundation, Budapest;
Schiele/Munch, Oslo Museum; Biedermeier/Deutsches Historisches Museum, Berlin, and Louvre,
Paris; Viva Mozart/Sejong Center, Seoul; Der Wiener Kinetismus/Neues Museum, Weimar; The Grand
Atelier: Pathways of Art in Europe/Palais des Beaux Arts, Brussels; Kabarett Fledermaus/Museum
Villa Stuck, Munich; Gustav Klimt/Neue Galerie, New York; Eichendorff wiederfinden/Goethehaus;
Beste aller Frauen/Jüdisches Museum, Frankfurt/Main.

Health and Social Policy
The EU Health Directive was the most burning issue for the Department for the Coordination and
Cooperation of Vienna Public Health Services with the European Commission. EU Commission
proposals in this field receive great attention, as it is particularly important to maintain the subsidiarity
principle in the health area. Any weakening of this principle through internal market regulations has to
be prevented, and no medical treatments abroad should be undertaken without previous authorisation
by the member state. Future developments in Europe must never restrict access to top-quality medical
treatment to those who can afford it – which would also contravene the principle of universality. The
Department advocated this position vigorously, both in preparing a statement by the City of Vienna for
the public consultation of the European Commission on cross-border healthcare in January 2007 and
in the context of the European sectoral social dialogue as a member of HOSPEEM, the employers‟
association in the European hospital sector.

The “European Hospital and Healthcare Employers‟ Association” (HOSPEEM) and the “European
Public Services Union” (EPSU) have been recognised by the European Commission as the social
partners in the sectoral social dialogue of the Community‟s healthcare and hospital sector. In Austria,
the Austrian Hospital and Health Services Platform is a member of the “Verband der Öffentlichen
Wirtschaft und Gemeinwirtschaft Österreichs” (VÖWG, Austrian Association of Public and Social
Enterprises) and of HOSPEEM, and represents Austria in the EU employers‟ association CEEP
(European Centre of Enterprises with Public Participation and of Enterprises of General Economic
Interest). The Department also represents Vienna in the Social Policy and Public Health Committee of
the Assembly of European Regions (AER).

The Department for Structural Development participated in the E-Health Week in Berlin and in the
“Best Hospital” symposium in Hamburg, which focused on the interplay of economic necessities and
medical practice. At the latter event, the Department contributed a presentation on “Unified IT
standards for the Vienna Hospital Association”. An encounter with Swiss colleagues took place in
Zurich, and in the context of the WHO‟s “Healthy Cities” project the Department participated in the
“Healthy Ageing Subnetwork Meeting” in Rijeka together with the Department for Urban Development
and Planning (MA 18). At the annual WHO business meeting, which took place in Rennes in 2007,
discussion topics included health-promoting urban planning and the health situation of migrants. 500
participants from 33 nations came together in Vienna to participate in an international conference
under the motto “Contributions of Health-Promoting Hospitals to the Improvement of Quality of Care,
Quality of Life and Quality of Health Systems”. A conference on “Cross-border E-Health in the Baltic
Sea Region” in Stockholm concluded that e-health applications change the workflow in the service
chain and the role of the different groups of professionals; as a result, competences are redistributed
and new business models emerge. The international ex-change of information was continued in talks
with foreign delegations and expert meetings, including conferences such as the “European
Conference on Health Indicators in the European Regions” in Prague.

The Municipal Department for the Public Health Services of the City of Vienna (MA 15) participated in
a fact-finding mission to the German Land Baden-Württemberg to gather information on its
“Hausgemeinschaftsmodell”, i.e. a care arrangement in which residents live together in small,
decentralised units. Vienna‟s Outpatient Clinic for the Diagnosis and Treatment of STDs participated in
a study on the collection of epidemiological data on infectious diseases and presented an expert paper
on this topic in Košice (Slovakia). Several delegations visited the Clinic, including a group of students
from Cornell University and visiting physicians from Poland and Tajikistan.

The Municipal Department for Social Welfare, Social and Public Health Law (MA 40) invited social
workers from major cities in Germany to an expert meeting.

The international activities of MA 70 (Ambulance and Patient Transport Services) were mainly geared
to the preparations under way for the 2008 European Football Championship. Together with other
municipal institutions, MA 70 undertook fact-finding missions to Berlin, Hamburg and Munich to learn
about the experience gathered there with respect to safety and security measures, first-aid centres,
fire prevention and related issues. Furthermore, MA 70 members participated in “Rettmobil”, a leading
European trade fair for ambulance services and mobility held in Fulda (Germany), and in symposia in
Italy, Estonia and the Czech Republic.

The Vienna Health Board welcomed a number of foreign delegations and continued activities
regarding chemical, biological and radionuclear (CBRN) hazards which had been initiated in the wake
of the first anthrax attacks in 2001. In the context of an EU project to develop uniform training material
on CBRN hazards for healthcare staff in the EU, a pilot training course was held in Athens. After
passing the required assessment, an employee of the Vienna Health Board began a two-year training
programme in intervention epidemiology (EPIET) in Paris.

Major medical conferences took place in Vienna in the year under report, including the Cardiology
Congress in the summer with about 30,000 participants, and the Ophthalmology Congress, which
brought some 4,000 eye specialists to the city.

Vienna Hospital Association
For several years now the Vienna Hospital Association (KAV, Krankenanstaltenverbund) has been
participating in HOPE, the European Hospital and Healthcare Federation. HOPE conferences allow
members to gain insights into the health and hospital systems of other countries. In 2007, the HOPE
conference was dedicated to the issue of “Health Inequalities”.

The Vienna Hospital Association is a much sought after contact point for foreign delegations, who
visited clinics, hospitals and the headquarters of KAV in 2007. Visitors came from a wide range of
countries, including the People‟s Republic of China, the Czech Republic, Italy, Japan, Jordan,
Moldova, Russia and the Republic of Korea. Conversely, KAV institutions sent participants to meetings
and events abroad, including the 30th German Hospital Day in Düsseldorf, the Dementia Network
Meeting in Stockholm, the Waking Coma Expert Meeting in Essen, a meeting of the European Nursing
Directors Association in Reykjavik, a physicians‟ conference in Grado and the Congress of the
European Association of Hospital Pharmacists in Bordeaux.

Vienna Social Fund – Fonds Soziales Wien
The Vienna Social Fund (Fonds Soziales Wien, FSW) participated in six projects of the EU Equal
Programme and applied successfully to the European Commission for participation in upcoming
programmes during the budget period 2007-2013. FSW was highly active in a number of
EUROCITIES working parties and was invited to joint the OpenCities Network which counts Berlin,
Munich, Dublin, Nantes, Malmo, Sofia, Riga, Warsaw, Manchester, Belfast and Madrid among its
members. The project focuses on the relationships between European city administrations and the
increasingly diverse urban populations. Investigations are planned into the question of how population
groups with migrant backgrounds can contribute to the internationalisation of cities. FSW also
maintained its presence in the network of European social databases,; the
multilingual content of the database was extended to include 15 languages. Bratislava, Brno und
Kraków expressed an interest in participating in the network.

The Vienna Social Fund welcomed 28 international delegations, among them a group of
representatives of the Organisation for Economic Cooperation and Development (OECD), and
participated in international conferences, such as the conference on the German translation of the
United Nations Convention on the Rights of Persons with Disabilities and the 9 Consozial, a trade fair
and congress for the social market held in Nuremberg. Fact-finding missions were undertaken to
Newcastle and Denmark.

Substance Abuse and Drug Policy Coordination
The Vienna Drug Policy Coordinator Michael Dressel represented Austria‟s addiction and drug policy
coordinators at the monthly meetings of the Horizontal Drugs Group, a horizontal working group of the
European Council in Brussels. The management team of the Institute for Addiction Diagnostics
participated in a conference on “Research results in addiction medicine and their therapeutical
consequences” organised by the Deutsche Gesellschaft für Suchtmedizin (German Society for
Addiction Medicine) in Berlin, where nearly 350 participants from Germany, Austria and Switzerland
discussed recent advances in addiction research and their impact on the medical treatment of
addiction. Numerous workshops, working groups and symposia dealt with specific issues such as drug
substitution, addiction and age, and specific aspects in the treatment of addicted patients, and
provided opportunities for an international exchange of experiences.

Vienna Commissioner for Women’s Health
The Commissioner for Women‟s Health, Professor Dr. Beate Wimmer-Puchinger, was invited to
participate as an expert and speaker in several international meetings and congresses, including the
International Congress of the International Society of Psychosomatic Obstetrics and Gynaecology in
Kyoto, the international AIDS Congress in Frankfurt/Main, European Conference on Public Health in
Helsinki. She delivered keynote speeches on “Equal opportunity in health” at the cross-border series
of meetings on gender medicine in Vaduz and on “Eating disorders” at the Body Image and Eating
Disorders Forum in Adelaide, and participated in a number of meetings and conferences in Germany
and in Vienna.

Senior Citizens’ Representative
The Senior Citizens‟ Representative, Friedrich Grundei, maintained contacts with counterparts in
Fürth, Hamburg, Cologne and Munich and – via the information service of the Senior Citizens‟ Bureau
– with Belgium, Germany, Great Britain, the Netherlands and the US. He welcomed several groups of
visitors from the Republic of Korea; one of these delegations made a tour of geriatric care and
counselling centres. Presentations and discussions also took place during visits by Dutch and Finnish

Vienna Patient Advocacy Group
The Patient Advocacy Group took part in a factfinding mission to Baden-Württemberg to learn about
the organisation and practice of care in the “Hausgemeinschaftsmodell” of care, i.e. an organisational
model in which residents live together in small, decentralised units. An international round table
conference was held in Sopron, Hungary, on the public foundations of patients‟ rights, the rights of
persons receiving care and the rights of children. Experiences, trends and future perspectives relating
to the rights of patients in the countries of Europe were also discussed.
In March, City Councillor Ulli Sima hosted the International Air Congress at Vienna City Hall. Under the
motto “Clean Air Knows No Boundaries”, the Congress focused specifically on actions against
airborne particulates. In this area, Vienna has long cooperated with neighbouring countries, for
example in the context of an EU project for “Transnational Air Quality Improvement”.

The Municipal Department for Environmental Protection (MA 22) continued its activities in a number of
organisations and networks and was involved in many EU projects. Moreover, MA 22 represents the
Austrian federal provinces at the Berne Convention on the Conservation of European Wildlife and
Natural Habitats, whose main aim is to make wildlife and habitat conservation an integral component
of all policy objectives and programmes of the member states‟ governments. The Irish environmental
authorities were planning to introduce an environmental policy model aimed at SMEs along the lines of
Vienna‟s EcoBusinessPlan in Ireland. MA 22 acted as project partner in this endeavour.

In November, Mayor Dr. Michael Häupl signed the cooperation project “EcoBusinessPartnership
India”, a joint venture by the United Nations Industrial Development Organization (UNIDO), India‟s
Ministry of the Environment and the City of Vienna. The project aims at developing environmental
policies in six Indian cities, taking the “EcoBusiness-Plan Vienna” as a practical example. MA 22 was
present at international conferences in Wageningen and Sheffield and received many international
delegations in Vienna.

