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OCTAPRINT
Macromedia Digital Imaging Private Limited
Photo & Document Solutions Group
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Providing
timely solutions
to all your
digital printing
requirements for customer &
employee communication
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About Us
Octaprint is the photo and document solutions division of Macromedia Digital
Imaging Pvt. Ltd
MMDI is the largest digital imaging company in India with production facilities
across 9 destinations in the country with largest installed capacity
MMDI is into different business interest in Graphic arts domain & they are
1.Wide Format Graphics - In store, on store & Outdoor
2.Digi P S l ti
2 Di i Pop – POP Solutions
3.Macromedia Outdoor Solutions – Signage solutions
4.Octaprint – Photo & Document Solutions
Octaprint has commenced operations in Aug 08, with two full fledged units in
Hyderabad & Chennai.
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Octa Digital Press – HP Indigo 5500 & 5000
• The Digital Offset division of Macromedia is operated from Hyderabad and Chennai
locations.
locations Equipped with HP Indigo 5500 and HP Indigo 5000 and most sophisticated
finishing machinery like Hydraulic Cutter, Perfect Binder, Duplo Auto Cutter & Creaser
• The HP Indigo press 5500 & 5000 takes print to the highest quality. It’s superior liquid
ink d i i h l f k i h l di i l i i d i h
i k and innovative technology features make it the only digital printing device that
offers offset quality
• Octa Print is constantly investing in equipments & new technologies – in fact only
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digital printing company in India reinvesting into resources constantly
• The Web to Print business model is ready & will be kick starting shortly to serve our
better
customers better.
• Taopix software for Photo books is getting installed for the complete Photo Specialty
products
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Octa Digital Press
The Evolution of printing TM
Conventional Offset Color Printing
R R t T St t
Return To Start
Editorial
& Art Color Film Plate Plate Plate Blanket Registration Ink Duplex
SeparationRetouch Strip Separations Proofing Exposure Exposure Mounting Cleaning Adjustment Balance Print Print Collate Finished Product
Conventional Offset Color Printing with Digital Pre-press
R Return To Start
Electronic Film Plate Plate Duplex
Plate Blanket Registration Ink
Pre-Press Print Finished Product
SeparationsProofing Exposure Development Mounting Cleaning Adjustment Balance Print Collate
Digital Computer to Plate (CTP)
Di it l C t t Pl t
R
Return To Start
Electronic
Pre-Press
Plate Plate Blanket Registration Ink Duplex
Development Mounting Cleaning Adjustment Balance Pi t
Print Print C ll t
Collate Fi i h d P d t
Finished Product
hp Indigo Digital Offset Color Printing
Electronic
Pre-Press
Finished Product
page 6
HP Indigo .. . Technology Difference TM
HP Indigo (Digital + Offset)
page 7
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The Look and Feel of Offset
Gloss Chart
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Octaprint Services
• Photo Books & Albums
• Customized Children Books
• Variable Data Print
• Direct Mailers | Flyers
• Brochures | Catalogues
• Personalized Calendars
• Greeting Cards | Birthday Cards | Post Cards
• Visiting cards | Letter head | Envelope
• Newsletters | Datasheets
• Short Run Commercial Printing
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Why Digital Print
Why Personalization TM
Personalization grows revenue
“Business has only two basic functions : Marketing & Innovation.
Marketing & Innovation produce RESULTS. All the Rest are Cost !”
- Peter F.Drucker
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Personalization – Grows Revenue
• Responders to personalized mail spend more money !
• Improves to the retention & Loyalty by 47 %
• Compared to 1% to 2 % response of mass mailings, personalized direct mail
generates response rates up to 40 %
• It is like getting a letter from a Good Friend !!!
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On Demand – Saves Time
• Time to market is the key to success
• 33% of print jobs requires less than 24 hours turn around time
To print 16 Page Brochure of 200 Copies
Printing time required : 1600 / 38 = 42 Mins
Set up time required : 0 mins
Total Printing time required : 42 Mins
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Short Run – Saves Money
• An estimated 31% of the printed material becomes obsolete & thrown out
• Increased focus on targeted marketing reduces the need for mass printing
• Print when you need and how much ever you need
• Quantity as low as 1!
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Summary
Digital print is a strategic tool
• Grow Revenues - $ $ $
• Reduce Cost - $ $ $
• Save Time - $ $ $
Time = Money
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Marketing Collateral
Brochures Business Cards Binder Inserts Marketing
ca pa g s
campaigns
Catalogues Flyers Invitations Data Sheets
Newsletters Pocket Folders Postcards Menus
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Photo Specialty
Personalized image based products powered by digital press technology
Photobooks Photo calendars Photo Greeting Cards Photo Postcards
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Octaprint
Hyderabad : Plot No. 1258b, Road No. 63, Jubilee Hills, Hyderabad – 500033
Tel: +91 40 23334888, Fax: 91 40 23334222
Chennai : 154/313, TTK Road, Royapettah, Chennai - 600014
2811061
Tel: + 91 41 2811061, Fax: 91 44 28111063
www.mmdi.in www.octaprint.com