San Francisco Media Reception

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					San Francisco Media Reception
April 22, 2008

Program Description

CTTC hosted the San Francisco Media Reception April 22, 2008, at the Ritz-
Carlton, San Francisco. This event connected 66 California destinations and
tourism businesses with key travel media to generate additional interest in
writing favorable stories about California as a premier travel destination. This
event also gave the registered California delegates the opportunity to
showcase story ideas and what's new in their respective areas.

Target Audience

CTTC hosted nearly 100 actively-producing consumer, lifestyle and travel
media based in the San Francisco-Bay Area and surrounding Northern
California region.

Additionally, CTTC hosted three top-tier, out-of-state travel writers at the
event and worked with our partners to arrange specialized fam tours. Charlene
Rooke of Western Living visited Carmel/Monterey/Santa Cruz. Lara Ceroni of
Elle Canada visited San Francisco. Kari Bodnarchuk, a freelance outdoor travel
writer, visited North and South Lake Tahoe.

Objectives & Reach

To promote California as a premier travel destination and educate the market
on the California travel product.

Results & Accomplishments

Return on investment for this event will be measured by stories generated by
attending media and the continued cultivation of relationships with travel
media in the San Francisco Bay Area and surrounding areas. We are looking
forward to favorable California travel stories appearing in Elle Canada, The San
Francisco Chronicle and The Sacramento Bee.

Program Contacts(s)

Amelia Neufeld
Domestic Media Relations Manager
916.319.5424
aneufeld@visitcalifornia.com
          2008 San Francisco Media Reception




 CTTC was represented at the 2008 San Francisco Media Reception by (from
left) Sue Coyle, Events Contractor; Caroline Beteta, CEO & President; and Jon
                          Handlery, Commissioner.




  Delegate Carolyn Fittipaldi (left), Temecula Valley Convention & Visitors
              Bureau, and freelance writer Sheila O’Connor.
Key media sample California wine and brews with Laurie Armstrong (right)
                      from the San Francisco CVB.




   Tracy Farhad (right) discusses the wonders of Solvang with media.
         2008 SAN FRANCICO MEDIA MARKETPLACE AND RECEPTION
                             APRIL 22, 2008


                Alexandra Hall,                 Estelle Miller, Business Development Manager
            Chief Executive Officer                             Alcatraz Cruises
            Airship Ventures, Inc.                      Hornblower Cruises & Events
      PO Box 345, NASA Research Park                      Pier 3, Hornblower Landing
            Moffett Fied, CA 94035                         San Francisco, CA 94111
Tel: (650) 969-8101 x102 Fax: (650) 969-8101       Tel: (415) 983-8273 Fax: (415) 983-8202
      E-mail: ahall@airshipventures.com                E-mail: emiller@hornblower.com
      Web site: www.airshipventures.com              Web site: www.hornblower.com and
                                                           www.alcatrazcruises.com

   Juan Flores, Communications Manager          Matt Navarrette, Communications Coordinator
    Anaheim/Orange County Visitor &                 Anaheim/Orange County Visitor &
            Convention Bureau                               Convention Bureau
             800 W. Katella Ave.                            800 W. Katella Ave.
             Anaheim, CA 92803                              Anaheim, CA 92803
  Tel: (714) 765-8854 Fax: (714) 765-8861        Tel: (714) 765-8867 Fax: (714) 765-8861
       E-mail: jflores@anaheimoc.org                E-mail: mnavarrette@anaheimoc.org
        Web site: www.anaheimoc.org                    Web site: www.anaheimoc.org

         Barbara Hillman, President                    Kathy Smits, Executive Director
  Berkeley Convention & Visitors Bureau         Beverly Hills Conference & Visitors Bureau
              2015 Center Street                          239 South Beverly Drive
             Berkeley, CA 94704                           Beverly Hills, CA 90212
  Tel: (510) 549-7040 Fax: (510) 644-2052         Tel: (310) 248-1021 Fax: (310) 248-1020
    E-mail: blhillman@mindspring.com               E-mail: smits@beverlyhillsbehere.com
      Web site: www.visitberkeley.com               Web site: www.lovebeverlyhills.org

