“THE HUB PAGES CASH MACHINE”
“Here are your keys to unlocking my secret strategies with Hub
Pages” - R.T. Bucher
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Contents of Hub Pages Cash Machine
Chapter 1 Howdy and I am so grateful your smart enough to jump at this
chance named "The Hub Pages Cash Machine"
Chapter 2 Introduction to these little sites we call "hubs"
Chapter 3Grabbing your future by the throat by signing up with Hub Pages
Chapter 4 Discovering the top two affiliate networks on the internet
Chapter 5 Keyword tools you can use to drive a tsunami of traffic to you're
"hubs"
Chapter 6 Tazer Googles spider and land your "hub" on the front page
Chapter 7 Creating tons of peasant traffic with back links and social book
marking
Chapter 8 The Hub Page specialized thief system
Chapter 9 Two special traffic flow charts for "newbie" affiliates
Chapter 10 Special optimization techniques for friendly SEO
Chapter 11 How to create a killer RSS feed virtually no on else has
Chapter 12 Creating killer content
Chapter 13 Click Bank "gold nuggets"
Chapter 14 How to find sizzling hot products
Chapter 15 The 5+10 specialized Niche Domination system
Chapter 16 Shhh! The Secret Formula
Chapter 17 Tips & Tricks
Chapter 18 Where to go from here
Chapter 19 The grand finale
Howdy and I am so grateful your smart enough to jump at
this opportunity named "The Hub Pages Cash Machine
You just made an awesome decision in how you choose to make
money as an affiliate marketer. The information inside this eBook
will drastically change the way you earn affiliate commissions.
I want to say, I am in debt to you, you have handed over your hard
earned money and placed your faith and trust in me and I plan on
delivering.
I have taken all my knowledge and research about Hub Pages and
created this guide for you. So sit back and relax and learn how you
can make some really nice paydays using Hub Pages.
Here is what you will learn from this guide.
Search engine optimization for your hub page
Creating product review and informative hub pages
Keyword density optimization for your hub page
How to set up an EBay feeder page
How to set up an Amazon feeder page
How to find hot markets
How to conduct keyword research
How to get quality back links to your hub page
My Google front page formula
Plus so much more
So strap on your learning cap and let me show you the way to
begin turning your pc and Hub Page into an automated cash
machine.
Introduction to these little sites we call "hubs"
Hub Pages are a way for people like you and me to convey
information to web surfers. They are simply one page sites that are
sub pages of the main site, affectionately named “hubs”.
People all over the world are starving for information and we as
affiliate marketers will not only give them information and top notch
content, but hopefully they’ll have a problem that needs a solution
and we will provide the solution that alleviates their problem.
You can produce all kinds of content using hubs but as an affiliate
marketer Hub Pages will be used to set up one page product review
pages or informational rich content. We can also use them to drive
traffic to our own web sites, if you have them.
Hubs allow us to reach a wide range of audiences and Hub Pages
gives you the power to reach thousands of people in search of
information.
Hub Pages are free to use as long as you stay within their terms of
service.
It is a great resource that you can use to make money online, if used
properly!
Hubs offer many choices when creating content filled pages. Each
hub allows you to create “capsules”; which is where you will add
your specific content.
Hubs have six “capsules” you can use to add content to your page.
Text - allows you to write in the content you want to add
Photo - allows you to add images to enhance your page
Video - allows you to add You Tube videos
Links - Enables you to offer your readers different links to click
thru
News - You can keep your readers updated on certain events
around the world
RSS - allows you to add RSS feeds to your page
Comments - allows your readers to add comments about your
hub
Hubs also contain two revenue sharing “capsules”.
Amazon - you can add Amazon products to your hub and share in
the revenue with Hub Pages
EBay - you can add EBay products to your hub and share in that
revenue also
One of the problems with Hub Pages is the exit links that are
provided by Google Ad Sense. As an affiliate marketer, you would
want your visitors to exit via one of your affiliate links. But, Ad
Sense allows them another exit, as does the Amazon and EBay
revenue capsules. You do share in the revenue when someone clicks
on an ad, but nevertheless, it’s an exit I wish to avoid. I have built
hubs for the sole purpose of earning Ad Sense revenue, but they do
not earn the same type of revenue as an affiliate commission,
usually.
The neat thing about hubs is the ability to move “capsules” around.
It takes a simple click of the mouse and you can move “capsules”
into any position on the page you desire. You can test different
techniques, but usually just an up front product review works best.
Add in an image or video, plus a killer RSS feed and you have your
very own cash machine.
Grabbing your future by the throat by signing up with
Hub Pages
Signing up is quick and easy, just click on the red arrow on the
main page at hubpages.com.
You are then taken to the sign up page, just fill out the information.
You need to create a user name and a password. Make sure you
read the terms of usage policy. Hub Pages are starting to flag pages
they deem as spam. If you create a spam page and do not correct it.
Your account will be closed and you can be banned from Hub
Pages.
HUGE TIP #1
I would create multiple user accounts. You want to become an
expert in each niche you promote. You do not want to promote a
weight loss eBook and promote acne solutions under the same
account name. Your visitors will be less likely to take you serious.
They want information from experts. So, be that expert, do not get
caught cross promoting products from different niches. Just sign up
with multiple email addresses and user names, for each niche.
After the sign up page you will be asked if you have a Google Ad
Sense account. If you do not have one, please make sure you sign
up. Here is the link. Google Ad Sense. You will be able to share in
the income created by people clicking on the Ad Sense ads. Hub
Pages uses this income, its one way they make money.
Please, make sure you sign up and come back and enter your
account number in your Hub Pages account page.
Your Ad Sense account number is found at the bottom of the page,
under the My Account tab, on Google.
Discovering the top two affiliate networks on the
internet
Great products to promote can be found on Clickbank.com and
CJ.com (Commission Junction).
Click Bank CJ.com
Click Bank is the leader in digital product downloads like eBooks
and software. CJ is the premier affiliate portal for products like
baseball bats, gym equipment, and everything else that is not
digital.
You can find great products to promote through either one of these
sites. I use these two affiliate networks and have found them to be
very dependable. There are other affiliate networks like:
LinkShare, Performics, Shareasale, and PayDot. So you have a few
choices as to what network you want to work with.
