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10/28/2011
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A marketing analysis template is readymade document which is used as a support to formulate a

marketing analysis. The exact structure is provided in the marketing analysis template that proves to be

helpful and resourceful for the analyst. It has to be sensitive towards construction of statements and

ensure optimum provision of details about the analysis. A marketing analysis is necessary to determine

the fate of a product, expansion of business, investment plans, remuneration of workers and product

management.



Sample Marketing Analysis Template

Marketing analysis conducted by: _______________________ [Mention the name of the

organization conducting the marketing analysis]



Marketing analysis commissioned by: ____________________ [mention the name of the company

applying for the marketing analysis]



Product whose marketing analysis is required: ___________________ [Mention the properties and

uses of the product whose marketing analysis is being conducted]



Product is manufactured by: _______________________________ [Mention the details of the

company producing it]



Purpose of marketing analysis: ___________________________________________ [Mention

the purpose of marketing analysis like making business plans and sale of the product]



Factors to be considered while evaluating the market conditions of the product:



 Market size: __________________________________

 Growth rates of the product in the market: _____________________________

 Current trends of product use: ____________________________

 Revenues earned by the company from sale: _____________________

 Current rate of the product: ________________________[Mention the price of the product]

 Market sectors: ______________________________ [sectors promising best

opportunities]

 Present competitors of the product: ____________________________ [Mention the status

of sale and marketing of competing industries]



For more information and details contact: _____________________________ [Provide a valid

contact number]


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