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Executive Business & Career
Coaching
Website: www.domargroup.com
Email: Info@domargroup.com
714-674-0391
WHAT IS COACHING?
• The terms Executive Coaching, Life Coaching, Career
Coaching and Personal Coaching all refer to a process of
helping normal or high functioning people achieve their
full potential. Coaching may be applied to work related or
personal goals and may be used with an individual or with
a group of people working as a team.
TYPICAL COACHING GOALS: WHAT
IS ACCOMPLISHED IN COACHING
SESSIONS?
• Positive goals for improvement may be professional, career, education
or work related. Goals may be to improve work performance or to
expand upon or make changes in career or profession. Goals may also
be personal, life style or quality of life related. Coaching is focused
upon heightening ability to achieve potential, to promote optimal level
of functioning and to enhance the effective application of motivation
to achieve specific goals.
WHAT DOES THE COACH
DO?
• Coaching is a cooperative and interactive effort.
The professional coach evaluates, clarifies,
challenges and supports a client in actions to
achieve performance goals and to achieve greater
satisfaction in work related and/or personal related
areas of life.
WHAT ARE THE INITIAL STEPS
TAKEN IN COACHING?
• Evaluation
• Assess
• Setting Direction
• Implementing a Defined Plan of Action
• Following Through
WHY USE A COACH?
• If we think about the role of a coach in sports it helps to clarify what a
life coach may offer. A world-class athlete already has the talent and
skill to compete in the top echelon of his or her sport. Why would such
a supremely talented athlete need to have a coach? Because top
athletes know a coach can help them identify certain training or
performance actions that will help them achieve up to their maximum
potential. The coach helps the athlete make full and efficient use of his
or her talent and skills. A similar principle is involved in Executive
Coaching, Life Coaching, Career Coaching or Business Coaching.
WHAT IS THE DIFFERENCE BETWEEN COACHING
AND PSYCHOTHERAPY?
• Psychotherapy is a method of treatment for symptoms of emotional disturbance,
such as anxiety, depression, panic attacks, obsessions or compulsions. Treatment
may be directed at the overt expression of the symptom or it may include exploring
personal family and history information in order to determine the cause of the
symptom. It involves dealing with mental or emotional suffering, or dysfunction,
internal conflicts, and psychodynamics. It is usually conducted in face-to-face
meetings in the office of a psychologist, typically for 45 minute weekly sessions.
Treatment is directed at a diagnosable mental or emotional disturbance and is often
covered as a benefit under a medical insurance plan.
• In Coaching we are not addressing symptoms of an emotional disturbance. We are
working with healthy, well functioning individuals who want to improve and expand
upon their level of functioning rather than upon treatment of an emotional
disturbance. It is future oriented, progress oriented and action oriented. The basic
assumption in coaching is that an achievement oriented person wants to function at a
higher level, to be more effective and to make positive changes in his or her life.
HOW DOES COACHING WORK?
• Coaching is a way of helping a person expand upon his or her perception
of new possibilities and thereby upon an awareness of freedom to make
choices. The coach does not tell people what to do, but helps them define
the changes they want to make and the goals they want to achieve. It helps
them take the step from wishing, yearning and hoping to actually taking
practical steps in a realistic, productive way. Coaching focuses upon
future possibilities, not past mistakes. It enhances a new learning process
and implements effective action through a deliberate process of
observation, inquiry, dialog, and discovery. It helps a person recognize
and draw upon their strengths and under-utilized psychological resources
and to overcome limitations, frustration and disappointment.
HOW IS COACHING CONDUCTED?
• Because the coach is dealing with someone who is psychologically
healthy, there are practical options to face-to-face sessions. Coaching is
often conducted with clients by means of telephone conferences.
Because of the well defined and circumscribed nature of the goals and
because of the cooperative interactive nature of the coaching procedure
this process can be effective using periodic consultations of about
twenty minutes duration. Because we are tapping latent or under-
utilized psychological resources in a basically well functioning, healthy
person, coaching usually works on a much faster timetable than
psychotherapy.
Contact Us
To schedule coaching sessions please email us at info@domargroup.com
or call direct 714-674-0391
Contact us for more details on the benefits of coaching
Email: info@domargroup.com
Website: www.domargroup.com
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