Municipal Department 30 (Waste Water Management) presented recent examples of successful waste
water management and water protection projects to international audiences. In December, MA 30 took
up an invitation by the Shenyang Environmental Protection Bureau for initial talks about potential
future collaboration. The municipal authorities of Shenyang, capital of the Chinese province of
Liaoning, expressed particular interest in Vienna‟s solutions for the protection of natural bodies of
water, the capture and monitoring of industrial effluents and process technology for waste water
treatment plants. Furthermore, MA 30 participated in presentations in Delhi and in the United Arab
Emirates, received delegations in Vienna and took part in EU projects.

The international activities of the Vienna Waterworks (MA 30) were mainly geared to the preparations
for the World Water Congress 2008. In the run-up to this international event, congresses were
organised in cooperation with the International Working Group of Waterworks in the Danube Basin:
“Groundwater Management in the Danube River Basin and Other Large River Basins” in Belgrade and
“Water Loss” in Bucharest. International contacts were also maintained at meetings in Budapest,
Siofok and Maria Enzersdorf.

The Parks and Gardens Department (MA 42), a very popular contact point for international delegations
in any year, also presented itself abroad at the Vienna Days in New York and Berlin, the annual
presentation in Cervia and the international garden show at Olomouc. Study tours and visits were
undertaken to Paris and to Gera in Thuringia. In September, MA 42 members participated in a meeting
of the International Federation of Park and Recreation Administrations in Dublin, and a presentation in
Bratislava attracted particular interest. In November, an Austrian Corner was opened in Barcelona‟s
Parque Gűell.

In Vienna‟s Danube Park, a tree was planted in memory of the Mayor of Hiroshima, Ichho Ito. The
annual birthday celebration in honour of Simón Bolívar in the Danube Park was organised by
Colombia in 2007, with participation by the embassies of Peru, Bolivia, Ecuador, the Bolivarian
Republic of Venezuela and Panama. In Vienna‟s Liesing district, a new park was opened and named
“Druk Yul Park” in honour of Bhutan.

On Europe Day, May 9, the Parks and Gardens Department made a symbolic contribution in the form
of a “flowerbed for Europe”: on an area measuring 30m x 25m, the flowerbed depicted the map of
Europe with sunflowers and stars; the EU member states were shown in different colours, depending
on their year of accession. The flowerbed was presented in a celebratory act with City Councillor Ulli
Sima, the German Ambassador Dr. Gerd Westdickenberg as representative of the German
Presidency, District Chairman Norbert Scheed and the Head of the Representation of the European
Commission in Austria, Karl Georg Doutlik. The northern European countries of Denmark, Finland,
Sweden, Norway, Estonia, Latvia and Lithuania inspired the mood at the Hirschstetten flower gardens
during the Advent season, when Nordic customs and traditions were presented amid the romantic
winter scenery of the gardens. A special treat at Vienna‟s traditional Advent Market in front of City Hall
was a display of lanterns from the Philippines.

The long tradition of international activities by Municipal Department 48 (Waste Management, Street
Cleaning and Vehicle Fleet) was continued in 2007 with visits by international delegations to Vienna,
participation in international expert meetings and conferences in major cities, and the successful
organisation of the 8th International Conference on Waste Management.

In the year under report, 33 international delegations visited MA 48 for tours of Vienna‟s waste
treatment plants and expert presentations on waste management in Vienna. The delegations came
from EU member states, Switzerland, Russia, Armenia, Azerbaijan, Northern Africa, Asia and Latin
America. MA 48 participated in the Vienna Days in the United Arab Emirates and the Dialogue Forum
in Vienna and organised an information day in Kraków. MA 48 employees attended several
international congresses and expert meetings, as well as seminars, exhibitions and trade fairs in
Lucerne, Münster, Frankfurt/Main, Cologne and Munich.

Waste management and logistics, street cleaning, health promotion and related issues were discussed
at 13 meetings of major cities held in Munich, Hamburg, Zurich, Cologne, Berlin, Düsseldorf,
Frankfurt/Main, Hanover and Basle. MA 48 participated in three working group meetings in the context
of cooperation between the Austrian and German Associations of Cities and Towns.

Tours of operational facilities brought valuable insights for the design of future plants. These included
visits to slag treatment plants in Germany, Switzerland and the Netherlands, waste treatment facilities
in New York, mobile snow melting plants for winter service in Toronto and Halifax, a pneumatic waste
collection plant in Barcelona and a composting site in Munich.

The 8th International Conference on Waste Management was held in Vienna in November under the
motto “Safe and Clean – Safety of Disposal and Clean City”. The conference was attended by 400
persons from 25 European countries, Egypt, Nepal and Israel.

In February, City Councillor Ulli Sima and staff of MA 48 met for an exchange of views with the
eminent American scientist Professor Dennis Meadows, whose book “The Limits of Growth” won him
worldwide fame in the early 1970s. In this pioneering work, Meadows used computer-assisted
simulation models to show that increasing scarcity of natural resources and environmental damage
place constraints on economic and population growth.

Municipal Department 49 comprises the Forestry Office and the Urban Agriculture Unit. In 2007, the
Forestry Office organised study trips for visitor groups from Uganda, the Republic of Korea, Romania,
Japan, the People‟s Republic of China, Germany and Croatia, during which the visiting politicians,
ecologists and forestry experts were informed about the broad range of functions of MA 49 and the
management of Vienna‟s fields and forests.

In April, the Cherry Blossom Festival was celebrated on the Danube Island. This event, which is
organised annually by the District Chairperson of the district of Floridsdorf, the Forestry Office and the
Japanese embassy, highlights the friendly relations between Austria and Japan. Austrian and
Japanese schoolchildren perform dances and songs, and the Festival programme also includes
displays of Japanese archery, sword-fighting, calligraphy and the art of origami.

As regards the agricultural operations, the Cobenzl winery presented its wines at trade shows and
other events in New York, Berlin, Düsseldorf, Stockholm, Moscow and Bucharest. A presentation on
“Agriculture in the City of Vienna” was given at Vienna‟s Representative Office in Brussels.

Vienna Ombuds Office for Environmental Protection
The Ombuds Office for Environmental Protection is, among other things, charged with protecting
Vienna against nuclear hazards. In this capacity, the Office participated in bilateral meetings with
nuclear experts from Slovakia, Hungary, Germany, Switzerland and the Czech Republic to
communicate Vienna‟s anti-nuclear policy and gather information on recent developments in the
neighbouring regions. Talks also focused on cross-border early warning systems for radiation
incidents, an area in which cooperation between Austria and its neighbours has improved significantly
in recent years. Together with the nuclear hazards officers of the provinces of Burgenland, Lower
Austria and Upper Austria, the Ombuds Office prepared a statement on the plans for the completion of
blocks 3 and 4 of the nuclear power plant at Mohovce, Slovakia. The Ombuds Office also expressed
Vienna‟s reservations with respect to plans in Romania to build two new reactor blocks at the
Cernavodă power plant and called for a consultation meeting on this project. At a tour of the nuclear
power plant at Bohunice, Slovakia, the Ombuds Office representatives found block V1 of this
installation to be in the agreed state. A conference on developments and future perspectives of
generation IV nuclear power plants and nuclear fusion was organised in Vienna by the NGO Global
2000 under the motto “Science or Fiction – Is there a Future for Nuclear?”

Housing, Housing Construction and Urban Renewal
During his first year in office, the new Executive Councillor Dr. Michael Ludwig placed great emphasis
on the continuation and deepening of existing international contacts, as well as the establishment of
new connections. In March, the City Councillor visited Zagreb, where he spoke about Wien Holding
and its connection with housing construction. An exhibition entitled “Avantgarde and Continuity” gave
an overview of Croatian architecture. Following an invitation by Urban Future Forum of Frankfurt/Main,
Mr. Ludwig presented Vienna‟s plans for a new central railway station in the German city.

The Housing Construction Committee travelled to Paris and Lyon in September for tours of several
urban development and renewal projects and exchanges with policy-makers in light of the challenges
faced by all big cities in Europe. City Councillor Dr. Michael Ludwig met with his counterparts in Paris
– Jean Pierre Caffet, who is responsible for urban development and architecture, and Jean-Yves
Mano, the Parisian City Councillor for Housing Construction – for discussions about an initiative
through which Paris is attempting to ensure social balance in the creation of new housing despite the
fact that housing space is limited. Vienna presented its strategy for “soft” urban renewal and the local
Area Renewal Offices (“Gebietsbetreuungen”), support centres in areas up for urban renewal.

To promote cultural exchanges, the City of Vienna gave a plot of land to the People‟s Republic of
China in the Donaustadt district for construction of a cultural centre. The so-called “Aspanggründe”, an
area in Vienna‟s Landstraße district, will become the site of Europe‟s largest “passive house”
development (“passive houses” are buildings with no or extremely low energy consumption). The 20-
hectare Aspanggründe constitutes the largest development area within the city.

As in previous years, the Area Renewal Offices attracted much international interest and the staff of
the Municipal Department for Urban Renewal and Assessment in Matters of Housing Construction and
Promotion (MA 25) welcomed visitors from the Republic of Korea and from Germany. At a conference
on local partnerships in urban development in Leipzig, the case of a neighbourhood renewal project
(“Brunnenviertel”) was presented as an example of integrative and participatory urban development.
Vienna‟s Municipal Department 39 (Research Centre, Laboratory and Certification Services) has long
enjoyed international recognition and continued its international cooperation projects in 2007, among
other things in contacts with delegations from the People‟s Republic of China and from Malta, which
were informed about Vienna‟s quality management policies. Employees of MA 39 were active
internationally – mostly in European countries – in the context of monitoring contracts.

Municipal Department 50 (Housing Promotion and Arbitration Board for Legal Housing Matters)
received many international visitors, both political representatives and expert groups, and responded
to written enquiries regarding housing construction and urban renewal. Moreover, MA 50 participated
in conferences, including a housing conference held in Lisbon during the Portuguese EU Presidency
and the European Congress of the International Union of Tenants (IUT) in Berlin. In Tirana, a
workshop on “Social Housing” was organised jointly by the United Nations Economic Commission for
Europe (UNECE), the Stability Pact for Southeast Europe and UN Habitat. MA 50 represented Austria
in UNECE and the European Network for Housing Research and participated in EU projects.

The wohnfonds_wien – fund for housing construction and urban renewal – presented successful
renovation measures with a focus on improved thermal insulation and energy efficiency of buildings at
a meeting in Bucharest.
Auditing Department
The Auditing Department worked to promote information exchanges at both the national and
international level. Specifically, contacts with Paris were intensified and one of the Department‟s
auditors visited the French capital for six months. Another activity was to support the development of
auditing bodies in newly independent states. In the course of mutual visits by auditors from Vienna
and Zagreb, discussions with Auditing Department Director Dr. Erich Hechtner focused on the audit
and review of municipal business undertakings. The visitors also attended a meeting of the Vienna
Auditing Committee led by Chairperson Waltraut Antonov.

Ombuds Office for Animal Protection
Austria is the only country within the EU that has adopted a total ban on the keeping and using of wild
animals in circuses – an accomplishment which animal protection activists want to establish as a legal
standard in other countries as well. To further this cause, the Ombuds Office for Animal Protection
presented the Austrian best practice model to the European Parliament‟s working group on animal
protection in Strasbourg.

