MATCHMAKING EVENTS EXPERTl
MAKE CONTACTS AND
WIN
CONTRACTS
Matchmaking events are a business
version of speed dating, says Toni Saraiva
Matchmaking events take place over two days with potential clients, customers and partners,”
in an overseas market. They usually focus on said Anniina Davie of legal firm Humphries Kirk.
a specific sector and comprise a series of “These events are cost effective as they provide
pre-arranged appointments, each lasting an ideal opportunity to meet a large number of
30 minutes. companies within a short period of time at one
These are different from meet the buyer events. location,” said Philip Poulter, Herne Consultants,
Companies that attend are of course looking to do project management company.
business, sell or buy products, but it goes beyond “Very well organised, well attended and looked FORTHCOMING
that by creating partnerships, sharing information after,” said Martyn Savage of Alfatronix, manufacturer EVENTS:
about the market and exchanging contacts. of voltage converters for the marine market.
Before attending an event the companies are
26-27 April
briefed on the market and sector concerned during Matchmaking benefits Lithuania – a reliable
a preparation seminar. Participants receive a profile • Contact with companies from the host country business partner
on companies attending and are able to select who and all over Europe in one place for relevant Vilnius, Lithuania. For
they want to meet. On arrival, delegates receive pre-arranged meetings electronic, electrical
their schedule of up to 16 meetings. • Good method of research and market testing of engineering, machinery and
Most of these events are free for businesses your products by speaking to people in the sector installations, metal and
and the companies get support throughout the with market knowledge plastic sectors
participation process. Refreshments are provided • Cost-effective way to visit a country and/or a fair 9-10 May
as well as a gala dinner and discounted hotel and meet potential partners, all at the same time Balttechnika Fair and
accommodation. Firms may be able to claim some • Assistance before, during and after the event matchmaking event
of the expenses through the Passport to Export • Organisers from the European Information Centre Vilnius, Lithuania.
programme by speaking with their local Network, part of the European Commission, have For firms in engineering
international trade adviser. over 15 years experience in helping companies systems, energy supply,
Matchmaking events often take place alongside develop contacts and work closely with UK Trade optimisation of electrical
a trade fair, which helps maximise the benefits of & Investment and the Chambers of and electronic devices
attending. It can be difficult to spend time at a busy Commerce in the South of England. OT
stand talking about your business to exhibitors 19-21 June
and other companies, so a private meeting is a NEXT STEPS Novatech – Mad Intech
welcome addition. Contact Toni Saraiva, project manager of the conference and
Southern Area European Information Centre, matchmaking event
Proof positive on 023 8083 2866 Martinique, French West
Companies that have attended previous networking email toni.saraiva@euro-info-centre.co.uk Indies. For ICT and mobile
events have discovered the benefits. Visit www.partenariat.org.uk technologies, e-commerce,
“A matchmaking event is a great opportunity to www.euro-info-centre.co.uk or e-health, e-administration
market your services and make one-to-one contact www.winningtenders.eu and e-tourism
www.overseastrade.co.uk 27