UOA Jewels Issue12

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					PP14391/11/2011 (027028)        NEWSLETTER 2011 • ISSUE 12

                                       HOTEL SUITES

                           Cosmopolitan Living Artistry

                                              Villa Pines -
                                      The Quintessence of
                                           Modern Living

                                            Heralding the
                                      Successful Listing of
                                       UOA Development
                 4                      FEATURE                                                                         Welcome to the latest edition of UOA Jewels. We are delighted to share many exciting developments that
                                        One @ Bukit Ceylon - Cosmopolitan Living Artistry                               have occurred since the previous edition reached your desks.

                 6                      THE LATEST ON BANGSAR SOUTH
                                                                                                                        8 June 2011 marked a remarkable milestone for us at UOA Group (UOA) as we celebrated the successful
                                        The Perfect Place to Live, Work and Play                                        listing of our property arm, UOA Development Bhd on the Main Board of Bursa Malaysia Securities Berhad
                                        Papilio Bespoke Living at The Village                                           following the launch of prospectus in May 2011. This achievement has further solidified our position as one
                                        The Horizon Phase 2                                                             of the leading property developers in Malaysia and is testament to our commitment to ensure consistent
                                        Bangsar South City Knowledge Clinics                                            long-term growth and sustainability.
           6     8                      COMMUNITY
                                        Promoting Safe Bottles for Babies                                               We are also proud to bring you the latest updates on Bangsar South, UOA’s flagship development which is
                                        Step Up to English Proficiency with The Star                                    fast becoming one of the most sought after residential and commercial addresses for today's urbanites who
                                        Making A Charitable Difference                                                  appreciate stylish suburban living within a dynamic cityscape.

                 10                     SALES                                                                           In the ‘Feature’ and ‘Highlight’ sections, be inspired by our latest projects, One @ Bukit Ceylon – set to
                                        Setapak Green Shines As Unique Urban Oasis                                      become a significant landmark that would transform the skyline of Kuala Lumpur, and Villa Pines – an
                                                                                                                        exclusive sanctuary for the discerning.
                 11                     LEASING
                                        Shuttle Service for Tenants                                                     Learn about our community involvement in various initiatives as we endeavour to make a difference through
                 12                     HIGHLIGHT                                                                       our giving programme for the betterment of society.
                                        Villa Pines - The Quintessence of Modern Living
                                                                                                                        As you relish the updates in the ensuing pages, we at UOA thank you for all your unstinting support and
                 14                     ECONOMIC                                                                        wish you an enjoyable read of UOA Jewels.
                                        A Greener Shade of Economics
         12                                                                                                             Thank You.
                 15                     SPECIAL
                                        Heralding the Successful Listing of UOA Development Bhd
                 16                     SINGAPORE
                                        Binjai 8 Captivates Buyers from Singapore
                 17                     HEALTH
                                        Hope Burns Bright for Cervical Cancer
                 18                     PROPERTY
                                        Suite Escape
                 20                     LIFESTYLE
                                        The Handmade Loaf
                 21                     DINING @ THE SPHERE
                                        Colonial Charm at Tappers Café
                 22                     GAMES
                                        Crossword Challenge

1 300 88 6668    Level 3, Wisma UOA Bangsar South      No. 2, Jalan 1/112H                 SINGAPORE PROPERTY GALLERY
                 Tower 1, Avenue 3, Bangsar South      Bangsar South City                  7, Temasek Boulevard
+603 2245 9192   No. 8, Jalan Kerinchi                 Off Jalan Kerinchi                  #18-02, Suntec Tower 1
                 59200 Kuala Lumpur                    59200 Kuala Lumpur                  Singapore 038987
+603 2245 9198                                         Tel : +603 2282 9993
                 Tel : +603 2245 9118                                                      Tel : +65 6333 9383
                 Fax : +603 2245 9128                  Fax : +603 2282 8590                Fax : +65 6333 9332

                                                                                                                                      Lavish amenities at The Club

                                                                                                                                      At One @ Bukit Ceylon, the possibilities are truly endless. Come
                                                                                                                                      and experience the ultimate modern luxury living in the lavish
                                                                                                                                      comfort of exceptional hotel amenities, impeccable services
                                                                                                                                      and enhanced security for that extra peace of mind.

                                                                                                                                      One @ Bukit Ceylon – it is cosmopolitan living artistry.

                                                                                                                                         “The synergy of endless urban
Changkat Bukit Bintang - KL’s most renowned lifestyle district                                                                           excitement and exclusive service
                                                                                                                                         standards prevails from dawn
                                                                                                                                         to dusk.”

                                                 Cosmopolitan Living Artistry

           HOTEL SUITES

Welcome to the most coveted                                          Featuring four unique design layouts ranging from 411 sq ft to
                                                                     893 sq ft, the hotel suites are the embodiment of luxury
address in Kuala Lumpur,                                             metropolitan living with infinite investment potential and
One @ Bukit Ceylon.                                                  attractive returns, thanks to a desirable location, guarded
                                                                     privacy, great accessibility and close proximity to KL’s most
                                                                     renowned lifestyle district.

A towering new city landmark right at the heart of Changkat          From retail shopping (Pavilion KL and Sungei Wang) and
Bukit Bintang, One @ Bukit Ceylon offers exclusive hotel-style       scrumptious hawker fare (Jalan Alor) to popular bars and chic
living in the city’s premier lifestyle enclave – where the synergy   clubs, all your daytime and nocturnal needs are literally just
of endless urban excitement and exclusive service standards          steps away. With two monorail stations and a future MRT
prevails from dawn to dusk.                                          serving the area, getting around is a breeze.