Vienna Representative Office Brussels / Vienna House
The City of Vienna‟s Representative Office to the EU in Brussels functions as a source of information,
as a frontline lobbyist and as an earlywarning system for politicians at province and city level. A
significant advantage of the Vienna House is the opportunity it offers to exert an active and lasting
influence on the planned agendas and policies of the European institutions in the interests of the City
of Vienna.

The Representative Office‟s main point of contact among the institutions is the European Commission:
the latter being the initiator of proposals for European legislation, it is useful for the City of Vienna to
be able to influence it while such legislative proposals are still in the drafting phase. Likewise, any
pending infringement proceedings that might affect Vienna can be clarified at an early stage. Beside
the European Commission, increasing importance is being attached to the European Parliament,
especially as a consequence of the new Treaty of Lisbon. In view of the European Parliament‟s power
to issue binding opinions on the legislative proposals submitted by the European Commission within
the framework of the codecision procedure established in accordance with Article 251 of the EC
Treaty, Vienna can table draft amendments and influence the proposals, particularly by constantly
cultivating its contacts with the Members of the European Parliament.

It is not only cooperation with European decisionmakers that is of essential importance, however, but
also that with other national – and in particular regional and local – representations of interests in
Brussels, as well as with the relevant bodies representing labour and employers‟ interests. The
resulting synergies allow common interests to be represented and asserted vis-à-vis the EU
institutions: Vienna cooperates in local and regional organisations as well as in various informal
networks, such as e.g. the Capital Cities and Regions Network or Cities for Cohesion.

By compiling and evaluating background information and immediately passing it on to the relevant
points, the Representative Office enables issues that are sensitive for the Province of Vienna to be
defined in advance, while by developing strategies it allows the city‟s political agendas and aims to be
asserted successfully at European level. Constant direct exchange and contact backed up by short,
high-speed information channels between the Vienna City Administration, politicians and the
Representative Office form the basis for the City of Vienna‟s success at European level.

Visitors to the Vienna House in the year under report included a group of pupils from Vienna‟s bilingual
German-Czech/Slovak Komenský School, participants in seminars relating to EU programmes and
EU-related topics, and visiting politicians from Vienna. Numerous members of the Brussels public
attended the Office‟s “open day”. Evening events were organised almost every month, including two
lectures as part of the “Wiener Vorlesungen” series, book presentations and readings by authors, as
well as lectures on Viennese agriculture, the future of aviation, and music. The Vienna House also
hosted trainees from Paris on practical work experience placements.

Vienna Representative Office Hong Kong
The Representative Office is the official representation of the City of Vienna and the Vienna Economic
Chamber in the People‟s Republic of China and the two Special Administrative Regions of Hong Kong
and Macao. The VRO also represents the Vienna Tourist Board and the Vienna Business Agency. The
Representative Office was set up in 1995, and the fact that further similar representations have been
established over the last few years underlines the region‟s importance.

Among the activities coordinated and managed by the Representative Office was the continuation of
the cooperation agreement between the Vienna Economic Chamber‟s MODUL Schools of Tourism
and the Beijing Business School. To date, the latter is the only educational establishment in China to
teach tourism management according to a western-style curriculum developed by the MODUL
teaching staff.
The Vienna Representative Office was involved in efforts to recruit students for the newly established
“MODUL University Vienna“ and participated to a greater extent in pertinent trade fairs and exhibitions.
The purpose of these activities in China, Vietnam and the Philippines was to raise the profile of the
City of Vienna as a centre for training and research and showcase its many academic and scientific
achievements to a wider public. To further support this aim the Vienna Representative Office took part
in corresponding trade fairs and exhibitions in the high-tech field in various Chinese cities.

The Representative Office was also the contact point for visiting groups of experts to Vienna, with the
focus on marketing Vienna as an environmentally friendly city. A particularly gratifying success story in
this context was the purchase of several air quality measurement stations for Beijing, host city of the
next Olympic Games, which were ordered from Austrian companies by the city‟s Environmental
Protection Bureau and have meanwhile been installed in the Chinese capital. Follow-on orders are
expected from the administrations of other Chinese cities.

An international economic cooperation and investment conference was held in Beijing in November, at
which Vienna was presented with an award as “Best City for Chinese Overseas Investments“. In the
year under review the Vienna Representative Office organised or participated in ten events in China to
advertise Vienna as a business location. Media activities are an important part of the Representative
Office‟s work, with free coverage and reports on Vienna and its economy with an equivalent
advertising value of € 1.63 million published in the reporting year. These data are based on a survey
and evaluation carried out by a professional agency and pertain exclusively to Hong Kong; no data
can be supplied for the People‟s Republic as a whole. Although the equivalent advertising value in
China is certainly significantly higher, detailed information is neither recordable nor calculable.

Vienna Representative Office Tokyo
The Representative Office Tokyo is the official representation of the City of Vienna and the Vienna
Economic Chamber in Japan and is predominantly active in the fields of tourism, business and culture.

The Representative Office participated as an exhibitor in the 19th Super Workshop organised by the
Austrian National Tourist Office in Tokyo, Nagoya and Osaka. Prior to the Workshop a four-colour
advertorial entitled “Imperial Vienna – joie de vivre and love of art“ was run in the country‟s major
tourism industry journal. The Japanese tour of the musical “Elisabeth” by the Vereinigten Bühnen Wien
(Association of Viennese Theatres) was also an excellent advertising platform; brochures were
distributed to arouse the interest of 100,000 theatre-goers, and 80 tour operators were invited to the
performances. In conjunction with the production of “Der Rosenkavalier“ at the New National Theater in
Tokyo the photo exhibition “Vienna 1912-2007“ was put on in the foyer; 11,000 opera-lovers visited the
exhibition, and special invitations were isssued to 30 VIPs and business partners.

Together with the Austrian National Tourist Office the Representative Office participated in the “JATA
World Tourism Congress & Travel Fair“ in Tokyo, an annual event which this year featured a total of
948 exhibitors from 134 countries and regions. 107,000 people visited the Austria stand. The joint
Vienna Tourist Board/Austrian Airlines advertising campaign “Very Vienna – Lifestyle & Imperial
Vienna“, accompanied by a prize competition, was launched in the summer in the leading dailies Asahi
and Nikkei. The media activities were rounded off with autumn campaigns in the dailies Asahi
Shimbun and Mainichi Shimbun, in which Vienna was very effectively promoted with eight-page, four-
colour supplements involving the major tour operators and the Austrian Mint. Further activities in the
tourism field included online campaigns and participation in the “Blickfang“ design fair, focussing on
the Museum Quarter theme, which drew 85,000 visitors. The Japanese pop duo Quruli were
accompanied by the Viennese Ambassade Orchestra at a concert in Yokohama; 35 journalists and
tour operators were invited to the event, which provided an opportunity to publicise Vienna to 10,000
young fans. The MODUL University Vienna was promoted in Tokyo.

March again saw the “Super Japan Cup Dance”, the country‟s biggest ballroom dancing competition,
which attracted 1,400 couples. The Mayor of Vienna‟s trophy was presented to the winners of the
Professional Standard class in front of an audience of 16,000 spectators. In June, the Joseph
Schumpeter Prize 2007 was conferred upon Prof. Dr. Tatsuro Matsumae, President of Tokai
University, in recognition of his multifarious activities in the fields of science, politics and culture. The
prize was presented by Prof. Walter Nettig, the City of Vienna‟s Special Envoy for International
Economic Affairs, at the Austrian embassy.
Compress Representative Offices
The communications agency Compress PR operates Representative Offices on behalf of the City of
Vienna Press and Information Service (MA 53-PID) in Belgrade, Bratislava, Budapest, Bucharest,
Ljubljana, Kraków, Moscow, Prague, Sarajevo, Sofia and Zagreb. The agency‟s core competences
include, first and foremost, media work in the target cities. Vienna is meanwhile excellently positioned
in the region, with 5,659 positive Vienna-themed reports in the eleven target cities in 2007. Cultural
topics engendered over 2,000 published reports, while coverage of economic and business themes
saw an increase of 164.5% in comparison to the previous year. In order to guarantee the city a
constant positive presence, the staff of the Compress Representative Offices forged and cultivated
some 35,000 contacts in 2007 as well as assisting numerous journalists in Vienna.

The Compress Representative Offices report to Vienna on the goings-on in the target cities by means
of daily City News bulletins. Reports on specific events or situations such as municipal election
forecasts or political crises are likewise researched on the spot by the exclusively local staff and
reported to Vienna. In 2007 investigative surveys were requested by the client MA 53-PID on behalf of
the Audit Department, the Vienna Social Fund, the Municipal Department for Community Services (MA
55) and the Austrian Register of Tenderers (ANKOe), among others. In the year under report
assistance was rendered to 82 Viennese delegations on visits to the target cities, and the Compress
Representative Offices were at the forefront of the efforts focussed on the priority target cities of
Sarajevo, Bucharest and Sofia.

Special Compress events were held for the first time to lend the position of the Representative Offices
even greater weight, with local decision-makers and opinion-shapers invited to small, select get-
togethers in all the target cities.

The lobbying activities of the Compress Representative Offices were significantly intensified, a
particular highlight being the support given to Viennese projects in the field of transport technology in
the cities of Zagreb, Sofia and Miskolc. The know-how of the Compress network was of invaluable
assistance to TINA Vienna in drawing up prefeasibility studies in Belgrade and Kraków, and Compress
was also involved in transferring knowledge about Vienna‟s ultra-low-floor trams to Moscow. The
Austrian business community also benefits from the Compress service, with relevant calls for tender
from the target cities being accessible via the Compress PR website at Approx.
1,500 calls for tender were published on the website in 2007.

In the last two years, the two Compress media “Enjoy Vienna“ and the online magazine have carved out an excellent position for themselves as communication
hubs. The online magazine in German and English is updated every Thursday and features political
assessments ahead of elections and background reports on current developments in eleven Central
and South-East European states. Correspondents supply the latest news from the worlds of politics,
business, culture and science as well as local features. A further focus is on Vienna‟s relations with its
neighbouring cities and states. The menu item “City Netting” provides key data on eleven states, while
the “Vienna Facts & Figures” module offers an overview of topics concerning the City of Vienna in 13
different languages. The magazine also boasts an events calendar, city portraits and travel tips. In
2007, recorded 10,388,353 hits – a threefold increase on the previous year‟s
figure. The incoming magazine “Enjoy Vienna“ is exclusively distributed at Vienna International Airport
– where 70,000 copies are personally handed out to incoming passengers every month – as well as
being direct-mailed to 10,000 selected VIP recipients from the worlds of politics, business and culture
in Austria and abroad, with the focus on Central and South-East Europe. Enjoy Vienna is also
available in high-class hotels and various tourist establishments such as museums, info points, etc.
The magazine has a monthly circulation of 115,000 copies and is also published in German and

The EU Relations Commission of the City Council
The 14-member EU Relations Commission is one of several commissions of the Vienna City Council.
It communicates Vienna‟s policy positions both internally and externally, observes and comments on
decisions made by EU bodies, engages in lobbying activities, stimulates and promotes the debate
about European issues at home and functions as liaison office between administrative bodies in
Vienna and representations abroad. In 2007, the EU Relations Commission was convened four times
to discuss Vienna‟s new foreign policy guidelines, the plenary meetings of the Committee of the
Regions, the European Structural Funds and EU regional support for Vienna.