Diane Mandeville, Vice President of Marketing        Lisa Reynolds, Executive Director
               Cannery Row                               Calaveras Visitors Bureau
               555 Abrego St.                                    PO Box 637
            Monterey, CA 93940                            Angels Camp, CA 95222
  Tel: (831) 657-6484 Fax: (831) 373-4812         Tel: (209) 736-0049 Fax: (209) 736-9124
   E-mail: dmandeville@canneryrow.com                   E-mail: lisa@gocalaveras.com
       Web site: www.canneryrow.com                   Web site: www.GoCalaveras.com
     Anna Davies, Marketing Assistant                          Richard Peterson,
         Calaveras Visitors Bureau                     Director of Travel Industry Sales
                PO Box 637                             California Academy of Sciences
          Angels Camp, CA 95222                                 875 Howard St.
  Tel: (209) 736-0049 Fax: (209) 736-9124                  San Francisco, CA 94103
       E-mail: anna@gocalaveras.com                Tel: (415) 321-8176 Fax: (415) 321-8609
      Web site: www.GoCalaveras.com                   E-mail: rpeterson@calacademy.org
                                                        Web site: www.calacademy.org


Stephanie Stone, Director of Public Releations                   Roy Stearns,
             & Communications                       Deputy Director for Communications
      California Academy of Sciences                        California State Parks
               875 Howard St.                                   1416 9th Street
          San Francisco, CA 94103                           Sacramento, CA 95814
  Tel: (415) 321-8119 Fax: (415) 321-8609          Tel: (916) 654-7538 Fax: (916) 657-3903
       E-mail: sstone@calacademy.org                      E-mail: rstea@parks.ca.gov
       Web site: www.calacademy.org                       Web site: www.parks.ca.gov


                 Brent Reed,                                     Jennifer Jasper,
       Deputy Director for Partnerships                Vice President of Communications
           California State Parks                California Travel and Tourism Commission
               1416 9th Street                              980 9th Street, Suite 480
           Sacramento, CA 95814                              Sacramento, CA 95814
  Tel: (916) 651-1153 Fax: (916) 657-3903          Tel: (916) 319-5428 Fax: (916) 444-0410
         E-mail: breed@parks.ca.gov                   E-mail: jjasper@visitcalifornia.com
         Web site: www.parks.ca.gov                    Web site: www.visitcalifornia.com


              Amelia Neufeld,                                  Antonette Eckert,
          Media Relations Manager                 Advertising and Co-Op Marketing Manager
California Travel and Tourism Commission         California Travel and Tourism Commision
          980 9th Street, Suite 480                      Co-Op Marketing Programs
           Sacramento, CA 95814                            980 9th Street, Suite 480
  Tel: (916) 319-5424 Fax: (916) 444-0410                   Sacramento, CA 95814
    E-mail: aneufeld@visitcalifornia.com           Tel: (916) 319-5405 Fax: (916) 444-0410
      Web site: www.visitcalifornia.com              E-mail: aeckert@visitcalifornia.com
                                                      Web site: www.visitcalifornia.com


               Ryan Williams,                              Catherine Boire, Principal
     Marketing Manager, Carmel Plaza                         CB Public Relations
              Shop California                                 1234 Cayetano Dr.
                PO Box 4814                                    Napa, CA 94559
             Carmel, CA 93923                      Tel: (707) 255-5997 Fax: (707) 255-5961
  Tel: (831) 624-0138 Fax: (831) 624-5286                  E-mail: cboirepr@aol.com
   E-mail: ryan.williams@macerich.com               Web site: www.cbpublicrelations.com
       Kelly Chamberlin, Principal                       Susan Wilson,
      Chamberlin Public Relations              Vice President, Communications
            245 Laussat Street                   CityPass, Inc., San Francisco
        San Francisco, CA 94117              8711 E Pinnacle Peak Rd, PMB 188
Tel: (415) 336-4332 Fax: (415) 863-1044              Scottsdale, AZ 85255
    E-mail: kelly@chamberlinpr.com         Tel: (888) 299-6633 Fax: (480) 513-4248
   Web site: www.chamberlinpr.com                E-mail: susanw@citypass.com
                                                  Web site: www.citypass.com