ClickBank.com
Click Bank is the number one digital product portal for affiliate
marketers. It has products you can promote like software and
eBooks. The products on CB have great commission rates which
makes it a favorite for affiliate marketers. Multiple niches and
choices exist on Click Bank, so you’re bound to find something
you would like to promote.
Competition is fierce and it does not look like it’s slowing down
any time soon. I would rather side step some of the tougher niches
and products. You can promote heavily promoted products that
have a high gravity, but you may need to find an angle that other
affiliate marketers have not used.
You may also promote products that have super low gravity. I just
find it easier to promote products with gravity between 20-70,
because of their proven sales copy. Some programs that have zero
gravity may be worth taking a look at if they have great sales copy,
I will show later what really constitutes great sales copy.
These products may be worth promoting but they may not know
how to get affiliates, that’s why they have low gravity rating.
Gravity is the “number of distinct affiliates who earned a
commission by referring a paying customer to the publisher’s
products. This is a weighted sum and not an actual total. For each
affiliate paid in the last 8 weeks we add an amount between 0.1
and 1.0 to the total. The more recent the last referral, the higher the
value added.”
I also tend to veer away from the “online money making niche”.
Everyone begins promoting this when they first start out as an
affiliate marketer and it’s hard to compete with the top internet
Marketers.
They have large subscriber lists in the hundreds of thousands. It’s
best to get your feet wet first, with other niches.
HUGE TIP #2
Make sure the niche your promoting has money to spend. It can be
the deciding factor, if you choose to promote that niche.
See how many keywords are being actively searched out in that
niche and how many people are selling products in that niche. An
easy way to figure out if a niche has money is by checking out the
Google PPC ads on the right side of Google searches. If people are
using PPC ads, your niche usually has money to spend.
Commission Junction
CJ has affiliate programs for brick and mortar businesses like
weight watchers, sports equipment, poker supplies and credit card
companies. But, you can also find online dating sites and other
types of membership sites that can become a gold mine.
Both Click Bank and CJ have a very easy sign up process, but a
majority of you probably already have accounts. If not it is free to
sign up for either.
5 Keyword tools you can use to drive a tsunami of traffic
to you're "hubs"
Keyword research is your number one priority. You need to dig
deep into the search engines and unearth long tail keywords you
can use to name your hub. Usually, the longer the keyword the less
competition you are up against and I do mean usually. For
example: the keyword “make money online.” It is a highly
competitive long tail keyword, you would be better using the
keyword phrase, “make money online fast”. It cuts the competition
down and it’s easier to rank higher in the search engines.
Remember: the keyword phrases you decide to use will be the
name of your hub page.
Keyword research tools can be free and they can be purchased for
a fee, here are a few that are based on cost.
Micro Niche Finder - I love this keyword finder and it has
some great features that make it very useful.
Keyword Elite - It’s a bit pricey but one of the best keyword
tools on the market.
There are a few others that you will be able to find, but I like
both of these and use them often.
Keyword tools at no cost:
Nichebot Classic - a very resourceful tool that is absolutely
free. It does have a paid version with some upgrade features.
Good Keywords - A free share ware program.
Google Keyword tool external - An often overlooked tool
that should be used and the results are refreshed daily.
Let’s walk you thru the process of finding a keyword phrase that
I used for one of my hub titles. I will also show you the way to
do this with both Micro Niche Finder and Nichebot Classic.
I have entered the keyword “approach women” into Micro
Niche Finder. It’s returned 18 keywords relative to “approach
women”.
The reason I have chosen the keyword “approach women?” I
am promoting a product off CB, called “The Art of
Approaching Women.”
Let’s look at the returned search with over 2,500, “approach
women.” It was our general search term we used to find these
results. The problem with that long tail keyword is the size of
our competition. It has over 163,000 pages optimized for that
long tail keyword.
I then enter “approach women” into Google and see what shows
up. I find that there are several Ezine Articles on the first page,
plus I notice that the first returned website has a page rank of
one. The low page rank means that you will easily get your hub
page ranked for that long tail keyword, on the first page if you
optimize your hub correctly.
Why?
Hubpages.com carries a Google page rank of six, so you should
be able to rank higher than any site, on any returned search, if
its’ rank is below a six. Here is a link that explains the Google
page rank system. Click Here.
The search term “approach women” is still general and we can
probably get a little bit more focused. So, I add the “how to”
phrase in front of it.
I enter that long tail keyword into Google and find out the
number one returned site for the long tail keyword “how to
approach women” has a page rank of one and there is only one
Ezine Article on the returned search for that long tail keyword
and it’s not even optimized for that search phrase, but a broader
phrase. Plus, it cut my competition in half.
Why is that important? The higher your hub ranks, the more
traffic can funnel to it.
Okay, let’s do the same keyword search with Nichebot Classic.
Nichebot gives you an entirely different return numbers. Under
count you see the number 9. It stands for the number of times
search phrase appears in Word Tracker's database over the last
100 days. It predicts that term will only be searched 15 times a
day on average. IE not much traffic.
When researching keyword phrases make sure you try and find
phrases that are related to problems.
Keywords like:
Alleviate Solve Learn Control Cure Eliminate
Get Rid Of How To Prevent Repair Remove
Use your imagination, for example: “How to Make Money
Online with Affiliate Marketing”
I like “how to” and I use most of the keywords above to create
informational hubs. Just remember if you use problem related
keywords, like the ones above, you need to create an
informational type hub. Not a product review page.
Don’t worry, I will show you a bit more later on.
Now, let’s put this together and start crushing the search
engines.
Tazer Googles spider and land your "hub" on the front
page
I wish I could highlight this whole chapter. This is one of the most
important points and the core of “The Hub Pages Cash Machine”.
You have heard of Bum Marketing, if you haven’t check it out at
www.bummarketingmethod.com
I advocate a similar system, you need to find long tail keywords,
but I use page ranks to determine which long tail keyword I use,
not the number of competitors that have optimized pages.
Your main focus is to rank well in Google and let the other search
engines pick you up. I always try and challenge the search engines.
This is not bum marketing; but bum marketing on “steroids.” I do
not always go for long tails keywords that have low competition. I
want competitors, as long as their sites have low page ranks.