City Councillor and Provincial Parliament Member Dr. Elisabeth Vitouch was appointed as the
Commission‟s new chairperson in January. Her work focuses mainly on services of general interest, in
particular community services, public safety, cultural diversity, citizens‟ participation and consumer

As Chairperson of the EU Relations Commission, Dr. Vitouch appeared at several Viennese Balls and
Vienna Days and participated in meetings of international networks and organisations and other
conferences, such as those organised by bilateral friendship societies and the Friedrich Ebert
Foundation. In Budapest, Dr. Vitouch took part in the “Dunalog”, a conference of the cities that are
located along the Danube, which welcomed writer György Konrád as guest of honour. In Ljubljana, Dr.
Vitouch spoke about Austria‟s experience during the latest Austrian EU Presidency. In the context of
the Structured Dialogue with the European Commission, she met with the EU Commissioner in charge
of External Relations and European Neighbourhood Policy, Dr. Benita Ferrero-Waldner.

Recent developments of importance for Vienna
Directive on Services in the Internal Market
The Services Directive came into force on 1 January, 2007. With respect to the provision of Article 6 of
the Directive which defines the obligation to establish “points of single contact”, the Chief Executive
Directors of Austria‟s Federal Provinces decided that these single contact points shall be established
at the Chief Executive Offices of the Federal Provinces. The deadline for transposition of the Directive
and thus establishment of the single contact points is 28 December, 2009.

Urban public passenger transport
After nearly ten years of negotiations, the Council decided on new regulations for short-distance public
passenger transport on May 10, 2007. The changes foreseen have been subject to much debate over
several years and will have important effects, especially for major cities. Under the new regulations,
cities and regions may place public transport contracts through in-house transactions, direct
contracting or tender procedures; they may decide to provide public passenger transport services
themselves or via service contracts with independent legal entities over which they “exercise control
corresponding to the control over their own bodies”. When public services are provided by third parties
that are not internal operators, the public service contracts have to be awarded through a competitive
tender process. To ensure fair competition, internal operators in protected markets may not become
active in other markets and participate in competitive tenders for the provision of public passenger
transport services in such markets.

Services of general interest
The Commission adopted a package of initiatives within the framework of its Citizens‟ Agenda: “A
single market for 21st century Europe”, “Services of general interest including social services: a new
European commitment” and “Opportunities, access and solidarity: towards a new social vision for 21st
century Europe”. As the European Commission views the single market as one of the EU‟s greatest
tangible successes, it is evident that the Commission will continue consistently to pursue its sectoral
approach with proposals for further sector-specific measures. Vienna does not share the
Commission‟s unreservedly positive standpoint and has voiced reservations concerning market
liberalisation and insisted on local governments‟ freedom of choice.

The services provided by the City of Vienna, in particular health and social services, are severely
affected by the liberalisation efforts of the European Commission.

With a view to the transposition into national law of Directive 2006/123/EC on services in the internal
market, the Commission published an implementation handbook with guidelines for the interpretation
and implementation of the Directive. The Federal Ministry of Economic Affairs and Labour and the
Federal Chancellery prepared draft legislation for the transposition of the horizontal provisions of this
Directive. Vienna initiated a “negative screening process” to determine which local legislation will not
be affected by the Directive. Preparations are under way to establish a contact point for Vienna.

Vienna continued its activities as a member of the Network of European Elected Representatives for
Local Services of general interest (NEELS). A conference on “PPP and licensing” was held at the
European Parliament in Brussels. Current developments were discussed at another meeting in
Uppsala; on this occasion, a declaration was adopted covering the local authorities right to self-
determination, among other things.

The Intergovernmental Conference and the Treaty of Lisbon
The Lisbon Treaty was signed on 13 December, 2007, and the ratification process in the member
states is expected to continue until late 2008.

The Lisbon Treaty will entail the following changes affecting the regional level: the Treaty will expand
the role of the European Parliament; Austria will provide 19 of 750 MEPs; the role of national
parliaments will be enhanced, as Protocols No. 1 and 2 provide for more participation by national
parliaments in application of the subsidiarity principle (“yellow card”); the period allowed for the
submission of opinions is extended to eight weeks; social policy: a new horizontal social clause
strengthens the EU‟s obligation to protect employment and social security. Protocol No. 9 on services
of general interest emphasises the latter‟s importance for the European social model and the
importance of the regional level in organising and providing these services. It states that the European
Union is competent to adopt framework regulations. The text also confirms the role of the regions as
part of the political, economic and social fabric of the Union.

Together with 32 other regions, Vienna founded the Network of European Regions Using Space
Technologies (NEREUS) on an initiative by the Austrian Presidency. The aim of NEREUS is to support
and promote regional and supra-regional economic development through space technology and the
use of these technologies. The main areas of application are data collection and utilisation of data in
the fields of pollution and protection of the environment, disaster prevention, traffic control, regional
planning and data transfer.

EU programmes and projects
The Municipal Department for EU Strategy and Economic Development (MA 27) acts as Managing
Authority for the major EU programmes, managing three national objectives (Objective 2, Objective 2
NEW 2007-2013, URBAN II) and three international EU Programmes (INTERREG IIIC East,
CENTRAL EUROPE 2007-2013, Austria-Slovakia 2007-2013). MA 27 also acted as regional
programme coordination office for three bilateral programmes of the 2000-2006 programme period
(INTERREG IIIA), two INTERACT projects (INTERACT Point Managing Transition und INTERACT
Point IIIC Coordination) and several projects with EU co-financing under INTERREG IIIB CADSES.

Vienna participated in programmes with Slovakia, the Czech Republic and Hungary. Most projects
were aimed at cross-border economic cooperation, improvement of accessibility, development of
crossborder organisational structures and networks, human resources development and sustainable
regional and ecological development.

                                   Number of Vienna‟s          Projects already
                                projects at year end 2007     completed in 2007
                    AT-SK                    58                       17
                    AT-CZ                    35                       10
                    AT-HU                    33                        9
                    Total                   126                       36

Some of these projects are:

   Adequad: Municipal Department 30 (Vienna Waste Water Management) and the Slovakian water
    management system cooperated in observation and evaluation of water protection measures on
    the lower reaches of the Danube. The monitoring programme was concluded in 2007.
   CENTRAL – Rail infrastructure Vienna-Brno-Bratislava-Györ, planning of the future central railway
    station for Vienna, rail links to Vienna Airport and the Danube cargo terminal at Freudenau.
   LAMO & LAMO II – Observation of the labour market development in the border regions to
    generate reliable assessments of future migration and commuter flows.
   EdQ – Education Quality – innovative learning methods, inter-cultural and foreign language skills.
    EdQ Academy with cross-border training and continuing education programme.
   Danube wetlands – Awareness-raising and education about the Danube ecosystems.
   EcoBusinessPartnership Vienna-Györ: The project established an EcoBusinessPlan in Györ along
    the lines of that in Vienna and was concluded in the year under report.
   VIPNet – Vienna Project for an Environmental Education Network. This project was carried out by
    the Ombuds Office for the Environment in cooperation with the City of Bratislava and was
    completed in 2007. Groups of schoolchildren from both cities received hands-on information about
    renewable energy and efficient energy use. The project also generated an Internet platform which
    will continue to be updated after the project has finished. A group of 70 pupils presented the
    results of their project work at Vienna City Hall.

Objective 3 NEW
The new Structural Funds Period 2007-2013 began on January 1 with an expanded programme of
objectives which included “European territorial cooperation” at the same level as the objectives of
“convergence” and “regional competitiveness and employment”. Vienna continued to engage in cross-
border programmes with Slovakia, the Czech Republic and Hungary. The budget of the European
Fund for Regional Development (EFRE) was raised to EUR 41.9m. Because the share of national
public funds was reduced, however, EFRE will in future provide 85% of co-funding. The Austrian
provinces of Burgenland, Lower Austria and Vienna act as managing authorities responsible for the
conduct and coordination of the programming process.

                    Programme Objective 3 2007-2013
                 Programme volume                 Vienna’s share
          EFRE            Total           EFRE             Total
AT-SK     59,906,355      73,438,143      18,906,355       23,176,967
AT-CZ     107,435,393     126,394,580     9,891,513        11,637,074
AT-HU     82,280,309      100,864,432     13,147,762       15,119,926
Total     249,622,057     300,697,155     41,945,630       49,933,967
EFRE ratio 85:15
The table below shows the three cross-border programmes with their respective managing bodies and
participating regions:

                                                                       Participating administrative
Cross-border programme             Managing authority (institution)
                                                                       regions (provinces and counties)
                                   Chief Executive Office of the
Slovakia-Austria                   Province of Vienna, Municipal       Vienna, Lower Austria, Burgenland,
(AT-SK)                            Department 27 – EU Strategy and     Bratislava, Trnava
                                   Economic Development
                                   Chief Executive Office of the
                                                                       Vienna, Lower Austria, Upper
Austria-Czech Republic             Province of Lower Austria,
                                                                       Austria, Southern Bohemia,
(AT-CZ)                            Department for Regional Planning
                                                                       Vysočina, Southern Moravia
                                   and Policy
Austria-Hungary                    Regionalmanagement Burgenland       Vienna, Lower Austria, Burgenland,
(AT-HU)                            GmbH                                Györ-Moson-Sopron, Vas, Zala

The bilateral national and regional working groups for programming prepared documents and
agreements concerning operational programmes, defined the uniform cross-border programme
eligibility rules, specified project partners and target groups, designed uniform application forms for
potential project partners and defined the contents and criteria for the uniform programme monitoring

This programme came to an end in the year under report which saw the final conference and
submission of final reports. The programme beneficiaries came from 18 countries in Central Europe,
the Adriatic region, the Danube basin and Southeast Europe. CADSES aimed at improving regional
integration and competitiveness as well as economic and social cohesion. The CADSES projects
included the establishment of an Urban Technology Network and the Donauhanse.

Objective 3 NEW – Transnational cooperation projects
CADSES has been divided into two cooperation areas for the new programme period; the northern
cooperation area comprises Central Europe with Poland, the Czech Republic, Slovakia, south and
east Germany, northern Italy, Slovenia, Hungary and Austria; the southern cooperation area covers
Southeast Europe with the eastern part of Italy, Greece, Romania, Bulgaria, the non-EU members of
the Western Balkans and Moldova, as well as Slovenia, Austria, Slovakia and Hungary. Being situated
in the overlap region, Austria is represented in both areas. EU funds in an amount of € 24m are
available for Austrian participation in the two programmes which focus primarily on sustainable urban
development, innovation and research, and environment and accessibility.

In a competition with Warsaw, Plzeň and Dresden, Vienna won the designation as seat of the
administrative authority for the Central European Region with a total programme budget of € 300m.

A two-day kick-off event with more than 600 participants was celebrated at Vienna City Hall in July.

