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Soybean Promotion Board – 2011 Proposal







Title: Economic Contribution of the Arkansas Soybean Industry



Investigators: Dr. Wayne Miller, Professor CED/AEAB – Project Coordinator

Mr. Nathan Kemper, TAA Coordinator, AEAB – Project Manager

Dr. Ron Rainey, Associate Professor, AEAB – Outreach Contributor

Dr. Jennie Popp, Associate Professor, AEAB – Research Contributor





Status: New

Stated goal: Develop an awareness and understanding of the economic contribution of the soybean

industry to the state economy

Specific objectives:

The primary objectives of this project are to:

1) Estimate the total economic contribution of the soybean industry to the Arkansas economy

2) Develop resource material which interpret and explain the findings for scientific and lay

audiences

3) Develop an outreach program to disseminate this information to state, local and industry

leaders and soybean growers.

Approach:



The first step is to estimate the total economic contribution of the soybean industry to the Arkansas

economy. The total economic contribution comprises three separate components: 1) direct

contributions–generated by farm production and processing of soybeans; 2) indirect contributions–

generated when soybean farms and firms purchase materials and services from other Arkansas

businesses; and 3) induced contributions–result when employees of soybean farms and firms and their

suppliers spend a portion of their earned income within Arkansas.



Input-Output (IO) analysis and the software Impact Analysis for Planning (IMPLAN) will be used to

construct models to estimate the soybean industry contribution. Data from the National Agricultural

Statistics Service (NASS) will be collected on the industry to 1) ensure that the IMPLAN data accurately

reflects output values in the soybean production sector in Arkansas and 2) supplement data in the final

reports ( e.g. total acreage, bushels produced, cash receipts).



The results of this study will be reported as estimates of total jobs, income and value added attributable

to the soybean industry in Arkansas. The employment, income, wages and value added generated by the

soybean industry will be reflected among the 440 industries in IMPLAN model.

The second phase of the project will be to develop an outreach program and resource materials which

not only report, but provide an understanding of the findings of the study and the significance of the

soybean industry to the Arkansas economy. Several methods of delivery will be used to report results

including a spreadsheet based reporting tool, printed reports and fact sheets, all of which will be

available in electronic format and on the CES web site. This spreadsheet tool will contain a database of

results and built in tables and macros to generate several reports. Standard tables will be generated

that summarize the results into a simple easy to read format. This tool will be capable of producing

customizable reports.

Reports presenting and explaining the findings of the study will be developed for different target

audiences including state and local leaders, CES agents and agriculture industry leaders. PowerPoint

presentations will also be developed for use by soybean industry and CES personnel in their educational

programs. The website will provide easy access to the study findings and help to highlight the positive

contributions of the soybean industry to a wide audience. Finally, the above activities will be part of a

greater program of outreach provided by the UA Division Cooperative Extension Service to effectively

communicate results to stakeholders and help them understand results of the contribution analysis. In

addition, UA Division will be accessible by all stakeholders to answer questions and provide guidance on

economic contribution analysis.





Planned Milestones:

Several milestones include:

1) Obtaining and verifying the data

2) Estimating the economic contribution of the soybean industry

3) Identifying target audiences and the resource material needed

4) Developing the resource material and outreach program





Value to the Soybean industry:

Knowing the economic contribution of the soybean industry to the state economy can assist in

identifying any segments where additional growth may be achieved and serve as a guide for improved

promotion of the industry to state and local leaders.



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