You can rank well for long tail keywords that are very competitive
if the number one returned web page for your returned long tail
keyword has a Google page rank of 5 or less. You can challenge
sites that have page ranks of 6 or less, but why bother. If you have
found a long tail keyword that has competitors with page ranks
above 6, you might as well be cleaning latrines in the army,
because you will not rank higher than them.
For those of you who are relatively new to keyword research, let
me give you an example. I will show you three images on the page
below. One will be a Google returned search for a particular
keyword phrase. Secondly, you will see the returned competitors
for that phrase and third you will see the page rank for the number
one website for that keyword phrase. I will use a long tail keyword
that is used for acne solutions, “cure acne at home”.
Example #1
You can see that our keyword has over 2 million returned searches.
Just below that first site is an Ezine article, carrying a PR of 6.
Example #2
When you enter the keyword in parenthesis it returns all of our
competitors sites optimized for that keyword, which are 23,000.
Example #3
Now, there are many ways to find a competitors page rank. You
can download the Google tool bar or you can find websites that
will rank them for you. I use www.top25web.com/pagerank.php.
I have it book marked and use it to double check against the
Google tool bar.
HUGE TIP #3
Make sure the long tail keyword phrase that you are targeting is
used in your Hub Page title and it’s URL. Do not make a mistake
and use some other name. The reason you conduct keyword
research is to drive targeted traffic to your hub page.
Just imagine if you will, those familiar with PPC advertising will
grasp what I am about talk about here a little easier.
If I were to enter “dog training” into Google. Can you tell me what
it is I am exactly searching for, probably not. Now, if I were to
enter “golden retriever training eBook” into Google. Would you
know what I want? Yes, of course you would. So when choosing
keywords, you want to target people who know what they are
looking for. They are the ones tapping their monitors with their
credit cards.
I am no means a SEO expert, but my hubs always land on the first
page of Google and usually Yahoo. Yahoo is bit different, but I
still funnel traffic from it.
Do you understand what I mean by keyword competition?
Your keyword phrase could have 500,000 web pages optimized for
that phrase. But, if they have a low page rank, you can rank higher
than them. The page rank of Hub Pages is 6; if it had a page rank
of 3 we probably wouldn’t be using it for affiliate marketing.
Creating tons of peasant traffic with back links and
social book marking
Google loves back links. Back links let the search engines know
how important are our web pages are. They provide a solid
network connection between our hub and other pages.
The more relevant the back link the higher your page will rank. For
example: Let’s say you have a hub optimized for 46” plasma
televisions. It does you no good to have a back link from a dog
training site. But, if you were to have a back link from Toshiba,
you can see how the relevance could pay off.
Will you ever get a back link from Toshiba? No, but you can
understand the importance of creating back links that are relevant.
So, a back link from a dog forum will do you little good in the
search engines, unless you are promoting a product related to dogs.
Back links are simply links that give a trail that people can follow
back to your hub page. Your have several options to choose when
creating back links. You can use articles, Squidoo, blogs, forums
and even social book marking sites. Also, do not forget about My
Space and the like. I gave you Web2.0 Secrets, as bonus, please
read it.
Article Marketing
I use three article submission sites and I am sure you have heard of
two of these sites. Ezine articles and GoArticles, both are premier
submission sites and Ezine comes with a lofty page rank of six,
while GoArticles has a page rank of 5. Another place to add an
article is www.gather.com I am just realizing the power of this
tool. Use it lieu of Go Articles any time you wish. Your articles
need to be 400-500 words in length and informative packed. Don’t
worry, the more you write the easier it becomes.
Make sure to write an optimized article and submit it to any of the
sites. You need to use proper keyword density throughout the
article and in order to have it completely optimized.
I write five articles to each hub page to ensure a ton of traffic, the
more articles you write, the more traffic you receive. If you have
extra cash lying around and do not like writing articles? Hire a
ghost writer, it can save you tons of time.
What is keyword density?
Keyword density is the amount of times a keyword or keyword
phrase appears on a web page, compared to other words in that
page. Click here for a good article, explaining keyword density.
www.ezinearticles.com
Ezine is one of the premier article submission sites. You must
make sure that any link you plan on using is directed to your hub
with an anchor tag (explained in tips and tricks).
You will want to use the author’s resource box. It’s the best place
to drop the link back to your hub page. We use article sites like
Ezine to drive traffic to our hub.
I always implement a five article rule, when creating a hub. I write
five articles for each hub I create. I know it seems like a lot of
work. But, the more you write the easier it becomes. You do not
need to write like Hemingway, you just need to get the article
readers to click thru to your hub page.
I will optimize my articles for long tail keywords related to my
hub. I use the same techniques for my articles as I implement with
my hub. Ezine carries a lofty page rank of six. So, just make sure
your keyword phrases can land you on the front page of Google.
Please take note, you want the readers to click thru to your hub, the
old stand by of “click here” is not good enough. You need to be
inventive. Try phrases like: “discover how to blank” or “unlock
secrets to blank.”
Use your head and think of phrases that would tempt you to click
thru. Not only will you be providing proper back links to your hub
page but you will also be providing an article that ranks high and
can send hoards of traffic to your hub.
Please when using anchor tags; make sure to name your tag
differently, in all back links. You want to make the Google spider
feel like it has found a new link back to your hub page. If you
name all your tags the same way, the spider may see it as
spamming.
HUGE TIP #4
Make sure to optimize your articles. Your keyword density needs
to be 3-6 % to effectively rank high in the search engines. You can
Google the term “keyword density tool” or try this Keyword Tool.
It would make little sense to spend your time writing an article and
then not get it ranked well in the search engines. Use a keyword
phrase you know you can rank on the first page of Google.
Use the same technique as you used in your hub page. I usually
sprinkle my keyword phrase once per every 125 words. Both
www.gather.com and www.goarticles.com are relatively the same
as Ezine. Just use the same techniques with all three submission
sites.
Squidoo.com
Squidoo.com is very similar to Hub Pages and it carries a page
rank of 6. I suggest writing a content rich article about the
information found on your hub.
So, if you are promoting a weight loss eBook. I would dole out
some information about weight loss and then send them to
someone you consider an expert, you! It’s another great way to
build back links to your hub that rank well and you could possibly
get your Squidoo page ranked on the first page of Google using the
same techniques you use for your hub.