Inter-regional programmes
Some of the projects conducted under the INTERREG III East Programme were:

 POSEIDO N - Lead Partner: Municipal Department for Housing Promotion and Arbitration Board
  for Legal Housing Matters (MA 50). Vienna cooperated with Genova, Amsterdam, Stockholm,
  Kent and London in this project to improve the socio-economic development of neighbourhoods
  and use innovative methods of neighbourhood management. The final report will be published in
  book form.
 EdGATE - Lead Partner: Vienna Board of Education. A pilot project was carried out to develop a
  new educational concept, the “European Regional College”, which will meet the new challenges of
  increased mobility in the EU region.
 IONAS - Ionian and Adriatic Cities and Ports Joint Cooperation: The objective is to expand and
  enhance cooperation with cities around the Adriatic and Ionian Seas and to facilitate the transfer
  of know-how in the implementation of environmental management systems in business
  enterprises. The Cooperation involves 24 city and port authorities in Italy, Slovenia, Croatia,
  Montenegro, Albania and Greece. The project, in which the Municipal Department for
  Environmental Protection (MA 22) represented Vienna, was concluded in 2007.
 TRATOKI – The project, in which the Vienna Business Agency was a partner in a network with
  eight other business promotion agencies, aimed to develop innovative approaches to encourage,
  advise and help fund so-called “micro enterprises”.

INTERACT Point – Managing Transition
INTERACT is a programme that helps to improve networking and the exchange of experience within
the “INTERREG community”. The objective is to collect ideas, results and experiences from different
programme strands all over Europe and make them available to all interested parties. To implement
the priority objectives of INTERACT in the best possible manner, five “INTERACT Points” were
established in Oestersund, Rostock, Valencia, Viborg and Vienna.

The main task of the INTERACT Point in Vienna is to encourage and enhance cooperation projects
along the former and new EU external borders, from Lappland to Cyprus. 36 INTERREG programmes
were under way in 2007.

The Municipal Department for the Promotion and Coordination of Women‟s Issues (MA 57)
participated in a project under the motto “Action against forced marriages” in cooperation with
Hamburg, London, The Hague, Istanbul and Stockholm. The project objective was to spread
awareness among decision-makers in politics and the administration of the prohibition of forced
marriage in order to make the ban more effective.

The City of Vienna‟s Anti-Discrimination Unit for Same-Sex Lifestyles (Wiener
Antidiskriminierungsstelle für gleichgeschlechtliche Lebensweisen, WASt) cooperated with
associations in Germany, Belgium and Great Britain in a project on “Working with lesbian offenders in
cases of domestic violence” to investigate and report on the specific dynamics of domestic violence in
lesbian relationships. The “Schoolmates” project conducted in cooperation with partner organisations
in Bologna, Madrid and Warsaw investigated homophobic bullying in schools, addressing 13- to 19-
year-olds and teachers.

Equal, a programme under which the EU co-financed twelve development partnerships for
disadvantaged groups in the labour market, terminated in June.

The Vienna Social Fund (Fonds Soziales Wien, FSW) was a strategic partner in six development
partnerships. The overall strategy was to help staff in the social and health services maintain their
ability to work until the legal retirement age and to open up the health and social services field to
persons with reduced hearing and deaf persons who until now have been excluded from skilled work
in this sector. The three implementation modules were headed “Potential social capital”, “Signals must
be sounded”, and “Horizons 40+”. The transnational cooperation partners were the cities of Ostrava
and Essen. The objective of Diversity@Care was to help persons with a migration background get
access to employment as professionals in the fields of mobile care, to support participation and equal
opportunities, and to make better use of cultural diversity in this field; project partners were
Copenhagen and Berlin.

Against the background of the EU procurement directive, which strives to promote impartiality towards
suppliers and competition among them, and of Austria‟s national legislation which follows the EU
strategy, the development partnership “Danube-Quality in Inclusion” engaged in the development of
measurable, certifiable and legally definable quality criteria for social work. The international partners
came from Saxony, Slovakia, the Czech Republic and Italy. The development partnership “First Aid in
Integration” worked on standards for the successful integration of asylum seekers in the labour market
and the creation of public awareness concerning the employment situation of migrants. Hungarian and
Swedish organisations were partners.
The THARA House initiative is a cooperation project between Roma and non-Roma organisations.
The initiative offers a broad education and empowerment programme to young Roma and Sinti living
in Vienna to prepare them for entering the labour market. Education in combination with elements of
empowerment and the experiences of the young people and their families are deliberately included. All
in all, 325 teenagers participated in the programmes in 2007. The international project partners come
from Oulo (Finland), Košice (Slovakia) and Pécs (Hungary).

The goal of NATURA 2000 is to protect wild flora and fauna and natural habitats. The programme is
based on Council Directive 92/43/EEC on the conservation of natural habitats and wild fauna and flora
and on Council Directive 79/409/EEC on the conservation of wild birds. Through its accession to the
EU, Austria undertook to transpose the two directives and designate a network of conservation areas.
In Austria, nature conservation comes under the jurisdiction of the federal provinces, and Municipal
Department 22 (Environmental Protection) is the administrative body responsible for the
implementation of nature conservation policies in Vienna.

The Transnational Air Quality Improvement (TAQI) project aims at improving air quality in Central
Europe through the collection of pollution data on a transnational, multi-lingual Internet platform that
will provide current environmental pollution data from the whole project area with hourly updates;
additionally, the data will be used to create a homogeneous, transnational emissions database that will
serve as a basis for long-term planning in the region. Vienna, Lower Austria, Burgenland, the Czech
Republic, Slovakia, Hungary and Forli (Italy) participate in the project. Vienna is represented by
Municipal Department 22 (Environmental Protection). In 2007, TAQI was selected by an expert jury as
the best EU project in its category and awarded the “European Regional Championship Award 2007
for Energy & Environment”.

Wolfgang Amadeus Mozart and Vicente Martín y Soler
The Vienna City Library (MA 9) cooperated with the Instituto Histórico Austríaco in Madrid and the
Universidad Rey Juan Carlos in a project to research and present the milestones in the lives of
Wolfgang Amadeus Mozart and his Spanish contemporary Vicente Martín y Soler. The project, which
was cofinanced by the EU, combined the results of musicological research and innovative technology
to generate virtualized re-creations of places all over Europe where the two composers worked during
their lifetime. This novel form of presentation was complemented by an informative DVD that can also
be used as a teaching aid in schools.

International Guests received by the Mayor
1 February 2007    Yuri M. Luzkhov
                   Lord Mayor of Moscow
12 February        2007 Mor Dionysios Isa Gürbüz
                   Diocesan Bishop of the Syrian-Orthodox Church
14 February        2007 Roman Onderka
                   Lord Mayor of Brno
15 February        2007 Bojko Borrisov
                   Mayor of Sofia
27 February 2007   Rafael Simancas
                   Spanish Socialist Workers‟
                   Party (PSOE) mayoral candidate for Madrid
20 March 2007      CEMR – 50th anniversary of the Treaties of Rome
11 April 2007      Yuzen Chiji
                   Presentation of a kimono
11 April 2007      Matthias Platzeck
                   Prime Minister ofBrandenburg
2 May 2007         Tadatoshi Akiba
                   Mayor of Hiroshima
2 May 2007         Matthias Kollatz-Ahnen
                   Vice-President of the European Investment Bank
7 May 2007         Stipe Mesic
                   President of Croatia
8 May 2007         Róbert Fico
                   Prime Minister of Slovakia
15 May 2007        Adriean Videanu
                   Mayor of Bucharest
23 May 2007        Vladimir W. Putin
                   President of the Russian Federation
24 May 2007        Harald Ringstorff
                   Speaker of the German Federal Council, Prime Minister of Mecklenburg-
25 May 2007        Thomas Hammarberg
                   Commissioner for Human Rights at the Council of Europe
15 June 2007       China Disabled People‟s
                   Performing Arts Group
21 June 2007       Aleksander Kwásniewski
                   Former President of Poland
5 July 2007        Milan Bandic
                   Mayor of Zagreb
12 July 2007       Róbert Fico
                   Prime Minister of Slovakia
12 July 2007       Jiři Paroubek
                   Chairman of the Czech Social Democratic Party
6 September 2007   Sheikh Sultan Bin Mohammad Al-Qasimi Sharjah,
                   United Arab Emirates
7-9 September 2007 His Holiness Pope
                   Benedict XVI
11 September 2007 Edgar Savisaar
                   Mayor of Tallinn
11 September 2007 Kofi Annan
                   Former Secretary-General of the United Nations
24 September 2007 Sir Roger Moore
                   UNICEF Ambassador
1 October 2007        Michel Platini
                      President of UEFA
9 October 2007        Peter Vennemeyer
                      Mayor of Greven, Germany
15 November 2007      Gábor Demszky
                      Lord Mayor of Budapest
16 November 2007      Wim Deetmann
                      CEMR First Vice-President,
                      Mayor of The Hague
19 November 2007      Nick Hornby
                      “One City, One Book”
20 November 2007      King Carl Gustaf of Sweden
                      and Queen Silvia
7 December 2007       Urs Studer
                      Mayor of Lucerne
7 December 2007       Prince Hans Adam II
                      of Liechtenstein
17 December 2007      Roman Onderka
                      Lord Mayor of Brno

In March, the Speaker of the Vienna Provincial Parliament, Johann Hatzl, hosted the 6th Conference
of Speakers of the Parliaments of the Capital Cities with Legislative Powers and their Metropolitan
Regions, held in Vienna.

In June he received the Palestinian Minister of Tourism and Archaeology, Dr. Khouloud Daibes Abu

The Speaker presented the Province of Vienna‟s Decoration of Merit in Gold to 13 members of the
PaN umbrella organisation of bilateral friendship societies. Those honoured were high-ranking figures
from business and public life who have contributed to Vienna‟s reputation as a venue for encounter.
20 to 21 March 2007     Seville
                        5th European Conference on Sustainable Cities and Towns
25 April 2007           Sarajevo
                        Opening of the Vienna Days
10 to 13 May 2007       Rhodes
                        CEMR conference “Twinning for tomorrow‟s world“
4 June 2007             Kraków
                        750th anniversary of the conferral of civic status at the invitation of Mayor
                        Jacek Majchrowski
8 to 9 June 2007        Moscow
                        Viennese Ball at the invitation of Lord Mayor Yuri M. Luzkhov
16 to 19 September 2007 London
                        Vienna Science and Technology Fund fact-finding trip
8 October 2007          Ljubljana
                        Signing of a cooperation agreement with Mayor Zoran Jankovic and lecture
                        on “Challenges facing the modern European city” at the FORUM 21
                        conference at the invitation of former President Milan Kucan
26 November 2007        Bratislava
                        CENTROPE political conference
1 to 2 December 2007    Lucerne
                        EURO 08 draw
4 to 5 December 2007    Stuttgart
                        CEMR Policy Committee meeting

EFRA – The European Fundamental Rights Agency
At an official ceremony held at the former Lower Austrian Parliament building in Vienna on 1 March the
European Fundamental Rights Agency was launched as the successor to the European Monitoring
Centre on Racism and Xenophobia, an EU body that has been headquartered in Vienna since 1998.
The primary task of the Agency is to provide the European institutions and Member States with
assistance and expertise relating to fundamental rights. It collects and analyses information and
develops methods to enable better comparison of data. The EFRA will continue its work in conjunction
with the Council of Europe and the European Court of Human Rights. The EFRA Board appointed
Morten Kjaerum new EFRA Director to succeed Director Dr. Beate Winkler from 2008.