                                                                                                                                      Contemporary comfort amidst uber chic surroundings                 Towering elegance framed against the vast KL skyline

4                                                                                                                                                                                                                                                               5

                                                                                                                                                  The Horizon Phase 2
                                                                                                                                                  Phase 2 of The Horizon is fast taking shape with the completion
                                                                                                                                                  of four out of the eight 13- to 20-storey office towers. Built in
                                                                                                                                                  accordance to sustainable design specifications, it was recently
                                                                                                                                                  awarded the Green Building Index (GBI) Provisional Gold
                                                                                                                                                  Certification for Tower 1, 2, 3 & 3A – a recognition of exemplary
                                                                                                                                                  quality standards and testament to UOA’s commitment to
                                                                                                                                                  excellence through green innovation.

                                                                                                                                                                                                                      GBI certified buildings at The Horizon Phase 2

The Perfect Place to Live, Work and Play
Arguably   one of the most sought after addresses for today's                stunning RM100 million clubhouse, vast 6-acre park and
urbanites who appreciate stylish suburban living within a                    healthcare centre.
dynamic cityscape, Bangsar South is a fully integrated residential
cum commercial address that stands apart from the rest with its              And with the awarding of the MSC Malaysia Cybercentre status,
central location, excellent internet and transport connectivity              this new city enclave is now seamlessly connected to achieve
plus a host of retail, service and recreational facilities including a       perfect harmony in the way you live, work and play.

                                                                                                                                                  The spacious and welcoming lobby                                    A sweeping driveway that leads to the entrance

Papilio Bespoke Living at The Village                                                                                                             Bangsar South City Knowledge Clinics
                                                                             Hilker 1888 – a renowned German furniture company with 120                                                                               The Bangsar South City Knowledge Clinics is the latest initiative
                                                                             years of luxury heritage – is one of the many established names                                                                          undertaken by UOA, in collaboration with major industry
                                                                             on display that offers a varied assortment of fabulous designs for                                                                       stakeholders to promote knowledge sharing and business
                                                                             your home.                                                                                                                               networking amongst the ICT-related businesses of Malaysia. The
                                                                                                                                                                                                                      clinics serve as a thought leadership platform that facilitates a series
                                                                             To commemorate the launch of the new shop, all Bangsar South                                                                             of technology-business forums hosted at the MSC Malaysia
                                                                             residents will enjoy an exclusive, additional 5% discount* on all                                                                        Cybercentre @ Bangsar South City.
                                                                             the collections. So, make your way to Papilio Bespoke Living
                                                                             today and explore the celebrated design options.                                                                                         Its inaugural technology-business forum, “Venture Capital
                                                                                                                                                                                                                      Financing” by Malaysia Venture Capital Management Bhd
                                                                             *Terms and conditions apply.
                                                                                                                                                                                                                      (MAVCAP), received positive response from more than 50
                                                                             Papilio Bespoke Living                                                                                                                   representatives of MSC Malaysia companies and paved the way for
Contemporary home inspiration for the discerning at Papilio Bespoke Living                                                                        Positive response from participants at the first knowledge clinic
                                                                             Unit G2 & M2, The Village, Bangsar South                                                                                                 more exciting forums to come.
Featuring a fine collection of furniture and furnishings, Papilio            No. 2, Jalan 1/112H, Off Jalan Kerinchi
                                                                                                                                                                                                                                For more information, log on to:
Bespoke Living at Bangsar South brings forth contemporary                    59200 Kuala Lumpur
home inspiration that draws on its travels across Europe and                 Tel: +603 2282 8262                                                                                                                                or scan the QR code with your smartphone’s
beyond.                                                                      Open Daily: 10am – 9pm                                                                                                                             QR code reader

6                                                                                                                                                                                                                                                                                           7
                                                                                                                                             Step Up to English Proficiency with The Star

                                                                                                                                             From left: Ms. Cecelia Chan, Director of UOA presenting the mock cheque to Ms. Leanne Goh, Deputy Group Chief Editor (II) of The Star

                                                                                                                                             S poken by millions of natives and non-natives globally, the              In line with its aspiration of helping students to improve
                                                                                                                                             English language today has become the lingua franca of                    their proficiency in the international language, UOA sponsored

Promoting Safe Bottles                                                                                                                       international communication and is the de facto standard
                                                                                                                                             language for trade, travel and diplomacy.
                                                                                                                                                                                                                       RM50,000 for Step Up, The Star’s education pullout – a
                                                                                                                                                                                                                       segment dedicated to helping students in Years Four, Five

for Babies
                                                                                                                                                                                                                       and Six to effectively improve their English language skills
                                                                                                                                             Recognising the predominance and importance of English                    via interesting language strengthening exercises and fun
                                                                                                                                             to our future generation, UOA worked in close collaboration               syllabus-based content.
                                                                                                                                             with The Star newspaper, Malaysia’s leading English daily,
Suria   Bangsar South, a community centre operated by                                                                                        to nurture and encourage the learning of English language                 Published on alternate Thursdays, the pullout is intended
Soroptimist International Club of Bangsar (SICB) and sponsored by                                                                            amongst vernacular school students.                                       to inspire and cultivate a genuine interest in the English
UOA, hosted a community programme at Bukit Kerinchi in                                                                                                                                                                 language among today’s youth, thus laying down the solid
April 2011.                                                                                                                                                                                                            groundwork for their future success.