I suggest using a different long tail keyword than the one you
targeted for your hub. It gives you another long tail keyword to
dominate and drive more traffic to your hub. Squidoo also has a
revenue sharing plan.
I do not use Squidoo as much as I once did. It contains a lot of exit
links and as an affiliate marketer I despise exits. I want readers to
exit via my affiliate link.
HUGE TIP #5
Get Squidoo Queen if you can afford it. It’s very informative on
the inner workings of making money on Squidoo. So when you’re
done dominating Hub Pages, you can step over and begin raking in
the dough on Squidoo.
Blogs
Blogging is another way to create quality back links to your hub. I
like to utilize both Blogger.com and Wordpress. You can create a
blog with the same topic of your hub and drop a link back to your
hub.
I would use the same method on my blog as I did on Squidoo. Just
write some content relating to your hub and send them to the
expert, which will always be you. If you want, you can create a
huge content circle and write three articles to your blog.
That way you are creating a huge content circle that is always
pointing back to your hub. Your blog can send tons of traffic to
your hub, especially if you write articles and direct traffic to it.
Is it a lot to ask reader to click thru so many times and hope they
get to your merchant page from your blog and then hub?
Sure, but it this case the articles for your blog will be used for
search engine rankings.
Digg.com
Make sure to utilize this great resource. Digg allows you to write a
brief news article about your hub. Digg is another often overlooked
tool that beginners do not utilize. Digg has a sweet page rank of 8,
so any news article you author has a great chance of showing up on
the front page of Google. It’s great when you can use it to write a
news article about a new product being introduced to the market.
Surfers can find your news article and then be directed to your hub,
where they will find a product review.
Only Wire.com
Only Wire is a great site to use for social book marking. It is a one
shot deal! You will need to set aside 30-45 minutes to complete the
sign up process, but it is so worth it. It allows you to book mark
your hub page with 21 book marking sites, all with one click. You
would be a fool not to utilize this with every hub you create.
If you plan on book marking your hub you need to make sure you
do not get in a big rush. Just try to add the Only Wire back links
four to five days later. You do not want the search engines to see
your hub page as spamming the search engines. It is a sure way to
send it spiraling into no mans land.
Forums
Forums are a great place to drop a link to your hub. It’s also a great
place to conduct research. The best place for your link will be in
your signature. Please do not act like 90% of the other affiliates
out there. Do not post to forums just to add your link to a
thread or post.
Do you really want to succeed using forums?
If you do, make sure you become a viable asset to the forums you
target. Do not draw attention to your link in your signature. Begin
posting useful information. If someone calls you out and rags on
you about your signature link, simply ignoring them works best.
Make sure you continue adding content that can help members of
the forum.
The better the content, the more likely someone will take you for
being an expert and they will be more apt to click on your
signature link.
Forums are easy to find. If you are looking for dog training forums,
simply Google, “dog training forums”. Make sure you read the
forums rules, some have guide lines on what links are allowed in
signatures.
The Hub Page specialized thief system for EBay
I absolutely love EBay. Every time I can send a visitor from my
hub page to EBay and they sign up for a new account, BOOM! I
get $25 bucks for that lead. How damn cool is that? You can
become an affiliate for EBay at CJ.com.
Not only do you get that $25 lead, you also earn small
commissions on whatever they buy or sell, for a month I believe.
As you become more familiar with hub pages you will find that
they offer EBay as a method to increasing your hub profit. It was
very thoughtful of them, don’t use it.
I have a method of using my own EBay links and placing them on
my hub so I retain full commission.
I love this method and it’s pretty cool, plus you can use it for any
niche on EBay. Usually the more popular the product the more
traffic you pick up.
HUGE TIP #5
EBay releases a monthly report every month on their hottest selling
items. Make sure to utilize it. Click Here!
EBay on CJ and the EBay affiliate link.
The amount of money you make as an EBay affiliate is structured
on the page below. It’s a great way to turn your hub into an
automated cash machine.
For every new EBay user you sign up it is structured above.
Plus, you will receive commissions based from the EBay seller
fees.
You will want to use EBay’s Flexible Destination Tool, which
is really simple to use.
You need to sign up for the affiliate program at CJ. You will
receive your PID number from your CJ.com account.
All you need to do is find sizzling products and a keyword
phrase and you can start mining EBay gold.
You can find hot products and niches for you EBay feeder
pages at these sites.
Amazon.com - check under the hot list.
Froogle.com - Google product lists.
Magazines.com - This is great for uncovering hidden
niches.
Once you have found a product you will want to search for it on
EBay. After you have found the product page; you will want to
limit your search to just the product alone and no sub products.
For example: Let’s say you are promoting RCA televisions
through the Flex Tool on EBay. You do not want any other TVs
showing up in your link. So you will need to refine your search
until you have exactly what you want.
Let me put this all together now for you in a step by step
analysis.
1. Conduct research and then find a product through the
search function on EBay.
2. Go over to the EBay Flex Tool.
3. Input your CJ.com PID - it is found under the web sites
tab in your CJ.com account.
4. Copy and past from your browser the EBay page that
you received the results for your product search.
5. Enter the clickable text you want to use. Do not worry
about this. Just enter anything. You can’t use it on your
hub anyways.
6. Click the make my link button.
7. Make sure to right click and save the link without
anchor tag into notepad or word. You will need that code
to place into your Hub Page text module.
You will do this by hyper linking it into a word on your
hub page, which is very simple.
Now you have created your first EBay feeder page. You
could probably make tons of these feeder pages and make
easily $150 a day.
Your commissions will show up in your CJ.com account, just
so you know.
The Hub Page specialized thief system for Amazon
You will be able to set up your hub page just like the EBay
page, but it will be a whole lot easier.
First you need to become an Amazon associate which is a
painless process that takes a few minutes to complete.
At the bottom of Amazon’s main page you will see this set of
text links.
You will want to click on the link that reads Join Associates.
You are taken to the pre sign up page. You then will click on the
easy registration link. You only need to fill out a little bit of
information and your are the newest Amazon associate.
