Document Sample
					                regional chamber of commerce
                                                      BUSINESS INSIDER
                                                                                              Vi s i o n A d v o c a c y L e a d e r s h ip
 Volume VIII, Issue VIII                                                                                                     February 2011

Agencies is a Bad Idea
                By: Catherine Gaughen, Executive Director

California Governor Jerry Brown is known for attacking sacred cows but
sometimes he does so without a clear vision of the real objective and how
to achieve it. Such is the case with California Redevelopment Agencies
(CRAs), which Brown wants to do away with as part of his State of
California Proposed Budget.
                                                                                 Chamber Hosts Candidates
                                                                               Forum for Cerritos City Council
In an effort to save the state $1.7 billion in the next fiscal year, one of
Brown's proposals calls for eliminating municipal redevelopment                Chamber President Mary Sieu with candidates for the Cerritos City
                                                                               Council: Bruce Barrows, Joseph Cho, Christopher Fuentes, Grace
agencies, which would take billions of local dollars out of city coffers and
                                                                                      Hu, Kiran Rami, Mark Pulido, and Harshad Mody
send it to the state for the Legislature to spend. This would have a
devastating effect on local cities as redevelopment agencies are one of the
most potent tools city officials have to improve blighted areas; CRAs are
designed to revitalize communities and increase property values and taxes
by building housing and commercial projects. Redevelopment agencies
                                                                                    State of the County
collect billions of dollars in property tax revenue and dole out hundreds of       Presented by Supervisor Don Knabe
millions annually in contracts, making them a significant source of                           Thursday, February 10, 2011
revenue for city officials.                                                                        11:30 am - 1:00 pm
                                                                                          Cerritos Center for the Performing Arts
The Legislature authorized redevelopment agencies more than half a
century ago as a mechanism to help cities clean up slums in neglected
urban cores. But the number of agencies exploded after Proposition 13
                                                                                       Networking Mixer
limited city officials' ability to raise money. Forming a redevelopment                   “A’Roma Ristorante”
agency was a relatively easy way for cities to increase local funding, as it                  Thursday, February 17, 2011
involved declaring certain areas blighted and then selling bonds to be                             5:00 pm - 7:00 pm
repaid with increased tax revenues from rising property values. CRAs are                     30 Centerpointe Drive - La Palma
credited with reviving hundreds of otherwise moribund parts of the state,
bringing in new business, creating jobs and building tens of thousands of
units of affordable housing. Statewide successes include Old Pasadena,             Social Media Do’s &
San Diego's Gaslamp Quarter and large areas of Oakland.

Currently, California has nearly 400 active redevelopment agencies that
                                                                                    Don’ts Luncheon
                                                                                                Thursday, March 10, 2011
run on about $5 billion each year in property taxes generated in the project                       11:30 am - 1:00 pm
areas for economic development. These dollars are spent by local city                            Sheraton Cerritos Hotel
councils in reviving downtrodden neighborhoods and creating thousands
of jobs. These redevelopment funds have been eyed hungrily by state
officials desperate to close the gaping state deficit. In fact, Governor         Miss Cerritos Contest
Arnold Schwarzenegger grabbed $2 billion over the last two years from                           Thursday, March 22, 2011
redevelopment agencies statewide just to balance the budget. This brazen                            5:00 pm - 7:30 pm
move prompted voters to approve Proposition 22, a measure passed in                       Cerritos Center for the Performing Arts
                                                       ► Continued on page 6

                          Cerritos Regional Chamber of Commerce · 13259 E. South Street · Cerritos, CA 90703
                         phone: (562) 467-0800 · fax: (562) 467-0840 · ·
                                                                                     V i s i o n A d v o c a c y L e ad e r sh i p     page 2