The event is part of an ongoing community programme, ‘Caring
For The Young’ held in support of the Ministry of Health’s recent
effort to educate the public about the potential danger of
                                                                                                                                             Making A Charitable Difference
Bisphenol-A (BPA), which is used in polycarbonate to make infant                                                                             In  the spirit of philanthropy, UOA recently responded to
milk bottles.                                                             Happy mothers and their children with the gift hampers             the plight of a family in Cheras desperately in need of
                                                                                                                                             financial assistance. Bedridden while battling with lung and
‘Caring For The Young’ was initiated to promote awareness on                                                                                 liver cancer, Mr. K.P. Leong, 51, the family’s breadwinner,
children’s well-being through educational talks and activities for                                                                           is laid off work due to his illness. His wife’s meagre wage
mothers with young children.                                                                                                                 of RM25 a day as a restaurant worker is barely enough to
                                                                                                                                             sustain the mounting medical bills, school fees for their
A total of one hundred and fifty children, aged 2 years and below,                                                                           three children and other daily expenses.
received hampers comprising BPA-free infant milk bottles and
baby toiletries courtesy of UOA, as well as goodie bags from The                                                                             UOA’s representatives paid a visit to the family in their
Coronade Hotel.                                                                                                                              humble abode and presented a RM20,000 cheque to
                                                                                                                                             them in the hope that the charitable contribution will help
In support of the community initiative, families of the recipients also                                                                      ease their financial burden and lend support to their
brought in their old baby bottles in exchange for the safe-to-use                                                                            welfare.
new ones.

                                                                          Mr. David Khor, COO of UOA explaining the benefits of a BPA-free                                                                             From left: Mr. Yap Kang Beng of UOA handing over the cheque to the
                                                                          milk bottle                                                                                                                                  Leong family

8                                                                                                                                                                                                                                                                                           9
      SALES                                                                                                                                                                                                                                           LEASING

Overwhelming response from buyers                                                                                    From left: Chan, Tunku Naquiyuddin and Lee all set for the ribbon cutting ceremony

Setapak Green Shines                                                                                                 Shuttle Service for
As Unique Urban Oasis                                                                                                Tenants
An  exclusive luncheon was held in March 2011 for early bird                                                         UOA recently launched its shuttle service for both Wisma UOA
buyers in appreciation of their tremendous support at the                                                            Damansara I & II. The momentous occasion was officiated by
spanking new property gallery of Setapak Green, a residential                                                        special guests, Y.A.M. Tunku Naquiyuddin Ibni Tuanku Ja’afar,
development by UOA.                                                                                                  Chairman of Jimah Energy Ventures Sdn Bhd and Mr. Lee Tatt
                                                                                                                     Boon, Senior Partner of Skrine – both of whom are valued tenants
Setapak Green received overwhelming response during recent                                                           of the commercial buildings – together with Ms. Cecelia Chan,
previews with 95% of the units sold. Buyers were impressed by                                                        Director of UOA in the presence of invited tenants and the
the unique concept of a green urban oasis with majestic views of                                                     media.
the Petronas Twin Towers and Genting peaks.
                                                                   The elegantly furnished Setapak Green show unit   “With the shuttle service, tenants are now equipped with the
Rising amidst lush foliage and verdant surroundings, Setapak                                                         convenience to plan their schedules and manage their travelling
Green is a 26-storey condominium with 445 distinctive units                                                          time efficiently,” said Tunku Naquiyuddin.
ranging from 1,362 sq ft to 1,588 sq ft. Setapak Green comes
with features such as a 30,000 sq ft rooftop garden, reflexology                                                     This initiative is a positive indication of UOA’s commitment to
path, swimming pool, wading pool, children’s playground,                                                             excellence, and its endeavour to enhance its services for the
gymnasium, games room, function room and a multi-purpose                                                             betterment of the working community.                                       Guests registering at the launch
                                                                                                                     “As a tenant at UOA Damansara, I am glad that UOA is continuously           for KL Sentral in the evening, at 5.40pm and 6.30pm. The service is
                                                                                                                     looking for ways to improve the lifestyle needs of its tenants,” he         available Mondays to Fridays, with the exception of Public
                                                                                                                     added.                                                                      Holidays.

                                                                                                                     The service departs from KL Sentral to UOA Damansara in the
                                                                                                                     morning, with commuters having the option of boarding either at
                                                                                                                     7.45am or 8.30am. The return journey leaves UOA Damansara

                                                                   Children delighting in fun activities
10                                                                                                                                                                                                                                                               11

Villa Pines at a glance

Villa Pines - The Quintessence of Modern Living

Nestled  in an exclusive and quiet enclave, Villa Pines is an                                            “At Villa Pines, such desires for
exceptional freehold development featuring 20 signature units of
3-storey courtyard terrace homes.                                                                        true living comfort is more than
                                                                                                         ideal – it is the ultimate fact of
Spaciously built with units ranging from 4,338 sq ft to 5,512 sq ft,
Villa Pines offers five stylish and expansive design layouts – all                                       life.”
which boast of 6+1 bedrooms complete with en-suite bathrooms.

