MSNBC Marketplace/ Resource Guide Textlink
Last Updated - December 04, 2009
Creative Acceptance Policy
All creative must meet the requirements of the MSA Creative Acceptance Policy
The User Experience
MSNBC.com Marketplace Textlink (msnbc.com)
Ad Size:
Textlink
Text Lengths:
Two rows: First row not to exceed 15 characters, second row not to exceed 20 characters (text link cannot be
longer then 100 pixels)
File Weights:
Text only
Creative Types:
Text only
Creative Example:
MSNBC.com Resource Guide Textlink (msnbc.com)
Ad Size:
Textlink
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Text Lengths:
28 characters total (not to exceed one row) (text link cannot be longer then 110 pixels)
File Weights:
Text only
Creative Types:
Text only
Note the following:
Resource Guide 120x30 logo can be TPS but not recommended due to high hosting fees.
TPS creative can be .jpeg, .gif, flash. No iFrame.
Creative Example:
MSNBC.com Marketplace Textlink (todayshow.com)
Ad Size:
Textlink
Text Lengths:
two rows: First row not to exceed 15 characters, second row not to exceed 20 characters (text link cannot be
longer then 100 pixels)
File Weights:
Text only
Creative Types:
Text only
Creative Example:
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Ad Specifications
Marketplace Text Link
1. Enter the entire text link on one and the same line of text.
2. make line one of the text link clickable with desired URL.
Resource Guide Text Link
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1. Enter the entire text link on the same line of text and make it clickable with deisred URL.
2. Make the entire text link clickable with desired URL.
Data Reported
Impressions and clicks per creative.
Ad Submission Guidelines
All creative must meet the MSA Ad Submission Guidelines
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