Date Submitted By
10/12/2010 Andrew Cecini
11/24/2010 Jan Kotas
12/5/2010 Robert Zare
Marketing Idea
"Gold Club" that customers can join, and get product discounts and current info.
Special gift wrapping for Christmas free with orders placed in Nov. and Dec.
Customers suggest new products, get discounts for one year if product is adopted
Benefit to Business
Increased customer loyalty and sales
Increased sales
Increased customer involvement, new product ideas