ALTITUDE TRAINING CENTER is pleased to announce,
Creating a Winning
STRATEGIC MARKETING AND SALES PLANNING
Hilton Jumeirah ‐Dubai
June 25 & 26, 2008
(Wednesday and Thursday)
9.00 am – 04.00 pm
How you will benefit: You will get introduced to what makes Great Companies, and
how to keep your desired position, how to focus on the type of Clients that will take
your Company to where it should be, how to build an Efficient Marketing Strategy
and Sales Plan and most importantly how to Maximize your time use while
Increasing your company’s profit.
Who should attend: Marketing and Sales Professionals, Business Development
Teams, Senior Managers, Business Unit Managers, Strategy Consultants, Business
Owners and Project Managers.
1‐ Differentiation between Marketing and Sales functions, and how they are
integrated with corporate strategy.
2‐ Focusing on the right Customers and creating a Common Organizational
3‐ Cutting Sales Process time, and Eliminating Time Wasters.
4‐ Learning how to Position your Organization and Act on what you have
5‐ Asking the Right Questions, and Aligning your Organizational Vision.
6‐ Mind Mapping Assistance to Strategy Building.
7‐ Designing and Building the Strategic Plan.
8‐ Implementing and Monitoring the Strategic Plan.
9‐ Introduction to e‐commerce and technology tools Assistance in Sales and
10‐ Learning how to create sweet spots and get rid of time wasters.
11‐ Accounting for Flexibility in Planning and Coping with the General market
12‐ Involving Stakeholders and getting their Commitments towards a unified
13‐ Marketing Research basics.
14‐ Motivating your Result Oriented Sales Force.
Fees per person: AED 3,980
(including training, training materials and manuals, lunch, 3 coffee breaks and
Altitude Training Center
Tel : +971 4 390 1435
Fax: +971 4 360 4562
Email : firstname.lastname@example.org
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