President’s Report                                                                                    Executive Committee
                       For a quarter of the world’s population, the Year of 2011 is the                             President
                                                                                                                DR. MARY SIEU
                       Year of the Rabbit, which begins on February 3, 2011. The Rabbit                      ABC Unified School District
                       is known to be a lucky sign and according to Chinese tradition, the                         President-Elect
                       Rabbit brings a year in which you can catch your breath. Since we                            ANN SMITH
                       are midway through the 2010-2011 Chamber calendar, I think it is a              Atkinson, Andelson, Loya, Ruud, & Romo
                       perfect time to catch our breath and share a brief progress report of                        Vice-President
                       our Chamber organization. If you were at the Chamber luncheon                            GORDON ZBINDEN
                                                                                                         Rose Hills Memorial Park & Mortuary
                       on January 17th, you heard some of the updates in my “State of the
                       Chamber” presentation.
                                                                                                                  LINDA FRISBEY
  Dr. Mary Sieu                                                                                                  Frisbey Accountancy
     2010-2011           First, I am pleased to share that the Cerritos Regional Chamber of                       Vice-President
  Chamber President      Commerce is financially sound, stable and thriving. We continue to                    TODD LEUTHEUSER
                         have a balanced budget each year. This past year, during what was             Southland Motor Car Dealers Association
considered the nation’s worst economic downturns, the Cerritos Chamber had a net surplus.                         Past President
It’s been an honor to lead a Board of Directors consisting of 22 business and community                          ALLEN WOOD
                                                                                                          Merriwood Management Company
leaders. Under the dynamic leadership of our Executive Director, Catherine Gaughen and
her staff, Jill Ovard, May Peitzsch and Susan Arthur, we have grown stronger as an organi-
zation. There are currently 450 members in the Chamber and these businesses are located in
                                                                                                           Board Members
over 38 surrounding cities. We have a diverse membership with 102 different categories of                           BOB BUELL
business types. Almost 68% of these businesses are small businesses with less than ten em-                          B & B Stables
ployees.                                                                                                        DIANA NEEDHAM
                                                                                                                Prudential CA Realty
Our website at and our newsletter “The Business Insider” remain excellent                   MARIANNE HUGHLETT
                                                                                                                 Civic Member
tools for information on our community, regional advocacy efforts and our Chamber of
Commerce. One feature that we are proud of on our website is that the entire content can                         JULIA EMERSON
                                                                                                                  The Gas Company
easily be translated into over 35 different languages. New website advertising opportunities
                                                                                                                DAN PADELFORD
will soon be launched. The 2011 Business Directory and Community Guide will be distrib-                         AJ Padelford & Son
uted in March to the community and available to all Chamber members.
                                                                                                              MEGAN RICHARDSON
                                                                                                                Los Cerritos Center
Our Chamber Board of Directors will be reviewing the Three Year Strategic Plan at the Feb-                       MARLA YOUNG
ruary 16th Mid-Year Board Meeting. We will be reflecting on how well we have met our                             City National Bank
short term goals and benchmarks set at the beginning of the year.                                               LOLA RIZKALLAH
                                                                                                                  Cerritos College
As firecrackers are set launching the Chinese New Year this month, I can confidently say                          LINDA SMITH
that our Chamber’s had a good year.                                                                           HealthFirst Medical Group
Xin Nian Kuai Le! Gung Hay Fat Choy!                                                                           BERNICE SANDOVAL
In either the Mandarin or Cantonese dialect,                                                                       Edward Jones
it simply means “Have a prosperous new year!”                                                                   CINDY YEN CHEN
                                                                                                                   Civic Member
                                                                                                                 PETER LYDON
                                                                                                              Hawaiian Gardens Casino

                                                  Monday,                                                           BRIAN TOM
                                                                                                            California Educational Centers
                                                                                                                  STEVE GOMEZ

                                                 May 2, 2011                                                  City of Hawaiian Gardens
                                                                                                                TAMMY CANNON
                                                 Westridge Golf Club                                                  Staff
                                                   1400 La Habra Hills Drive, La Habra

                                                   Off Imperial Highway at Beach Blvd.                       CATHERINE GAUGHEN
                                                                                                                  Executive Director
                                           Contact the Chamber for Details:                                Jill Ovard, Operations Manager

      CLASSIC                                         562/467-0800
                                                                                                      May Peitzsch, Member Benefits Coordinator
                                                                                                         Sue Arthur, Community Relations
                                                                                                            Clarence Fuqua, Bookkeeper
                                                                                  V i s i o n A d v o c a c y L e ad e r sh i p   page 3

