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The Culture of Dieting

in America



By

Melanie Overland

10/26/2005

Topics Covered:

 Facts about obesity in America

 Diet culture and media influences

 Effectiveness of popular weight

loss programs

 Weight cycling: long-term effects?

 Summary and conclusion

Obesity in America

 Obesity is the second leading cause of

preventable death in the U.S.

 Approximately 127 million adults in the U.S. are

overweight, 60 million are obese

 Approximately 62 percent of female Americans

are considered overweight

 An estimated 400,000 deaths per year may be

attributable to poor diet and low physical activity

*All statistics taken from the Obesityinamerica.org website.

How the media influences dieting

 According to a recent survey of adolescent girls, the media is their main

source of information about women‟s health issues



 One study of mass media magazines discovered that women‟s magazines

had 10.5 times more advertisements and articles promoting weight loss

than men‟s magazines did



 A study of one teen adolescent magazine over the course of 20 years found

that in articles about fitness or exercise plans, 74% cited “to become more

attractive” as a reason to start exercising and 51% noted the need to lose

weight or burn calories



 The average young adolescent watches 3-4 hours of TV per day



 A study of 4,294 network television commercials revealed that 1 out of

every 3.8 commercials send some sort of “attractiveness message,” telling

viewers what is or is not attractive. These researchers estimate that the

average adolescent sees over 5,260 “attractiveness messages” per year.



*all statistics taken from National Eating Disorder Association website

"I feel like a

teenager!

When I started

Americans spend an

the diet, I had

35 percent body

average of $40

fat, and that BILLION A YEAR

percentage is

now down to 15 on dieting and diet

percent. I've lost

60 pounds to related products!

date and have

never in my life Dieting advertisements are

had so much everywhere in the media – TV

energy."* commercials, internet

Susan, 32 advertisements, magazines….

Unfortunately, the „results not

typical‟ is usually not

observed by the general

population

So, is dieting helpful or not?

 Review article by Lowe and Timko: 3 perspectives



 Harmful: Obese dieters develop a variety of

emotional reactions when they lose weight (Garner

& Wooley).





 Conscientious objectors who rapidly lost about

25% of their body weight and then were given

food again developed a variety of emotional

problems and binge eating habits (Keys et al).

 Ineffective: Most weight loss programs are

effective in the short term but within a few years

the weight is regained. A study by Hensrud

found that those who intentionally seek and

participate in weight loss programs have no

advantage over those who are not intentionally

trying to lose weight or have had no

instructions.



 Most weight lost by dieting is eventually

regained (Garner & Wooley).

 Helpful: Obese individuals who engage in binge

eating habits significantly lower the frequency of

binging when dieting, and it remains lower even

if weight is regained (Foster).



 National data shows that long term dieters lose

an average of 9-12 lbs and short term dieters (4-

6 weeks) lose an average of 8-10 lbs (French and

Jeffery).

A comparison of popular diets:

 1 year study completed by Dansinger et al.

 Design: 160 subjects were assigned to one of

four popular diets: Atkins, Zone, Weight

Watchers or Ornish (low fat diet)

 Overweight or obese, ages 22-72 (mean age 35)

 After 2 months of strict adherence, subjects

were allowed to select their own level of

adherence.

Results

 Atkins: average weight loss was 2.1 kg and 21 of

40 participants completed the study (53%).

 Zone: average of 3.2 kg weight loss and 26 of 40

participants completed the study (65%).

 Weight Watchers: average loss of 3.0 kg and 26

of 40 participants completed the study (65%).

 Ornish: average loss of 3.3 kg and 20 of 40

participants completed the study (53%).

Weight Cycling

 Weight cycling is defined as cycles of weight loss

or gain.

 Commonly believed to lead to decreased

metabolic rate and thus overall weight gain

 This does not seem to be the case

 However, there does seem to be a correlation

with higher instances of binge eating among

extreme weight cyclers (this does not equal

causation!!!)

So what does it all mean?

 Obesity is a very real issue in American society

 Dieting can be effective or ineffective based on

your goals and personal reasons for dieting,

adherence and continuance

 However, fad diets are not usually effective in the

long run – results not typical!

 The best plan of action is slow and steady

 Weight cycling, although frustrating, does not

seem to show any long term effects…so don‟t give

up!

References

 Bartlett, S.J., Wadden, T.A., and Vogt, R.A. “Psychosocial Consequences of Weight

Cycling.” Journal of Consulting and Clinical Psychology (1996). Vol 64: 587-592.

 Dansinger, M.L et al. “Comparison of the Atkins, Ornish, Weight Watchers and Zone Diets

for Weight Loss and Heart Disease Risk Reduction.” JAMA (2005). Vol 293:

43-53.

 French, S.A., and Jeffery, R.W. “Consequences of Dieting to Lose Weight: Effects on

Physical and Mental Health.” Health Psychology (1994). Vol 13: 195-212.

 “kNOw Dieting: Risks and Reasons to Stop”. National Eating Disorder Association. 10 Oct.

2005

http://www.nationaleatingdisorders.org/p.asp?WebPage_ID=286&Profile_ID=41162.

 Lowe, M.R. and Timko, C.A. “Dieting: Really Harmful, Merely Ineffective or Actually

Helpful?” British Journal of Nutrition (2004). Vol 92: s19-s22.

 National Task Force on the Prevention and Treatment of Obesity. “Dieting and the

Development of Eating Disorders in Overweight and Obese Adults.” Arch Internal

Medicine (2000). Vol 160: 2581-2589.

 “Obesity by the Numbers.” Obesity in America.org. 10 Oct. 2005.

http://www.obesityinamerica.org/bythenumbers.html.

 Tsai, A.G., and Wadden, T.A. “Systematic Review: An Evaluation of Major Commercial

Weight Loss Programs in the United States.” Annals of Internal Medicine (2005).

Vol 142: 56-66.



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