Competitive Analysis

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					                                          Competitive Analysis
Provider                                          Cards Direct ShutterFly       TinyPrints Vista Print
Fulfillment Service                                    No            Yes           No              No               Yes
Mail 1 Stock or Custom Card                            No            Yes           No             Min 10            Yes
Integrated Contact Manager                             No            No            No              No               Yes
Campaigns with Dedicated Custom Cards                  No            No            No              No               Yes
Calendar Reminder (Birthdays, etc.)                    No            No            No              No               Yes
Print In Your Handwriting Font & Signature             No            No            No              No               Yes
Ships Within 24 Hrs - No Extra Charge                  No            No            No              No               Yes
Gifts, Gift Certificate Cards and More                 No            No            No              No               Yes
Holiday Cards (5" x 7" Photographic Quality, 2 Panel Folding, white evelope with 3 Images)
# of Holiday Cards Sent Out                           200            200            200            200              200
Custom Photo Cards                                $       305 $          298 $         348    $       215       $         186
Shipping (N/A = Vendor does Mailing)              $     35.00        N/A        $      5.95   $      5.95           N/A
Handling Each (Vendor Addresses & Mails)              N/A        $ 110.00           N/A            N/A          $          -
You Process/Mail (2 min ea at $20 per hr.)        $       133 $           -     $      133    $       133       $          -
Total Cost of Holiday Cards                       $       473 $          408 $         487    $       348       $         186
  Calculated Price per Card                       $      2.37 $          2.04 $        2.44   $      1.74       $         0.93
Additional Business & Personal Use (5" x 7" Stock or Custom Cards, 2 Panel Folding, evelope with 3 Images)
# of Cards Sent Rest of Year                     100           100           100            100            100*
Minimum # of Custom Cards                         50            1             25            N/A             1
With Custom Text Printed                          No          Yes            No             No             Yes
Cost of Cards - Min. or Buy at Retail         $      166 $         249 $         329 $          315         0*
Cost to Address & Mail                        $       67 $          55 $          67 $           67         0
Total Card Cost Additional Cards              $      233 $         304 $         396 $          382 $           -
Total - Holiday & Additional Cards            $      706 $         712 $         883 $          730 $           186

2nd Year Total Cost of All Cards                   $      706 $          712 $         883 $           730 $              372
 2nd Year Savings                                  $     (334) $        (340) $       (511) $         (358)
Total Savings for 2 Years                          $     (854) $      (1,052) $     (1,394) $       (1,088)
 (each example does not include US Postage)

How Long Does It Take Make & Mail Cards - Gifts
Days to Make & Ship                                          7              3             7                 5                1
Days to Ship to You                                          5              0             5                 5                0
Days for You to Address, Sign & Mail Cards                   6              0             6                 6                0
Days from to Addressee (Avg. Days)                           3              3             3                 3                3
Total Days Needed                                           21              6            21                19                4
SendOutCards Wholesale Program Features
 * 100 Free Folding Cards (or 200 Postcards) Included with Wholesale Program
  PicturePlus Custom Card Maker
  SendOutCards Choose from Over 15,000 Stock Cards or Customize Your Own with PicturePlusTM
  Handwriting Font and 4 Signatures Included
  Contact Manager with Automated Reminders & Campaign Manager
  35% Discount from Retail Pricing

				
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posted:11/8/2011
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