Aarkstore Enterprise - Sustainability in the Global Defense Industry 2011–2012: Market Trends and Op by aarkstoredotcom

VIEWS: 11 PAGES: 3

The report is based on primary surveys conducted by ICD Research accessing its B2B panels comprised of senior business decision makers.

More Info
									Aarkstore Enterprise -

Sustainability in the Global Defense Industry 2011–2012: Market Trends and
Opportunities, Forecast of Budgets and Profitability, Defense Industry
Procurement and Marketing Initiatives

                                        Synopsis

                                        • The report is based on primary surveys conducted by
                                        ICD Research accessing its B2B panels comprised of
                                        senior business decision makers. The opinions and
                                        forward looking statements on sustainability
                                        management of 171 industry executives are captured
                                        in our in-depth survey, of which 58% represent
                                        directors, C-level executives and departmental heads.

                                        • The geographical Scope of the research is global –
                                        drawing on the activity and expectations of leading
                                        industry players across the Americas, Europe, Asia-
                                        Pacific, Africa and Middle East.

• The report analyzes expenditure of defense industry buyers on sustainability, sustainable
procurement practices and critical factors that influence supplier selection.

• Key topics covered include category-level spending outlooks, market-specific growth
opportunities, investment opportunities and principal challenges associated with the
implementation of sustainable practices.

• In this report, buyers identify their sustainable procurement budgets; along with essential
sustainability measures that influence supplier selection

• The report provides extensive analysis on effective promotional channels and major drivers
of green marketing, along with the key features of marketing green credentials.

• The report provides qualitative analysis of key industry opportunities and threats and also
contains the full survey results.

Summary
Sustainability in the Global Defense Industry 2011–2012: Market Trends and Opportunities,
Forecast of Budgets and Profitability, Defense Industry Procurement and Marketing
Initiatives” is a new report by ICD Research that analyzes how companies in the defense
industry perceive sustainability. The report contains in-depth analysis on the principal drivers
and challenges with regards to sustainability plus the market-specific growth opportunities
associated with the implementation of sustainable practices. It also benchmarks successful
sustainable initiatives and energy-efficiency measures adopted by various companies. This
report also examines the impact of sustainability on profits and cost saving targets set by
companies. It also analyzes the procurement strategies and practices being undertaken;
category-level spending outlooks; changes in sustainable procurement budgets; supplier
selection criteria and investment opportunities available for leading purchase decision
makers. The report identifies key drivers and practices of green marketing, and the channels
used to effectively market green credentials.

Scope
The report features the opinions of defense industry respondents related to the following:

• What sustainability means to the industry!
• Factors that drive sustainability measures
• Barriers that confront effective implementation of sustainability.
• Sustainable and energy efficiency measures and their impact on profitability.
• Metrics used for the measurement of sustainability performance.
• Procurement of sustainable materials.
• Demand for sustainable products and services, including markets that will drive growth.
• Changes expected in sustainability budgets and cost saving targets.
• Methods of marketing green credentials and the use of media channels.
• Sustainability leaders.

For More Information Please Contact :-

http://www.aarkstore.com/reports/Sustainability-in-the-Global-
Defense-Industry-2011%E2%80%932012-Market-Trends-and-
Opportunities-Forecast-of-Budgets-and-Profitability-Defense-
Industry-Procurement-and-Marketing-Initiatives-160757.html
From: Aarkstore Enterprise

Contact: Marketing Team

Mob.No.918149852585/919272852585

Email: enquiry@aarkstore.com

URL: http://www.aarkstore.com/

http://in.linkedin.com/in/aarkstore

http://www.facebook.com/aarkstore

Browse For More Information

http://www.aarkstore.com/market-sector-reports/Company-Profile-17.html



http://www.aarkstore.com/market-sector-reports/Industry-Profie-319.html



http://www.aarkstore.com/countries/index.asp
http://www.aarkstore.com/press/media.asp

http://www.aarkstore.com/categories/index.asp

From: Aarkstore Enterprise

Contact: Marketing Team

Mob.No.918149852585/919272852585

Email: enquiry@aarkstore.com

URL: http://www.aarkstore.com/

http://in.linkedin.com/in/aarkstore

http://www.facebook.com/aarkstore

								
To top