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Press Release - Moss Bespoke

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10/29/2011
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08 June 2010









Moss Bros Group plc



Go Bespoke!

Launch of Moss Bespoke





Moss Bros Group Plc, the UK's No.1 branded suit specialist, is today pleased to announce the

launch of Moss Bespoke with the opening of a flagship store on Blomfield Street, in the heart of

the City of London near Liverpool Street station. Building on over 150 year’s of experience Moss

Bespoke will be a new concept in men’s tailoring with a focus on customisation and

personalisation.



Moss Bespoke tailors, will use Apple technology to capture clients’ measurements, choice of cloth

and finishing details to help them create their perfect suit - the experience is tailored entirely by

the customer. Orders will be sent at a touch of a button directly to be made up. Customers will

also be able to track the progress of their suit and reorder online, in the second phase of the

launch.



Prices will be starting from £250 and range upwards to £500, with a turnaround time of four to

five weeks from fitting to delivery.



Brian Brick, Chief Executive, commented:



“We are delighted to bring this new take on tailoring to the market. At the heart of Moss Bespoke

is the concept of customisation that caters to a new generation of customer to suit their

personality and style.



Moss Bros continue to lead the way in men’s formalwear within the UK, and with Moss Bespoke

we will extend our offering to our current customers and our brand and market appeal to a wide

range of new customers.”





Enquiries:



Moss Bros Group plc

Brian Brick Tel: +44(0)207 447 7280

Diana Whitehead



Buchanan Communications

Charles Ryland Tel: +44 (0)207 466 5000

Nicola Cronk

George Prassas







Ends

Notes to Editors:



• Moss Bespoke acknowledge and respect Savile Row Bespoke, its traditions and heritage.

We do not aim to compete with it. We want to enhance, demystify and grow the interest in

customised suiting.



• Moss Bespoke is part of the Moss Bros Group.



• Moss Bros Group owns several brands and fascias including Moss, Moss Bros Hire,

Savoy Taylors Guild and Cecil Gee. The business also operates the UK franchise operation

for Hugo Boss.



• There are over 120 Moss stores in the UK, and Moss Bros Hire departments sit within those

stores.



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