Once you have established your account, you need a hot product
to begin promoting. Find one and build the links for it and you
will have your product ready to be promoted on your hub page.
Amazon pays a 4% commission which is not bad considering
you can promote products in the hundreds of dollars range.
The associate’s page is very easy to use. The page looks like
this in case you lose your place.
Here is what you need to accomplish to build your links for
your hub.
1. Click on Build Links/Widgets (left hand side of page)
2. Then click on classic links
3. Next, click on text links and select a product
4. Choose a name for your link, click GET HTML.
You should be on a page that looks like this one
below.
Now you only want to use the part of the html.
Example of the code you want to use: It begins with the
http:// and will end right before the first quotation. You
don’t need the href tag or the image tag.
Now all you have to do is hyperlink it into your hub and
you’re promoting products off Amazon.
I usually will create product review pages for both Amazon
and EBay. But on a rare occasion I will create an
informational type hub. Let’s say if I am promoting beauty
supplies, I may find it better to create an informative hub.
Two special traffic flow charts for "newbie"
affiliates
PRODUCT REVIEW PAGE TRAFFIC FLOW
The product review traffic flow should be driven by product
keywords or product genre keywords. Your visitors should of
have already found the product that will fix their problems
and they are choosing your hub to review the product.
Just imagine that someone has already placed their credit
card on their computer desk. They want to buy a product but
want to make sure that it’s the right one for them. They have
chosen your hub to read a thorough review. Make sure you
give it to them.
You better make sure that in your review you state the
benefits of the product, how the product will improve their
life and what could happen if they do not get that product
(instill fear).
I would not make your review page a sales letter. Just give
them the truth about the product, No Hype - No BS.
It’s not your job to close the deal. It’s the merchants, if your
merchants page does not have good copy, it probably will not
convert into a sale. I will instruct you further a little later on
what makes great copy.
The traffic flow for your page will be the graphic below.
Just make sure the keyword phrase you name your hub page
is product related or genre related. So, if you are promoting a
wart remover eBook. You will want to use a keyword phrase
like “Remove Warts At Home” or “How to remove warts” or
“get rid of warts”.
HUGE TIP #6
You are driving traffic that knows a product exists that can
solve their problems. It’s your job to make sure they purchase
through your affiliate link. Name your hub page the
products name every chance you get. So, if you’re
promoting this eBook, you want to call your hub page, “The
Hub Pages Cash Machine Reviewed” or “Review the Hub
Pages Cash Machine” or “Compare The Hub Pages Cash
Machine”
You may even take two or three products on one hub and
compare them. I will use general keyword phrases when I use
that strategy.
GETTING THAT OPT IN
For those that have an auto responder service I designed a
special flow chart for you. It will help you capture opt in
subscribers. You want to write an informational article in
your hub and direct visitors to your squeeze page.
Not a product review hub.
Hopefully you will then direct them from the auto responder,
to the merchant’s page.
HUGE TIP #7
You want to write a very informative article on your hub
page, do not try to sell. Let the merchant close the deal for
you. You goal is to get that opt in so you can keep promoting
your product or “niche” to that subscriber.
The flow would look like this:
The keyword phrases you name your hub can be a bit more
general, you want to find people who are seeking out
information and then follow my flow chart above.
Special optimization techniques for friendly SEO
Your hub page must be optimized correctly for the search
engines or it will be a huge waste of effort. You already
know how to conduct keyword research.
Now, its time to finally create your hub page and create one
that sends a steady flow of traffic to your hub.
You should find this page when you are creating your first
hub page.
Choosing a Title
Your title must have the keyword phrase that you have
targeted within it. If you are creating a hub page for Blu-Ray
Disc Players and that is the long tail keyword you want to
use. You need to name your hub that exact phrase.
The title is the most important decision when creating your
hub. The traffic you drive to your hub will come directly
from that title in the search engines.
Remember, name product review pages the same name as the
product, every chance you get. IE “Ultimate Wealth Package
Reviewed”
You’re Web Address
Your web address will be automatically inserted when you
type in your title.
Add Some Tags
Tags are just keywords other people can used to find your
hub. Pick out two only; it’s easier to optimize your hub for
those tags.
Optimizing Your Hub
Now that your hub is created it’s time to begin inserting
content. It’s important that you have conducted your product
research. The places to conduct research are numerous,
ranging from magazines to forums.
My friends from Wealthy Affiliate created a great guide that
will show you a great way to conduct research make sure you
read that guide. It came as a bonus.
Your first capsule will be used as your text content. Please
capitalize each word in the title of your capsule. You will
then want to begin your content with your keyword
phrase. The rest of the hub is up to you; just make sure your
keyword density for your hub is at 3-6%.
Here is an example of a hub that I used to drive 150 visitors
to a day. HubPages
It is perfectly optimized and still ranks on Google’s front
page three months later. I created this hub when I started to
compile research for this eBook.
You will see some other hubs I tried under that name. One
you should check out it is The Sedona Method, it’s a great
example of how a product review page should be set up.
The rest of the hub is up to you; just make sure your keyword
density for your hub is at 3-6%.
I always start with three capsules. I like to use two text
capsules and then an rss feed chopped up by Yahoo Pipes. I
will not have any out going affiliate links till at least two day.
I want the search engines to pick it up without the affiliate
link.
I will usually monitor my hubs and see how they are
performing. If I find one that has dropped out of the search
engines I will update it with a picture or another article or
fresh content.
You can also add revenue capsules like EBay and Amazon,
but you have already learned the way around losing half of
your commissions. But, if you’re lazy like me (lol), it’s a nice
way to earn some easy cash.
How to create a killer RSS feed virtually no on else has
Yahoo pipes are a kick butt way to add content that is always
updated. Yahoo Pipes takes rss feeds from different sites and
mashes then into one rss feed. An rss feed stands for really simple
syndication. It’s a way to convey information from one site to
another.
Stay with me on this one guys and gals. It can be tricky setting up
your first feed and I want to make sure you understand all the
basics.
Step 1 Go to Yahoo Pipes and Sign up for a Yahoo account if you
do not have one.
Step 2 Click on “Create a Pipe” You will see a strange looking
page, which says drag modules here.
Step 3 Left click on the “fetch feed”, which is the third tab down,
under the main tab sources and drag it into the main page.