Fulfilling the needs and comforts of a balanced inner city life,                                      The prime neighbourhood’s essential shopping, dining, recreation
Villa Pines is surrounded by swathes of beautifully landscaped                                        and education destinations are also within easy reach via major
greenery and comes complete with functional features and                                              highway links such as LDP, Duta-Ulu Kelang Expressway
thoughtful facilities. At Villa Pines, such desires for true living                                   (DUKE) and Sprint.
comfort is more than ideal – it is the ultimate fact of life.
                                                                                                      A private and guarded urban sanctuary, Villa Pines embodies the
                                                                                                      true spirit of privileged living that is synonymous with a modern
                                                                       Come home to true relaxation
                                                                                                      lifestyle.                                                          A private and tranquil living space

12                                                                                                                                                                                                              13
      ECONOMIC                                                                                                                                                                                                                                                                            SPECIAL

A Greener                                                                                                                                                Heralding the
Shade of                                                                                                                                                 Successful
Economics                                                                                                                                                Listing of UOA
Green economics is steadily gaining
momentum within the global community
as a viable approach in addressing the
economic and environmental crises                                            government control. With the realisation that unregulated competition
facing the world today.                                                      is detrimental to the environment, the ‘invisible hand’ has to be guided
                                                                             to appreciate the wider, ecological nuances of economic activity. Such
One of the first lessons taught in economics is the notion of the            action needs to be spearheaded by governments, as the free market
Adam Smith’s invisible hand. This phantom appendage describes                is unable to.
the perceived automatic propensity for economies to be
self-guided. Left to its own devices, the ‘hand’ will match resources        This can happen on differing levels, building up layer by layer to what
(supply) to where it is required (demand), bringing balance to the           is known as ‘green economics’. On the micro-level, it takes the
market. The differing theories on how economics works – more                 simple form of market distortions – taxes and subsidies – which in
laissez-faire or more socialist – are essentially a question on how          turn, bends the natural supply-demand dynamics in favour of one
powerful this ‘invisible hand’ is.                                           that fulfils an external aim. Taxing fossil fuels and providing subsidies                                             From left: Alwi and Nazir presenting the prospectus for IPO at the launch
                                                                             to green fuels, for example, reduce the demand for petroleum and
The question is whether the ‘invisible hand’ acts in defense of              thus, lessen the need for the polluting process of petroleum
human nature or human welfare. There is a difference. Human                  extraction. Providing grants to companies exploring alternative,
nature is to gather and exploit as much of the world’s scarce                renewable energies – solar, hydro or wind – and subsidising the price       The dream of propelling UOA to greater heights has come a step
resources as possible, whether it be money, power, timber, oil or            of such fuels, swing power demand in favour of cleaner alternatives.        closer to realisation with the launch of prospectus for UOA
anything that powers the world. Human welfare, however, takes a              Appeals to human psychology also work: aggressively promoting the           Development Bhd (UOA Development) on 19 May 2011 at The
broader view in that the unfettered exploitation of said resources           energy saving benefits of long-life bulbs over incandescent bulbs can       Grand Ballroom, Hilton Hotel Kuala Lumpur.
may bring short-term gain but over the long-term will be depleted to         convince consumers to pay extra to be eco-friendly individuals.
                                                                                                                                                         The event marked the release of its prospectus for Initial Public
the detriment of human society. Two and a half centuries of rapid            Governments can also flex their muscle to speed up the process,
                                                                                                                                                         Offering (IPO) and created a sensational buzz among the guests
industrialisation leaves the distinct impression that the ‘invisible hand’   enforcing strict environmental standards to atone for the excesses of
                                                                                                                                                         and media.
acts in favour of the latter – capitalism has irrevocably changed the        industries – the EU and Australia, for example.
planet physically, disrupting an ecological balance that has
                                                                                                                                                         In his speech, Dato’ Sri Nazir Razak, Group Chief Executive of
decimated biodiversity, exploited land, caused immeasurable                  A structured system of green incentives, supported by subsidies and
                                                                                                                                                         CIMB Group, lauded UOA Development’s debut on Bursa
pollution and triggered climate change. Perhaps the ‘invisible hand’         taxes, goes a long way to providing the basis of green economics,
                                                                                                                                                         Malaysia. He said that the company would be the largest IPO in
does not know best. Perhaps its motives need to be tweaked.                  forcing the ‘invisible hand’ to recognise and gravitate towards green
                                                                                                                                                         Malaysia for the year to date and upon listing, would rank among
                                                                             alternatives. On a macro-level, this can be supplemented by an
                                                                                                                                                         the largest property developers on Bursa Malaysia.
     “Capitalism has irrevocably changed                                     overhaul in the way economies are assessed. Re-evaluating the
                                                                             process of calculating national accounts while recognising an explicit
     the planet physically, disrupting an                                    contribution and associated rights of the natural world is a step in that
                                                                                                                                                         Following the launch, UOA Development was listed on the Main
                                                                                                                                                         Market of Bursa Malaysia Securities Berhad on 8 June 2011,
     ecological balance that has                                             direction, bringing in concepts like nature’s capital, full-cost
                                                                                                                                                         heralding a monumental milestone in the history of UOA.
                                                                                                                                                                                                                                   All smiles at the listing ceremony
                                                                             accounting and interspecies ethnics to transform economics into
     decimated biodiversity, exploited                                       green economics. The Bretton Woods institutions, notably the World
     land, caused immeasurable                                               Bank and the IMF, are already incorporating this process to their              “The company would be the largest                                      market, thereby enhancing its financial capacity to expand its
                                                                             policies by moving towards biodiversity valuation and crafting a                                                                                      operations within Malaysia.
     pollution and triggered climate                                         universal biodiversity finances system. Installing a system that is
                                                                                                                                                            IPO in Malaysia for the year to date.”
     change.”                                                                unambiguously ecological will therefore force the ‘invisible hand’ to
                                                                                                                                                         At the listing ceremony, Tan Sri Dato’ Alwi bin Jantan, Chairman
                                                                                                                                                                                                                                   With the listing of the company, UOA is set for an exciting journey
                                                                             act in green ways.                                                                                                                                    ahead in its endeavour to building excellence.
                                                                                                                                                         of UOA Development, said that as an integrated property
Above all, the search for equilibrium in economics is one of
                                                                                                                                                         developer in Malaysia, UOA Development is proud to join the
responding to signals and incentives. In the simplest terms, if the          The core of any ‘green’ movement is the recognition that the world
                                                                                                                                                         ranks of listed entities on Bursa Malaysia. The listing signifies
market signals that it needs a certain widget – say broadband                consists of much more than human society. Green economics is very
                                                                                                                                                         UOA’s commitment to enhance its position as one of the market
internet – the ‘invisible hand’ will guide companies to provide the          much a nascent subject, but it is an important one, for it recognises
                                                                                                                                                         leaders in Malaysia, providing it with direct access to the capital
said widget in return for incentives, in this case, money. In a              that the natural world plays an important part in maintaining a healthy
free-market, capitalist society, the market is left to find this             long-run equilibrium for all parties, and not sacrificed for short-term
equilibrium on its own devices. In a controlled, socialist society, the      gain. Because at the end of the day, this is still the only planet that
government dictates entirely how that equilibrium is met. Today’s            homo sapiens can exist on. If we destroy it, then where else can we
societies straddle both extremes, differing only in the level of             live?