Chamber Bingo & State of the
Chamber Luncheon
The Cerritos Regional Chamber of Commerce hosted its State of the Cham-
ber and Bingo Luncheon on January 20th at the Sheraton Cerritos Hotel.
Before the Bingo fun began, President Mary Sieu highlighted the Cham-
ber’s accomplishments as she presented the annual State of Chamber Ad-
dress. Guests, using special Bingo cards with members’ names on them,
enjoyed three games of good, old-fashioned Bingo. Event Sponsors in-
cluded ABC Unified School District, Soroptimist International of Artesia-
Cerritos, Sheraton Cerritos Hotel, Fidelity Hearing Center, Daniel R. Padel-
ford & Diane M. Padelford, Los Cerritos Center, Los Cerritos Community
News, and Yellowbook USA.                                                      Cerritos College Board of Trustees Bob Arthur, Ambassador Holly
                                                                                  Noble, and Ed Rickard & Michael Lerner of Protection One

Board Member Marianne Hughlett, Past President Steve    Evelyn Madera and Bobby Kimura of           Board Member Megan Richardson, David
   Vicencia, Christina Vicencia, and Metre Anthony        Jim Barr State Farm Insurance                Dekriek, and President Mary Sieu

  CST # 2057620-40
                                                                V i s i o n A d v o c a c y L e ad e r sh i p   page 4

Upcoming Events
     10:00 am - 11:00 am - Chamber Board Room
     Presented by LA County Supervisor Don Knabe
                                                           A’Roma Ristorante
     11:30 am - 1:00 pm
     Cerritos Center for the Performing Arts                  THURSDAY, FEBRUARY 17th
     Lunch is $30/person - Non Members: $50/person                        5:00 pm - 7:00 pm
     Sponsorship Opportunities are available
17   BUSINESS NETWORKING MIXER                             30 Centerpointe Drive
     A’Roma Ristorante                                             La Palma
     5:00 pm -7:00 pm
     30 Centerpointe Drive - La Palma                           RSVP:
     Members: Please be our guest - Non Members: $20
21   OFFICE CLOSED - PRESIDENTS DAY                       0r just stop by the Mixer!
     12:00 pm - 1:00 pm - Chamber Board Room

                                                                          2011 STATE
     11:00 am OR 6:00 pm
     Chamber Board Room - 13259 South Street                                        OF THE
     11:30 am - 1:00 pm
     Sheraton Cerritos Hotel
     Lunch is $30/person - Non Members: $50/person
     Sponsorship Tables & Opportunities are available
16   GOVERNMENT AFFAIRS COUNCIL                            Thursday, February 10, 2011
     10:00 am - 11:00 am - Chamber Board Room                         11:30 am - 1:30 pm
17   TRI-CHAMBER NETWORKING MIXER                           Cerritos Center for the Performing Arts
     Gateway Business Bank
     5:00 pm -7:00 pm
     4146 Woodruff Ave. - Lakewood                                                             Lunch: $30/person
                                                                        Presented by:
     Members: Please be our guest                                                                $50/Non-Members
                                                                       LA County
17   AMBASSADORS COMMITTEE                                             Supervisor           Please RSVP before Feb. 7th
     12:00 pm - 1:00 pm - Chamber Board Room
                                                                     Don Knabe                Phone: 562/467-0800
     NETWORKING MIXER                                                         SEATING IS LIMITED
     5:00 pm - 7:00 pm
     Cerritos Center for the Performing Arts
     $10/person - Sponsorships are available
                                                            Are You Receiving the
                                                           Chamber’s Email Alerts?
     11:30 am - 1:00 pm                                 Send us your email address & we will add you to our list:
     Sheraton Cerritos Hotel                            
     Lunch is $30/person - Non Members: $50/person
                                                                             V i s i o n A d v o c a c y L e ad e r sh i p   page 5

New Chamber Members                                                                      Member
Please join us in welcoming these new Members to the Chamber of Commerce.
Stop by their respective locations and welcome them to our business community!