The World Bank
The World Bank chose Vienna as the new location for its Centre for Financial Reporting Reform in
Europe and Central Asia. The Centre represents a further important step in the internationalisation of
Vienna; ranked ninth in the 2006 Globalisation Index, Austria is one of the most internationalised
countries in the world.

The World Bank, originally founded in 1944 with the aim of helping the devastated states with their
post-war reconstruction efforts, now supports global post-conflict rehabilitation efforts and the
development of societies. The organisation has over 170 member countries worldwide. Its
headquarters are located in Washington D.C.

The United Nations
The International Atomic Energy Agency (IAEA) celebrated its 50th birthday. In September, under the
motto “Atoms for Peace – The First Half Century”, the organisation invited guests to its anniversary
event at Vienna‟s Konzerthaus, the venue of its first General Conference back in October 1957. With
approx. 2300 staff, the IAEO is the largest of the Vienna-based international organisations; a key pillar
of the international security architecture, it makes a decisive contribution to positioning the Austrian
capital as an international competence centre for security issues.

More than 2,000 delegates, including heads of state, heads of government, ministers, members of
parliament, mayors, government representatives and experts, together with representatives of
international organisations, the civil society and non-governmental organisations convened in Vienna
in June for the 7 Global Forum on Reinventing Government. The four-day conference organised by
the United Nations examined best practice and alternative strategies in relation to the theme of
“Building Trust in Government”. The Global Forum, which has been held biannually since 1999,
addresses the need for improvements in governance and public administration.

For almost 30 years now Vienna has played host to one of the four headquarters of the United
Nations, the only city in the EU to do so. The Vienna International Centre (VIC), known to the
Viennese as “the UNO-City”, has become one of the city‟s landmarks, indeed it is hard to imagine
Vienna‟s skyline without it. To document this relationship, the City of Vienna produced a photo
exhibition about the VIC which was shown in September during the 62nd Session of the General
Assembly of the United Nations at UN Headquarters in New York; in future, the exhibition is to be put
on display at the other UN headquarters as well as in further interested venues abroad.
The existing tradition of good cooperation with the United Nations Information Service (UNIS) in
Vienna was further cultivated with events for participants from the neighbouring countries served by
UNIS. This year‟s Student Forum was aimed at students from the University of Ljubljana, while the
Teachers‟ Forum organised as part of the “Days of Action for Political Education” was designed for
Austrian teachers. An international forum for active and veteran peacekeepers was held for the first
time under the banner “Networking for Peace”. In addition, the “Learning Your Way” German courses,
tours of Vienna, guided excursions, etc. were again offered as part of the “Vienna City Welcome”
packages for new UN staff in Vienna.

VSO – Vienna Service Office
Opened on 1 July 1987, the Vienna Service Office at the Vienna International Centre celebrated its
20 anniversary in 2007. Since its inception it has helped many thousands of people from all corners
of the globe during their stay in Vienna and thus made a lasting contribution to disseminating a
positive image of Vienna throughout the world.

The occasion of the anniversary was taken to increase advertising of the VSO. Throughout the entire
year talks, excursions and information days were organised on the theme of “Living in Vienna”, all of
which elicited keen interest. A website was also set up, containing information and an events calendar
as well as a photo gallery where participants can view the photos taken at the various events. To
round off the anniversary year the Deputy-Speaker of the Vienna Provincial Parliament, Prof. Erika
Stubenvoll, presented a Christmas tree to the United Nations staff on behalf of the City of Vienna. The
tree was provided by the Forestry Office and Municipal Department of Urban Agriculture (MA 49) and
decorated in traditional rustic style by the Municipal Department of Parks and Gardens (MA 42).
In the year under review the City of Vienna concentrated its international aid activities on the
education and training of girls and women. In geographical terms the focus was again on Eastern
Europe and Africa.

Education and training programmes for girls and women were launched in Albania, Ethiopia, Bosnia-
Herzegovina, Moldova, Turkey and Ukraine. Health projects were funded in Armenia, Lebanon and
Ukraine, while in Bhutan support was provided for the building of new schools. In Albania a project
was also launched to combat trafficking in women, and the water supply in Shkodra was secured. A
study on the reafforestation of wooded areas destroyed in the Lebanon-Israel conflict was intended as
a further step towards sustainable improvement of the living conditions in Lebanon. Houses were built
for refugees from the Roma ethnic group in Serbia, and in India women from the Dalit caste were
educated in political leadership.

Aid transports were made to Burkina Faso, Iraq, Mozambique, Mongolia, Nepal and Nigeria. A
combined fire-fighting and rescue vehicle was sent to Bulgaria by the Vienna Fire Brigade. The Vienna
Hospital Association donated numerous medical devices to internationally active NGOs for use in
development projects.

Children and young people from socially disadvantaged families in Bosnia-Herzegovina, Palestine and
Ukraine were invited to Vienna for two-week recuperative holidays.

In Vienna, too, there were reports and discussions on development policy issues: as part of an event
showcasing “The City of Vienna‟s International Assistance and Aid Programme” at Vienna City Hall,
representatives of projects funded by the City of Vienna were invited to report on their experiences.
The Viennese physician Dr. Eva-Maria Hobiger held the auditorium spellbound with her report on her
work at the children‟s hospital in Basra.

Support was again given to a Fiesta event for the promotion of fair trade products, which was attended
by numerous decision-makers and opinionleaders. The street party organised by the NGO “Südwind“
to publicise various development cooperation projects, held at Vienna‟s Old General Hospital and co-
financed by the City of Vienna, also attracted a large crowd.

South Africa
Masibambane College is situated in a suburb of Johannesburg, Orange Farm township, where some
70-90% of the almost exclusively black population are unemployed. The funding provided by the City
of Vienna enabled the further expansion of the College, including the building of a canteen kitchen
together with ancillary rooms and dining halls as well as new classrooms. The number of pupils has
now risen to over 700, all of whom receive a high-quality basic education from nursery school age
through to Year 6. The College also provides numerous local people with work as teachers and as
administrative and maintenance staff. Masibambane has evolved into an important social institution
that acts as a beacon of hope for the local population. In view of the large number of AIDS orphans
among the pupils, the charitable association Aids Life also started supporting the college in the year
under review.

The City of Vienna supported the “Phumula“ social project run by Father Karl Kuppelwieser in Gauteng
Province near Johannesburg by providing co-financing for water storage tanks. Phumula is a
residential care home for black and white senior citizens who cannot afford a place in a state-run or
private home. The Phumula project also trains AIDS sufferers as farmworkers and gardeners. Father
Kuppelwieser has been working as a missionary in South Africa for over 40 years now and has set up
a large number of social projects.

Fifth successive record year for tourism
2007 turned out to be the fifth record year in a row for Vienna‟s tourism industry. Overnight stays
increased by 3.4% over the previous year to 9.7 million, and the net overnight stay income of Vienna‟s
hotels and accommodation providers widened to € 446 million – an increase of 12.4% – thus
surpassing the € 400 million mark for the first time.

Classical advertising in 27 countries
In classical advertising campaigns, ads and supplements were placed in 217 million newspaper copies
in 27 countries, including general advertising as well as special campaigns promoting Vienna as the
city of wine (“Vienna & wine” campaign) and as a shopping city (“shop & win” campaign) and the
directto-consumer promotional campaign for the 2008 European Football Championships. Poster
advertising was placed in a wide range of different sites in 32 cities in 10 countries. 60 online ad
campaigns focussing on arts and the creative scene, open-air events, Vienna & wine, Advent,
Christmas and New Year were run in 23 countries (17 European countries plus USA, Australia, Saudi
Arabia, China, the United Arab Emirates and India). The 40-page 2008 issue of the Vienna Journal
(500,000 copies) came out in October 2007 in the languages German, English, French, Italian,
Spanish and Japanese. The Vienna Journal is distributed worldwide at events organised by the
Vienna Tourist Board as well as via the branch offices of the Austrian National Tourist Office.

Highlights of outdoor advertising abroad
The Vienna Tourist Board was out on the road with a wide spectrum of outdoor advertising measures
in selected source markets. Two airport buses carried Vienna‟s advertising message through Athens
in May and June in cooperation with AUA, while a Vienna ad was to be seen on the rear window of a
double-decker bus in Nice during the month of May. A joint campaign with the airline Flyniki saw 250
Vienna-themed Paris taxis hit the streets of the French capital in March/April, generating some 5.6
million views. In April three trams advertised Vienna for a month-long period in Milan city centre, while
three trams and two buses did the same in Rome.

A giant banner inviting passers-by to come to Vienna for a coffee was hung opposite Amsterdam‟s
main railway station in March/April. In the same period the Vienna Tourist Board also ran a campaign
in cooperation with AUA at nine Village Cinemas in Greece as well as at Mediterranean Cosmos,
Thessaloniki‟s biggest shopping mall: features included plasma screens, video walls and specially
produced posters plus flyers, newsletter mailshots and prize competitions.

Christmas in Vienna was a further focus of outdoor advertising abroad. On 205 large-format billboards
and 150 CityLights on the main road routes in and out of Düsseldorf and Frankfurt/Main, the Vienna
Tourist Board together with AUA invited visitors to spend the “festival of love” in Vienna. Vienna ads
were also broadcast on 29 info screens in underground stations (200 per site and day); in Frankfurt
additional advertising space was taken out on eight buses. The Advent theme was likewise the focus
of advertising in Basle and Zurich, with 200 CityLights and 14 e-billboards. A megaboard (6.8 x 7.4
metres) was to be seen on a principal road route into Paris during December, while in ten Dutch cities
some 70 CityLights featured Advent motifs in October/November. In the Czech Republic 60 CityLights
in Prague‟s underground stations throughout the entire month of November enticed people to travel to
Vienna in the pre-Christmas period, while a fleet of 150 double-decker buses spread the message to
Londoners that Vienna is the best place to fill up with Christmas cheer.
Vienna promotional film wins CIFFT Grand Prix 2007
“The Vienna Collection“ promotional film was awarded the Grand Prix for the world‟s best tourism film
of 2007 by the “International Committee of Tourism Film Festivals” (CIFFT). The film, which
showcases the Austrian capital as an attractive destination for tourists from all corners of the globe, a
first-class location for international companies and a prime example of a major city with excellent
quality of life, was thus honoured with one of the tourism industry‟s most prestigious film awards.
Directed by Curt Faudon, the film was produced in 2007 as a joint project by the Vienna Tourist Board,
the Vienna Business Agency (VBA) and the City of Vienna Press and Information Service (MA 53-PID)
and consists of 18 versatile modules that can be put together in any combination and thus perfectly
tailored to the respective desired purpose of the three commissioning institutions. The themes covered
span the spectrum from the Vienna Boys‟ Choir to the Life Ball, through Vienna as a congress venue
and centre of higher education to Vienna as a child-friendly city and high-tech business location. The
modules range in length from 36 seconds to 1 minute 43 seconds and are completely different in
design and character: some narrate a storyline, while others show a rapid-fire series of images or use
sequences of slowly changing scenes to great effect.

