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Cell Phones

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Cell Phones

and Standards









1

Cell Phones

 Standards

 Cell Phone Technologies

 1G, 2G and 3G

 Determining a standard

 Wireless Networking









2

Setting Standards

 Three main ways that standards get set in practice:

 (I) De-facto standards, i.e., standards set primarily by the market.

These standards are often proprietary.

 Examples: Microsoft Office and Windows, Java, TCP/IP

 Often fast to develop and can be changed readily

 But are usually proprietary and may not be “open”

 US and cell phones

 (II) Voluntary industry agreements, where standards are often

jointly developed. These standards are typically open standards,

that is, they are not proprietary. Example: bar codes

 (III) Standards imposed by National Standards Bodies (NSBs), or

agreed upon by regional or international standards development

organizations (SDOs).

 Examples: meter

 Slow to develop

 Non-proprietary

 Europe and cell phones 3

Move to a New Standard



Tipping

100% 100



Winner



80









Market

Share 60









40









20

Loser



0% 0









Time









4

Move to a Single Standard



Tipping

100% 100



Winner



80









Market

Share 60









40









20

Loser



0% 0









Time





Why?

5

Tipping

 The economic theory of tipping would suggest that

the early adoption of one standard or the decision to

formally set one standard in the European Union

(EU) could tip the whole world toward that standard.

 The adoption of a single standard by a few large

firms will likely tip the entire market toward that

standard.

 In market competition between wireless standards,

interconnection may mean that the standard tipping

results may apply only if one standard gets far out in

front of a competing standard early on before the

competing standard has a chance to get

established.

6

Cell Phone Technologies

 Cellular system divides a coverage area into small

cells.

 This allows extensive frequency reuse.

 In a typical analog cell-phone system in the United

States, the cell-phone carrier receives about 800

frequencies to use across a city.

 The carrier chops up the city into cells. Each cell is

typically sized at about 10 square miles (26 square

kilometers).

 Cells are normally thought of as hexagons on a big

hexagonal grid

7

Note 7 cells in pattern







From Mukesh Raghuraman 2003 8

Hexagon grid - Cell

Cell

base

Station

Call

Handof

f









Coverage

area



“Cell”









9

From Mukesh Raghuraman 2003

Movement Between Cells





-Ability to change frequency/channel as the unit moves

from one cell to another cell.



-Enables the concept of frequency reuse. Because cell

phones and base stations use low-power transmitters,

the same frequencies can be reused in non-adjacent

cells.



-The ability that made the cellular system possible.



10

Cell Phone Standards









From Mukesh Raghuraman 2003 Note wide divergence of standards 11



Not all frequencies/ standards shown

1G - Analog Cell Phone Basics

 In US, the analog cell-phone standard called AMPS (Advanced

Mobile Phone System) was approved by the FCC and first used in

Chicago in 1983.

 Each cell has a base station that consists of a tower and a small

building containing the radio equipment

 A single cell in an analog system uses one-seventh of the available

duplex voice channels. That is, each cell (of the seven on a

hexagonal grid) is using one-seventh of the available channels so it

has a unique set of frequencies and there are no collisions:

 A cell-phone carrier typically gets 832 radio frequencies to use in a

city.

 Each cell phone uses two frequencies per call -- a duplex channel --

so there are typically 395 voice channels per carrier. (The other 42

frequencies are used for control channels)

 Therefore, each cell has about 56 voice channels available (395/7).

 In other words, in any cell, 56 people can be talking on their cell

phone at one time. (Note all of the above is for ANALOG systems)

– pretty hopeless for Iowa City!

12

1G Analog Problems

 Cell phones

 Limited battery life (typically 8 hours)

 Limited range – could have more powerful cell

phone mounted in cars

 Security

 None – easy to listen in

 E.g. Squidgy-gate and Camilla-gate (1992)

 Very limited number of voice channels



13

Analog and Digital

 Analog – each conversation occupies whole

channel. Limits number of open lines in each

cell. Frequency Division Multiple Access

(FDMA)

 Digital – conversation compressed using 0,

1s and sent out in shorter time. Can share

each frequency. Time Division Multiple

Access (TDMA)



14

Digital

Analog

(most of 2G)









From The

Economist









 Analog – each conversation occupies whole channel.

Limits number of open lines in each cell. Frequency

Division Multiple Access (FDMA)

 Digital – uses 0, 1s, compressed and sent out in shorter

time. Can share each frequency. Time Division Multiple

Access (TDMA)



15

FDMA

 FDMA separates the

spectrum into distinct voice

channels by splitting it into

uniform chunks of

bandwidth.

 FDMA is used mainly for

analog transmission. While

it is certainly capable of

carrying digital information,

FDMA is not considered to

be an efficient method for

digital transmission.



16

From How Stuff Works

TDMA – 2G

 Compression of digital

signal allows signal to be

sent out in shorter time.

 Usually for TDMA, each

conversation takes up one

third of channel.

 Note more frequencies set

aside for 2G

 Nearly all US and Europe

2G systems use TDMA

(exceptions include

SprintPCS, CDMA)

 Can also include encryption

17

Another Way to Increase Number of

Simultaneous Conversations - CDMA

 Code-division Multiple Access (CDMA)

 Involves spreading a radio signal out over a range of frequencies.