GRUBB & ELLIS COMPANY                            BE MY WEB, INC.                                 40 Years or More
           Chuck Berger                              Bobby Canseco                                   The Gas Company
500 N. State College Blvd., Ste. 100               13603 Edgefield St.
        Orange, CA 92868                           Cerritos, CA 90703                            20 Years or More
           714-939-6017                              562-607-8839                                    CalMet Services
                                                                                                      SELACO WIB
 VISUALIS WEB DESIGN                             VM PHARMACY                                       Walton Roofing, Inc.
         Alan Whiteman                               Jignesh Mehta                            Vicencia & Buckley Insurance
     6285 E. Spring St. #347N                       12626 South St.                        Office of Dr. Philip I. Kress, D.M.D.
      Long Beach, CA 90808                         Cerritos, CA 90703
          562-305-2862                               562-809-8679                                15 Years or More
                                                                                                      Barboba Travel
 ARTISTRY-NUTRILITE-                                DON JOSE’S                                       A'Roma Ristorante
       AMWAY                                       RESTAURANT
          Arti Adhvaryu                                Justo Limon                               10 Years or More
        Cerritos, CA 90703                         11805 Artesia Blvd.                      Ave. 3 Pizza Subs & Catering
          562-639-1001                              Artesia, CA 90701                    ARC of Southeast Los Angeles County
                                                                                                  5 Years or More
                                                                                                     Honu Studios
                                                                                              Kabuki Japanese Restaurant
                                                                                             Pathways Volunteer Hospice
                                                                                      Water Replenishment District of Southern CA

                                                                                                   1 Year or More
                                                                                                      It's A Grind
                                                                                             Stellar Promotional Products
                                                                                             Child Evangelism Fellowship
     The Cerritos Regional                                                                    Tiarna Real Estate Services
                                                                                             Civic Member - Steve Chen

    Chamber of Commerce
                                                                                          Mary Kay Cosmetics - Holly Noble
                                                                                             Metro Gateway Cities Sector
                                                                                             Civic Member - Mark Pulido

   Has a New Facebook Page!                                                                    Valley Christian Schools
                                                                                                 Atlas Storage Centers
                                                                                            City National Bank - La Palma
                                                                                              H & R Block - Carol Kim
    We would love for you to be our “Fan” and "Like"                                  Providence TrinityCare Hospice Foundation
                                                                                     Law Offices of Duarte, Gressier, and Menezes
    us on Facebook. Visit the link below and hit "Like"
   and you will have access to our event photos, updates,
   new member and renewing member announcements,
     and upcoming events. Be sure to spread the word                                     Advertising Space
          and tell your friends to "Like" us, too!                                         is Available!
                                                                                        1/8 page color ad (3.5" x 2"): $25/month
                                                                                       1/4 page color ad (3.75" x 4.5"): $50/month                                                      1/2 page color ad (7.5" x 4.5"): $100/month

                                                                                      Contact the Chamber:        562/467-0800
                                                                           V i s i o n A d v o c a c y L e ad e r sh i p   page 6

Redevelopment Agencies
► Continued from page 1

                     November that prohibits such raids and protects
                     local funds from being stolen by the state.

                     However, Governor Brown is desperate to fix
                     California’s out of control deficit. So instead of
                     cutting the state’s outrageous spending, he has
                     decided to radically redefine the state's relation-
                     ship with city and county governments and try
Catherine Gaughen to fill the $25.4-billion hole in the budget by
 Executive Director taking monies away from local cities. Shifting
money from local governments to the state will not solve the state’s
spending problem and instead will only create a large funding hole
at the local levels where residents will feel the negative impact the

But abolishing redevelopment may not be simple. First Brown has
to get the votes in the Legislature, with cities already lining up in
opposition. And if the Legislature goes forward, there are likely to
be court challenges. Redevelopment was originally authorized by
the Legislature but was expanded by a constitutional amendment
approved by voters in 1952. Most importantly, many believe that
Proposition 22 protects redevelopment agencies.

