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Leading and Motivating Our

Most Important Resource



2007 ACMA Winter Conference

Dr. La Verne P. Diggs

Becker-Diggs & Associates

Leading

 Leadership…

 “The only definition of a leader is someone

who has followers.” Peter Drucker



 “Leadership is influence—nothing more,

nothing less.” John C. Maxwell



 “ Leadership is a function of knowing yourself,

having a vision that is well communicated,

building trust among colleagues, and taking

effective action to realize your own leadership

potential.” Warren Bennis 2

LEADING/MANAGING

Management Leadership

 Planning  Model the Way

 Organizing  Inspire a Shared

 Motivating Vision

 Controlling and  Challenge the Process

Monitoring  Enable Others to Act

 Encourage the Heart





3

LEADERSHIP



Model the Way

 Model the behavior expected of others

 Share your values

 Lead From What You Believe

 Words and Deeds Must Be Consistent







4

LEADERSHIP



Inspire a Shared Vision

 Be confident in your ability to make

extraordinary things happen

 Have the desire to make something

happen

 People will not follow until they accept a

vision as their own



5

LEADERSHIP



Challenge the Process

 Change from the status quo



 Search for opportunities to innovate,

grow, and improve







6

LEADERSHIP

Enable Others to Act

 Foster collaboration and build trust



 Frequently use “we” instead of “I” when

discussing organizational accomplishments



 Make it possible for others to do good

work

7

LEADERSHIP



Encourage the Heart

 Show appreciation for people’s

contribution and create a culture of

celebration

 Build a strong sense of collective identity

and community spirit





8

Legal and Ethical Behavior



Does the behavior or result…

 comply with all applicable laws,

regulations, and government codes?

 comply with all organizational standards of

ethical behavior?

 comply with professional standards of

ethical behavior?



9

CASE STUDIES/DISCUSSION



 Application of the concepts:



 The Ethical Dilemma









10


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