SkyEurope’s SkyDating trip touches down in Vienna
At the end of June, the Vienna Tourist Board, the airline SkyEurope and the agency Panneels &
Partners organised the world‟s first ever SkyDating trip. 54 hopeful Belgian singles joined the one-day-
andone-night trip to Vienna, where the Vienna Tourist Board organised a romantic tour of the city
followed by a programme of evening entertainment. Following the success of the June event five
further SkyEurope aircraft brought Skydaters from Brussels, Barcelona, Lisbon and Amsterdam to
Vienna in November.

Market and PR managers promote Vienna worldwide
With the objective of ensuring comprehensive media coverage of Vienna in the international media,
the Vienna Tourist Board‟s PR managers hosted 1,118 media representatives from 47 countries: these
included 529 print media journalists who arrived individually, with the rest in 49 groups. Electronic
media sent 50 TV and 17 radio teams to Vienna, including a film crew from China Central Television
who came to Vienna to record the Chinese New Year Concert. On this occasion the Vienna Tourist
Board had its own accompanying film produced: about 20 minutes long, it was broadcast to a total of
100 million viewers in China on 4 February.

The marketing management team of the Vienna Tourist Board continued to work the individual
markets to ensure that Vienna was well represented in international destination marketing
programmes. In 2007 the team represented Vienna at 57 trade and consumer fairs, held 75
workshops for foreign travel agencies and 54 special presentations and organised the participation of
Vienna‟s tourist industry in the relevant events in 43 countries. In addition, the team organised product
placements with partners from the consumer goods and services sectors and 57 events for end-
customers. In Vienna, the team hosted 3,132 travel agency reps who arrived on 139 familiarisation
trips from 46 countries.

Romania and Spain
In July, 20 representatives of the Romanian travel industry and 17 Viennese tourism providers came
together for a “ Romania meets Vienna“ workshop in Vienna at the invitation of the Vienna Tourist
Board in cooperation with the Austrian National Tourist Office and Austrian Airlines.

In terms of its marketing mix the Vienna Tourist Board placed increased emphasis on product
placements, just one example being its cooperation with the biscuits and cereals producer LU, a
Danone Group company, in Spain. From January to March, the outer wrappers of 1.5 million packets
of LU biscuits in virtually all the country‟s supermarkets featured a special Vienna promotion. This
included a competition in which customers purchasing three or more packets of biscuits were entered
in a prize draw to win one of four holidays for two in Vienna. The promotion, which was run in
cooperation with Austrian Airlines, was further supported by 2,000 display stands in the participating
supermarkets as well as Internet advertising.

Unconventional Vienna-themed events in Dubai and New
In Dubai and Abu Dhabi, Vienna Tourist Board Director Norbert Kettner presented contemporary
facets of Viennese design, shopping and lifestyle in their historical context together with stories linking
in to Arab culture.

In cooperation with the local Austrian National Tourist Office, the Vienna Tourist Board also invited
journalists and top executives from the tourism industry to a Wine Salon in New York. Besides
focussing on wine, the event also showcased recent developments in the fields of Viennese design
and architecture.

The Wine Salon in New York was held in conjunction with the exhibition “WineArchitecture – from
cellar to cult status”: developed by the Architecture Centre Vienna, the exhibition undertakes a
complex survey of the cultural and economic situation in Austria since the 1980s as well as presenting
43 architectural projects that trace the evolution from traditional country wine-growing estate to high-
tech winery.

Kick-off for the EURO 2008 marketing campaign
The Vienna Tourist Board launched its marketing activities for EURO 2008 in good time, well ahead of
the event. €500,000 were invested in the development of a special campaign targeted both at football
fans and at people who are more interested in the action in the city surrounding this major sporting
event. Launched back in 2007, the campaign‟s principal target markets are Germany, Switzerland and
Italy, plus further countries based on the groups drawn to play their matches in Austria.

The Vienna Tourist Board‟s European Football Championships website went online in German and
English at back in January, with the content also becoming available in Italian, French,
Spanish, Czech, Polish and Hungarian as from August. A joint brochure profiling all the host cities was
published in seven languages; the publication “Love life, live sports” is exclusively devoted to the
EURO „08 in Vienna and appeared in German and English in the same month, followed by editions in
four further languages in the autumn.

A database of articles and images relating to the European Football Championships was specially
designed for journalists by the Vienna Tourist Board and went online at from May,
while for television stations TV footage including both general impressions of Vienna and specially
produced aerial shots of the Ernst Happel Stadium was made available from the autumn. The
forthcoming highlight of the European footballing calendar was also promoted at travel and tourism
fairs, including the actb (Austrian Central European Travel Business in Vienna), the ITB (Internationale
Tourismus-Börse/Berlin), and the STM (Swiss Travel Mart in Basle).

Vienna is also the only host city to have produced its own TV ad for the event in German, English and
French, which was broadcast a total of 50 times on the Eurosport channel to 111 million households in
October/November. A cinema version of the ad was screened in German, French and Italian theatres,
while October also saw the launch of a print ad campaign in Germany, Switzerland and Italy.

Lead-up to the Haydn Anniversary Year 2009
Looking ahead to the 200th anniversary of Joseph Haydn‟s death in 2009, the regional tourist boards
of Burgenland, Lower Austria and Vienna together with the Austrian National Tourist Office founded
the working group ArGe Haydn 2009 to support their joint marketing activities for the commemorative
year, which will focus on Germany, Switzerland and the UK. The website went
online at the end of March, followed in November by presentations at two leading travel trade fairs, the
WTM (World Travel Market) in London and the TTW (Travel Trade Workshop) in Montreux. The ArGe
Haydn working group also produced its own Haydn promotional film, which can be seen on the
websites and

Another record year for Vienna as a congress venue
The Vienna Tourist Board‟s congress office, the Vienna Convention Bureau – which actively
canvasses for congresses and corporate events (company meetings and incentives) all over the world
– presented Vienna as a congress venue at 30 trade fairs and congresses in 2007 as well as
coordinating the participation of Viennese service providers. In Vienna the Bureau organised
familiarisation trips for 480 congress and incentive executives from 14 countries, i.e. 19 groups with a
total of 390 participants, the remainder being representatives on individual tours of inspection.

In 2007 Vienna‟s conference industry witnessed its fifth consecutive record year, posting impressive
two-digit growth rates compared to 2006: 2,764 national and international congresses, corporate
events and incentive trips represented an increase of 19%. The resulting 1,419,044 overnight stays
topped the previous year‟s figure by 23%, while the nationwide value added generated by events of
this kind showed an even more pronounced rise: in the year under review Vienna‟s conference tourism
sector contributed € 760 million to Austria‟s gross national product – 30% more than in 2006 – besides
securing over 15,000 year-round jobs. The congresses, corporate events and incentives held in
Vienna in 2007 contributed € 209.8 million to overall Austrian tax revenues; of this total € 136.3 million
were devolved to the Federal Republic, Vienna netted in € 25.5 million and the remainder was split
between the federal provinces and municipalities.

The highlight of the year‟s congress calendar was the European Society of Cardiology conference
held from 1 to 5 September at Vienna‟s Reed Messe Exhibition Centre. Attracting a total of 33,065
visitors – 22,617 delegates, 5,631 exhibitors, 562 journalists and 4,255 accompanying persons – this
mega-event generated 152,875 overnight stays. Vienna could only accommodate 139,794 of these
(91%), which meant that the benefit extended to the hotel trade in the surrounding region (5%) and
even over the border to the neighbouring states (4%). Vienna was hosting this event for the fourth
time, the last occasion having been in 2003; its return after such a short time can be taken as a sign of
great satisfaction with Vienna as a venue.

The figures published by the Union of International Associations (UIA) and the International Congress
and Convention Association (ICCA) underlined Vienna‟s leading role as an international congress
venue. In the 2007 rankings compiled by these two influential organisations, which cover congresses
all over the globe, the Austrian capital featured at the very top: Vienna defended its first place in the
ICCA statistics with 147 events, followed by Paris and Singapore, and once again came second only
to Paris and ahead of Singapore, Brussels and Geneva in the UIA classification.

WIEN PRODUCTS is an export initiative by the Vienna Economic Chamber to promote Viennese
companies and cultural institutions. As in 2006, the project focus in 2007 was on activities abroad, with
both business-to-business and business-to-customer events. The WIEN PRODUCTS Service Center
supported the companies in the planning, organisation and implementation of these events.

In May, “Austrian Weeks” under the motto “Austrian joie de vivre” were held in all 26 branches of the
German Galeria Kaufhof chain with in-house delicatessens. The partners in this case were mainly
companies from the “Taste of Vienna“ cluster: Wien Wein wines, Heindl chocolates, Sacher cakes,
Wiesbauer sausages, Manner confectionery, Julius Meinl am Graben coffee, tea and preserves, Staud
pickles and preserves and the Modul School of Tourism. The thematic focus of this campaign was on
products from the provinces of Vienna and Styria.

At the International Contemporary Furniture Fair in New York the WIEN PRODUCTS companies
Augarten porcelain, Lobmeyr crystal and chandeliers, Bösendorfer pianos, R. Horns Wien
leatherware, Wiener Silberschmiede Werkstätte silverware and Woka Lamps showcased their design
products to interested American visitors. In addition to the presentation on the Austrian Federal
Economic Chamber collective stand the WIEN PRODUCTS partners were also involved in a
cooperation project with the Pure Austrian Design platform.

To mark the 100th anniversary of the famous Berlin department store “Kaufhaus Des Westens” –
known by the acronym KaDeWe – an Austrian Weeks promotion was held from 13 – 25 August,
featuring product presentations by the WIEN PRODUCTS companies Staud, Wien Wein, Wiesbauer,
Manner, Julius Meinl am Graben and Sacher under the motto “Pleasures and Treasuresì”.
Advertisements for the participating companies were placed in the dailies Berliner Morgenpost and
Berliner Tagesspiegel in cooperation with the Austrian agricultural marketing board (Agrarmarkt
Austria) and the Vienna Tourist Board.

Within the framework of the collaboration with the Vienna Representative Office Tokyo a familiarisation
trip was organised in the autumn for a group of Japanese journalists and buyers from major
department stores. The guests visited the WIEN PRODUCTS companies k. u. k. Hofzuckerbäcker
Demel (cakes, chocolates and biscuits), Hotel Sacher, Haas & Haas speciality teas, Staud,
winegrowers of the Wien Wein Group (Christ, Edlmoser, Zahel and Wieninger), R. Horns Wien,
Augarten and Julius Meinl am Graben and reported on their impressions and experiences in several
Japanese magazines.

The second WIEN PRODUCTS Collection was shown in Vienna, with the participating WIEN
PRODUCTS companies showcasing products created in cooperation with external designers in a 10-
day exhibition at the Imperial Furniture Collection. The following WIEN PRODUCTS partners launched
new design products as part of the collection: Mühlbauer headwear, Schau Schau eyewear, Wiener
Silberschmiede Werkstätte, Augarten, Lobmeyr, Köchert jewellers, Backhausen textiles and soft
furnishings, R. Horns and Frey Wille jewellery.