Local citizens should be concerned because if redevelopment agen-
cies are abolished, cities will need to develop alternate means to
gather revenue for community improvements; these “alternate
means” translate into higher taxes, increased fees, and less local
services for residents. General fund revenues are no longer adequate
in most cities to cover the costs of basic improvements (such as
street or sidewalk repairs, public tree planting, trimming, etc.).
Most cities use 60% to 70% of their general fund just to cover the
cost of police and fire protection. The remaining 30% is not ade-
quate to cover the long list of other services residents desire, includ-
ing running a city hall, parks, libraries, social programs, etc. If
RDAs are abolished, cities may be forced to replace the lost funding
by adding development fees and conditions to all construction and
new construction permits. So if you are a resident or small business
seeking a remodel permit, you may also be required to pay for side-
walk repair, tree planting and street resurfacing as a condition of
your permit. New construction may have even larger fees and con-
ditions – creating a disincentive for new business development. The
end result could be a decline in business growth as well as a decline
in local home and business improvements, which could actually
increase local blight.

The bottom line is that Governor Brown is wrong in his attempt to
steal local revenues from our cities, and he clearly doesn't under-
stand how vital redevelopment agencies are to California’s already
cash-strapped cities. The Cerritos Regional Chamber of Commerce
urges the Governor, the State Senate, and the State Assembly to
abandon this ill conceived idea and allow our cities to keep their
local property tax revenues so they can continue to provide badly
needed services for local residents.
                                                                               V i s i o n A d v o c a c y L e ad e r sh i p   page 7

Chamber Celebrates the Growth of New Businesses
in Cerritos with a Ribbon
Cutting Ceremony
11308 South St.
Cerritos, CA 90703

A Grand Opening Ceremony was held on January 25th for Chronic Tacos.
Located in the beautifully renovated Landmark Square, Chronic Tacos is a
much awaited and welcome addition to the Cerritos community. Each
Chamber guest was treated to a complimentary, made to order lunch, pre-
pared and served by Chronic Taco’s friendly staff. Chronic Tacos was
founded in Newport Beach in 2001. Ten years later, there are now more
than 25 Chronic Tacos locations throughout California as well as franchises
in Arizona and Idaho. Whenever hunger strikes, visit Chronic Tacos for
their famous third generation recipes of fresh & fast “made to order” Mexi-
can Food, available for dine in, to go, or for your catering needs. We would
like to thank Chronic Tacos owners Tim Gorman and Randy Combs for
their hospitality and commitment to be active in the community.

Ambassador Spotlight:
Gary Chomiak
                     Chamber Member and Ambassador Gary
                     Chomiak, Owner of Gary Chomiak Financial
                     Services, Inc. wears many hats. Recently he was
                     elected as Delegate to the California Democratic
                     Convention 2011-2012, representing the 56th
                     State Assembly District, and he was elected as
                     Member of the Los Angeles Democratic Party
                     Central Committee. Gary needs a bigger hat rack.
                                                                                V i s i o n A d v o c a c y L e ad e r sh i p   page 8

 Business Networking Mixer
 Hosted by Wilner & O’Reilly
Wilner & O’Reilly hosted the Chamber’s monthly Networking Mixer on
January 13th. Chamber members enjoyed networking with one another
while being treated to a delicious buffet. With offices in Los Angeles, Or-
ange, and Riverside, Wilner & O’Reilly is recognized as the leading immi-
gration law firm in Southern California. The firm is comprised of Los
Angeles and Orange County immigration lawyers who are proven immi-
gration litigators and former immigration officers with the background and
experience to handle any immigration law matter. The Chamber has been
the recipient of mixer host Kelly O’Reilly’s expertise as the speaker at the
Chamber’s Immigration Law Professional Workshop.                                       Mixer Hosts: The staff from Wilner & O’Reilly

Arti Adhvaryu, Lana Leazer, Princess Marissa    Tom Hernandez with Leigh Clausen and            Larry Caballero, Joseph Derthick, and
 Sunio, and Board Member Bernice Sandoval         Jennifer of Gateway Business Bank                 Ambassador Pascual Machin
                                                                             V i s i o n A d v o c a c y L e ad e r sh i p   page 9

Chamber Celebrates the Growth of New Businesses
in Cerritos with a Ribbon
Cutting Ceremony
11304 South St.
Cerritos, CA 90703