14                                                                                                                                                                                                                                                                                                 15
      SINGAPORE                                                                                                                                                                                                                                                        HEALTH

                                                                                                                                        Hope Burns Bright                                                       “Many women remain indifferent
                                                                                                                                                                                                                about cervical cancer and unaware
                                                                                                                                        for Cervical Cancer                                                     that they have an 80% risk of
                                                                                                                                        Every woman, regardless of age, is at                                   contracting HPV.”
                                                                                                                                        risk of cervical cancer.                                             Prevention is better than cure
                                                                                                                                        Known as the second most common cancer affecting women               To reduce the risk of cervical cancer, it is vital to undergo proper
                                                                                                                                        in the world, cervical cancer is an insidious disease of the         screening at regular intervals. Ideally, women should start their
Yeo engaging the crowd with his presentation
                                                                                                                                        female reproductive system. Each year, 500,000 women are             cervical cancer screening 3 years or more after first intercourse,
                                                                                                                                        diagnosed worldwide with cervical cancer and 270,000 die             or between 21 and 25 years old. In fact, all women who are

                                               Captivates Buyers From
                                                                                                                                        from it.                                                             sexually active should conduct a screening once every 3 to 5
                                                                                                                                                                                                             years with appropriate follow-up routine as this can reduce
                                                                                                                                        In spite of this, many women remain indifferent to cervical
                                               Singapore                                                                                cancer and unaware that they have an 80% risk of contracting
                                                                                                                                                                                                             cervical cancer risk by up to 80%. Ways that can prevent
                                                                                                                                                                                                             cervical cancer include regular Pap Smear Test, Liquid-based
                                                                                                                                        HPV (Human Papilloma Virus), which causes approximately              Cytology and HPV Vaccines.
                                                                                                                                        90% of cervical cancers.
As befitting a project of the stature of UOA, Binjai 8 Premium                                                                                                                                               With proper prevention of cervical cancer, hope burns bright for
                                                                                                                                        Nevertheless, there is hope, for cervical cancer is one of the
Serviced Suites was all set to impress during its maiden
launch in Singapore on 19 and 20 March 2011. Held at the
                                                                      “Binjai 8 denotes the perfect                                     most preventable types of cancer with the right prevention
                                                                                                                                                                                                             women across the globe. Yet, awareness remains poor
                                                                                                                                                                                                             amongst Malaysians, which is a cause for real concern as the
Four Seasons Hotel Singapore, prospective buyers obtained             equilibrium of cosmopolitan comfort                               methods – a fact proven by the significant decline in the number     disease often does not produce any symptoms in its early
                                                                                                                                        of deaths from cervical cancer in the past 40 years.
the first view of the property showcase and were suitably
                                                                      and modern practicality.”                                                                                                              stage. By the time symptoms of advanced cervical cancer are
                                                                                                                                                                                                             detected – abnormal vaginal blood discharge, menstrual
                                                                                                                                                                                                             periods that last longer or heavier than before, pelvic and back
To celebrate the unveiling of Binjai 8 in Singapore, UOA had       If the positive interest at the launch is any indication, Binjai 8   What is Cervical Cancer?                                             pain, loss of appetite, weight loss and fatigue – the chance to
invited two distinguished speakers – Mr. Benjamin Yeo, Head        will have no problems capturing the imagination and eye of           Cervical cancer is a disease caused by abnormal cell growth in the   fight back would be slimmer.
of Research, Economic and Strategy of a leading global bank        local and overseas buyers.                                           cervix, the lower part of the uterus (womb). Almost all cervical
and Mr. Abraham Jacob, Manager of Malaysia Property Inc. –                                                                                                                                                   Still, cervical cancer remains treatable via surgery (cone biopsy,
                                                                                                                                        cancers are caused by HPV, a persistent infection or “common
to share their insights into the Malaysian economy and                                                                                                                                                       lymph node dissection and hysterectomy), radiation therapy,
                                                                                                                                        cold” in the realm of sexually transmitted diseases. There are
property market for 2011.                                                                                                                                                                                    chemotherapy, or a combination of methods.
                                                                                                                                        more than 150 strains of HPV. Of these, 15 are ‘high-risk’ HPV
                                                                                                                                        that lead to cervical cancer, 3 are probable high-risk and 12 are
Enviably set on prime freehold land within walking distance to                                                                          low-risk strains. Out of these 150 strains, HPV-16 and 18            Today, the search for a better cure continues and doctors are
the iconic Petronas Twin Towers, Binjai 8 is a visually striking                                                                        strains are the most dangerous and responsible for up to 70%         conducting various types of clinical trials in their tireless efforts
addition to Kuala Lumpur’s city skyline.                                                                                                of the cases reported.                                               to identify new and better targets for treatment, as well as
                                                                                                                                                                                                             therapies that improve the quality of life for women during or
                                                                                                                                        Factors that may increase the risk of cervical cancer:               after cancer treatment.
From concept, design and architecture to amenities and
services, Binjai 8 denotes the perfect equilibrium of                                                                                   • First intercourse at an early age
cosmopolitan comfort and modern practicality. Its plethora of                                                                           • Multiple bed partners                                              To learn more about cervical cancer, visit
                                                                                                                                        • Pregnancy at a young age                                           www.powerovercervicalcancer.com.my or www.pocc.com.my
business facilities, including an exclusive and modern
business centre makes it the ideal, contemporary SOHO                                                                                   • Multiple childbirths
option for savvy professionals and entrepreneurs.                                                                                       • Smoking
                                                                   Jacob sharing his insights into the Malaysian property market        • Weakened immune system
                                                                                                                                        • Prolonged use of oral contraceptives
                                                                                                                                        • Family history of cervical cancer

