Personal Selling Presentation Evaluation
Evaluator’s Name: _______________________ Group: ________________________________
Rate each question on a scale of 1 to 5 with 5 being the highest and 1 being the lowest possible rating.
1) Appearance of the group
(Are they professional, do they address the decision-makers well?)
5 4 3 2 1
Comment: _____________________________________________________________________
2) Preparation of the group
(Did the presenters have a good idea of the order, of what each other was going to say?)
5 4 3 2 1
Comment: _____________________________________________________________________
3) Are the members of the group acting as a team well?
(Did you perceive that each member did their part and are they acting as a coordinated group?)
5 4 3 2 1
Comment: _____________________________________________________________________
4) Visual Presentation
(Were the presentation materials clear, did they make the major points, were they in logical order?)
5 4 3 2 1
Comment: _____________________________________________________________________
5) Does the presentation information flow well?
(Was the presentation presented in a logical order from the introduction to the close?)
5 4 3 2 1
Comment: _____________________________________________________________________
6) Did the sellers identify the need well?
(Did the presenters understand the selling scenario and present a reasonable solution?)
5 4 3 2 1
Comment: _____________________________________________________________________
7) Were the sellers adaptive in their approach?
(Did the presenters adapt to the audience?)
5 4 3 2 1
Comment: _____________________________________________________________________
8) Did the sellers state a good case for their product?
(Was the presentation a viable explanation of the problem and the solution?)
5 4 3 2 1
Comment: _____________________________________________________________________
9) Did the sellers sell you on the product?
(If you were the sole decision-maker, would you have trusted the group’s information to make a commitment?)
5 4 3 2 1
Comment: _____________________________________________________________________
10) Overall Presentation
(Putting all the pieces together, what is your opinion of the overall presentation?)
5 4 3 2 1
Comment: _____________________________________________________________________
Suggested Improvements:
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