A Ribbon Cutting and Grand Opening Ceremony was held at Blizz Fro-
zen Yogurt on January 26th. Located in the beautifully renovated Land-
mark Square, Blizz Frozen Yogurt is now open to help curb those sweet
cravings for a refreshing, frozen midday treat or an after dinner dessert.
Chamber members were encouraged to make their own frozen yogurt
creations. Using the self serve frozen yogurt machines, guests had a
myriad of flavors and choices to ponder. Blizz Yogurt offers specialty
types of frozen yogurt such as no sugar and low fat as well as toppings
of fresh fruit, countless dry toppings, and hot and cold syrup toppings.
The possible combinations are endless, while the final outcome proves
to be a refreshing and delicious treat. Bliss Yogurt also offers frozen
yogurt creations with Belgian Waffles, Crepes, Shakes, Smoothies,
Cakes & Pies. We would like to thank Blizz Frozen Yogurt owner
Emily Ravelo for her generosity and community involvement.
                                                                           V i s i o n A d v o c a c y L e ad e r sh i p   page 10

Members in the News                                               1st CEB Adoption Committee
                                                                  In a video from Afghanistan, the Com-
Artistry-Nutrilite-Amway                                          manding Officer, Lt Col Andrew Nie-
The Artistry-Nutrilite-Amway Ribbon                               bel sends his thanks for the 800 care packages sent in November.
program offers value, versatility and                             He says, "We can't hit our stride without support from home;
effortless gift and incentive solutions for businesses of all     Thanks from my heart for each and every one of you; Morale is
sizes. This unique gift program offers an array of 20 different   very, very high; It is a privilege for us to be here fighting for our
gift collections ranging from $30 - $1000. You choose, pur-       freedoms". Chuck Sooter, our founding president, received recog-
chase and give the gift collection and the recipient selects      nition for his initiative and dedication. Help us send more care
from a wonderful array of name brand, high quality gifts          packages by supporting our fundraisers: Pala Casino bus trip Sun-
which they order online or by calling a toll free number. They    day March 13 and Cerritos Lanes Bowling Saturday, March 19.
receive the gift at their doorstep with no shipping or handling   For details, contact Dorothy Owen, 562-926-1092 or email: dotti-
fees. This is a great way to improve employee productivity
and retention without breaking your budget. No matter what
the season or the reason, Ribbon is a perfect choice for every    Soroptimists Monte Carlo Night
occasion. For more info call Arti Adhvaryu at 562-639-1001
                                                                  Get ready to go back to the 1940s as Soroptimist
or visit
                                                                  International of Artesia-Cerritos hosts its 19th
                                                                  annual Monte Carlo Night on Saturday, Feb. 26.
Cerritos College Spring Festival                                  The casino-themed event, "An Evening in Casablanca," will be
Cerritos College, the Chinese Culture Asso-                       held at the CCPA from 7 p.m. until midnight, with tickets at $65
ciation of Southern California and the                            each. All proceeds will go to local charities, such as the Su Casa
Cerritos Chinese School will host the Fifth                       women's shelter in Long Beach and the Community Family Guid-
Annual Spring Festival Celebration Satur-                         ance Center in Cerritos. Attendees can participate in games and
day, March 12, 12:30 – 3:30 p.m., in the Cerritos College Stu-    raffles, for prizes that include tickets to "Dancing With the Stars"
dent Center. Workshops begin at 12:30 and performances            and vacation packages at resorts in Mexico and Reno, Nevada.
begin at 1:30. "The Year of the Rabbit" will be celebrated        Sponsorships and donation raffle prizes are still available. For
through traditional dishes, various performances and work-        more information contact Kathy Lovell at (562) 921-2984.
shops that have touches from many Asian cultures. The event
is free and open to the public.                                   Diana Needham “Staging Secrets”
                                                                  Join Diana Needham, an Accredited Staging Pro-
Visualis Web Design                                               fessional (ASP) and Realtor with 18 years of ex-
Visualis Web Design specializes in                                perience on Friday, March 17 at 7 pm to 8 pm to
creating quality websites with a unique vision to compliment      learn staging secrets so you can become a suc-
your business or organization. Services include custom web-       cessful home seller. National statistics from the
site design, graphics, complete hosting, site maintenance,        Accredited Staging Professional (ASP) organiza-
search engine optimization, PPC marketing, support, and con-      tion indicate that a staged home sells for a significantly higher
sulting. All sites are built with SEO in mind from the ground     price and in less time. The free “Staging Secrets” class is available
up, which includes thorough keyword analysis for your par-        through the Cerritos of Cerritos and will be held at Cerritos Park
ticular industry, meta tag organization, Google xml sitemap,      East. Call the City (562) 860-0311 or Diana Needham at (562)
and submission to all major search engines. While most de-        926-4882 to register. The class will be repeated on April 22, May
sign outfits are happy to just sell you a template, I work for    5, May 27 and June 24. Diana is a Cerritos Regional Chamber
my clients to create unique sites that stand out.                 Board Member and Chair of the Cerritos Planning Commission.