The companies Augarten, Backhausen, Friedrich Otto Schmidt home furnishings, Lobmeyr and
Wiener Silberschmiede Werkstätte presented their wares to over 3,000 visitors at the Ozone Design
Center in a separate exhibition organised as part of Tokyo Designers‟ Week. The “Lebensräume”
(“living spaces”) presentation showed Viennese interior design in a typical Japanese living space, an
exhibition concept that elicited a very positive response in Japan.

At the “Luxury, please” luxury goods fair at the Hofburg Palace in Vienna the WIEN PRODUCTS
companies Augarten, Backhausen, Lobmeyr, Schau Schau, Skrein die Schmuckwerkstatt jewellery,
Wiener Silberschmiede, Heldwein jewellery, Kieback jewellery, Köchert, Woka Lamps and Zur
Schwäbischen Jungfrau table and bedlinen exhibited their product highlights to 21,334 visitors in the
“Viennese Salon“ (Hofburg Gallery).
At the Cercle Deluxe, a luxury goods exhibition held for the first time at Vienna‟s Grand Hotel, luxury
products were presented to an invited audience of international guests in the hotel‟s suites. The WIEN
PRODUCTS firms Augarten, Lobmeyr, Köchert, Bösendorfer, Woka Lamps and Zur Schwäbischen
Jungfrau were represented at the event, whose official opening ceremony featured the Vienna
Symphony Orchestra and the Vienna Boys‟ Choir.

Marketing activities
In the year under report the focus was placed on promotional activities in the international print media,
and the media mix was further optimised. Advertisements were placed in the following media, among
others: Austrian Travel Magazine & Hotel Guide, Ball Total, Enjoy Vienna, Salute to Vienna, Cercle
Diplomatique, Dancer Magazine, Kaleej Times, Skylines Magazine, Festspiele magazine, Ganz
Europa, GUS Bulletin, First Class Hotel & City Guide, the Austrian-Russian Business Guide, Time Out
Vienna, Shopping Wining & Dining, Travelguide China, Vienna magazine and Wirtschaftsblatt Deluxe.

WIEN PRODUCTS was again represented in the “Magic of Advent in Vienna” coupon booklet and
continued its marketing cooperation with the “Magic of Advent in Vienna” website. The coupon booklet
was distributed to numerous foreign journalists.

The cooperation with the Tourist Info Office on Albertinaplatz (WIEN PRODUCTS window displays,
showcases and touch-screen terminal) – now in its eighth year – again showed a very positive
development in line with the growing visitor frequency.

4th Municipal District – Wieden
In March, the Wieden “Talks about Europe” were held, a series of events organised in cooperation
with the European Academy Vienna. In September, the “Europe Days”, initiated by District
Chairperson Susanne Reichard, were enthusiastically received. The programme included street
parties, musical evenings, exhibitions and cultural projects.

A concert entitled “European-Armenian Impressions” took place in October in the context of the
district‟s cooperation with Yerevan. Plans were made with the accompanying delegation to intensify
cooperation in the areas of health and education. The Johann Sebastian Bach Music School of Vienna
and two schools from Újpest/Budapest, the Babits Mihály Secondary School and the Erkel Gyula
Music School, gave an Advent concert together at Paulanerkirche church under the auspices of
Hungarian Ambassador Dr. István Horváth.

11th Municipal District – Simmering
Numerous schools further developed their ongoing projects with schools in Turkey, Germany, the
Czech Republic, Slovakia, Poland, Italy, Sweden, Denmark and Estonia.

13th Municipal District – Hietzing
Within the framework of a partnership begun in 1993, a delegation from Tanba in the Hyōgo
Prefecture on the Japanese Island of Honshu paid a visit to Hietzing and the Nature Reserve Lainzer
Tiergarten in order to study the forest as exemplified in the Vienna Woods. The visitors were
welcomed by District Chairman Heinz Gerstbach. Students at the secondary school “Gymanasium der
Dominikanerinnen” are involved in projects in the context of a partnership begun in 1995 with the
Japanese city of Habikino in the Osaka Prefecture.

14th Municipal District – Penzing
In November, a delegation led by District Chairperson Andrea Kalchbrenner visited the sixth district of
Prague, where 100,000 people live in an area of 40 km2. The programme included working talks with
Mayor Tomáš Chalupa and a meeting with Austrian Ambassador Dr. Edith Klestil-Löffler.

17th Municipal District – Hernals
Hernals engaged in an active exchange of visits with its Japanese partner municipality Fuchu: In
addition to the traditional youth exchange, city councillors from Fuchu paid a visit in the fall to learn
more about waste management in Vienna, and the principal and teachers of the Halirschgasse
primary school signed a friendship agreement with a local primary school in Fuchu.

21st Municipal District – Floridsdorf
On the occasion of the 20th anniversary of the friendship agreement between Floridsdorf and
Katsushika in Tokyo, a delegation led by District Chairman Heinz Lehner went to Japan in April. The
delegates participated in various cultural programmes, including an anniversary concert attended by
1,300 people from Katsushika; the 440,000 inhabitants were informed about Floridsdorf and Vienna
through the district newspaper. A return visit took place in October. In addition, five young people
spent two weeks with host families in Tokyo.

23rd Municipal District – Liesing
A partnership with the 15th district of Budapest brought a fruitful cooperation between music schools,
including a percussion workshop in Liesing. In addition, matches between the football clubs of the two
districts were held in both locations. With numerous high officials in attendance, the new “Druk-Yul”
Park in Liesing was inaugurated in cooperation with the Austria-Bhutan Society.

Cooperation with the city of Ulcinj in Montenegro developed successfully. The interaction includes not
only cooperation at the political level but also partnerships between the secondary school and music
school of Ulcinj and their counterparts in the social housing complex of Alt-Erlaa. Another successful
exchange of students and teachers took place in the year under review. In December, an exhibition
about this partner city was opened by District Chairman Manfred Wurm and Ambassador Vesko
As early as 1887, “Städtetage”, or General Assemblies of the Cities, were regularly held to discuss
issues of common concern and interest, especially issues relating to finance. The Österreichischer
Städtebund − the Association of Austrian Cities and Towns − was established with a permanent
secretariat on 24 September 1915.

Membership in Österreichischer Städtebund is voluntary. There are no restrictions as to the size of
member communities. It is not necessary to be a town in order to join. Membership is granted by a
resolution of the Executive Committee. The membership fee is calculated on the basis of population.
The Städtebund has 247 members.

About 54% of Austria‟s population lives in the member communities. In addition to Vienna and the
provincial capitals, virtually all municipalities with more than 10,000 inhabitants are members. The
smallest member has less than 1,000 inhabitants. Österreichischer Städtebund is funded exclusively
by the contributions of the member communities. Together with Österreichischer Gemeindebund,
which represents the interests of the smaller communities, it acts as an official partner in dialogue with
the government at federal and provincial level and is explicitly mentioned in the Austrian Constitution:
Article 115, subsection 3 states that the mission of Österreichischer Städtebund is to represent the
interests of local government. The President of the Städtebund is Mayor Dr. Michael Häupl, the Vice-
Presidents are Mayors Dr. Franz Dobusch/Linz, Markus Linhart/Bregenz, Siegfried Nagl/Graz and Dr.
Heinz Schaden/Salzburg.

International cooperation and the European Union are also central priorities of the Städtebund. One of
the most important events in the year under review was the World Congress of the global umbrella
organisation of municipalities, United Cities and Local Government (UCLG), held in Jeju, Korea. More
than 2,000 representatives of local authorities and local governments from 130 countries, including a
delegation from Österreichischer Städtebund and Österreichischer Gemeindebund, took part. The
main issues discussed were climate change, the responsibility of local governments in promoting and
maintaining peace, and cooperation with national and international organisations. UCLG is
endeavouring to obtain Consultative Status with the United Nations; as of 2007, more than 50% of the
global population lived in cities and towns, and 70% of the major global problems mainly concerned
cities, while only 1% of available financial resources worldwide were administered by local authorities
or were at their disposal for fulfilling their agendas. Mayor Bertrand Delanoë was reelected President
of UCLG.

United Cities and Local Government
- was founded in Paris in 2004 on the recommendation of the UN
- Executive (President and Co-Presidents): Paris, Quito, Istanbul, Johannesburg, Guangzhou
- Executive Bureau: 115 seats, 22 for Europe, 1 for Austria - World Council: 341 seats, 64 for
   Europe, 2 for Austria

Österreichischer Städtebund hosted a meeting of the Network of Associations of Local Authorities of
South-East Europe (NALAS). The objectives of NALAS are to promote decentralisation, secure
stability and support the process of European integration in the member countries. At the meeting, the
Council of European Municipalities & Regions (CEMR) and the United Nations Development
Programme (UNDP) presented tools for the evaluation of local administrations in the form of the
“Toolkit Towards a Modern Local Government Association”.

In 2007, the Know-How Transfer Center of Österreichischer Städtebund, which has been in operation
since 1991/1992, once again implemented a number of projects in the countries of South-East
Europe, Eastern Europe, Central Asia and Southern Caucasus with financial resources provided by
the Austrian Development Agency (ADA). In addition to numerous projects proposed by external
partners, the Städtebund also engaged in a number of activities with associations of municipalities in
individual target countries, including visits from a delegation of the association of international partner
cities in Russia to discuss political and administrative structures and economic issues at the local

In 2007 the lobbying activities of the office of Österreichischer Städtebund in Brussels focussed
primarily on the revision of the Framework Directive on Waste, the Green Paper on Urban Mobility, the
Interpretative Communication on the Application of Community law on Public Procurement and
Concessions to Institutionalised Public-Private Partnerships, and the revision and vision of the Single
Market. The Städtebund also attentively followed the debate on services of public interest in the EU
institutions. Mayor Dr. Heinz Schaden and Mayor Markus Linhart represented the Städtebund in the
Committee of the Regions (CoR); the office in Brussels was in charge of activities.

The 57th Austrian General Assembly (Städtetag) was held at the Design Center Linz. Over 700
delegates and guests from Austria and associations of cities and towns from other countries attended.
The main theme was “Cities and Towns Make it Possible”; the workshops dealt in depth with the topics
“Provision of Care for the Elderly: Confronting Demographic Change”, “Integration and Migration” and
“Constitutional Reform – Reform of Tasks – Finance”.
Chief Executive Office of the City of Vienna
Executive Group for International Relations
Director of International Relations
Dr. Oskar Wawra

Friedrich-Schmidt-Platz 3
A-1082 Vienna

Telephone: +43-1-4000-82 561
Fax: +43-1-4000-7200

Owner and publisher: Vienna City Administration,
Executive Group for International Relations (MD-AB).

Press date: 1 February 2008.

Editor and coordinator: Thomas J. Resch.

Translation: Maria Bennett, Beverley Blaschke,
Angela Parker, Vera Ribarich.

Artwork: Headquarter Strnat & Strnat GmbH, 1030 Vienna.

Printed by AV+Astoria Druckzentrum, 1030 Vienna.

Printed on environmentally friendly paper from
the “ÖkoKauf Wien” sample portfolio.

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