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3 Tips for Crafting a Vision for Growth
As interviewed: Robert Kiyosaki, author Rich Dad, Poor Dad
For a small business looking beyond the horizon of today’s tight credit and sales environment, what three tips would you share on crafting a vision for future growth?
1. Learn how to “print your own money” by creating an artifact—a tangible asset like a book, game, product or service—that you can use to drive cash flow and grow your business. 2. Understand and appreciate the power of leverage, whether it’s your banker’s money, maximizing the asset value of an idea, or partnering with other companies or organizations to leverage their expertise or core competencies. 3. Keep pushing and investing in PR and marketing, especially when other businesses are cutting back. When the dust settles, you’ll have captured both market share and confidence.
What to Read Before Starting a Business
You’ve written how the “I can’t afford it” attitude of your “Poor Dad” limited his thinking. What can an entrepreneur do to maintain a proactive “Rich Dad” approach? Robert Kiyosaki says, “I recommend Before You Quit Your Job – 10 Real Life Lessons Every Entrepreneur Should Know About Building a Multimillion-Dollar Business. This book details the eight elements critical to the success of any business, large or small. It also outlines the importance of Mission, Team and Leadership. Coupling this with a ‘can do’ attitude, and aligning yourself with like-minded individuals, will serve you well in all aspects of our life. Positive people attract other positive people. Associate yourself with those types of people you want to be like.”