Grubb & Ellis Company                                             Festival of Friendship
Grubb & Ellis Company is a                                        The City of Cerritos, the Let Freedom Ring
commercial real estate service and investment firm with of-       Committee and the Los Cerritos Center invites
fices throughout Southern California. We are proud of our         participants to attend the annual Festival of
track record of assisting companies and property owners in the    Friendship. The festival provides the community
Cerritos and surrounding areas with their real estate require-    with a unique opportunity to learn about the City’s rich diversity
ments. Our services include tenant or buyer representation,       through a variety of cultural acts performed on several stages
marketing of properties for lease or for sale, property man-      throughout the mall. Local community groups will be the featured
agement, and appraisal. For info please contact Chuck Berger      entertainment as they perform ethnic songs and dances of their
at (714) 939-6017 or e-mail         native cultures. For more info, please call (562) 916-1254.
                                                                 V i s i o n A d v o c a c y L e ad e r sh i p   page 11

Chamber Celebrates the Growth of New Businesses
in Cerritos with a Ribbon Cutting Ceremony
11405 South St.
Cerritos, CA 90703

A Ribbon Cutting and Grand Opening Ceremony was held on
January 24th for Elbows Mac n’ Cheese. Chamber guests
were treated to the ultimate comfort food of Mac n’ Cheese.
Elbows was created to blend classic American home cooking
with gourmet international inspiration. With more than 10
varieties of mac n’ cheese, Elbows menu boasts something for
everyone from Elbows Classic to Spinach and Artichoke Mac
n’ Cheese along with a variety of salads and appetizers. With
the pairing of a casual gourmet restaurant setting along with
home style food, Elbows has created the perfect dining experi-
ence for everyone’s busy lifestyle - to be quick, comforting,
and delicious. Elbows can assist you with you catering needs
as well. We would like to thank Elbows Mac n’ Cheese owner
Punita Patel for not only her hospitality but also embracing
the community by becoming involved in donation and fund-
raising endeavors.
                                                                                V i s i o n A d v o c a c y L e ad e r sh i p    page 12

                                 2011                                                                               John Meinert
                                                                                                                    Financial Advisor

                             Miss Cerritos
                                                                                                   13334 South Street
                               Contest                                                             Cerritos, CA 90703
                                                                                                   Office: 562-809-9580
                                                                                                   Fax: 888-759-8107

                 2011 CONTESTANTS                                                                  California Insurance License Number:

 The 2011 Miss Cerritos Contest will be held on Tuesday, March 22nd
from 5:00 pm to 7:00 pm at the Cerritos Center for the Performing Arts.
  Miss Cerritos is NOT a pageant; This is a professional development
 opportunity for young women. The goal of Miss Cerritos is for young
 women to gain professional networking skills, public speaking and in-
 terview skills, and to make contacts within the business community to
                  help further their professional careers.

        562/467-0800 ·

                                                                             Vision Collision Center
                                                                           “We take pride in what we do, your satisfaction is our priority”

                                                                          Francisco Aldana
                                                                          Cell: 562-397-9365                          17805 Studebaker Rd.
                                                                          Fax: 562-809-5311                             Cerritos, CA 90703

                                           4146 Woodruff Ave.
                                           Lakewood, CA 90713

                                           Phone: 562/627-9800
                                           Fax:     562/627-9801

    Leigh Clausen                

Vice President & Regional Manager

For all your personal & business banking needs

                    Cerritos Regional Chamber of Commerce · 13259 E. South Street · Cerritos, CA 90703
                   phone: (562) 467-0800 · fax: (562) 467-0840 · ·

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