           Lexi Richter, Intern                        Kathleen Bennett,
      CityPass, Inc., San Francisco              Director of Sales & Marketing
  8711 E Pinnacle Peak Rd, PMB 188                       Classic Club
          Scottsdale, AZ 85255                     75-200 Classic Club Blvd.
Tel: (888) 299-6633 Fax: (480) 513-4248             Palm Desert, CA 92211
       Web site: www.citypass.com          Tel: (760) 601-3679 Fax: (760) 601-3682
                                               E-mail: kbennett@troongolf.com
                                             Web site: www.classicclubgolf.com

Robert Deuel, Public Relations Director     Paul Garcia, Public Relations Manager
           Disneyland Resort                          Disneyland Resort
 1150 W. Magic Way, DRC 2nd Floor           1150 W. Magic Way, DRC 2nd Floor
           Anaheim, CA 92892                          Anaheim, CA 92892
Tel: (714) 284-6385 Fax: (714) 284-6312    Tel: (714) 284-6386 Fax: (714) 284-6312
    E-mail: robert.deuel@disney.com           E-mail: paul.m.garcia@disney.com
     Web site: www.disneyland.com               Web site: www.disneyland.com

 Kenny Karst, Public Relations Manager     Emily Allen, Assistant Account Executive
DNC Parks & Resorts at Yosemite Inc.                  El Capitan Canyon
            9001 Village Dr.                      111 Maiden Lane Suite 650
          Yosemite, CA 95389                       San Francisco, CA 94108
Tel: (209) 372-1445 Fax: (209) 372-1135    Tel: (415) 986-7212 Fax: (415) 986-7216
       E-mail: Kkarst@dncinc.com            E-mail: eallen@graham-associates.com
   Web site: www.YosemitePark.com            Web site: www.elcapitancanyon.com

     Dan Marengo, Account Manager               Beth Javens, Executive Director
            El Capitan Canyon              Fairfield Tourism and Hotel Association
        111 Maiden Lane Suite 650                     1111 Webster Street
         San Francisco, CA 94108                      Fairfield, CA 94533
 Tel: (415) 986-7212 Fax: (415) 986-7216   Tel: (707) 761-9668 Fax: (707) 402-6327
E-mail: dmarengo@graham-associates.com       E-mail: beth@californiafairfield.com
   Web site: www.elcapitancanyon.com         Web site: www.californiafairfield.com

Rich Lenat, Director of Communications         Kristi Johnson, Tourism Manager
  Fisherman's Wharf San Francisco             Fresno County Office of Tourism
      2801 Leavenworth St., #B-16                  2220 Tulare St., 8th Floor
        San Francisco, CA 94107                        Fresno, CA 93721
Tel: (415) 546-0800 Fax: (415) 882-9801    Tel: (559) 262-4271 Fax: (559) 442-6969
       E-mail: rlenat@earthlink.net          E-mail: kgjohnson@co.fresno.ca.us
Web site: www.visitfishermanswharf.com       Web site: www.gofresnocounty.com
        Audra Sword, Sales Manager             Marguarite Clark, Public Relations
       The Grande Colonial La Jolla                   The Grand Del Mar
               910 Prospect St.                     5300 Grand Del Mar Ct.
             La Jolla, CA 92037                      San Diego, CA 92130
  Tel: (858) 729-5381 Fax: (858) 454-5783        Tel: (949) 295-2801 Fax: n/a
  E-mail: asword@thegrandecolonial.com           E-mail: mc@MClarkPR.com
   Web site: www.thegrandecolonial.com         Web site: www.thegranddelmar.com

                Russ Pecoraro,                            Richard Stenger,
         Director of Communications          Media and Marketing Relations Manager
         Heavenly Mountain Resort                       Humboldt County
                PO Box 2180                       Convention & Visitors Bureau
             Stateline, NV 89449                          1034 Second St.
  Tel: (775) 586-4451 Fax: (775) 588-5517                Eureka, CA 95501
     E-mail: rpecoraro@vailresorts.com       Tel: (707) 444-6634 Fax: (707) 443-5115
      Web site: www.skiheavenly.com               E-mail: richard@redwoods.info
                                                   Web site: http://redwoods.info


 Wendy Haase, Director of Public Relations             Erika Garcia-Lavyne,
            Huntington Beach                        Director of Public Relations
      Conference & Visitors Bureau                Hyatt Regency Century Plaza
          301 Main St., Suite 208                    2025 Avenue of the Stars
       Huntington Beach, CA 92648                     Los Angeles, CA 90292
 Tel: (714) 969-3492 Fax: (714) 969-5592     Tel: (310) 551-3299 Fax: (310) 551-7498
     E-mail: wendy@surfcityusa.com                  E-mail: elavyne@hyatt.com
      Web site: www.surfcityusa.com           Web site: www.centuryplaza.hyatt.com


