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					URL:                                                                                                       Rubric for Evaluating Web Sites
Score              Ideas & Content                            Organization               Language/Convention                     Presentation                        Technical
          1. Audience and Purpose are clearly         1. Inviting opening page           1. Organizational structure is   1. Web site is clearly             1. Links work properly
             stated                                      draws the visitor inside           clear and coherent               identified; it's easy to find   2. Graphics are optimized
          2. Information is accurate and current      2. Details are logical and         2. Grammar and usage are         2. The layout is clear and         3. Works well in all
          3. Ideas come mainly from primary              effective                          correct                          easy to follow                     browsers
             sources                                  3. Layout of pages provides        3. Punctuation is accurate       3. Backgrounds and text            4. Works in text-only mode
          4. Authors show knowledge and                  good direction                  4. Spelling is generally            work well together              5. Multimedia resources (if
 this a
             insight                                  4. How to explore and idea            correct                       4. Graphical elements are             any) work properly
 5 or 4
          5. Effective use of technology                 is clear                        5. Site needs little or no          used consistently
             demonstrated                             5. Each page begins with a            editing                       5. Multimedia (if any) adds
          6. Accuracy can be checked (sources            good transition                                                     to the main purpose
             are cited)                               6. Easy to navigate through                                         6. Links are appropriate
          7. All information relates to the overall      the pages
             purpose and audience
          1. Audience and Purpose not clearly         1. Inconsistent structure of       1. Long or incomplete            1. Web site is easy to find        1. Not all links work
             identified                                  pages                              paragraphs                    2. The layout of most page is         properly
          2. Information not always clear             2. Sequencing is                   2. Minor problems with              easy to follow                  2. Graphics are generally
          3. Primary source use not always clear         inconsistent                       grammar or usage              3. Backgrounds and text               optimized
 Give     4. Content connections not always           3. Some pages incomplete           3. Internal punctuation             were not always effective       3. Pages don't work in all
 this a      clear                                    4. Some links disjointed;             sometimes missing or          4. Some Inconsistent or               browsers
 3 or 2   5. Does not relate content to larger           lack purpose                       wrong                            inappropriate graphics          4. Text-only mode could be
  if…        context                                  5. Unclear connections             4. Spelling is usually correct   5. Multimedia sometimes               improved
          6. No way to check validity of                 among sections                  5. Site needs some editing          doesn't add to experience       5. Multimedia resources (if
             information                              6. Sense of being lost or                                           6. Use of links is unclear            any) work most of the
          7. Strong purpose not demonstrated             unsure navigating                                                                                      time

          1. No reference to Purpose or               1.   No orientation for visitors   1. Paragraph structure is        1. Web site was hard to find       1. Links don't work properly
             Audience                                 2.   Sequencing unclear               missing                       2. Layout is confusing or          2. Graphic elements not
          2. Information incomplete or                3.   Pages lack closure            2. Errors in grammar or             inappropriate                      optimized
             inaccurate                               4.   No focus for links               usage noticeable              3. Backgrounds and text            3. These pages need a
          3. Information not from primary             5.   Pages are inconsistent        3. Many punctuation                 generally not effective            specific browser
 Give        sources                                  6.   Difficult to navigate in an      mistakes                      4. Graphics only decorative        4. Text-only mode doesn't
 this a   4. Little or no overall context for              organized way                 4. Frequent spelling errors         or confusing                       work
 5 or 4      information                                                                 5. Site needs extensive          5. Multimedia unrelated to         5. Multimedia resources (if
  if…     5. Value of information is unclear                                                editing                          topic                              any) fail to work
          6. No way to check validity of                                                                                  6. Too many unrelated links,
             information                                                                                                     or too few links
          7. Lacks sense of purpose or central
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Adapted from original work done by Al Rogers, Global SchoolNet Foundation and CyberFair Contest: Adaptation done by Clarence Bakken and Sara
Armstrong for Challenge 2000, CTAP Region IV Technology Leadership Academy and the Institute for Research on Learning.

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