Step 4 Repeat this process until you have 5 “fetch feeds” in main
area.
Easy right, well hang on one sec, here comes the tricky part. You
are going to need 5 rss feeds to place in those 5 “fetch feeds”
So, if you are promoting a weight loss product, you should go and
find 5 rss feeds off 5 different health related websites. Try to find
some that are related to weight loss.
It sounds tricky and a bit difficult, but it does pay off in the end.
Plus, after doing this a few times, it gets a lot easier. I always start
with Google. I will enter a search phrase like this, “weight loss rss
feeds” and then maybe “health related rss feeds”, if we use our
example above.
If I do not find any rss feeds for my Hub Page, I go and check
Chordata, it’s a great place to find rss feeds. Once you have found
your five feeds, your next step will be to place each one in a “fetch
feed”.
Step 5 From the operators tab just below the sources tab, you want
to drag out the “union” capsule.
Step 6 Connect the 5 “fetch feeds” to the “union” and then connect
the “union” to the “pipe output”
Step 7 Say Phew, almost done!
Step 8 Click save in the upper right hand corner, and give it a
name.
Step 9 All the way up in the middle of your screen, you will see a
blue box; it should say Pipe Saved - Run Pipe. Click run pipe.
Step 10 Click on more options and you will be able to add that rss
feed to your favorites.
Step 11 Highlight the feed and then copy and paste that feed into
your Hub Page.
Now, dance a little jig, your finished. See, not all that hard!
I always add these rss feeds with Yahoo Pipes and I usually add
them the second day, after I have created my hub page.
Creating killer content
Guess what sells? Controversy, people are attracted to it. They
want to hear it and read it. But, as an affiliate marketer you have to
tread a thin line and never cross it.
I use two types of content on hub pages. One is a simple product
review page and the other is an informative rich hub page. You
need to take different angles when you write your content for both.
Product Review Page Content
I have used product review pages very successfully on hub pages.
But, you must keep your ego in check. You do not want to sound
like you are promoting a product. You want to sound like an
innocent bystander that happened to stumble upon a product and it
changed your everyday life.
I always put myself in the reader’s shoes. I always ask a list of
questions before I ever begin filling in my content.
1. Who will use this product?
2. Why do they need this product?
3. What problems does this product solve?
4. Who can benefit from this product?
5. What age group will get the greatest benefit from this product?
I answer those questions honestly and then dig into the forums and
other means of research and check out what other people are
saying. If the product is crap, I want to know. If the product
works I want to know. I need to research this product from head to
toe, before I ever put finger to keyboard. The more thorough I am
in my research the higher quality content I add. I also try and buy
the product I am promoting. The quickest way to become an
authority is to purchase the product.
Think about this for a moment!
Put yourself in the shoes of your readers. Try and gain their
perspective, understand how they feel and how you can help them
part with their money. They know how bad they want to buy a
certain product and they will justify buying it. They justify it buy
reading product reviews. People will always make a decision based
on emotion and then try and justify it logically later.
Your readers will come to your hub page with full guard, hoping to
find a good reason not to purchase a product. They are fueled by
emotion. They really want to buy the product you’re promoting,
but they are still trying to justify it logically. Don’t let logic into
the equation! You need to be able to write and know enough about
a product to fire up their emotions. Tell them how much your
product you are promoting did for you. Did it change your life?
Tell them.
Don’t let them justify by not buying. The only way you can do this
is by researching you product. Sure, you can put up a hub page in
minutes and pray for sales. But a much better way and though it
takes more time is to know enough about your visitors and
products.
Research boys and girls! Research!
Here is a small list of words that will fire off psychological triggers
in your readers mind.
Discover Startling
Secrets of The truth about
New ways Bargain
Breakthrough Sensational
Free Revolutionary
Advice Miracle
Improvement Compare
Please use these words conservatively in your hub!
I always like to use them at the close to ensure I get them to my
merchant’s page. These words work, do not let any one tell you
they don’t!
Information Content
Sorry, but you need to compile research when writing informative
content. Informative content is nothing more than adding content
to your hub that will convey information to people.
It’s not a product review page!
Take a weight loss eBook for men. You can easily compile some
research from the body building forums and plug that into your
hub page. You can tell your readers about a certain weight lifting
method combined with a certain cardio method and then at the
bottom of your hub page. Say something like this, “Hey I have lost
weight and added size to my biceps, all due to the discovery I
made. I tried this product off the internet and it really helped me
realize my goals, I think you should check it out, if you’re into
rapid weight loss.” Check out “GET BIG WITHOUT
STEROIDS.” (Fictional name) Now, that is just an example, but
that is how I would word it.
Back to controversy, I had a hub page that did quite well. It was
focused on an eBook for women’s weight loss. I can say this, I
wrote some pretty controversial statements about overweight
women. It not only received a ton of negative comments from the
readers, it also received a lot of sales. I tried to push them to the
edge and let them dangle. I fired up their emotions. I pulled them
back a little and guided them to a product that was guaranteed to
help them alleviate their problems. Plus I sympathized with them
near the end and it had amazing results. It was a controversial
article and guess what? It pulled in 4 sales a day from only 45
visitors a day. Before you think controversial topics do not work,
they will. I would like to add I used a pen name, a women’s pen
name. So yes I acted the part of an overweight woman.
If you do not like going undercover, you do not have to. But, I like
making money.
Please remember to research, the more you research the better
content you can add.
See what terminology people are using in the forums. Same with
the advertisers and merchants. You need to indentify with your
readers. Connecting to them is a great way to receive killer click
thru rates.
How to find sizzling hot products
Finding hot markets is not difficult; you just need to know where
to look. EBay has a wonderful tool that they release every month.
It’s found at http://pages.ebay.com/sellercentral/hotitems.pdf. You
can guarantee that if it’s selling on EBay you can find an affiliate
network in Commission Junction, for that product.
A very easy way to find hot products is searching on Amazon.
They make it really easy for you, as an affiliate. But, I sometimes
look at CJ to see if I can find a higher commission rate.
On Amazon you can find this toolbar at the top of the main page.
Click on Bestsellers and Hot New Releases to find products that
are selling like hotcakes.