              Kimberli Partlow,              Carol Martinez, Associate Vice President,
          Public Relations Manager             Media Relations & Communications
              Kor Hotel Group                       LA INC. The Los Angeles
        1212 S. Flower St., Suite 500             Convention & Visitors Bureau
           Los Angeles, CA 90015                    333 S. Hope St., 18th Floor
  Tel: (323) 930-3890 Fax: (323) 930-3891             Los Angeles, CA 90001
E-mail: Kimberli.Partlow@korhotelgroup.com   Tel: (213) 236-2357 Fax: (213) 624-9746
     Web site: www.korhotelgroup.com               E-mail: cmartinez@LAInc.us
                                             Web site: www.DiscoverLosAngeles.com


             Debra Sommerfield,                         Jennifer Hammond,
      CEO for Economic Development                 Senior Administrative Analyst
                Lake County                                 Lake County
            255 North Forbes St.                       255 North Forbes St.
             Lakeport, CA 95453                         Lakeport, CA 95453
  Tel: (707) 263-1012 Fax: (707) 263-2207    Tel: (707) 263-2580 Fax: (707) 263-1012
        E-mail: debras@co.lake.ca.us               E-mail: jennifer@co.lake.ca.us
       Web site: www.lakecounty.com               Web site: www.lakecounty.com
  Nina Laramore, Chief Executive Officer          Dan Brown, Director of Sales & Marketing,
        Laramore Communications                      Flamingo Conference Resort & Spa
             400 Ridgeway Ave.                           Laramore Communications
           Santa Rosa, CA 95401                                2777 Fourth Street
  Tel: (707) 546-7525 Fax: (707) 922-0183                   Santa Rosa, CA 95405
E-mail: Nina@LaramoreCommunications.com            Tel: (707) 545-8530 Fax: (707) 528-1404
                  Web site:                        E-mail: DanBrown@flamingoresort.com
   www.LaramoreCommunications.com                    Web site: www.FlamingoResort.com


Julie Estrada, Public Relations Representative    Bob Maguglin, Director of Public Relations
           LEGOLAND California                                 Long Beach Area
           One LEGOLAND Drive                           Convention & Visitors Bureau
             Carlsbad, CA 92008                       One World Trade Center, 3rd Floor
  Tel: (760) 918-5377 Fax: (760) 918-5375                   Long Beach, CA 90831
  E-mail: Julie.Estrada@LEGOLAND.com               Tel: (562) 495-8345 Fax: (562) 435-5653
      Web site: www.LEGOLAND.com                       E-mail: bobm@longbeachcvb.org
                                                     Web site: www.visitlongbeach.com


Megan Rodriguez, Public Relations Manager         Laura Johnson, Communications Manager
             Long Beach Area                          Mammoth Mountain Ski Area
      Convention & Visitors Bureau                       PO Box 24/1 Minaret Road
    One World Trade Center, 3rd Floor                   Mammoth Lakes, CA 93546
          Long Beach, CA 90831                           Tel: (760) 934-2571, x3142
 Tel: (562) 495-8326 Fax: (562) 435-5653                    Fax: (760) 934-0603
   E-mail: meganr@longbeachcvb.org                 E-mail: ljohnson@mammoth-mtn.com
   Web site: www.visitlongbeach.com               Web site: www.MammothMountain.com


   Scott Schneider, Executive Director                  Mark Sejvar, Public Relations
 Mendocino County Lodging Association             Mendocino County Lodging Association
                PO Box 550                                       PO Box 550
          Little River, CA 95456                           Little River, CA 95456
 Tel: (707) 964-9010 Fax: (415) 788-4115          Tel: (415) 788-4114 Fax: (415) 788-4115
          E-mail: mcla@mcn.org                          E-mail: mark@hypehouse.com
       Web site: www.GoMendo.com                        Web site: www.GoMendo.com



