1
Julie Cooper
Social Media Plan for Chapel Hill Florist
Mon. 4/4/11
9:00 a.m. – Twitter Bad case of the Mondays? Studies show that flowers are proven
#mood-boosters for early risers: http://bit.ly/9YKhHN
[additional media: http://www.aboutflowers.com/health-benefits-
a-research/flowers-a-morning-moods-study.html]
11:00 a.m. – Facebook Chapel Hill Florist is proud to offer our customers high quality,
beautiful floral arrangements every day. Looking for something
new? Check out our selection of Passion Flowers. These exotic
blooms are sure to spice up your next special event!
[additional media: IMAGE:
http://www.abigailsherbblogsite.com/wp-
content/uploads/2009/04/passion_flower-300x300.jpg]
1:00 p.m. – Twitter Don’t wait until date night to tell your sweetheart how much you
care. Pick up a dozen roses every Monday for only $8!
http://bit.ly/eyxya3
[additional media: http://www.chapelhillfloristltd.com]
3:00 p.m. – Twitter Our 46th annual “flower power” social is on Friday. Curious?
http://bit.ly/eyxya3
[additional media: http://www.chapelhillfloristltd.com]
8:00 p.m. – Twitter Looking for a fun craft for the whole family? Make your own flower
leis! Check it out: http://bit.ly/fyxnXG
[additional media:
http://www.hawaiiflowerlei.com/makealei.aspx]
2
Julie Cooper
Tues. 4/5/11
10 a.m. – Twitter How can soda, vodka, bleach and hairspray help your flowers last
longer? Find out here: http://bit.ly/eVxKOr
[additional media: http://www.rd.com/home/8-ways-to-make-
flowers-last-longer/]
11:30 a.m. - Facebook Mrs. Smith, a retired nurse, has bought flowers from Chapel Hill
Florist for over 20 years! We were so excited to surprise her with a
small token of our appreciation! http://bit.ly/g5bYSN
[additional media: IMAGE:
http://www.roomu.net/files/user11/arreglos-florales-1.jpg]
1:00 p.m. – Twitter We are proud to introduce the newest member of the CHF team!
@SandyJohnson brings with her over 10 years of floral experience!
3:00 p.m. – Twitter What are the 15 most beautiful flowers in the world?
http://bit.ly/h2kq54 We couldn’t agree more!
[additional media:
http://myamazingfact.blogspot.com/2009/06/15-most-beautiful-
flowers-in-world.html]
4:00 p.m. – Twitter We’re open until 8 p.m. on weekdays! There’s still plenty of time to
pick up a beautiful bouquet on your way home!
3
Julie Cooper
Wed. 4/6/11
9:00 a.m. – Twitter #prom is right around the corner! Buy your corsages and
boutonnieres at CHF for as little as $5! http://bit.ly/ehghr5
[additional media: http://www.chapelhillfloristltd.com/chapel-hill-
florist/prom-corsages-136730v3c.asp]
11:00 a.m. - Twitter Did you know that CHF sells gourmet food and fruit baskets?
#delicious #convenient http://bit.ly/iguoB2
[additional media:
http://www.chapelhillfloristltd.com/aboutus.asp?topnav=TopNav]
2:00 p.m. – Facebook Researchers at Rutgers University found that flowers have a direct
positive impact on emotional health. No matter what your age,
flowers can have positive short and long-term effects on your overall
happiness! Find out more here: http://bit.ly/7bRhu
[additional media: http://www.aboutflowers.com/health-benefits-
a-research/emotional-impact-of-flowers-study.html]
4:00 p.m. – Twitter #Easter is right around the corner! We have a beautiful selection of
tulips and #Easter lilies! check it out: http://bit.ly/ecNn08
[additional media: http://www.chapelhillfloristltd.com/spring-
flowers-4828c.asp?topnav=TopNav]
7:00 p.m. – Twitter Don’t forget to come out to the Chapel Hill Florist’s 46th annual
“Flower Power” social on Friday! http://bit.ly/eyxya3
[additional media: http://www.chapelhillfloristltd.com]
4
Julie Cooper
Thurs. 4/7/11
9:00 a.m. – Twitter Check out this really creative video, featuring some of our favorite
#spring flowers in bloom: http://bit.ly/fq1zM5
[additional media:
http://www.youtube.com/watch?v=pb5VtvU47sk&feature=related]
11: 00 a.m. – Twitter What’s your “floral signature?” take this quiz to find out!
http://bit.ly/rB1v
[additional media: http://www.aboutflowers.com/floral-signature-
quiz.html]
1:00 p.m. – Facebook Proudly display your Carolina pride with our arrangement of the
week – “Beautiful in Blue,” for just $50: http://bit.ly/hkprLS
[additional media: IMAGE: http://bit.ly/eALQY6; PAGE LINK:
http://www.chapelhillfloristltd.com/chapel-hill-flowers/beautiful-
in-blue-372939p.asp?rcid=129698&point=1]
2:00 p.m. – Twitter It’s not too late to RSVP to tomorrow’s flower power social! Mingle
with fellow floral enthusiasts and win prizes! http://bit.ly/eyxya3
[additional media: http://www.chapelhillfloristltd.com]
6:00 p.m. –Twitter What’s your favorite flower? Tweet it at us by Saturday! The winning
flower will be 15% off all next week!
5
Julie Cooper
Fri. 4/8/11
8:00 a.m. - Twitter The most fragrant flowers for your home: http://bit.ly/13aPcN
[additional media: http://blissfullydomestic.com/2009/the-most-
fragrant-flowers]
10 a.m. - Twitter We can’t wait for the flower power social tonight at 7 pm!
1:00 p.m. – Facebook The “flower power” social is our most exciting event of the year! Our
founder, Betty Cobb, hosted the first social in 1965, and it’s been a
tradition ever since. At this year’s social, guests can bid in a silent
auction that features some of our most unique and beautiful floral
arrangements. All proceeds from the event go to the Orange County
Family Violence Prevention Center. The social will take place at
CHF tonight at 7pm. Light H’ordervs will be served and dress is
semi-formal. http://on.fb.me/h83S7K
[additional media:
http://www.facebook.com/profile.php?id=100000663693371]
3:00 p.m. - Twitter CHF is now on facebook! Like our page and receive a free rose now
through Wednesday! http://on.fb.me/h83S7K
[additional media:
http://www.facebook.com/profile.php?id=100000663693371]
6:00 p.m. – Twitter Check out our facebook page tomorrow for photos and videos from
the “flower power” social. Enjoy your weekend!