16                                                                                                                                                                                                                                                                             17


The proliferation of hotels, big and                                  This consolidation was the theme of the second half of the 20th
                                                                      century, but trends ebb and flow. Though large hotel chains are
small, global and local, has come a                                   now firmly entrenched in the industry, discerning tastes and rising
long way from the humble inns and                                     wealth have allowed other breeds of hotels to emerge. Avoiding
taverns of yesteryear.                                                the pervasive branding of hotel conglomerates but losing none of
                                                                      the opulence or glamour, boutique hotels sprouted in the late              i   rmation
                                                                      1980s, appealing to travellers yearning for a refreshing take on
As long as people have travelled, hotels in one form or another       hospitality in their temporary abodes. Unique and intimate,
have existed. The word ‘hotel’ comes from the French hôte,            boutique hotels offer a truly joie de vivre experience that combines
meaning to host, referring to the act of hosting a visitor under a    style with fundamental comfort and amenities. It started with the
roof that is not their own.                                           W Hotel (ironically now acquired by Starwood) and spread – from
                                                                      the ice hotels in Scandinavia, to the Scarlet in Singapore and Hotel
Nondescript for centuries, the Renaissance in Europe and the          Maya in Kuala Lumpur. A return to individualism was imminent.
explosion of world trade led to a more discerning, and wealthy,
class of travellers. Over the 17th and 18th centuries, grand hotels   Concurrent to this, the explosion of global commerce and the
sprung up across the capitals of Europe – the Ritz in Paris,          need for business people to spend extended time away from home
Claridge’s in London, Hotel Sacher in Vienna – spreading over to      fuelled another modern trend in hotels – serviced apartments –
America (the Waldorf-Astoria in New York) and important colonial      essentially rooms with all the amenities of apartments operated
cities (the Raffles Hotel in Singapore, the Taj Mahal Palace and      within the full-service purview of a hotel. Highly popular in
Tower in Mumbai). These superseded the humble taverns with            booming metropolises, particularly in Asia, serviced apartments
an emphasis on luxury and glamour, allowing hotels to become          are a bit of a hybrid – being able to be operated by either large
synonymous with exceptional service, lush facilities and an           hotel groups or by individual companies as a boutique
aspirational luxury lifestyle.                                        establishment.

Until the 20th century, most of these grand hotels were single
separate entities, even in the rare cases of being owned by the
                                                                         “The explosion of global commerce
same hotelier, a trend reflected in their names. The Savoy. Hotel        and the need for business people
de Paris. The Algonquin. Hotel de Crillon. The idea of a
standalone luxury hotel that celebrates the art of refined
                                                                         to spend extended time away from
enjoyment with a personal expression of genuine hospitality              home fuelled another modern trend
appealed to the people of the day. But as global travel
expanded, wealth rose and entrepreneurship emerged, a new
                                                                         in hotels - serviced apartments.”
class of hotels was born. Global hotel chains began to appear
post-World War I, starting with St. Regis in 1904, Hilton in 1920,    The proliferation of hotels, big and small, global and local, has
JW Marriott in 1927, Intercontinental in 1946, Four Seasons in        come a long way from the humble inns and taverns of yesteryear.
1960 and Mandarin Oriental in 1963.                                   As global links continue to grow, there is room for all types of
                                                                      hotels – group or boutique – to find space in the market. Taste,
Big hotel groups soon became the rage, and a flurry of                after all, is subjective. And for every taste that exists, there is most
acquisitions followed, forming the present-day big five hotel         likely a hotel for it.
groups – Hilton, Hyatt, Intercontinental, Marriott and Starwood.
In some cases, these conglomerates even acquired some of the
venerable historic hotels – the Hilton group now owns the
Waldorf-Astoria, while the Savoy in London is now operated by
the Fairmont Group.