 Katie Besmer, Media Relations Coordinator       Terra Calegari, Director of Sales & Marketing
             Monterey County                         Napa Valley Marriott Hotel & Spa
       Convention & Visitors Bureau                            3425 Solano Ave.
                765 Wave St.                                   Napa, CA 94558
            Monterey, CA 93940                     Tel: (707) 254-3381 Fax: (707) 252-6791
  Tel: (831) 657-6413 Fax: (831) 648-5373           E-mail: tcalegari@sunstonehotels.com
          E-mail: katie@mccvb.org                   Web site: www.napavalleymarriott.com
      Web site: www.montereyinfo.org
               Carol Baetzel,                     Maris Somerville, Owner & President,
   Corporate Director of Public Relations            Somerville Associates Marketing
       Noble House Hotels & Resorts                          Communications
          225 108th Ave NE #300                       Noble House Hotels & Resorts
            Bellevue, WA 98004                          12121 Wilshire Blvd., #205
  Tel: (602) 931-5422 Fax: (602) 374-3014                 Los Angeles, CA 90025
  E-mail: cbaetzel@noblehousehotels.com          Tel: (310) 207-5663 Fax: (310) 826-8042
   Web site: www.noblehousehotels.com                E-mail: maris@somervillepr.com
                                                     Web site: www.somervillepr.com

   Mary Jo Ginther, Director of Tourism          Mark Graves, Director of Communications
     Palm Springs Bureau of Tourism                    Palm Springs Desert Resorts
        777 N. Palm Canyon Dr. #201                 Convention & Visitors Authority
          Palm Springs, CA 92262                              70100 Hwy 111
  Tel: (760) 325-7815 Fax: (760) 323-3021               Rancho Mirage, CA 92253
    E-mail: mginther@palm-springs.org            Tel: (760) 969-1330 Fax: (760) 770-9001
      Web site: www.palm-springs.org              E-mail: mgraves@palmspringsusa.com
                                                   Web site: www.palmspringsusa.com

   Greg Purdy, Media Relations Manager           John Kearns, Director of Communications
            Palm Springs Follies                 Pasadena Convention & Visitors Bureau
          128 S. Palm Canyon Dr.                           171 S. Los Robles Ave.
          Palm Springs, CA 92262                            Pasadena, CA 91101
  Tel: (760) 864-6516 Fax: (760) 322-3196         Tel: (626) 795-9311 Fax: (626) 796-9656
        E-mail: media@psfollies.com                 E-mail: jkearns@visitpasadena.com
        Web site: www.psfollies.com                  Web site: www.visitpasadena.com

   Melissa Brabender, Account Supervisor             Bea Wolfe, Director of Marketing
 Pasadena Convention & Visitors Bureau                      Passports Resorts
           171 S. Los Robles Ave.                              921 Front St.
            Pasadena, CA 91101                           San Francisco, CA 94111
  Tel: (310) 534-0200 Fax: (310) 524-0204        Tel: (415) 788-7870 Fax: (415) 788-7872
    E-mail: mbrabender@willscom.com                E-mail: bwolfe@passportresorts.com
     Web site: www.visitpasadena.com               Web site: www.passportresorts.com

Nellie Draganic, Director of Marketing, Zarko             John Poimiroo, Principal
             Passports Resorts                             Poimiroo + Partners
              601 Murray Circle                              1448 Crocker Dr.
            Sausalito, CA 94965                         El Dorado Hills, CA 95762
               Tel: n/a Fax: n/a                 Tel: (916) 933-8860 Fax: (916) 933-5406
          E-mail: nellie@zarko.com                      E-mail: john@poimiroo.com
       Web site: www.cavallopoint.com                  Web site: www.poimiroo.com

Joanne Hirasaki, Director of Communications       Lucy Steffens, Director of Travel Media
        Roaring Camp Railroads                  Sacramento Convention & Visitors Bureau
                PO Box G-1                                      1608 I Street
             Felton, CA 95018                              Sacramento, CA 95814
         Tel: (831) 335-4484, x118                Tel: (916) 808-5553 Fax: (916) 808-7788
            Fax: (831) 335-3509                   E-mail: lsteffens@cityofsacramento.org
     E-mail: joanne@roaringcamp.com                   Web site: www.discovergold.org
     Web site: www.roaringcamp.com
   Kate Buska, Public Relations Manager         Hilary Townsend, Public Relations Manager
 San Diego Convention & Visitors Bureau                      San Diego North
                2215 India St.                        Convention & Visitors Bureau
            San Diego, CA 92101                           360 N. Escondido Blvd.
  Tel: (619) 557-2889 Fax: (619) 696-9371                  Escondido, CA 92025
         E-mail: kbuska@sdcvb.org                Tel: (760) 745-4741 Fax: (760) 745-4796
         Web site: www.sandiego.org               E-mail: htownsend@sandiegonorth.com
                                                    Web site: www.sandiegonorth.com