 Each transmission is scrambled using a random “code”

 Allows for more simultaneous conversations than other approaches

 Handsets stop transmitting when the user isn’t talking – allows more

conversations

 FDMA is akin to a party at which everybody talks simultaneously, but

each pair of speakers converses at a different musical pitch, from

booming bass to piping treble. A system in which party-goers took

turns to speak at different pitches would be like TDMA. And

everybody talking at once, only in different languages (so that other

conversations are rendered incomprehensible), would be equivalent

to CDMA. (The Economist, 2003)









18

2G Advantages Over 1G

 Cell phones

 Increased battery life (significantly more than 8

hours)

 Increased range

 Security

 Possible to encrypt signals

 Increased number of voice channels





19

2G Standard - GSM

 Global System for Mobile communications (GSM).

 Mandated for use in Europe

 In US, companies were allowed to develop and use

their own choice of standard for 2G

 Result

 Europe – single 2G standard GSM

 US – multiple standards. Some companies use GSM but

on a different frequency from Europe. Standards uses

include TDMA, GSM and CDMA





20

Move to Increase Bandwidth

 Increase bandwidth allows for larger amount of data

to be received – web browsing, pictures, video,

music at increased quality.

 How to do this

 2.5G approaches – build on 2G systems

 3G systems – new systems with increased bandwidth over

2.5G systems

 Bandwidth

 2G data rates 9.6 Kbps – 14.4 Kbps.

 2.5G data rates 64 – 144 Kbps.

 3G data rates144 Kbps. to 2 Mbps. Live high quality video

requires 2Mbps.



21

2.5G

 Uses General Packet Radio Services (GPRS)

 GSM and TDMA enhanced to packet based

networks – IP based (the available radio resource

can be concurrently shared between several users)

 GPRS is primarily a simple software upgrade on

GSM and TDMA

 Relatively easy for the service providers to update

their networks

 Can simultaneously make telephone calls and

transmit data.

 Expect to see this generally in place over the next

few years [e.g. AT&T moving to GSM with GPRS]



22

3G

 High data rates:

 144 kbits/sec or higher in high mobility (vehicular)

traffic

 384 Kbits/sec for pedestrian traffic

 2 Mbits/sec or higher for indoor traffic

 Different Standards

 WCDMA – Europe and Japan

 CDMA2000 from Qualcomm used in USA, Korea

 TD-S CDMA China

23

Vodafone advertisement









24

Setting Standards

Europeans set standard for 2G – GSM while

US companies were free to develop their own

standard



Did the imposition of a standard for 2G help the

Europeans?







25

2G – Europe and Setting a

Single Standard

 Features work across companies – e.g. text messaging

 Larger economies of scale in the production of both

terminals/handsets and network infrastructure equipment reduce

costs and increase availability.

 Increase market share for European companies?

 Variety of terminal equipment (handsets) tends to be greater.

 Larger number of purchasers of service since single standard. By

the end of 1993 there were already more than 1 million GSM

users in Europe. By contrast, in the U.S., the FCC did not even

complete its first auction allocating PCS spectrum until March of

1995. (Could also be partly due to high costs of traditional

European phone companies).

 Wider coverage area (perhaps)



26

Text Messaging

 Large difference

between Europe and

US

 Ireland around 70 per

month, USA 7 per

month

 Messaging accounts for

20% of revenue for EU

cell phone companies.

 Why?





27

Market Impact of European Cell

Phone Handset Manufacturers









28

From: The Economist 10/12/2000

29

SprintPCS National Coverage









30

Dark Green = Digital Coverage Light Green = Analogue Coverage

SprintPCS – New Mexico

Coverage









31

Benefits From Multiple

(Competing) Standards

 Types of services tend to differ across technologies.

For example, CDMA networks have offered more

and better data services than were available on

GSM networks.

 More technological competition (“highly centralized

approach foregoes the benefits of competition in

research and development…”)

 Greater price competition (at least early on) among

competing incompatible standards (perhaps)

 Wider coverage area (perhaps)

32

Setting 3G Standards

 Two main standards have been proposed

 Wideband CDMA (WCDMA) for Europe and

 CDMA2000 for US and other countries

 CDMA2000 is a natural migration from

CDMA-One (the 2G CDMA standard),

 while WCDMA is essentially incompatible

with any existing technology.





33

Will a Single 3G European

Standard Help the Europeans

 Not clear

 3G does not show real signs of take off. Who will

use it?

 Will consumers be happy with 2G and 2.5G?

 Will WCDMA work as promised?

 Will CDMA2000 build a huge lead worldwide?

 Will 802.11g, 802.11a, or 802.16 (WiMax) take

over?





34

WiMAX

 WiMAX, an acronym that stands for Worldwide

Interoperability for Microwave Access, is a

certification mark for products that pass conformity

and interoperability tests for the IEEE 802.16

standards. Shared data rates up to 70 Mbit/s

http://en.wikipedia.org/wiki/Wimax





 Aim for line of sight of 30 miles (15 miles non-line of

sight). Can cover a metropolitan district.http://en.wikipedia.org/wiki/Wimax







 First products expected in 2005. See, for example,

http://www.egovmonitor.com/node/691/





35

Wireless Internet Access

 3G data rates:

 144 kbits/sec or higher in high mobility

(vehicular) traffic

 384 Kbits/sec for pedestrian traffic

 2 Mbits/sec or higher for indoor traffic

 802.11g data rate of 20Mbit/sec, 802.11a

data rate of about 24Mbit/sec

 Usually limited by other parts of the

network

 Limited range: 300 feet, more with

antenna. Office environment, Iowa City?

 Voice over IP (VoIP) handsets possible





36


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