      LIFESTYLE                                                                                                                                                                                                                                               DINING @ THE SPHERE

                                                                                                                                                      Colonial Charm at
The Handmade Loaf                                                                                                                                     Tappers Café
Bread is not just good for nourishment,                                  From Baker Anan’s sessions at the AT 19 Culinary Studio in Damansara         Delve into a realm of gastronomic bliss when you step into
                                                                         Heights and Alex Goh’s rotating baking classes to the professional           Tappers Café at The Sphere, Bangsar South. With a tempting mix
it is also good for the soul – artisan                                   certificate issued by the French Culinary School in Asia, learning how       of local favourites and popular Western fare to offer, Tappers Café
bread and breadmaking have risen                                         to bake your own bread has never been easier. Start with simple and          is beautifully set to satiate the cravings of those with a taste for
                                                                         easy recipes, like baguettes, and steadily move on to more complex           simplicity and variety.
rapidly in popularity, all in the name of                                recipes that yield complex flavours. It is an addictive process that
wholesome goodness.                                                      gives maximum satisfaction when a batch of fragrant bread                    Kick start your mornings with a hearty full English or American
                                                                         emerges from the oven. And, as anyone who has ever baked will                breakfast – perfectly paired with mouthwatering selections such
The creation of bread is a simple process of mixing four ingredients     attest to, the process of vigorous kneading is a great stress reliever.      as the golden French Toast, Bangers & Mash and thick, fluffy
– flour, wheat, salt and yeast. The bread that most Malaysians are       Hammering and punching the dough to strengthen it is an excellent            Pancakes with Blueberries. To top it off, diners can indulge in
familiar with – the square cut loaves that line supermarket shelves –    way to release pent-up frustrations, a trend that was highly popular         endless sips of robust gourmet coffee or frothy teh tarik to
                                                                                                                                                                                                                                “Kick start your mornings with a
however, contains far more, including bleach, flour treatment agents,    in American business circles several years ago.                              complete these divine breakfast offerings.                                hearty full English or American
emulsifiers, and preservatives. Why? Because the industrial processes                                                                                                                                                           breakfast – perfectly paired with
that create these commercial breads also strip the loaves out of                                                                                      Not a morning person? Why not tantalise your taste buds with the
much of their nutritional value, necessitating the re-injection of          “It is an addictive process that                                          all-time favourite, Hainanese Chicken Chop, a piping hot plate of         mouthwatering selections.”
                                                                                                                                                      Hainanese Fried Mee or a spicy serving of Nasi Lemak delight for
synthetic vitamins and minerals. Bread is good for you, but some
types of bread are better than others, which may explain the rise of
                                                                            gives maximum satisfaction when                                           lunch or dinner instead? Or perhaps if you have a penchant for         With prices as affordable as RM11 for a main course served
artisan bread popularity in Malaysia over the past decade.                  a batch of fragrant bread emerges                                         Western flavours, we dare say that their crispy Fish & Chips,          generously with satisfying portions, it is time you head down to
                                                                                                                                                      Chicken Parmigiana and Meatball Spaghetti are drool-worthy             your nearest Tappers Café at Bangsar South, Jaya One or Cap
The word ‘artisan’ is used to describe the process of making
                                                                            from the oven.”                                                           enough to keep you coming back for more.                               Square KL and indulge in the Tappers experience today.
something the traditional way, with little to no use of modern
implements. Artisan bread, therefore, is handmade and contains all the   The flavour of the loaf, however, depends very much on the quality           Complementing this array of enticing meals are the sweet
nutrients and flavours that traditional bread is supposed to have. No    of the ingredients. The dry yeast and all-purpose flour found at             temptations and refreshing thirst quenchers. A definite must-try is    Tappers at Bangsar South
added preservatives. No artificial flavourings. Artisan bread has long   supermarkets are inadequate for proper bread making, lacking                 their signature drink Goo Leng Ping, an ambrosial fusion of            Unit G1, GF, The Sphere, No. 1, Avenue 1
been the mainstay of high-end outlets – the Shangri-La Hotel’s Lemon     the gluten and strength to create a light, fluffy loaf. Finding the          rose-scented cordial with milk that is reminiscent of sirap            Bangsar South, No. 8, Jalan Kerinchi
Garden bakery or the bread counter at Urban Picnic in KL – but its       right ingredients is surprisingly easy in Malaysia; there are scores         bandung.                                                               59200 Kuala Lumpur
availability has recently been spreading. Most supermarkets now have     of specialist baking shops in the Mutiara Damansara area that                                                                                       Tel: +603 2241 2963
                                                                                                                                                      Tappers Café’s delectable selection of desserts, including the
a specialty bread section, while artisan outlets such as The Loaf in     retail proper bread flours – from high-gluten to unbleached and                                                                                     Weekdays: 8am - 10pm, Weekends: 9.30pm - 10pm
                                                                                                                                                      Knickerbocker Glory Sundae, Crème Caramel and Apple Pie à la
Pavilion KL and The Bread Shop in Damansara Heights are attracting       wholemeal to rye – as well as specialist equipment. This is not
                                                                                                                                                      Mode, are also guaranteed to satisfy your sweet cravings –
a huge following. There are even artisanal bakers that only bake to      limited to the Klang Valley; stores such as Cooking Island in                anytime of the day.
order, like White Brick Oven, run by a husband and wife team in Sungai   Penang and Bakery Supply Shop in Seremban sell quality baking
Buloh that produces a beautiful variety of European-style loaves.        products, including excellent imported yeast such as France’s                Yet, what makes Tappers Café undoubtedly delightful is not
                                                                         Saf-Instant. With the explosion of local interest in artisan bread,          merely its palatable fare but also the warm colonial ambience that
And if you find buying artisan bread expensive and inconvenient, then    having a beautiful loaf of fresh bread in Malaysia is incredibly easy        embraces you the moment you enter the cosy place –
there is a better option: bake your own. All over the Klang Valley,      today, either buying it or baking it. It is better, it is healthier and it   transporting you to an enchanting era gone by.
professional and amateur bread making classes have sprouted up.          will make you happier.