 Angela Jackson, Director of Public Relations   Tanya Houseman, Public Relations Manager
               San Francisco                                  San Francisco
       Convention & Visitors Bureau                   Convention & Visitors Bureau
         201 Third Street, Suite 900                    201 Third Street, Suite 900
          San Francisco, CA 94103                        San Francisco, Ca 94103
  Tel: (415) 227-2603 Fax: (415) 227-2631        Tel: (415) 227-2651 Fax: (415) 227-2631
   E-mail: ajackson@sanfrancisco.travel           E-mail: thouseman@sanfrancisco.travel
   Web site: www.onlyinsanfrancisco.com           Web site: www.onlyinsanfrancisco.com


               Meghan Horrigan,                 Fred Sater, Public Relations Representative
Director of Public Affairs and Communications            San Luis Obispo County
  San Jose Convention & Visitors Bureau               Visitors & Conference Bureau
              408 Almaden Blvd.                        811 El Capitan Way, Suite 200
              San Jose, CA 95110                        San Luis Obispo, CA 93401
   Tel: (408) 792-4175 Fax: (408) 295-3937       Tel: (916) 972-1550 Fax: (916) 972-1661
        E-mail: mhorrigan@sanjose.org           E-mail: fred@fredsatercommunications.com
          Web site: www.sanjose.org             Web site: www.SanLuisObispoCounty.com


                 Shad Clark,                                   Kelli Amrbosi,
        Communications Coordinator              Marketing & Media Releations, Intel Museum
Santa Clara Convention & Visitors Bureau        Santa Clara Convention & Visitors Bureau
            1850 Warburton Ave.                          2200 Mission College Blvd.
           Santa Clara, CA 95050                           Santa Clara, CA 95052
  Tel: (408) 380-1248 Fax: (408) 244-7830         Tel: (650) 726-0707 Fax: (650) 651-1516
     E-mail: shad.clark@santaclara.org                    E-mail: kambrosi@exp.tv
        Web site: www.santaclara.org                 Web site: www.intel.com/museum



 Christina Glynn, Communications Director              Paul Saldana, President & CEO
    Santa Cruz County Visitors Council                Sequoia Valley Visitors Council
              1211 Ocean Street                                4500 S. Laspina
            Santa Cruz, CA 95060                              Tulare, CA 93274
Tel: (831) 429-7281 x112 Fax: (831) 425-1260      Tel: (559) 688-3388 Fax: (559) 688-1406
        E-mail: cglynn@santacruz.org                     E-mail: paul@edctulare.com
    Web site: www.santacruzcounty.travel             Web site: www.sequoiavalley.com
Lara Chanley, Public Relations Assistant                 Maria Losch,
             Santa Monica                               Santa Monica
     Convention & Visitors Bureau               Convention & Visitors Bureau
        1920 Main Street, Suite B                  1920 Main Street, Suite B
        Santa Monica, CA 90405                     Santa Monica, CA 90405
Tel: (310) 319-6263 Fax: (310) 319-6273    Tel: (310) 319-6263 Fax: (310) 319-6273
  E-mail: lchanley@santamonica.com                E-mail: maria@loschpr.com
    Web site: www.santamonica.com              Web site: www.santamonica.com

               Chris Hart,                            Karen Lippe-Ferrell,
                President                       Executive Director of Marketing
            Sierra Railroad                         Seven Crown Resorts
          330 South Sierra Ave.                       8 Thomas, Suite 200
           Oakdale, CA 95361                           Irvine, CA 92618
Tel: (209) 847-6675 Fax: (209) 847-1439    Tel: (949) 588-7100 Fax: (949) 588-7400
    E-mail: chart@sierrarailroad.com           E-mail: klippe@sevencrown.com
   Web site: www.sierrarailroad.com            Web site: www.sevencrown.com

				
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