But, be warned you will be up against a lot of competition for these
products. It’s important to note that if you dig deep into the search
engines, you can find some keyword phrases that are targeted and
not as competitive.
Also, check out these sources for finding hot products.
Google Video - if companies are making videos for a product,
it’s a good sign that it’s selling.
Froogle - Google product search engine.
Yahoo Buzz - Tells you what everyone is searching for.
Google Hot Trends - Tells you what is being searched on
Google.
Magazines - go to your local bookstore once a week with a pad
and pencil and write down what is being advertised. If magazines
are advertising, it’s selling.
Local department stores - Watch your ads in the paper on
Sundays, and look for what they are selling.
Seasonal markets are red hot; make sure you capitalize on
holidays and special events.
Snoop in the forums that are in your niche. See what people
are buying and promote it.
When looking for new products and niches please open your mind
and think outside the box. You do not have to be hit over the head
to know that Men in Black 3 is coming out soon. Guess where the
parents will be buying MIB3 merchandise? You’re right online!
Finding Click Bank Products to Promote
It’s not hard to find the top selling products on CB, just look at the
top products in each niche and there they are, but these are also
fueled by affiliates who are promoting thru email lists. Very, very
tough competition.
Deep inside CB are hidden “gold nuggets” waiting to be
uncovered. You can even find products that have zero gravity and
begin making profitable hubs from them. What constitutes a
product that sells? Killer sales copy or sales letter.
I spend a great deal of time searching through CB’s marketplace
and I can tell you that I always look for one thing. A sales letter or
copy that is good and captivates the readers’ attention. A lot of the
products for sale on CB lack one thing, a great sales letter.
They may have a great product, but a bad sales letter destroys their
profits and yours.
A great sales letter will grab it’s readers by the eyeballs and
instantly get their attention. It must follow the two styles of
copywriting, either John Kennedy or Carnegie. Kennedy’s formula
uses three steps:
1. A clear and concise promise
2. Reason, Why, Proof
3. A call to action
Carnegie’s formula includes this three step formula:
1. A memorable story
2. Call to action
3. The benefits you gain by taking action
The one I used in my sales letter was Carnegie.
Too many times, people know how to develop a product, but have
no clue how to write a sales letter. If the headline does not grab
you, you should not waste time promoting it.
Make sure every sales letter has AIDA.
A = Attention
I = Interest
D = Desire
A = Action
Your merchants headline is very critical to your success as an
affiliate. The two biggest words to look for are you and free. Free
is easy to understand why it works. I like to find sales letters or
copy that gives something away free. For example: I might add in
my hub “Get your free report today. Act Now” and hyper link the
affiliate link into “act now”. “You” is the most important word in
sales copy.
You are taught when writing a sales letter to never or limit the use
of I. The sales letter better be about the prospective buyer. If you
find a sales letter that includes “I” a lot. It might be wise to look
for another product to promote.
Notice the headline in the sales letter for this eBook. I fought and
fought with that headline. I finally gave in and added the word
“you”. It’s not about me but you the prospective buyer.
Improper call to action phrases can hurt your commission from
your merchant’s page. You want to find call to action phrases that
do not include the word buy. Hey, I buy a lot of products online. I
am always trying to educate myself and I hate parting with my
money. I do not want someone directing me to buy something.
Look at the sales letter on this page. I used “take my keys”, instead
of buy or get or order. People in general do not like to be forced to
buy something. Using different words other than buy can help a
merchant add sales. Try to find call to action phrases in sales
letters that avoid the word buy or order.
A lot of your profit will come from products that are brand new to
the market. I always use www.cbtrends.com to check out new
products that are introduced to Click Bank. New products are
released everyday, pick and choose carefully which ones you want
to promote. Do not get caught up trying to promote the latest and
greatest “guru” offering. Can you make money promoting the
“make money online” niche?
YES.
But, there are lots of low hanging fruit ready to be picked.
The 5+10 specialized Niche Domination system
Here is the 5+10 method you read about on the sales letter. Every
niche that I plan on attacking automatically gets 5 hubs created in
that niche. I will take five products in that niche and make a hub
for each. If I can not find five products, I will just make an extra
hub or two for an identical product.
I call this the testing phase. I will monitor my hubs in that niche for
about a week or two. If I do not earn any commissions, I will scrap
that niche and look at the reason I was not successful promoting it.
It’s important that you keep detailed notes on everything you do as
an affiliate marketer. You do not want to keep making the same
mistakes over and over.
Now, if after a week or two, I begin seeing some sales being
converted for one product in that niche. I immediately create 10
more hubs for the converting product and optimize each hub for a
different keyword phrase. I follow this 5+10 method for each niche
and every product that converts. I also will create more articles and
submit them to the search engines optimized for the same keyword
phrase as my converting product hub. I will then use all the back
links methods from above and implement them.
My goal is to dominate the first page on Google, for my keyword
phrase. I do not use this if the niche or product is not converting. I
try to capitalize on converting niches and products. If I am going to
put in a lot of work, I want to make sure I get paid off in the end.
My friends this is how you can make hundreds of dollars a day in
commissions. You must and I have to repeat this so you
understand. You must capitalize on converting niches and
products. Hell, take it a step further and create 20 more hubs. You
are not going to make big pay days without putting in the effort.
Do not forget if you’re converting a niche or product and have web
hosting. Put up a web site and run some Pay Per Click ads, heck
use PPC for your hub, if it’s really converting. This technique is
reserved for advanced marketers. But, you can find great PPC
guides online, to teach you.
I always try to suck as much money from a niche as I possibly can.
Remember: Research, Test, Capitalize!
MY SECRET FORMULA!!!!
Now, this is what you came for and I have tested and tested this
formula over and over. It has continually landed me on the front
page of Google time and time again. Sometimes I gain the coveted
first slot, others a few spots down. But without a doubt this works.
Day 1
Create a hub page with your targeted long tail keyword in the title
and the URL. (see keyword research if you forget the system).
Your hub needs one text capsule that is 400-500 words, with your
keyword phrase added once every 100-125 words. Do not add your
affiliate link the first day! It’s important to note, do not add any
outgoing links the first day. One text capsule 400-500 words, you
will want to also ping your hub page, I use www.pingoat.com .
