Sports _ Events Marketing _ Management

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					    Sports & Events
Marketing & Management




     St. Petersburg
          2009
                                                             About us


Marketing agency “Open World” specializes in event-management and
sports marketing


Our track record includes
organization of:

   • sport events and competitions
     on various levels – from
     amateur and corporate to
     regional , all-russian and
     international

   • advertising and PR campaigns
     and events

   • concerts and shows

   •   all of different scope and
       scale




Sports & Events, Marketing & Management      Marketing Agency “OPEN WORLD”
                                                                Services


We guarantee client`s rules and
regulations observance and quality
supervision

Marketing agency “Open World” offers the
following services:

 -   Event concept and format development
 -   Budget estimation , calculation and
     financial optimization
 -   HR management and employees
     recruitment
 -   Government relations enforcement
 -   Customs clearance
 -   Logistics , transportation and
     accommodation
 -   Catering & meals
 -   Advertising campaign , promotion and
     other marketing issues
 -   Sponsoring
 -   Merchandising production and sales
     organization
 -   All venue operation issues
 -   Offices set up, IT and technical support
 -   Signage, dressing and other design and
     decoration issues of the venue
 -   VIP and hospitality programs
 -   Media operation issues, press-
     conferences , media areas set up and etc
 -   Broadcast technical and organizational
     support
 -   Accreditation , zoning and security /
     stewarding concept and supervision
 -   Entertainment and ceremonies programs
 -   Ticketing concept and ticket program
     realization
 -   Cleaning of all facilities
 -   Tournament summary and debrief reports

       To summarize all the above mentioned:
       we are ready and have enough
       experience to carry out projects on a
       “turn-key” basis.


Sports & Events, Marketing & Management         Marketing Agency “OPEN WORLD”
                           Projects carried out by our team / We actively participated in:

                      UEFA FUTSALCUP Finals 2009

                      Ekaterinburg
                      24–26 April 2009

                       Main European club futsal event.

                      Services completed by OW for the tournament:

   •   Government relations enforcement
   •   Customs clearance
   •   Sponsoring and other marketing issues
   •   Venue operation involvement and supervision
   •   Signage, dressing and other design and decoration issues of the venue
   •   Media operation issues, press-conferences , media areas set up
   •   Broadcast technical and organizational support
   •   Accreditation , zoning and security / stewarding concept and supervision
   •   Tournament summary and debrief reports

   Look for details on http://www.uefa.com/competitions/futsalcup/index.html




Sports & Events, Marketing & Management                                  Marketing Agency “OPEN WORLD”
                         Projects carried out by our team / We actively participated in:


                      International Youth Football Tournament – Memorial of
                      the first FIFA Vice-President Valentin Granatkin
                      St.Petersburg
                      2006-2009

                     The biggest and well-known youth tournament in Eastern Europe, which is
                     carried out for more than 21 years with cooperation and approvement by
FIFA. Our team has been working and heading Local Organizing Committee since 2005. Since
2008 OW organizes the whole tournament on the contract basis with Russian Football Union.

OW has carried out this project on a “turn-key” basis.

Tournament budget: more than 500 000 USD.

Look for details on www.granatkin.info




Sports & Events, Marketing & Management                         Marketing Agency “OPEN WORLD”
                          Projects carried out by our team / We actively participated in:

                     UEFA European U21 Futsal Championship 2008

                     St.Petersburg
                     8-14 December 2008

                    First ever UEFA pilot project of this format. We were “lucky” to head the LOC
                    under “red alert” circumstances at 6 weeks prior to tournament the kick-off
                    day.
                     Our trouble-shooter team has brought this project to a high European
standards level and OW was awarded by letters of gratitude from RFU, Russian Ministry of Sports ,
UEFA and Mr.Platini personally.

OW has carried out this project on a “turn-key” basis.

Tournament budget: more than 1 000 000 USD.

Look for details on http://www.uefa.com/competitions/futsal21/index.html




Sports & Events, Marketing & Management                           Marketing Agency “OPEN WORLD”
                            Projects carried out by our team / We actively participated in:

                         XVI Commonwealth of Independent States and Baltic
                         States Cup (CIS CUP) 2008
                         St.Petersburg
                         19-27 January 2008

                         The biggest international FIFA tournament in Eastern Europe. Our
                         team headed the LOC.

Services completed by OW for the tournament :

 -   Sponsoring and other marketing issues
 -   All venue operation issues
 -   Signage, dressing and other design and decoration issues of the venue
 -   Media operation issues, press-conferences , media areas set up
 -   Broadcast technical and organizational support
 -   Accreditation , zoning and security / stewarding concept and supervision
 -   Tournament summary and debrief reports
 -   HR management and employees recruitment
 -   Logistics , transportation and accommodation
 -   Catering & meals
 -   Offices set up, IT and technical support
 -   VIP and hospitality programs
 -   Media operation issues, press-conferences , media areas set up
 -   Broadcast technical and organizational support
 -   Entertainment and ceremonies programs
 -   Ticketing concept and ticket program realization

According to the plans of RFU and Russian
Government this tournament should be hosted in
St.Petersburg since 2010 forever. OW is now in the
process of signing an agreement with RFU
concerning the operation of the tournament

Tournament budget : more than 1 000 000 USD.
Look for details on http://www.ciscup.ru




Sports & Events, Marketing & Management                                  Marketing Agency “OPEN WORLD”
                         Projects carried out by our team / We actively participated in:

                        World Artistic Pool Championship 2007

                        St.Petersburg
                        6-9 December 2007

                        Our team carried out this tournament on the turn-key basis in the
                        biggest pool club in Europe: The Leader Club ( www.liderclub.ru).
                        We gathered worlds’ 20 best players, organized TV broadcast.




Sports & Events, Marketing & Management                       Marketing Agency “OPEN WORLD”
                         Projects carried out by our team / We actively participated in:


                      Russian beachsoccer championship 2006
                      Sochi
                      14-22 October 2006

                     By request of RFU we organized and installed a 2500 spectators
                     mobile stadium at the Black Sea beach in the city of Sochi for the first
time in Russia. Since that beachsoccer has become popular and develops quickly in our
country.

Tournament budget: more than 700 000 USD.

Look for details on www.beachsoccer.ru/sezon2006/ChRUS_2006/index.html




\




Sports & Events, Marketing & Management                        Marketing Agency “OPEN WORLD”
                                                                                 TEAM




Our company and our employees have sufficient experience in development and realization
of events and projects in different spheres of marketing communications.




              DMITRIY SHNEIDER                  LEONID KUKUSHKIN


                           Marketing Agency “OPEN WORLD”

                           Primorsky pr. 4 A, office 16 N,
                           Saint-Petersburg,
                           Russia 197183

                           Tel:    (812) 966 24 25
                                   (812) 340 55 68

                           E-mail: Openmir@list.ru
                             www.omir.spb.ru




Sports & Events, Marketing & Management                      Marketing Agency “OPEN WORLD”

				
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