20                                                                                                                                                                                                                                                                                        21



          2       3         4               5

                                                     6       7        8           9                10

                                                                                                            11         12      13
                                                                                                                                                    to the winners of Crossword
 17                                 18                                                             19                                               Challenge Issue 11
 20                                                  21                                            22

                            23               24                       25                   26
 27       28       29                                30      31                                             32         33                                                                                                 RM
 34                                 35                                                     36                                   37

 38                         39               40                       41          42                43


                                            50       51
                                                             46                            47

                            53                                                    54
 55       56       57                       58               59       60                   61                62        63       64

 65                                         66                                   67

 68                                         69                                                      70

 71                                         72                                                      73

ACCROSS                                                                    DOWN
                                                                                                                                                                                      ISSUE 11 ANSWERS
1. “Friends” character              44. Moral principle                    1.     Costa ---                    31.   Innsbruck is its capital       1       2         3       4       5            6        7        8        9            10       11       12   13

                                    46. Cookie treat since 1912                                                32.   Giraffe relative                   C H E                     A       P             I       L         L       S         M A S                  T
5. “Star Wars” name                                                        2.     Nitrogen’s lack                                                   14                                             15                                      16

10. Multipurpose plant              48. Kind of brain                      3.     Illegal coin                 33.   First pope                         L O R                     C A                  N O               A H                    I    N T           O
                                                                                                                                                    17                                             18                                      19
14. Unused                          49. “Nutcracker” dancer                4.     Tennis legend Poncho         37.   Admonition to Spot                 A       L         I       E N                  L        U        K        E         S            T    E    W
15. Deprived of weapons             53. Lotion base                        5.     Au--- (in gravy)             39.   Bone connector                 20
                                                                                                                                                        P       E N               T
                                                                                                                                                                                          A M E                 T         E       R
                                                                                                                                                                                                                                            E            I    R    E
16. Oviform                         54. “--- Were A Rich Man”              6.     “Dragonwyck” author Seton 41.      Broadway play about Capote                               23                                              24      25
                                                                                                                                                                                  A M A                T         I                P U       R            S    E    R
17. Drugstore purchase              55. Entry                              7.     Rural structure              42.   Prefix with sphere             26      27        28                                    29       30

19. “Star Wars” name                58. Auto grille protectors             8.     Combined meal                45.   First name in baseball             B H U                     T       A    N                S         T A P             L            E
                                                                                                                                                    31                                        32   33                                 34                     35   36
20. Engage in polemics              61. Remove marginalia                  9.     It’s of current interest           ironmen                            R A R                     E            O A H                     U             T    Y        P E           E
                                                                                                                                                    37                                38                             39       40                    41
21. Second or fourth wife of        65. Lessen the force of                10.   Certain 3-D image             47.   Bid                             N I B                       I             R     R                   N C O                           T A       R
    Henry VIII                      66. Pancake ingredient, perhaps        11.   Word after get or break       50.   Second-story man               42
                                                                                                                                                     O R I
                                                                                                                                                                               O N
                                                                                                                                                                                                   44   45
                                                                                                                                                                                                      I D                E A
                                                                                                                                                                                                                                            P            I C       A
22. Word on a sale sign, perhaps    68. Where Kerman is                    12.   It may be certified           51.   Read carefully                                   47                      48                              49      50
                                                                                                                                                                          E       N C          O D E                              B    R    E        C H           T
23. Dr. Jekyll creator’s monogram   69. Bass-baritone Simon                13.   Dramatic presentation         52.   Pilots                         51      52                                              53       54

25. Mountain goat’s perch,          70. Adams in “The Apartment”           18.   Positions of control          55.   Nile wading bird                   G A T                     E       A    U                M O L                  A    R
                                                                                                                                                    55                                        56   57                                               58       59   60
    perhaps                         71. Northern road crew’s supply        24.   Filleted fish                 56.   Fictional home in Dixie            L       R O               N            T       H        E        M E           S    S            I    A    H
                                                                                                                                                    61                                        62                                      63
27. A-one stuff                     72. Brings in the sheaves              26.   Do one’s part                 57.   Footnote term                      A        I        R       E            S O R                     B             H O               S T       A
34. Feel malaise                    73. Trawling needs                     27.   Artsy gathering place         59.   Lead-in to “boy!” or “girl!”   64                                        65                                      66
                                                                                                                                                        R       E         B       S            E M               I       R             E    N D E                  R
35. Do in a dragon                                                         28.   Hilarious joke tellers        60.   Graduation                     67                                        68                                      69

                                                                                                               62.   Adjuvant                           E       L         I       S            T O T                      E            R    A N E                  E
36. Film shots                                                             29.   Root or Yale
38. Straight man in comedy                                                 30.   Org. responsible for aviation 63.   Alluring dress feature
40. Your place or mine, really                                                   safety                        64.   Barely manages
43. “Gunsmoke” role                                                                                            67.   Twisty letter

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