Only, ping it once. We just want to alert the search engines to its
presence.
Day 2
Create your RSS feed from Yahoo Pipes and add that on day 2. If
you want to place a image in the hub, please feel free.
Write one article and submit it to Ezine Articles, use an anchor tag
to your hub page in the author’s resource box.
Day 3
Add your affiliate link and book mark your hub page with
www.digg.com.
Write and submit another article to www.goarticles.com or
www.gather.com Leave an anchor tag to your hub page, in the
author’s resource box. Make sure that you add another text
capsule to avoid Hub Pages spam rules. I usually add for example:
“other resources”. If you are using a product review page, just add
“other recommended products” and place affiliate links to that
product creators other products. You need two outgoing links to
two different urls.
If you are alerted that you have created a spam hub before day
three, go ahead and add the other links that day.
Day 4
Add a You Tube video if you want or any other capsule.
Book mark your hub at Del.icio.us.
Write another article and submit it to Ezine Articles.
Day 5
Book mark your hub page at www.onlywire.com. Hopefully, day
3-4 you will see your hub page appear in the search engines. If it is
not on the first page, it is probably not optimized properly. Go
back and make sure your page is optimized properly.
The formula has repeatedly worked for me and it will for you. If
your hub page falls out of the search engines and it will
periodically. Just write another article and submit it to the article
directories or update your content.
Day 6-7
I usually spend a few hours each day and write articles to my hubs.
A good writing session takes me 4-5 hours. But, once this is done.
I usually have hubs creating profits on auto pilot.
Do not forget to use www.squidoo.com or blogs to create high
ranking back links to your hub. I like to throw in a squidoo page
two weeks later to keep my hub page ranked on the first page. It
lets the search engines know that my hub is still important. But you
can add these back links anytime after the fifth day.
TIPS AND TRICKS!!!!!!!
- Joint Venture with other affiliate marketers in your niche. Find
other people promoting products on Hub Pages and ask them if
they would like to have a link exchange. You may be able to pick
off a few extra sales that way for each other. Just use the contact
form on Hub Pages.
Sample letter: Hi I am Jeff, I see that you have a great hub and I
see we are promoting the same niche, but different products. I was
wondering if you would like to have a link exchange. It’s a great
way for us to monetize traffic from each other.
Thanks
To Your Success
Jeff
(Your email here)
- When using a product review page, try to add a link to your
merchant’s page in the first few sentences. You will be able to get
people who have short attention spans off your page and onto the
merchants’ page, which is what you want.
- Sign up for all the newsletters in your niche. You will be able to
find out about new products before other affiliates. You want to be
able to capitalize on products when they are introduced, that’s
when they are usually red hot. Plus, you can make a hub page
named that products name, before any other marketers. So, for
instance, you see that I am about to release a new product called
“Affiliate Basic Training”. You knew two weeks ahead of time
because you’re on my subscriber list. Just think of the traffic you
can funnel to your hub page when it goes live. You will already
have a page indexed, ready for eager buyers.
- Go for the easy dough, PPL or pay per leads found on brick and
mortar affiliate networks are easy money. You do not have to make
a sale. You just need to drive traffic to the merchant’s page and
hope they give up their information to the merchant. You can find
some great PPL networks like EBay on Commission Junction, as
well as others.
- You Tube Videos. If you have the ability to make you own
videos, utilize it. Search engines love unique content, so take
advantage by creating your own videos and adding them to your
hub page.
- Ad sense dollars. I have made a nice chunk of change simply by
creating hub pages focused around high paying Google ad sense. I
have even attained a few clicks that paid over $10 a click, I did
have to share that with hub pages, but I didn’t care. You probably
saw the free extra bonus I included on the download page, “Ad
sense Top Paying Keywords” It is a little outdated, but still serves
its purpose.
- Monitor your CTR or click through rates from your hubs to your
merchant’s page. If readers are not clicking thru, you are not doing
your job.
Track your affiliate links! Make sure you know exactly where your
sales are coming from. Click Bank makes this easy. Just add a
tracker to each affiliate link. I even have a separate Click Bank
account set up just for Hub Pages.
The average sales letter converts at 1%. So you need to send 100
visitors to your merchant’s page per sale on average.
- Here is an example of an anchor tag to use when back linking to
your hub.
Click Here!
You can change “click here” to any phrase you want.
- Try and find affiliate programs that offer recurring
commissions. IE online dating sites, membership sites. They
are great for bringing in commissions every month.
WHERE TO FROM HERE
Now, you have the tools to create your own affiliate marketing
kingdom. The asset you have gained is knowledge. I always try to
make myself a better affiliate marketer. If you can make one sale
on one hub, you can create as many as you want. It just takes one!
Do not stop buying products from the top affiliate marketers.
Continue educating yourself, you have unlimited ability to learn.
You can become very successful if you are motivated. My goal in
life is to help others make money. I hope to become wealthy both
in relationships and financially by helping others achieve their
financial dreams.
I have no problem with people who become wealthy from the
creative mind. You can become as wealthy as you would like, you
just need to focus on the things which will enrich you and have
some motivation.
Suggested readings:
Space Bankers - by Ryan Moran
Operation Affiliate Storm by Major Profitz (lol)
Affiliate Project X by Chris Mcneeny
Super Affiliate Handbook by Rosalind Gardner
CONCLUSION
I hope you have found my guide useful. I want you to understand
that affiliate marketing takes a skill set, skills that must continually
be built. I really hope that by purchasing this guide you become a
better affiliate marketer. If at any time you are having problems or
your hub pages are not ranking well, please consult me. I want to
make sure you get the most out of this guide.
Contact me at support@hubpagescashmachine.com
Please, if you like the “Hub Pages Cash Machine” tell me at
testimonials@hubpagescashmachine.com. I have lined up a killer
EBook package for anyone who donates a usable testimonial, all
for free, an added bonus for taking my guide for a test drive.
I want to thank you and tell you that I am grateful you put your
trust in me.
To You Continued Success,
R.T. Bucher
P.S.
Special thanks to Ryan Moran. I am deeply indebted to you. We
have never met, but the ideas we exchange on the forums and
emails have changed the way I market. You helped me overcome
many writing blocks and gave me the courage to finish this project.
Thanks a million bro!