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Zodiak Rights Press release

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									April 21, 2011

Zodiak Rights Unveils New Waybuloo Pipling Costume Character

Zodiak Rights, the international division of Zodiak Media Group, unveiled its first Waybuloo
Pipling costume character yesterday (April 20) at a specially themed Waybuloo event held at
Westfield London.

Yojojo, the monkey-like Pipling who represents happiness, made his debut at the Waybuloo
event where children had the opportunity to meet and greet Yojojo, listen to Waybuloo
stories and take part in Waybuloo ‘Yogo’ lessons taught by YogaBugs - specialist children’s
yoga instructors.

The Zodiak Rights organised event was attended by over 500 children and is the third
successful Waybuloo show held at Wesfield London.

Waybuloo, produced by the Foundation, part of Zodiak Kids, is a unique mix of animation
and live-action with a highly innovative approach to pre-school programming focusing on
children’s emotions. It transports children to Nara, a live-action world inhabited by
adorable animated characters called Piplings who embody a range of emotions such as
Love, Wisdom, Happiness and Harmony.

There are four Piplings. Lau Lau is rabbit-like and her key characteristic is her imagination.
She loves to paint and sculpt, especially if she can make presents for her friends. Yojojo is
monkey-like and represents happiness. He is clumsy, funny and cheeky. Just as Lau Lau loves
to paint, Yojojo loves music and dancing. He even has a little stage carved from a tree stump
on which to perform. De Li is kitten-like and represents love. She’s a bit shy but is nurturing
and loves nature, be it gardening, flowers or gathering food for the group. Nok Tok is bear-
like and represents wisdom. He solves problems and comes up with creative, inventive
solutions for fixing and mending things. He has a very colourful toolbox and a special
Anything Machine which can solve a multitude of problems.

New episodes of Waybuloo started on the CBeebies Bedtime Hour on April 4.

                                                 -Ends-

For more information please contact the Zodiak Rights/ Zodiak Kids press office on:
Tel: + 44 (0) 207013 4428 / 4368

About Zodiak Rights:
Zodiak Rights, part of Zodiak Media Group, is the new international rights business combining RDF
Rights and Zodiak Entertainment Distribution, following the acquisition of RDF Media Group by
Zodiak Media Group.
The company’s highly experienced sales teams operate on both sides of the Channel, with scripted
programming sales in Paris, and factual and format sales out of London. Both offices have
dedicated in-house Licensing Divisions who license, acquire and distribute rights for both adult and
kids properties to the global marketplace.

Zodiak Rights award-winning scripted programming includes: Being Human the supernatural hit for
BBC Three and Syfy US; Wallander the BAFTA award-winning drama series for BBC One starring
Kenneth Branagh; Millennium the highest grossing Scandinavian movie of all time, Singlehanded the
Irish and UK coproduction about a lone police sergeant in rural Ireland and cult drama series Saint-
Tropez.

Finished programming and format highlights include: Fort Boyard the legendary adventure game
show which has celebrated its 20th anniversary; The Secret Millionaire Channel 4’s philanthropic hit;
The Best Singers the new Swedish primetime format; That’s My Kid a brand new family
entertainment show being produced by Zodiak production companies across the globe and Location
Location Location the UK’s premier property brand.

Zodiak Rights has a dedicated Family and Children’s distribution arm with kids programming made in
France sold by the Paris office and programming made in the UK sold out of the London office.

The family and children’s catalogue includes; Waybuloo the CBeebies pre-school hit; Totally Spies
the international hit animation series; Rekkit Rabbit the brand new animated series for TF1; Mister
Maker the ultimate arts and craft show and Gormiti the long awaited animated kids series
originated from the extraordinary success of the figurine range that has achieved over 100 million
sales.

For more information on Zodiak Rights and its programming please visit www.zodiakrights.com

								
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